Where are you in your journey of learning how to become a content strategist? If you're in content for a B2B tech company, Subscribe to the B2B Digitized Newsletter at www.sphomerun.com/b2bdigitized
Good info, but I really didn't get what actually is a Content Strategist, the specific skills and tasks that this role requires, and not just marketing in general. Thanks for your time.
Great question! The role of the content strategist differs quite a bit depending on the nature of the business and the size of the overall company as well as the size of the marketing team. As a good rule of thumb, a content strategist is responsible for figuring out who the buyer personas are, what the buyer personas care about, and how this will intersect with the company's overall goals. For details see www.sphomerun.com/blog/how-to-become-a-content-strategist
Where are you in your journey of learning how to become a content strategist? If you're in content for a B2B tech company, Subscribe to the B2B Digitized Newsletter at www.sphomerun.com/b2bdigitized
Great presentation! Thank you much and please keep these amazing tips and insights coming 👏
You're welcome!
Good info, but I really didn't get what actually is a Content Strategist, the specific skills and tasks that this role requires, and not just marketing in general. Thanks for your time.
Great question! The role of the content strategist differs quite a bit depending on the nature of the business and the size of the overall company as well as the size of the marketing team.
As a good rule of thumb, a content strategist is responsible for figuring out who the buyer personas are, what the buyer personas care about, and how this will intersect with the company's overall goals.
For details see
www.sphomerun.com/blog/how-to-become-a-content-strategist
@@sphomerun Thanks again!
You're welcome!
Am sure i just found myself the right channel for learning content strategy. 😊
Here's our playlist on Content Strategy and Best Practices
th-cam.com/play/PLlvxvizTHn52oUvIPRy-F53I4eD47-imi.html