Mark please make this for all 7 videos, summaries of all the important points they discussed in bite size pieces! We(me and my 1 friend in the world) would absolutely love it!
This is great! I was about to go over all the Typography critiques and make my annotations and you just saved me up a lot of time! Thank you for this great video!
Composing type is like composing music. There needs to be purposeful rhythm and a pattern that becomes recognizable as patterns create unity. This can be interrupted at times with something that violates the pattern that has been established which creates contrast and a point of interest.
I love your all channels and all advices you all are providing to us . It’s very much valuable for me....... Thanks for your support 🙏🏻 ........U all are great designers in this world. My source of knowledge and confidence 🤫🤗🤗🤗🤗🤗
You guys are amazing and make it so simple to learn ...I went to a design school in India..but we were never taught in such fine details ....learning so much from your videos ...blessings to you guys
The biggest mistake is using Adobe Illustrator for text. Adobe InDesign is far better for skilled graphic designers who handle and respect the options in the study of typography. Tip 2 You made a mistake by having the third column longer/taller than the first two. That mistake might be acceptable for Asian languages going vertical, even if it was in say Japanese, it would have to appear intentional, and this case doesn't. Tip 4 The BLT analogy is confusing in how it relates to typography. A better analogy I use is a totem or ladder. I tell people to break down the importance of the various parts of information in the provided text. What is important? For example: In the invite you were asked to design, is the time more important than the date or location? If yes, how can you make it stand out from the other text? In this case, "time" is at the top of the ladder and the rest is arranged into the ladder from most to least important. You can now play around with your ladder structure and know the focus points so you don't give power to the least important. Foundation is more about media type (poster, book, web), colors and font choices, not structure. Foundation: house, at the beach, glass and metal, oceanic colors Structure: where will the roof go? Will the glass type change your designs? Circling back to the analog, Typography will now use the above foundation elements to answer the questions and make a structure based on what is important to communicate.
Hi- I love the videos. They are very informative for beginners and all digital designers. I'm doing Graphic Design and Media at UAL university in London. I was wondering what graphic tablet do you guys use in the studio? Many thanks :)
What the lady says at point 1 is kinda weird. That order can be swapped perfectly, I've seen that in many designs. Ive also seen Chris use this in design in other videos. Its also in the video tuts from Typography 01 - The Futur.
Hi Chris. A small question if you don't mind. My customers are from Vietnam and they don't like modern design features like negative space or double or quadruple the font sizes and so on. They don't see it as beautiful but instead ugly. They are used to put stuffs into tight spaces and can't stand blank spaces. How can I persuade them? Or how can I apply some of your rules into this "Asian tight style" and still make something beautiful?
It is difficult to offer advice for a written language I am not familiar with, but, I am familiar with Chinese newsletters and I see that text is very tight and compacted. But Chinese have ads that use open space, to simplify and capture more for us on the product. What kind of design/media are you working on? Newspaper or invite or something else? Try focusing on a few parts of the text and make that but there and reduce the least important to smaller text to creat a bit more breathing room. Tell them this helps the eyes of the reader to have their focal point stand out far more than being crammed in.
LOVE FUTUR !! ❤❤❤❤😍😍😍😍 I Planning BUY a Course i am Graphic designer i want to Improve my designs i don't know which one to buy. I want to improve My overall design understanding, and you know like starting from design thinking to software whether be it logo design or the digital marketing campaign designs. So pleas help choose the right one. i Really really want o improve and be the best in Graphic design.
We feel that Typography is a foundational skill all graphic designers should know. In that case, we do recommend the Typography course: bit.ly/Type01_yt But if you want to learn the software, check out our friend Dan Scott's courses: byol.me/thefutur
![🎤 ไปกันต่อออ! จับฉลากร้องเพลง x P’ #XXSIVK [EP.2] (1/2) เพลงของใครจึ้งสุดน้าา 💓🎤 #MXFRUIT](http://i.ytimg.com/vi/mLI_K0sAS4o/mqdefault.jpg)
✏️ Watch the FULL critiques on our playlist here - bit.ly/TypeCrit_PL
👉 Check out our Typography Course here - bit.ly/Type01_yt
Which font did you use for this?
Use typography to make this video... the writings on the wall.📨📨🗂📡🔏🎖
bro...can you translate by indonesia?
Mark please make this for all 7 videos, summaries of all the important points they discussed in bite size pieces! We(me and my 1 friend in the world) would absolutely love it!
working on it.
Check out this typography.. Constructive criticism only😋
th-cam.com/video/Hscpiy67nGU/w-d-xo.html
Living up to your name as an academy, awesome video 💯
I appreciate that!
Check out this typography.. Constructive criticism only😋
th-cam.com/video/Hscpiy67nGU/w-d-xo.html
These short videos make me wanna watch them 🤣 and not run away
This is great! I was about to go over all the Typography critiques and make my annotations and you just saved me up a lot of time! Thank you for this great video!
I'm so glad!
Thank you guys for always making content for us aspiring designers love you all
Yay for new designers!!
Glad you like them!
Composing type is like composing music. There needs to be purposeful rhythm and a pattern that becomes recognizable as patterns create unity. This can be interrupted at times with something that violates the pattern that has been established which creates contrast and a point of interest.
I was really looking for a video like this. Thank you!
Thank you guys for sharing helps me become a better designer day by day
I love your all channels and all advices you all are providing to us . It’s very much valuable for me....... Thanks for your support 🙏🏻 ........U all are great designers in this world. My source of knowledge and confidence 🤫🤗🤗🤗🤗🤗
Great summary! These live videos are my favorite to watch during the week- yhup I just confesses that 🤓
You guys are amazing and make it so simple to learn ...I went to a design school in India..but we were never taught in such fine details ....learning so much from your videos ...blessings to you guys
Haven't gotten past the intro yet... I've watched the first 2 seconds a few times now. Love the motion graphic.
The biggest mistake is using Adobe Illustrator for text.
Adobe InDesign is far better for skilled graphic designers who handle and respect the options in the study of typography.
Tip 2
You made a mistake by having the third column longer/taller than the first two. That mistake might be acceptable for Asian languages going vertical, even if it was in say Japanese, it would have to appear intentional, and this case doesn't.
Tip 4
The BLT analogy is confusing in how it relates to typography.
A better analogy I use is a totem or ladder. I tell people to break down the importance of the various parts of information in the provided text. What is important?
For example:
In the invite you were asked to design, is the time more important than the date or location? If yes, how can you make it stand out from the other text? In this case, "time" is at the top of the ladder and the rest is arranged into the ladder from most to least important.
You can now play around with your ladder structure and know the focus points so you don't give power to the least important.
Foundation is more about media type (poster, book, web), colors and font choices, not structure.
Foundation: house, at the beach, glass and metal, oceanic colors
Structure: where will the roof go? Will the glass type change your designs?
Circling back to the analog, Typography will now use the above foundation elements to answer the questions and make a structure based on what is important to communicate.
The only place I come to for genuine expertise!
Bad typography, is so common, and designers tend to call it "experimental" or "deconstructive", but it is simply illegible, and chaotic for reader.
amazing resume ..I started with layout designing and I made 300 layout in 15 day. but its not good lol
Man that thumbnail though👌
Excellent.
This was insightful
Hi- I love the videos. They are very informative for beginners and all digital designers. I'm doing Graphic Design and Media at UAL university in London. I was wondering what graphic tablet do you guys use in the studio?
Many thanks :)
Can u please give some Tips and TuTorials on Calligraphy ....How to go in flow through Calligraphy Subject 😎😎😎😁😁
we have to find someone who does this.
@@TheFuturAcademy You are the Google of the Designer u can Find one easily......
Its okay to hyphenate words on left aligned texts?
yes.
It depends if your client wants it or not.
Understanding GOOD vs BAD Rag. Not everything needs Justified paragraph. Need to tell that to my manager
What the lady says at point 1 is kinda weird. That order can be swapped perfectly, I've seen that in many designs. Ive also seen Chris use this in design in other videos. Its also in the video tuts from Typography 01 - The Futur.
Hi Chris. A small question if you don't mind. My customers are from Vietnam and they don't like modern design features like negative space or double or quadruple the font sizes and so on. They don't see it as beautiful but instead ugly. They are used to put stuffs into tight spaces and can't stand blank spaces. How can I persuade them? Or how can I apply some of your rules into this "Asian tight style" and still make something beautiful?
It is difficult to offer advice for a written language I am not familiar with, but, I am familiar with Chinese newsletters and I see that text is very tight and compacted. But Chinese have ads that use open space, to simplify and capture more for us on the product.
What kind of design/media are you working on? Newspaper or invite or something else?
Try focusing on a few parts of the text and make that but there and reduce the least important to smaller text to creat a bit more breathing room. Tell them this helps the eyes of the reader to have their focal point stand out far more than being crammed in.
I need to learn typesetting is there course online that you can recommend?
LOVE FUTUR !! ❤❤❤❤😍😍😍😍 I Planning BUY a Course i am Graphic designer i want to Improve my designs i don't know which one to buy. I want to improve My overall design understanding, and you know like starting from design thinking to software whether be it logo design or the digital marketing campaign designs. So pleas help choose the right one. i Really really want o improve and be the best in Graphic design.
We feel that Typography is a foundational skill all graphic designers should know. In that case, we do recommend the Typography course: bit.ly/Type01_yt
But if you want to learn the software, check out our friend Dan Scott's courses: byol.me/thefutur
@1:44 PAUL RAND'S BROTHER RAUL RAND
Hola! :)
hi
What Headphones Are Those???
aiaiai
The first comment!
hello
Is this a result of Chris noticing flaws in 2 Logo therapy sessions or just a coincidence? 😂🤷🏻♀️
5th rule: Don't use Comic Sans.
am I the only one who dislikes the futur logo? It's hideous!
It's the "Futur Academy" logo. And no, you're not the only one :)
noice
Sub spanish
Me who type "gacha typography" and got this: 🌝👍
Some serious group think in the comments ; shits hella basic. Show us something that has nothing to do w/ Helvetica. Can you?