I think it's scariest problem NASCAR is facing. How can teams survive without sponsorship? Teams will be looking for drivers who bring funding to survive, not talent.
Target, Lowes, M&M's, Home Depot... Hooters No more iconic companies and schemes Who's going to sponsor the Geico restart zone... Its not also shocked FedEx is thinking about pulling out... They just laid off a bunch of workers in California, right before the holidays
I think another factor we're forgetting is. While yes the sponsorship model is part of the issue. Let's not forget FedEx had financial issues the year prior. It's why we were slightly worried Hamlin had a chance of not returning to JGR. They grounded planes and shut down facilities that year as a result, and they've HEAVILY scaled back on sponsorship this year. I don't have answers for Xfinity or Geico, but I feel like FedEx has more internal issues than anything NASCAR related
That’s something people can forget. The sponsorship model is very poor, but company profits can dictate how much they can get out of sponsorships verses how much they’re giving.
@@austinemms9772 I wonder how companies or services quantify their Return on investment through sponsorship like Nascar. Getting airtime and exposure is one thing, but you still need to get viewers to reach for their wallets.
Happens all the time case by case. Where the alarm bells go off is seeing what replaces it. Back when NASCAR was healthy a Fortune 500 company would be replaced by another one. Now it's Fortune 500 company with some you have to Google unless it's expressly mentioned
@@AJHelotie Ironic, isn't it? All of his wins this year were all from non-FedEx main cars. (I take a closer look at all of his winning cars this year, and they all have FedEx logo on the car, just not as the main sponsor) I'm talking about most of his career. I've seen him winning in FedEx cars most of the time, it's too iconic to see them gone from the 11 car, that's all
As a whole….the industry has done this to themselves…..when was the last time you saw a commercial for something that had drivers in them…..corporate America isn’t getting the bang for their buck anymore
@@russelldesabre9530 I agree, the brand identity used to be tied in with the drivers…the Dale Jr Bud ads and DJ UPS ads in particular come to mind-it also showed off the personalities of the drivers.
Anyone who has been paying attention the last few years has noticed that the 11 has had FedEx on the hood fewer and fewer races. It's been alot of Mavis tires & brakes or SportClips even Yahoo. I'd say FedEx is only the primary sponsor for about 12-14 races or so.
Gieco as well they're leaving the premier partnership after this year. But no further update on Xfinity assuming they're be back in some capacity next year.
I called this months ago. As soon as they started cutting down the amount of races they were going to be on Denny's car, that was the beginning of the end.
In my mind this is an alarming book end that while sponsor issues predated this moment, began when both Jimmy Johnson and Martin truex Jr, the at the time defending champion and a seven time champion, both lost major sponsors. And we've seen it throughout with Mars pulling away, then now FedEx. When the most marketable drivers cannot keep a sponsor, for various reasons, the model needs to change.
I would assume there’s about a similar influx of sponsors coming and going. If anything it seems like there’s more sponsors coming in but they just sponsor less races per team
Corporate greed destroyed the sport. Why would sponsors pay more when less people watch. Its a gimmick now not a sport. No longer takes strategy or endurance. Nascar throws a magic caution and the outcome is changed completely.
Honestly, this feels like Harvick and Jimmy John’s relationship, JJ reduce his race as primary sponsor year by year, and in the end, Busch Beer and Mobil 1 become the “flagship” Harvick’s primary sponsor When i saw Mavis more often in Hamlin i knew it, FedEx era is ending
Even consumer brands like Napa and McDonald's are more interested in providing hospitality to store branches in the area than trying to sell race fans auto parts and hamburgers. So while this might sound sad the best way to get more sponsors is to find more ways the corporate suits can benefit from being involved.
It’s crazy but at the same time, not surprised since sponsorships started to go randomly sponsoring different races not throughout every single race. It all comes down to NASCAR themselves. Now to Denny, idk how it gonna plays out but I imagine a timeline where he goes full time 23XI instead of Gibbs.
NASCAR is losing fans and not on the big channels much, so ROI is little compared to the NFL, MLB and other sports. I know some companies were giving equipment instead of money, because that was a better ROI for the team and the company. At one point, Ganassi employees were also Target employees. IDK, NASCAR has said they want a cost cap, but teams don't. But, I think NASCAR needs to start thinking about how to get people interested in watching races again. Might have to look at making races be 2.5 hours or so. People don't want to sit through a 5 or 6 hour race anymore, they want to go do something else. Maybe, look at MotoGP and F1 doing sprint races, half the length and half the points. Or, look at IMSA with sprint races half the season, endurance races the other.
$25million / year is an INSANE amount of money relative to the size of NASCAR. I just looked it up and the average cost to sponsor an NFL team is $39 million, while the NFL gets 5x the viewers on average (3.3 million vs 18 million per game).
Think FedEx is an exception. Like you said, it was started because of a personal relationship. The changes with sponsors is just natural for the sport.
I’m very worried about sponsors, ever since m&ms left it feels almost all the big names are gone. And I truly don’t think the number placement helped at all.
Yeah it's only made the liveries look worse, can't call them paint schemes they don't paint the cars anymore. Trackhouse is the least awful looking as the number is further back is less obvious its been moved forward.
With all the data these days for targeted advertising, there's no way that putting a logo on a car for $25 million a year is a good investment for any company compared to spending that money in other ways. NASCAR is an antiquated way of advertising.
All of this seems to me to be a natural consequence of the business model NASCAR has spent 75 years crafting. None of the other major sports have a sponsorship problem currently. Works great for the France family of billionaires, not so much for everyone else.
I think one major issue you don't have companies compete with each other, UPS vs FedEx, Lowes vs Home Depot, McDonalds vs Burger King, Bud vs Coors vs Miller, It seems like one major company leaves the other competitor looses interest.
A little thing there is still one sponsor that your forgetting. Napa it’s been in the sport since 2001 Michael Waltrip DEI, Martin Truex Michael Waltrip Racing, and Chase Elliott Hendrick motorsports
Isn't this already kinda old news? We've known for a while FedEx is shrinking the races there on the 11 car and could be out altogether or has new information come out?
its gonna be to the point where it's only car/motorsport related sponsors, only becuase it's so expensive to sponsor a car. Why is it so expensive? Because NASCAR doesn't wanna cut part of their billion dollar income to the people who make their sport what it is. Let's be honest, do we see NASCAR existing in the next 10-15 years if they don't share their money?
The technology development within the telecommunication industry - namely social media and broadband/mobile internet - made the availability of media content grow exponentially and made its access far easier. This have the (adverse) effect of making every type of media content (sports included) a niche product, as video-on-demand allows people to funnel their media consumption to their field of interest. I believe general public sponsorship as we have seen in the mass-media era will come to an end. As media content will get increasingly more niche-oriented, sponsorship will also follow suit. Still, how the smaller and more loyal audience will affect the sponsorship figures is something to be seen.
You’re absolutely right There needs to be a cap on how much it costs a company/brand to sponsor a car; you would see some iconic brand names & companies come back to sponsoring cars and/or drivers
Seeing these sponsors leave makes me concerned about other huge sponsors such as Bass Pro Shops, Coca Cola, etc. It's not a good direction for NASCAR at all
It’s kinda sad seeing another major sponsor potentially leaving the sport again, They’ve sponsored Denny in his entire cup career so far, But not that it’s possibly ending, It’s heartbreaking to think about.
Sad that FedEx is scaling back. Sponsors have come and gone forever though and I guess now it’s gonna be FedEx’s turn. At least we’re getting a lot of new companies entering the sport though, and I feel like people overlook that. We’ve got Jordan, Yahoo, Dollar Tree, etc coming in.
Camping World one sponsor I never would leave the sport because of campgrounds and infield camping at race track but sign up for NHRA as title sponsor and SRX.
The economy took a dump in 08 never fully recovered. No lowes no Home Depot M/Ms Gone what’s changed? Parity fair racing it’s hurt nascar. No sponsor wants to here the word fair. Those Businessman are smarter than that
NASCAR is getting into the same trouble F1 was in the second half of the 2000s. Increasing costs, increasingly greedy organizing body (NASCAR vs FOM), sponsors leaving left and right, losing ground to other sports.... I hope it won't hit NASCAR as hard as it did with F1, because around 2006-2008 there was a real possibility that F1 would collapse.
It isn't just in NASCAR where there are sponsor issues currently as over in Indycar, Hy-Vee is considering leaving Rahal & going to another team or even becoming the title sponsor for the series, though NTT wouldn't take too kindly to that. Then over in F1 there are two major things that are going to happen with sponsors. The first is that Puma will be leaving Mercedes due to Lewis Hamilton joining Ferrari next season. To replace Puma, Mercedes will likely sign a deal with their bitter rivals Adidas so don't be surprised to see a ton of Adidas branding when watching F1 next season. Lastly Heineken's deal with F1 as the official beer expires at the end of the season (with Heineken likely not renewing in order to pursue other opportunities) which opens the door for Budwesier or Molson/Coors to take over.
NASCAR is a dinosaur - make racing available on regular channels cause I'm not going to buy several channels to see just one race a week. Hamlin can have some good ideas that are better than those that's never sat in the seat OR owned a team
Look, when Jr had to start taking multiple primary sponsors each year we knew it was going to wind up here. There's not a huge pull for sponsorship right now. The teams are going to be hurting and the only way you can offset is to have cheaper operations. Good luck. Also, the nonsense of Nascar on all the non network channels is pretty telling. Who wants to sponsor something not many people will see?
Sponsors are the lifeblood of this sport. The fact that FedEx is in talks of potentially leaving is not good. Not to mention that sponsors are scaling back or leaving the sport altogether.
I’ve always been surprised that competitors of certain sponsors don’t get with a team. Example - Fed Ex and UPS leaves. Menards and Lowes and Home Depot leave. Ace would be a good one, in lots of big and small towns. Busch beer and zero other beer sponsors boggles my mind! No big bourbon sponsorships. I know Busch has a bourbon company for a few races. Lots of other Oil companies out there, Insurance companies totally disappeared. Snack companies, pizza companies. Have Monster and no other energy drinks. Nos gets one or two a year, When Kurt Busch had half Haas and half Monster was cool. I think more split advertising could work really well. Especially like coloured companies.
Everyone claiming "they can't see any sponsor on the 11 other than FedEx," you realize he's had Mavis Discount Tire on his car more than half of the last 2 seasons? I actually am more thrown when he does have FedEx on the car anymore cause I've gotten used to that turquoise green he's been running.
No quite the opposite actually. We're seeing teams with multiple sponsors instead of a team having that one primary sponsor. Cars showing up week to week with different sponsors and different paint schemes.
Along results & recognition, sponsorship is really a personality deal. Perhaps FedEx's personality & Denny no longer fit between his label of a "villain" in the sport, his open to obtuse podcast, & Denny being an owner of another team. Perhaps Denny's priorities & personality were no longer valued by FedEx.
Indycar is looking to the future by taking less money and having all races on network TV. NASCAR is too shortsighted and only looking at the short term.
Larson with HendrickCars Elliott with Napa Bowman with Ally. Blaney with Menards and Gibbs with Monster arguably, don't really remember how often they had them this season
Have a look at the grandstands, most tracks are half full at best. No company will pay big money to have their brand seen by nobody. But let's keep ignoring the elephant in the room of playoff and stages making the racing a joke.
NASCAR shot itself in the foot with the TV deal. 2 broadcasters was too much. Now FOUR? Not going to subscribe to all four in order to watch 1 season of 1 sport, the only TV I watch. They’ll lose me as a viewer next year. I’ll come back when they’re back down to 2, preferably 1 broadcaster.
Good. Same reason fans are leaving. They’re tired of all the shit. They’re tired of the France Kennedys. Only way things get better is if they sell the sport.
@@PaperBanjo64 It starts with the fans. Stop watching and attending races. Break the addiction. Komissaar Ecclestone eventually sold F1 to Liberty Media. Roger Penske bought the IndyCar. A hell of a lot of money will be needed, but if the Redskins can get rid of Dan Snyder, there’s hope.
@@PaperBanjo64 No, it’s brutal. I’m with you there. I stopped attending races after 2013 and I stopped watching entirely after 2015. Somedays there’s still a hole. But I’d rather have the hole and every right to complain versus continuing to feed the addiction and waiving my right to complain. Sell the sport.
@baxatakbaxatak2014 I went to 3 races all Bristol night races in 2021-2023 didn't go this year and barely even watched but with the news that NASCAR is shutting down the ticket offices at tracks and partnering with Ticketmaster I won't likely attend a race again.
No issues with FedEx leaving….. yeah I understand….. but it’s Dennis….. I might be a smidge jaded with the KFB thing and MTJ retiring….. opps. The Geico and Xfinity news is more “ whose taking those spots “
The sponsors are probably going to IndyCar because Fox is going to air all races on network television, and the IndyCar series has been on the rise lately
Don’t get me wrong guys I like NASCAR and it’s history. But it is very sad that sponsors have been going away. I hope they can come back at some point or they can make adjustments to want to let the sponsors come back. I also wish that NASCAR went back to the original chase format at the very least.
NASCAR's greed is responsible for them doing it to themselves. An unquestionably obtuse decision to broadcast races on multiple esoteric networks at a time when an overwhelming majority of current NASCAR fans & potential fans are cutting cords & subscriptions. If access is the key to popularity, both for sponsors & to the sport, why (besides greed) put up multiple pay walls that restricts access & dooms any idea of relatability in an economy defined by inflation. We as fans can't keep up with NASCAR's insatiable appetite for our money. I'm so done! FO NASCAR. FO!
What do you think about long time sponsors like FedEx, GEICO, and Xfinity possibly leaving the sport?
It’s pretty unfortunate tbh
At this time, and no long surprised that Credit One Bank could leave the sport
I think it's scariest problem NASCAR is facing. How can teams survive without sponsorship? Teams will be looking for drivers who bring funding to survive, not talent.
@@tannerlevasseur958 Kaulig Racing and Joe Gibbs Racing (Xfinity) is doing the same thing rn.
Target, Lowes, M&M's, Home Depot... Hooters
No more iconic companies and schemes
Who's going to sponsor the Geico restart zone... Its not also shocked FedEx is thinking about pulling out... They just laid off a bunch of workers in California, right before the holidays
I think another factor we're forgetting is. While yes the sponsorship model is part of the issue. Let's not forget FedEx had financial issues the year prior. It's why we were slightly worried Hamlin had a chance of not returning to JGR. They grounded planes and shut down facilities that year as a result, and they've HEAVILY scaled back on sponsorship this year. I don't have answers for Xfinity or Geico, but I feel like FedEx has more internal issues than anything NASCAR related
That’s something people can forget. The sponsorship model is very poor, but company profits can dictate how much they can get out of sponsorships verses how much they’re giving.
@@austinemms9772 I wonder how companies or services quantify their Return on investment through sponsorship like Nascar. Getting airtime and exposure is one thing, but you still need to get viewers to reach for their wallets.
Happens all the time case by case. Where the alarm bells go off is seeing what replaces it. Back when NASCAR was healthy a Fortune 500 company would be replaced by another one. Now it's Fortune 500 company with some you have to Google unless it's expressly mentioned
Even if FedEx doesn’t return back in 2025, at least Denny Hamlin is doing one more year full time in 2025.
I can't imagine a no.11 car of Denny Hamlin without FedEx, it's too iconic for me
My brother in Christ, literally all 3 of his wins (plus the Busch Clash) were all with non-FedEx cars 😭
@@AJHelotie Ironic, isn't it? All of his wins this year were all from non-FedEx main cars. (I take a closer look at all of his winning cars this year, and they all have FedEx logo on the car, just not as the main sponsor)
I'm talking about most of his career. I've seen him winning in FedEx cars most of the time, it's too iconic to see them gone from the 11 car, that's all
We rarely even see FedEx on the car anymore anyway lmao
@@AJHelotie That I have noticed.
Tell me about it.
As a whole….the industry has done this to themselves…..when was the last time you saw a commercial for something that had drivers in them…..corporate America isn’t getting the bang for their buck anymore
@@russelldesabre9530 I agree, the brand identity used to be tied in with the drivers…the Dale Jr Bud ads and DJ UPS ads in particular come to mind-it also showed off the personalities of the drivers.
Let the NASCAR Sponsor Playoffs begin.
Anyone who has been paying attention the last few years has noticed that the 11 has had FedEx on the hood fewer and fewer races. It's been alot of Mavis tires & brakes or SportClips even Yahoo. I'd say FedEx is only the primary sponsor for about 12-14 races or so.
At this rate 5 years from now Bass Pro Shops and Monster Energy are going to feel like the only sponsors that have stuck around
FedEx and Xfinity leaving NASCAR wow that's not a surprise that's a big disappointment.
Gieco as well they're leaving the premier partnership after this year. But no further update on Xfinity assuming they're be back in some capacity next year.
@@stephenholloway6893 yeah that's true.
@@KidLatin27I think Xfinity could possibly a Cup sponsor not for the title sponsor but with JGR and 23XI.
@@runrafarunthebestintheworld yeah that's a pretty cool possibility.
If FedEx leaves NASCAR entirely, I wish for a Denny Hamlin FedEx Throwback to his either his first Cup start or his Budweiser Shootout win
I wanna see a throwback to the time Denny Hamlin won the championship
@@americanwalmarts3565 lol
Now I wanna get my hands on more Denny Hamlin merchandise involving FedEx.
Hamlin did not win the 2010 championship.
@@JasonRamme-g9w 2010 was considered to be Denny Hamlin’s best year too.
NASCAR's business model has really dug themselves into a big hole, if I'm being honest.
It’s run by idiots. Nobody should be shocked.
Mid 2010 fedex would run multiple paint schemes I love the blue fedex
I called this months ago. As soon as they started cutting down the amount of races they were going to be on Denny's car, that was the beginning of the end.
Started in last year. Sports Clips, Mavis, Shingrix, Coca Cola were on the car for 7-8 races at a time before we saw FedEx again.
In my mind this is an alarming book end that while sponsor issues predated this moment, began when both Jimmy Johnson and Martin truex Jr, the at the time defending champion and a seven time champion, both lost major sponsors. And we've seen it throughout with Mars pulling away, then now FedEx. When the most marketable drivers cannot keep a sponsor, for various reasons, the model needs to change.
Sponsors leaving around this time it’s so sad. I’m curious to see how many sponsors leave NASCAR yearly on average
I would assume there’s about a similar influx of sponsors coming and going. If anything it seems like there’s more sponsors coming in but they just sponsor less races per team
Corporate greed destroyed the sport. Why would sponsors pay more when less people watch. Its a gimmick now not a sport. No longer takes strategy or endurance. Nascar throws a magic caution and the outcome is changed completely.
Fedex had very disapointing quarterly resilt. Its second dosapointing quarter in a row. Its easy to see why they are cutting costs.
Honestly, this feels like Harvick and Jimmy John’s relationship, JJ reduce his race as primary sponsor year by year, and in the end, Busch Beer and Mobil 1 become the “flagship” Harvick’s primary sponsor
When i saw Mavis more often in Hamlin i knew it, FedEx era is ending
As a FedEx employee who isn’t a fan of Denny at all this still breaks my heart. My childhood’s slipping away 😭
Even consumer brands like Napa and McDonald's are more interested in providing hospitality to store branches in the area than trying to sell race fans auto parts and hamburgers. So while this might sound sad the best way to get more sponsors is to find more ways the corporate suits can benefit from being involved.
It’s crazy but at the same time, not surprised since sponsorships started to go randomly sponsoring different races not throughout every single race.
It all comes down to NASCAR themselves.
Now to Denny, idk how it gonna plays out but I imagine a timeline where he goes full time 23XI instead of Gibbs.
NASCAR is losing fans and not on the big channels much, so ROI is little compared to the NFL, MLB and other sports. I know some companies were giving equipment instead of money, because that was a better ROI for the team and the company. At one point, Ganassi employees were also Target employees. IDK, NASCAR has said they want a cost cap, but teams don't. But, I think NASCAR needs to start thinking about how to get people interested in watching races again. Might have to look at making races be 2.5 hours or so. People don't want to sit through a 5 or 6 hour race anymore, they want to go do something else. Maybe, look at MotoGP and F1 doing sprint races, half the length and half the points. Or, look at IMSA with sprint races half the season, endurance races the other.
$25million / year is an INSANE amount of money relative to the size of NASCAR. I just looked it up and the average cost to sponsor an NFL team is $39 million, while the NFL gets 5x the viewers on average (3.3 million vs 18 million per game).
Because nascars business model is broken
Think FedEx is an exception. Like you said, it was started because of a personal relationship. The changes with sponsors is just natural for the sport.
God, NASCAR with their Shitty Business Model, another Major Sponsor Leaving NASCAR
When i think of the 11 team, I will always remember FedEx.
You mean to tell me the cars might not be as fast as Xfinity 5G anymore?!?!?
It's the current unhealth of the sport. NASCAR needs to give the France family the boot and start running like a real sports organization.
Problem is NASCAR IS the France family it's their own company
I’m very worried about sponsors, ever since m&ms left it feels almost all the big names are gone. And I truly don’t think the number placement helped at all.
Yeah it's only made the liveries look worse, can't call them paint schemes they don't paint the cars anymore. Trackhouse is the least awful looking as the number is further back is less obvious its been moved forward.
@@PaperBanjo64 I like what RFK Racing has been doing.
First m&m’s now FedEx? What’s next Hamlin goes to RCR?
Denny Hamlin in the 31 would be wild af
23XI switches to Chevy and becomes 23XXXI. (2331)
@@VarishKasturi Indeed
Without sponsorships money from big corporations no sport would survive.
With all the data these days for targeted advertising, there's no way that putting a logo on a car for $25 million a year is a good investment for any company compared to spending that money in other ways. NASCAR is an antiquated way of advertising.
All of this seems to me to be a natural consequence of the business model NASCAR has spent 75 years crafting. None of the other major sports have a sponsorship problem currently. Works great for the France family of billionaires, not so much for everyone else.
FedEx is having financial issues as is. This isn’t a shock.
I think one major issue you don't have companies compete with each other, UPS vs FedEx, Lowes vs Home Depot, McDonalds vs Burger King, Bud vs Coors vs Miller, It seems like one major company leaves the other competitor looses interest.
Bigger than CART FedEx World Series that only lasted 5 years.
Mars left after years of being in the sport.
A little thing there is still one sponsor that your forgetting. Napa it’s been in the sport since 2001 Michael Waltrip DEI, Martin Truex Michael Waltrip Racing, and Chase Elliott Hendrick motorsports
20 years of sponsorship and no championship. Doesn't look like one in the near future either. Cant blame them.
54 wins……. 3 time Daytona 500 cahmpion…. Should I go on? More wins than Elliott will ever accumulate.
I don’t like Hamlin, but this take reeks of pure hate. Hamlin is one of the greats, even without a championship.
@@jordandrye350 0
@@jordandrye350 Elliot isn't the one losing his sponsor.
@@soccerthrowback0664 FedEx doesn't think so.
Isn't this already kinda old news? We've known for a while FedEx is shrinking the races there on the 11 car and could be out altogether or has new information come out?
Not appearing in as many races is one thing, not appearing at all is another.
Companies just don’t have the disposable cash for sponsorships in todays economy!
Dont forget Richard Petty and STP 😊
STP still sponsoring #43, just not as many races
Ok but at one time STP was the car every race . That's what I was talking about
Also KB and M&M’s
Ah yes I forgot about that 😊
It's the last real staple sponsor from Nascar's peak... the big sponsors are not seeing the kickback
its gonna be to the point where it's only car/motorsport related sponsors, only becuase it's so expensive to sponsor a car. Why is it so expensive? Because NASCAR doesn't wanna cut part of their billion dollar income to the people who make their sport what it is. Let's be honest, do we see NASCAR existing in the next 10-15 years if they don't share their money?
The technology development within the telecommunication industry - namely social media and broadband/mobile internet - made the availability of media content grow exponentially and made its access far easier.
This have the (adverse) effect of making every type of media content (sports included) a niche product, as video-on-demand allows people to funnel their media consumption to their field of interest.
I believe general public sponsorship as we have seen in the mass-media era will come to an end. As media content will get increasingly more niche-oriented, sponsorship will also follow suit. Still, how the smaller and more loyal audience will affect the sponsorship figures is something to be seen.
Good point, Motorsports has always been niche.
Can’t wait to see the 1990s return and see a car sponsored by Spam again
They'll always be the skins.
You’re absolutely right
There needs to be a cap on how much it costs a company/brand to sponsor a car; you would see some iconic brand names & companies come back to sponsoring cars and/or drivers
Seeing these sponsors leave makes me concerned about other huge sponsors such as Bass Pro Shops, Coca Cola, etc. It's not a good direction for NASCAR at all
It’s kinda sad seeing another major sponsor potentially leaving the sport again, They’ve sponsored Denny in his entire cup career so far, But not that it’s possibly ending, It’s heartbreaking to think about.
Sad that FedEx is scaling back. Sponsors have come and gone forever though and I guess now it’s gonna be FedEx’s turn.
At least we’re getting a lot of new companies entering the sport though, and I feel like people overlook that. We’ve got Jordan, Yahoo, Dollar Tree, etc coming in.
Axlta is still doing Hendrick but Raptor is a sub brand there pushing
First we had Busch, now we have Hamlin.
Cheaper cars, sponsors leaving and team owners not making profit. What the hell awaits for the future of the sport??
FedEx has been having a lot of financial issues. This isn't a shock at all lol
I think I saw the man crying in Walmart again
Camping World one sponsor I never would leave the sport because of campgrounds and infield camping at race track but sign up for NHRA as title sponsor and SRX.
The economy took a dump in 08 never fully recovered. No lowes no Home Depot M/Ms Gone what’s changed? Parity fair racing it’s hurt nascar. No sponsor wants to here the word fair. Those Businessman are smarter than that
NASCAR is getting into the same trouble F1 was in the second half of the 2000s. Increasing costs, increasingly greedy organizing body (NASCAR vs FOM), sponsors leaving left and right, losing ground to other sports.... I hope it won't hit NASCAR as hard as it did with F1, because around 2006-2008 there was a real possibility that F1 would collapse.
To me this is as big as M&M's leaving.
It isn't just in NASCAR where there are sponsor issues currently as over in Indycar, Hy-Vee is considering leaving Rahal & going to another team or even becoming the title sponsor for the series, though NTT wouldn't take too kindly to that. Then over in F1 there are two major things that are going to happen with sponsors. The first is that Puma will be leaving Mercedes due to Lewis Hamilton joining Ferrari next season. To replace Puma, Mercedes will likely sign a deal with their bitter rivals Adidas so don't be surprised to see a ton of Adidas branding when watching F1 next season. Lastly Heineken's deal with F1 as the official beer expires at the end of the season (with Heineken likely not renewing in order to pursue other opportunities) which opens the door for Budwesier or Molson/Coors to take over.
Agree with you on the Redskins statement
NASCAR is a dinosaur - make racing available on regular channels cause I'm not going to buy several channels to see just one race a week.
Hamlin can have some good ideas that are better than those that's never sat in the seat OR owned a team
Look, when Jr had to start taking multiple primary sponsors each year we knew it was going to wind up here.
There's not a huge pull for sponsorship right now. The teams are going to be hurting and the only way you can offset is to have cheaper operations. Good luck.
Also, the nonsense of Nascar on all the non network channels is pretty telling. Who wants to sponsor something not many people will see?
Hamlin saved the FedEx #11 car to be a disaster, sadly, is probably gonna end.
It's sad seeing all these sponsors leaving the sport
Maybe FedEx isn't very interested with staying in the sport because Amazon Prime Video is going to broadcast some of the races next year?
Sponsors are the lifeblood of this sport. The fact that FedEx is in talks of potentially leaving is not good. Not to mention that sponsors are scaling back or leaving the sport altogether.
I’ve always been surprised that competitors of certain sponsors don’t get with a team. Example - Fed Ex and UPS leaves. Menards and Lowes and Home Depot leave. Ace would be a good one, in lots of big and small towns. Busch beer and zero other beer sponsors boggles my mind! No big bourbon sponsorships. I know Busch has a bourbon company for a few races. Lots of other Oil companies out there, Insurance companies totally disappeared. Snack companies, pizza companies. Have Monster and no other energy drinks. Nos gets one or two a year, When Kurt Busch had half Haas and half Monster was cool. I think more split advertising could work really well. Especially like coloured companies.
I think it is a bigger problem
I’m not gonna be unhappy for too long though as long as we get more Mavis tire Diecast
Busch light sells more than budweiser in the racing fan market, ABinbev has cornerd that market for that brand.
Good, now the normal people who aren't sensitive to shit that don't even affect them can watch this channel!
My goodness what is going on in nascar lately??? This is not good
Mavis and sports clips will take over the #11
if xfinity leaves could nationwide make a return
Everyone claiming "they can't see any sponsor on the 11 other than FedEx," you realize he's had Mavis Discount Tire on his car more than half of the last 2 seasons? I actually am more thrown when he does have FedEx on the car anymore cause I've gotten used to that turquoise green he's been running.
Coming soon nascar teams sponsored by rip off mobile games. They already are the only thing keeping TH-cam afloat.
Lowes and Home Depot
Uncal 76
The elephant in the room - Francis is going to face competition. Nascar is in trouble. Bad business model (greed) wont survive.
Curious if we are a few years away from something similar to F1: “Coca Cola Team Hendrick”, “Busch Team Trackhouse”, etc
No quite the opposite actually. We're seeing teams with multiple sponsors instead of a team having that one primary sponsor. Cars showing up week to week with different sponsors and different paint schemes.
Along results & recognition, sponsorship is really a personality deal. Perhaps FedEx's personality & Denny no longer fit between his label of a "villain" in the sport, his open to obtuse podcast, & Denny being an owner of another team. Perhaps Denny's priorities & personality were no longer valued by FedEx.
A cap could be great. A cap could be another nail in the coffin.
Indycar is looking to the future by taking less money and having all races on network TV. NASCAR is too shortsighted and only looking at the short term.
I think literally only the 22 car is the one that has a singular sponsor I think about now a days
Same with Larson
Larson with HendrickCars
Elliott with Napa
Bowman with Ally.
Blaney with Menards and Gibbs with Monster arguably, don't really remember how often they had them this season
@ming454 when Ty Gibbs isn't running Monster he's in the similarly colored He Gets Us car it's easy to keep up with number 54.
Have a look at the grandstands, most tracks are half full at best. No company will pay big money to have their brand seen by nobody. But let's keep ignoring the elephant in the room of playoff and stages making the racing a joke.
NASCAR shot itself in the foot with the TV deal. 2 broadcasters was too much. Now FOUR? Not going to subscribe to all four in order to watch 1 season of 1 sport, the only TV I watch. They’ll lose me as a viewer next year. I’ll come back when they’re back down to 2, preferably 1 broadcaster.
Mars? Forgot that one? I think they destroyed a drivers streak
Doesn’t help the NextGen car is needlessly expensive. They do NOT need a rear view camera.
Or an undertray and rear diffuser, wide tires, big brakes, or independent suspension.
@@PaperBanjo64 MY MAN!!
@@Dat-Mudkip they should just run Xfinity cars in Cup with about 100-150 more horsepower...watch the ratings and attendance go back up!
It should be a major concern fedex, genico and xfinity possibly leaving the sport.
Gibbs lost mars too
Sponsors leave every year. They’ll stick around until Denny hangs it up full time. I don’t see this being as big of a deal as most people think.
It is a big deal due to the marketing, & such but that's just my opinion.
It's really not everything will just keep going as is lol
Good. Same reason fans are leaving. They’re tired of all the shit. They’re tired of the France Kennedys. Only way things get better is if they sell the sport.
And sadly I don't see them selling it anytime soon.
@@PaperBanjo64 It starts with the fans. Stop watching and attending races. Break the addiction. Komissaar Ecclestone eventually sold F1 to Liberty Media. Roger Penske bought the IndyCar. A hell of a lot of money will be needed, but if the Redskins can get rid of Dan Snyder, there’s hope.
@baxatakbaxatak2014 that addiction is a big part of why everything sucks, nobody seems to be quitting
@@PaperBanjo64 No, it’s brutal. I’m with you there. I stopped attending races after 2013 and I stopped watching entirely after 2015. Somedays there’s still a hole. But I’d rather have the hole and every right to complain versus continuing to feed the addiction and waiving my right to complain. Sell the sport.
@baxatakbaxatak2014 I went to 3 races all Bristol night races in 2021-2023 didn't go this year and barely even watched but with the news that NASCAR is shutting down the ticket offices at tracks and partnering with Ticketmaster I won't likely attend a race again.
Mgr is getting hit in the last few year mars.
Candy with m&ms and skittles etc. now fedex
Go get UPS
No issues with FedEx leaving….. yeah I understand….. but it’s Dennis….. I might be a smidge jaded with the KFB thing and MTJ retiring….. opps. The Geico and Xfinity news is more “ whose taking those spots “
The sponsors are probably going to IndyCar because Fox is going to air all races on network television, and the IndyCar series has been on the rise lately
No, just no.
Indycar aint big bud
lol...indycar. right.
Don’t get me wrong guys I like NASCAR and it’s history. But it is very sad that sponsors have been going away. I hope they can come back at some point or they can make adjustments to want to let the sponsors come back. I also wish that NASCAR went back to the original chase format at the very least.
@@the_elmeisteryeah, Yeah but as an Indy car guy, we ain’t getting NASCARs sponsors.
Oh man, I thought you were saying hamlin was gone... darn... couldn't get that lucky..😂😂😂
NASCAR's greed is responsible for them doing it to themselves. An unquestionably obtuse decision to broadcast races on multiple esoteric networks at a time when an overwhelming majority of current NASCAR fans & potential fans are cutting cords & subscriptions. If access is the key to popularity, both for sponsors & to the sport, why (besides greed) put up multiple pay walls that restricts access & dooms any idea of relatability in an economy defined by inflation.
We as fans can't keep up with NASCAR's insatiable appetite for our money. I'm so done! FO NASCAR. FO!
Will Mahindra stick with Chase Briscoe next year?
FedEx has a gross profit of $62 billion dollars every year...btw
Yeah that's before they pay their bills. Fed Ex profit in 2023 was 4.3 billion
They've had A LOT of financial issues the past years.