This was done by professionals hired by Apple and was shown at their WWDC event before the keynote. It's a truly inspiring visual masterpiece made by BUCK. I think it perfectly sums up Apple. I've watched this hundreds of times, saw it live at the event and it never gets old.
Advertising Agency: TBWA\Media Arts Lab, USA Chief Creative Officer: Duncan Milner Executive Creative Director: Eric Grunbaum Group Creative Directors: Chris Ribeiro, Drew Stalker Associate Creative Director / Copywriter: Brooks Jackson Art Director: Danny Duran Copywriters: Zane Miller, Rob Goldenberg Executive Producer: Mike Refuerzo Agency Producers: Mallory Gordon, Ben Bragg, Stephanie Gocke, Tessa Kocourek Production / Animation Co: Buck
@@commonsense4you Thanks for the information. Indeed, After effects with Newton2 and maybe Trapcode for the particles, but with the build in particles System of After Effects is completely possible.
My favorite ad video of all time (if that's an "ad"). Represents the inner spirit of Apple. So elegant, simple and beautiful. So extraordinary. Masterpiece.
So much inspiring and creative. They literally used one shape to explain the whole apple and the sound effects were perfect. I dream to create something like this for the company I work for.
It's not an idea "behind that", the idea IS the words & the visuals that mirror each other in total simplicity. Finding both and put them totally in line with each other is the art here. Programming it is indeed the least part.
Net Surfer i know this reply is 2 years late but if you still don’t know/are interested into looking at best of motion design you should consider taking a look at buck.tv. As far as i know Buck made this particular video and many others with similar quality.
this video is perfect except the "why apple is apple?" and the ending logo. visually very awkward and poor designed, but youtuber did it, so it's fine.
Did Apple bought the rights to all little annoying piano themes or will it change someday? I find it almost depressing...you could even imagine a beautiful autumn shot with falling leaves...or is it a sign of Apple starting its descent?
![Creating advanced animations in Apple Keynote [MASTERCLASS]](http://i.ytimg.com/vi/ScuXioADk-k/mqdefault.jpg)
![Creating advanced animations in Apple Keynote [MASTERCLASS]](/img/tr.png)
After 10 years, this masterpiece is still inspiring me.
Still holds up in 2020!
This was done by professionals hired by Apple and was shown at their WWDC event before the keynote. It's a truly inspiring visual masterpiece made by BUCK. I think it perfectly sums up Apple. I've watched this hundreds of times, saw it live at the event and it never gets old.
Advertising Agency: TBWA\Media Arts Lab, USA
Chief Creative Officer: Duncan Milner
Executive Creative Director: Eric Grunbaum
Group Creative Directors: Chris Ribeiro, Drew Stalker
Associate Creative Director / Copywriter: Brooks Jackson
Art Director: Danny Duran
Copywriters: Zane Miller, Rob Goldenberg
Executive Producer: Mike Refuerzo
Agency Producers: Mallory Gordon, Ben Bragg, Stephanie Gocke, Tessa Kocourek
Production / Animation Co: Buck
Would love to know what software they used...
I believe it was Adobe After Effects w/Newton 2 Plugin
Really man. it's amazing, wonderful, Speechless.
@@commonsense4you Thanks for the information. Indeed, After effects with Newton2 and maybe Trapcode for the particles, but with the build in particles System of After Effects is completely possible.
My favorite ad video of all time (if that's an "ad"). Represents the inner spirit of Apple. So elegant, simple and beautiful. So extraordinary. Masterpiece.
So much inspiring and creative. They literally used one shape to explain the whole apple and the sound effects were perfect. I dream to create something like this for the company I work for.
This video is perfect.
beautifull.......all my respect
I'm really impressed with their videos. And you can also see a hint of Dynamic wallpapers on 0:35
this explains that card in the box that sits above the actual device
everything apple makes is a form of art
This was made 10 years ago? DAMN
back when their ads were great
Still holds up in 2024👍
There are a thousand no’s for every yes.
2023 and this this holds
It's not hard to do ... for a professional, the hard part is the idea behind it
And, as it turns out, the meaning of the video is just that. To make things simple, beautiful, with emotional context.
It's not an idea "behind that", the idea IS the words & the visuals that mirror each other in total simplicity. Finding both and put them totally in line with each other is the art here. Programming it is indeed the least part.
As an After Effects teacher, ai would say it actually is hard.
Beautiful!
Это Божественно
the next apple gui should look like this. more animated
Just perfect wording to describe apple
is there any tutorial for this clip? this is really perfect and expert!
Nicely put. Perfection needs patience
i love this.
After much research into software, you're right I think. It has to be After Effects. Time to get cracking! Thanks for the response!
@southbaydesign thx for uploading this amazing intro
amazing work :) possible to have after effects file for this bro, would be highly appreciated and helpful. TIA :)
great
me impacto esta de lujo
wow! what did they use for making this video
you could enhance my life keeping the fucking usb port on my macbook lol
very nice.... good luck for the channel
Who’s watching this after the app tracking video
+Stuart Kerr It's probably Motion - Apple's equivalent to After Effects. :)
This looks a bit advanced for motion. Probably After affects. Keen to find out though, great animation.
+Conner Allred definitely After Effects, with all that physics simulation stuff and advanced particle effects
wow nice keep safe🤗🤗🤗
Does anybody know which marketing agency did this Apple video ?
Why Apple is Apple
Money
Looks like these Chinese Apple developers do not agree with that signature...
Way better than today’s Pride/gay stuff they show
0:51 hi baymax
Where can I find the actual slides? Where can I find more of such work? It's amazing!
Net Surfer i know this reply is 2 years late but if you still don’t know/are interested into looking at best of motion design you should consider taking a look at buck.tv. As far as i know Buck made this particular video and many others with similar quality.
Would anyone know what software was used for this animation?
my guess is After Effects.
Is Apple going to do the intro video again at WWDC 2014?
Most likely. Can't wait to find out on Tuesday.
Come on, Apple! Enough with the wrist bands, emojis, and fashion and be a technology-first company again!
how to use these effects? Are these effects are possible in keynotes?
+Parvez Kumar Sidhu no only in Pages :D
what else? :) Could you please tell me?
+Parvez Kumar Sidhu He's joking, I'm sure this was done in adobe after effects by someone with years of experience.
owww
I'm pretty sure this ain't keynote. But it's pretty. For damn sure.
NOO, this isn't made by Keynote hahaha this was the intro VIDEO Apple made for their 2013 WWDC Keynote presentation
Marco Mario Belloni.
What software would this kind of video be made using?
apple motion 5
this video is perfect except the "why apple is apple?" and the ending logo. visually very awkward and poor designed, but youtuber did it, so it's fine.
i love you apple i sour your video so can i have a free 6s iphone plus that has bean dameged
Sure when you learn how to spell first.
most likely Adobe After Effects.
uh final cut pro possibly?
( ͡° ͜ʖ ͡°)
Song?
Recieves by Keith Kenniff
What even are you?
the name of the song?
Aldriick Ej I think it’s Apple made... or you could use Shazam from another phone to detect it. Haha.
Receives - Keith kennif
#0:45
🇻🇳👍🏻⛄️
darude - sandstorm
YEAH!!!!!
Did Apple bought the rights to all little annoying piano themes or will it change someday? I find it almost depressing...you could even imagine a beautiful autumn shot with falling leaves...or is it a sign of Apple starting its descent?
Der Snet what did you want Alan Walker or someone with more energy to have replaced such piano themes ?
They are showing off this video to feel that this product is perfect than anything but the true thing about it is that it isn't
Song?
Darude Sandstorm