Yes ^ it's MUCH more accurate. Many data points that come thru are either incorrect, delayed, or completely faked. You'll notice that the amount of "clicks" is always higher on FB than your landing page. Some click by accident and don't even load the page, but also there are bots that fake clicks on these platforms to effect rates FB charge.
Can you make a template? or do i just gotta make this myself?
Hello, thanks for the insightful video. Let me ask you, why use the CPCT and not the simple cost per result that facebook shows you?
Toneden data more accurate
Yes ^ it's MUCH more accurate. Many data points that come thru are either incorrect, delayed, or completely faked. You'll notice that the amount of "clicks" is always higher on FB than your landing page. Some click by accident and don't even load the page, but also there are bots that fake clicks on these platforms to effect rates FB charge.