Did a Frito-Lay Janitor Really Invent Flamin' Hot Cheetos?
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- เผยแพร่เมื่อ 12 มิ.ย. 2023
- The new film "Flamin' Hot" shows underdog Richard Montañez's meteoric rise at Frito-Lay after inventing one of America's favorite snacks. Actress Eva Longoria makes her directorial debut and appeared on “The View” to promote her new film. However, The L.A. Times is throwing cold water on the sizzling story, calling Montañez, "The man who didn't invent Flamin’ Hot Cheetos." Inside Edition's Sibila Vargas has more.
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Idk obviously if he did or not. But if he did, it wouldn't be the first time someone in history had their idea stolen and not given credit for it.
FACTS!! 🔥🔥
Facts. Take Nikola Tesla for example when Thomas Edison took credit for his inventions.
It’s also not the first time some is taking credit for something they didn’t do.
@@moonshoes11 well, either way, someone is taking credit for something they didn't do. Whether it's the guy or the company.
@@joshuavang5449 Brings back memories of that one "Family Guy" cutaway involving Edison. lol
In Mexico, it's pretty common to eat chips with hot sauce, specifically cheetos. So it kinda makes sense that he would suggest making cheetos spicy.
Oh yeah since the 70s from what my family tells me
If you do your proper research he developed a spin off of Flamin hot Cheetos, called Flamin Hot popcorn after the Cheetos product was already developed.
He’s a no sabo kid. He’s never been to Mexico
And that detail proves the legitimacy of the story?
Also, “Americans” don’t season anything. I’ve never heard of an American adding any hot seasoning or any seasoning to that matter to their foood…… What’s next, they invented street corn and aguas frescas next 😂
Honestly the fact that frito lays backtracked about his involvement says a lot
Yeah, it says they didn't want any litigation for lying and or stealing an idea. Though it is difficult to prove intellectual property or ideas
@@nftutoring9241They cannot be sued if the guy actually work on the project or team because it would have belong to the company if he was developing new product for the company....it is called the R&D team. So, I think the company is trying to be respectful during this "social justice" and "woke" movement. Plus, it is good marketing for the company's product - only benefit and not hurt the company if they just supported him. If they didn't they would probably get backlash for people who actually believed the guy's story (aka the guy is is a motivational speaker).
Of course he came up with it we as kids had to create our own flaming hots so of course it’s easy for him to get the idea of the company just doesn’t want to give him full credit think of the royalties plus the other person’s right when someone from the company create some thing it’s the companies because he works for the company. The company doesn’t want to pay for an original idea so of course it’s all of a sudden it’s theirs. Plus, sometimes you can create something great but without the actual marketing is gonna go nowhere
@@nftutoring9241 ironically, the only thing PepsiCo did deny, was the team(s) that were supposedly assigned to research new material for a spicy product as Lynne Greenfeld claimed. Al Carey himself has always vouched for Richard. Spicy indeed.
@@bettym5148this is all just skepticism when there’s been actual research showing he didn’t come up with it and worked on a completely different product after cheetos had already been invented
Even if this movie was completely fictional. It's still a great story. Comedic as well!
Exactly. It's Hollywood either way. Fun entertainment, with a great and heartwarming message is all that matters and all that should matter, true or not. Even actual "true stories" have at least some fictional elements to them for dramatization and cinematic purposes. Nothing is ever fully true, not in Hollywood at least.
@@henry-medialab8872 And if you've seen the movie, it actually gives a pretty balanced take on things such as addressing the controversy around the validity of Richard's story saying that, according to him, he only know what he knew and wasn't at all aware what Frito Lay were doing in their labs, so it was just a coincidence. And in addition, the movie mentions that Enrico apparently was already aware of that himself, but he wanted to continue investing in Richard because he believed in authenticity and Latino roots over artificial, lab grown experiments any day of the week. He cared more so about the people and their culture and his company's multi million dollar level projects and so he put his faith and money in Rich and in turn putting his faith and money into the greater Latino community as a whole.
@@henry-medialab8872 right, just as this movie, I was so disappointed after watching the Weird Al biopic and finding out later it was embellished. Shame on Al Yankovic and shame on the Flamin Hot movie makers. Enjoyed em both though.
That is good to know that you can acknowledge that. It would have been good if Eva Longoria would have been able to find a true story about a Mexican doctor that did something spectacular than find one guy that lied to make his business as an inspirational speaker more lucrative...just saying.
The movie is fantastic, true or not, it's a wonderful film.
Probably one of those times somebody's idea was called dumb until 10 years later when the company was out of ideas. Then heard about it and actually tried it out.
Living in a latino community and seeing pretty much only spicy or flamming hot chips of every variety, doesn't surprise me a latino came up with the idea. When I worked in the fields I see guys get Lays, then pour hot sauce in the bag and shake it up.
Yummy 😋
Yumm
But he didn't though
@@dv9360 then who or sources?
I wish they made a spicy version of my favorite chip, Munchos.
So if he was just a regular janitor at one of their facilities then why was he given benefits and positions when they said he had nothing to do with it. Something ain't adding up 🤔
RIGHT, I think they just don’t wanna give him credit-
Funny because he was actually a plant worker.
its because he didnt actually work for frito lay. He worked at a different place. Most of his memoir is a lie.
He wasn’t a regular janitor. He invented flamin hot popcorn, but not the cheetos.
@@legendary548proof?
I saw something about him years ago and I believe it …. 1. The story sounded true when it was broken down
2. He was a janitor that ended up being a exec there (keep in mind this was late 80s early 90s… wasn’t any diversified hiring back then) Mighty big leap to have not put a lot of money in a companies accounts
3. This man was still working there and speaking at schools and other venues (why would they allow the man to still work there and lie about how one of there top products came to be?
I bet some where in there records there’s a pro qua legal agreement signed by dude giving away any stake he has in the product and they gave him a lump sum (chump change) and a position instead
You better believe it and unfortunately, they gave him enough just to keep him from coming to get full rights because they don’t wanna pay him a royalty fee, but you know this guy created it
That makes a lot of sense
nah bros entire story takes place after the hot cheeto was already invented and he worked on something different
I just wish I could still eat flaming hot cheetos, my guts can't handle it anymore lol
:( so sorry to hear that. Have you tried the baked flamin hot Cheetos? I eat those now and have less issues with them.
Its prob not healthy that i eat them every other day 😅
Same . I haven't had flaming hot cheats in years. I think because hot dorritos became a substitute
same lol
As a Flamin Hot fanboy, I am really appreciated for the badass snack that changed the American food culture, especially when people wanted spicy over cheesy. Flamin Hot, keeping it sexy since 1992!!!
The ONLY reason Lay’s changed their story is because this film acts as long commercial for their products. I used to put Tapatío sauce on my regular Cheetos in the early 80s. Does that mean I invented them? Heck no!
😂😂😂😂😂
Ah see the thing is, where most find normalcy, others find opportunity. The difference between Richard and the rest was that Richard was smart and keen enough to notice that there was a large enough community for spicy snacks and used that as an opportunity to finally spice things up, pun intended, with all of Frito Lay's snacks at the time and so morphed into the billion dollar brand it rightfully so became.
Thank you.
Exactly, plus the ingredients for hot cheetos is a bunch of random stuff that people don't have in their homes. No way that he created it at his house. The company most likely created the flavor.
It sounds like the company made this up to sell more of the product and it wouldn't be the first time a company made up a story to sell a product
I saw this story years ago on TH-cam isn’t new
*On WIKIPEDIA it says Richard “HELPED” develop the Hot Cheeto but doesn’t say he invented it. But I low key feel he came up with the idea but Frito Lay developed the Flamin Hot Powder. Even in the Film Richard’s self narrating voice says “Nothing like Judy’s chip, but it works” when he tasted the one that Frito Lay ended up with.*
Did he "HELPED" by cleaning the bathrooms to support the R&D team that developed and made it into a product? HAHA! Sorry, had to go there. 😂
@@LNatureblush lol I’m dead lol 😂
Bro your using Wikipedia? That’s not a creditable source for any facts anyone can go and edit anything 😂😂😂
@@aaronmercado8630the editing act goes through a fact check process with no evidence, no edit.
@aaronmercado8630 not true anymore kid. You can edit but no one will see it🫡
From a janitor to marking is a big promotion he did some in that place 😂🎉
I believe him, big companies don’t like giving people credit for there great ideas. Remember The windshield wiper guy! Took him yrs to prove he came up with the idea first.
Exactly its hurts when a person with nothing comes up with good ideas and blows up specially if your mexican /black or any other races besides white
LA Times doing exceptional journalism. I wonder how a janitor would end up as an executive without a contribution.
Wonder why the reporter didn't find who did instead of stopping there
@@FullSpectrumWarrior there’s another interview where the inventors call him out?
@@franmejia851 who said that?
Exactly! Like how is this white reporter really believing he didn’t have anything to do with it, but the man became an executive within the company itself. Like make it make sense.
I’m sure the company would’ve fired him for making false claims
Exceptional? 😂 not sure about that
As kid I remember it was common knowledge Hot Cheetos were created by a janitor that worked at the company.
Big corporations would never give credit to a low level employee. They’ll promote him. But they’ll never give them credit. I believe that 100%
I believe him. It wouldn't be the first time big companies want to take credit for ideas.
bro the cleaner made some spicy stuff 💀
The bleach special 💀
As always people trying to rewrite history
*white people trying to white wash history
That LA Times reporter is just mad that Richard is twice his age and still has a better hairline than him.
I do feel like he was a part of the product in someway its just about impossible for somone with no experience or school to climb that high so he was involved in a way to get promoted, i work in a production company that packs salads and i seen Mexicans who started from general labor to machine operators then to supervisors then managers but that was after getting to know how the plant works there was this guy that got promoted really fast that invented some salad blends like the juice greens that came with protein to blend and other new products so it’s possible
Exactly even Frito Lay swallowed their pride and said he was involved in marketing and development. That janitor was hungry and motivated.
Hot Cheetos were the closest things to drugs you could get as a kid
I feel like everyone knew he didn't invent it but I thought the movie went through the controversy of him being accused of not inventing it but apparently the movie is just trying to make him look good
Well the way it was explained he came up with the idea and his wife is the one who made the Hot Cheetos recipe in their kitchen home.
I think he may not have patten his idea, the company can say whatever; however if he’s lying he’s the first cleaning person to make it to the top how did that happen just because? They can’t even explain that right or why don’t they sue him for definition of the company? Maybe because there’s lots of truth to what he claims…
He didn't just go from janitor to the top like the movie shows. He slowly moved up. he was first promoted, and no longer a janitor in 1978, which was many years before the idea of hot cheetos came about. And I'm pretty sure his job was hispanic relations or something like that.
Seems like an interesting movie I might got to check that out🤔
So its just another feel good story by a multi billion dollar brand to sell their products...
Yeah pretty much i used to believed this story in 2019 when i saw it on youtube
Nope he did it. Their stories dont exactly line up because the company tried to exploit him after his invention gained traction. You don't just randomly promote a janitor to marketing exec for doing nothing.
I was there when he made the first batch
So they said he didnt create or have anything to do with it, but somehow can't explain what his role is or who did?
I want to believe the story.. or at least I want to enjoy the series/show as a really good, entertaining, work of fiction. Either way, I really enjoyed watching it, and don't really care either way whether or not it really happened.
So he is the one responsible for my battles with the toilet dropping flamin hot turds?
Liar liar pants on flamin hot fire lol
Sam Dean looks like when Spongebob became "normal" and lost all his holes
So is the reporter gonna find out who did or just wanna claim it wasn't the dude who did?
Yeah they just put him on inside edition with false claims . Richard should sue
it wasn't one guy, it was an internal product development team using seasoning manufactured by a different corporation - google the story.
What’s the song at 1:22?
Zach D Films covered this a while ago & proved that Richard did not invent Flamin Hot Cheetos
And the corn chips were around for a while before but they were in a different bag with a devil on them, he possibly pushed them to incorporate the Chester mascot to them a bit more for appeal.
Listen I watched the movie it’s was freaken fantastic! I don’t think he has any reason to lie and I’m sure his bank account says a whole lot different from wha haters wanna say!! Im sure he laughing his way all the way to bank at the haters!😂😂😂😂😂
No one has a reason to lie, but they do. This guy grew up a drug dealer, a thief etc.
This video felt like all questions, no answers. Where the journalism at hahaha
as a mexican who spices up everything i est i can assure you that man invented the hot cheetos
He did it 😃👏🏼
I’m sure if he didn’t have anything significant behind the creation Frito-lay would have done something years ago.
Na, his story encourages Mexicans to buy their product. This guy's potential lie brings them money.
Fred the Fish Mopping from spongeob going famous LOL
Of course they wont give him the credit, probably been signed away on. Anyhow just how else would a latino janitor move up to executive in any career just like that. It would even be more diversely positive for frito to say a such but wont.
There’s always going to be haters. I’m believe him and believe he invented it.
Those employees sounds like haters to me.
chester cheetah created hot cheetos not richard montanez
😂😂😂
Be quiet he did he had proof when he was in court and won
I’m eating flamin’ hot Cheetos right now 😂
This is why you never tell your bosses about your idea without a lawyer and a contract. Because then you will have a Karen reporter spend a year of its life making sure to make you look like poser.
It’s like the Titanic all over again 😂
The good old time honored story of the underdog. It’s something that DOES happen in life but, it’s kinda sad we have to question if someone is just using the archetype for profit, or if it’s one of those authentic miracles that everyone feels inspired by.
Either way, I love the Latino pride in the movie, the representation, the characters, and overall it felt like a classic feel-good underdog story and that was family friendly. Definitely worth a watch!
SOME FRITO LAY EMPLOYEE DEFINITELY CREATED IT!
Frito-Lay’s warehouse workers have been on strike for the terrible working conditions and pay. Make sense that they made up a story to improve their image, which would be extremely effective. (A movie which is an add?!)
I worked at Frito Lay, and this was a story about how anyone in the company can make Frito-Lay better. It's sad to know it was potentially made up.
Guessing he had the initial idea & mentioned it to someone that pushed it further into existence. Frito-Lay isn’t giving him full credit bcuz I’m assuming they would owe him royalties or whatever the business term is for him having the idea.
That was my exact thought too 🤔😱🤦🏻♀️ Shame on the company 😡
He didn't have the idea for them, they were already on shelves before he claimed to have created the snack. Just another person trying to profit on a company's/someone else's success. 🙄 Pathetic
@@seagalstuntdouble3159
That also could be another thought 🤔
@@Short_Rachel. what?
@@seagalstuntdouble3159 🤦🏻♀️ 🫨🤪 raspberry 😜
I didn’t know that, that’s what the movie was about. I’ll watch it now.
Came up with the subway fresh thing when jarrod blew up never took credit for but I've came up with millions of ideas and really dont have time to follow up a real creator keeps creating and never stops everyday is a new creation
I worked for frito lay and I never heard this!
Who ever did thank you cause theyre great.
It's a story of rags to riches!! Like Disney's Cool Runnings and so much more.. It is based on a event but with a twist for entertainment.. I'm glad we have Flaming Hot Cheetos.. Gives us a broad tick taste bud.. Cheers😊😊😊
The real Patti even confirmed it herself that he invented it.
The movie is so good! Just finished it!
Haters trying to keep him down
@0:46 OF COURSE HE would say that Richard didn’t event this product, up to the point where he “tracked down” former employees.
A movie about chips?
They really trying to say that a white lady invented flamin hot cheetos!!??? Wtf does she know about that kind of seasoning
He didn’t stop lying GUEY 😂😂😂
Well why would the factories actually admit to someone else creating their food?
If you came up with a food, would you want to get credit for it?
They had a spicy cheeto and the people this person talked to was definitely on corporate side with more scientific way of making a product. Yes it's still a process food and even heavier process food now
This is playing out like the whole Ray Croc scandal, but on a much smaller scale. A single item finessed from a company rather than the company being finessed itself lolll
If this was a lie about Richard not inventing the recipe for the flaming hot I’m pretty sure there would’ve been lawsuits even before this movie was out?
Literally and he’s been making this claim for years now so it seems people like to try and discredit hispanics
Na, they make alot of money off of this guy's lie.
If he didn't invented it, there is no flamin hot
Lol I'm snacking on them right now
I'm not a fan of flaming hot Cheetos, but I will watch this.
Why would he be an executive in the company if he didn’t contribute to the company. The fact he has or had that position tell you he invented the hot Cheetos
I thought they came out and said it was fake he didn’t invent them he wasn’t even a janitor
What a bummer
In the movie they even address they didn't use his formula
Even if he did. He didn’t. He worked there and company takes credit.
No matter how innocent or do everything perfect there is always someone that what’s to distory your live
I wanna Pringles origin story next time
Over a million ulcers sold
This was an excellent movie i must say
This man obviously is the creator of u read the story and saw the movie u know it’s undoubted
It was a team effort not just him
If I wanted a Cheetos movie I would’ve rather had an animated film with Chester cheetah
I peeked inside the theater and it was empty
It never went to theaters lol
Only if I had some baby powder, smack
Bruh, its another " he did not make that i DID" frito lay can backtrack through their history and boom, while him, "i just made them...thats it"
Frito trying to steal his idea and his spotlight. Shame on you frito. Shame on those workers hating on him
Yeah cuz it’s hard to think some white guy was like let’s get this cheese flavor out of here and add some spice lol I live in a majority of whites in my community and they never once said toss the cheese and some spice to it
Exactly!
Who cares if he did invent flaming, hot Cheetos he was a janitor who became a vp without a college degree and almost Has $20 million
He said she said.
He called the company and they provided the 20 people he interview lol
He did 100%
The problem with his story is that even IF he came up with the idea, its just an idea. An idea is just thought, no different than air. The moment you tell someone your idea its no longer yours.
Well he does say that the factory flamin hot didn't taste like his wife's version but it's close enough
these cheetos gave me an ulcer
Cheese toes and Chinese eyes work's for me.