ABBA’s Björn Ulvaeus: We Took a Risk and It Paid Off | Emma Barnett Meets
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- เผยแพร่เมื่อ 1 ต.ค. 2024
- Emma Barnett meets singer-songwriter and ABBA guitarist Björn Ulvaeus to discuss the new ABBA Voyage virtual show featuring holograms of the band's members and the secret behind their long-standing success. Interview recorded on Nov 24, 2022.
In a series of one-on-one interviews, award winning journalist Emma Barnett meets leaders in their fields who are advancing and reshaping the global debate.
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Bjorn is an amazing guy. You can tell he's overwhelmed by the success of Voyage, but you can also tell he still finds it hard to take in how loved ABBA's music still is 40 years on. Such a humble and genuine guy.
I couldn't agree more.
In my opinion, this is the BEST interview since Voyage started. The BEST journalist, the BEST scenery - relaxed, empathic, interesting, fun. That‘s journalism, highly professional. And with seeing THIS you know why you detest interviews done by people, who have no idea how to do that - both on video and written 🤩
I totally agree!
I totally agree too! Hats off to the interviewer. Really interesting questions, not the same old questions that poor Bjorn always has to answer! Well done to everyone involved!
Absolutely agree. She was great. She would ask a question and let him answer. So many interviewers ask a question, the interviewee starts to answer and, three words in, the interviewer talks over the top of them or cuts them off and moves on to something else. You end up hearing more from (or about) the interviewer than the interviewee. So annoying!
I'm agree with you. I enjoyed the interview as I was there. Thanks. Greetings from México. Happy hollydays!!
I disagree. She constantly interrupted, brought up irrelevant subjects like her mother-in-law, and her voice was either excessively loud or soft. Bjorn saved this interview as he always does because he is such an interesting and articulate man.
A terrific interview & this guy along with the 3 other band members are so humble & proud of what they have achieved..no BIG EGOS..NO FLAUNTING WEALTH..NO SCANDAL..speak multiple language..& the ladies are two of the most beautiful women in pop history with voices to match...all equal PERFECTION as much as it possible can be in human beings 😁👌
His choice was 'Slipping through my fingers' explaining the reason why,and i do understand.I guess many parent do too.
Listening to this song, slipping through my fingers- always makes me weepy. Not a good driving song!
Even if your not an Abba fan his representation of Sweden ! What a country and culture. Wow .Excellent comprehensive interview of the best pop group ever in my humble apinion .
Du sprichst mir aus der Seele........In Schweden sollten die Politiker ...oder das Königshaus mal über eine ganz hohe Auszeichnung für diese 4 ...nachdenken...Sie hätten es echt verdient.....
Amen to that true Statement!! 🎶❤️
Bjorn, what an interesting intelligent, humble and proud Swede. A cool and smooth personality as one of the best lyricists in the business and the big reason why ABBA electrified the Music scene. And I will say, the Stars were aligned perfectly when this Mega Talented group met to give us the Best. Thanks for the share! So interesting!!
As a very proud swede, and a big ABBA fan - I greatly appreciate your very kind words.
@@joegoodman9232 They have nothing to do with Salvation of Jesus Christ. Amen is used for Christian work and praying to God and Jesus Christ. It's not for human awards.
I mean I wish he wouldn't have said 79 version but maybe his ABBAtar is but as far as Frida and Agnetha their's is definitely the 1977 version
Fleetwood Mac would be the only other group I can think of that had two couples working together and eventually splitting like ABBA. Lindsey Buckingham actually said he thinks ABBA are brilliant and that they sort of have a connection being two couples that split up and still managed to work together,
Yes , sadly now without Christine , so no Avatars from them.
@@martinhardy6483 Christine was asked about this, thought fans would rather see the band live. Sadly now we can’t see either
@@HistoryRepeatingTMU Yes, but it's different for the Mac, they LIKED touring, but ABBA never did.
@@kyachdistent1301 😐Especially for Agnetha, who had a fear of flying, and then she also had 2 small children during the ABBA years, and felt homesick to be with them. And I also remember them receiving bomb threats when they were going to do a show on German television, but then decided to stay home in safer Sweden.
Good point there, mate!
ABBA brings hope and inspiration to us in this critical time in our lifes.
Totalmente de acuerdo con usted la música de ABBA TE HACE SENTIR FELIZ Y OSTIMITA ES GENIAL
Every time's a critical time for the almost pointless human race.
So very true!
That's what happens when you don't read God's Holy Bible. 1 John 2:15-17 New Living Translation
15 Do not love this world nor the things it offers you, for when you love the world, you do not have the love of the Father in you. 16 For the world offers only a craving for physical pleasure, a craving for everything we see, and pride in our achievements and possessions. These are not from the Father, but are from this world. 17 And this world is fading away, along with everything that people crave. But anyone who does what pleases God will live forever.
James 4:4 New Living Translation
4 You adulterers! Don’t you realize that friendship with the world makes you an enemy of God? I say it again: If you want to be a friend of the world, you make yourself an enemy of God."
Mark 8:36 New Living Translation
36 And what do you benefit if you gain the whole world but lose your own soul?
Jeremiah 17:5 New Living Translation
5 This is what the Lord says:
“Cursed are those who put their trust in mere humans,
who rely on human strength and turn their hearts away from the Lord.
I work at ABBA Voyage...great team of people, so much excitement everyday. Interesting he mentions Singapore and North America as that is what i heard as possible next spots.
I'd be there regularly if one opened in America!
It's often overused, but the word Legend should be reserved for individuals like the members of ABBA.
This has to be one of the best interviews ever, so many interesting questions and it was just very relaxed and she let him talk without interrupting. I love Björn and ABBA so much, I'm a proud swede because of them and yeah I know every swede says that but we're allowed to brag because they're so amazing!
I agree !!!
I'm a proud Swede too, because of ABBA !!!!
So much JOY they have giving us through their MUSIC ❣️❣️❣️❣️❣️Thanks, Thanks, THANKS A B B A☀️🇸🇪☀️
And here's another one!
Oops, and pride is a sin.
@@JohnSmith-uy7sv how do you know???
Pure happyness can't be wrong!!!
Happy Sweden 🇸🇪🌟☀️❣️
Thank you ABBA so so much for not allowing commercial use. Who am I to say so, but, you kept your music pure by keeping it from commercials. Thank you over and over again.
But not quite when he let worst person in the world slagdonna free on a last desperate attempt to keep its career going, thank you Bjorn for allowing that evil to never die and it may have faded then (for once), but no, dumping Agnetha wasn't enough for him.
rather interesting comment he made considering back in the day they allowed National Electronics to use the melody of Fernando and they sang the commercial as well. - So much more than National
@@glebeboi Interesting; never knew that. I imagine he has genuinely forgotten some stuff that happened a lifetime ago!
@@glebeboi yes - but that was in the context of an Abba TV special.
Such a fabulous interview! Agree with all the folk on here who said it’s one of the best interviews post Voyage. In fact, one of the best interviews ever with a member of ABBA. Credit to Emma’s interviewing skills 🙂
When Bjorn talked about 'Ticket to ride' being a 'compact little pop thing' it confirmed my opinion that all good songs/tunes already exist somewhere in the ether, and are just there to be discovered, as if they were meant to be. Bjorn and Benny found more than their fair share of those, and aren't we glad they did!
I think there has been a lack of recognition for Agnetha, who endured a burden not only at work with her interpretations and writings but also emotionally with the attention to her children together with the tragedies she had to endure. She proves to be a woman with great resilience, my respects to her and obviously for the group, thank you for the interview, with all respect for your personal decisions, if I had been Agnetha's husband I would never have abandoned her, but we know that the temptations of the evil one are on the order of the day like a roaring lion in search of who to devour.
I couldn't agree more! I'll never understand how either of these men left those ladies! But personal lives are complicated I guess.
Bjorn. I saw you in Australia in Melbourne in 1977, at the concert and at the Town Hall. I travelled to London in October this year, and went to ABBA Voyage twice. ABBA Voyage is the most joyful experience I have ever had. I cried , smiled and was wowed through the 90 minutes. I made sure I was front and centre of stage for both performances. ABBA is my favourite band from when I was 12 years old. I love you Bjorn. I love ABBA. ABBA Voyage is a masterpiece. Sending my love from Melbourne Australia.
Lucky you. I'm envious. I've bern a fan since the 70's and still play their music but never had the opportunity to see them live. I'm also in Melbourne so London is probably a non starter for me. Wish Voyage would come to Australia but I doubt it would happen.
All I can say is thank you ABBA for the music and thank you for for your new album Voyage
I always thought the fact that they were couples allowed them to all connect to the songs together. Especially Agnethas’ ability to interpret and express Bjornes’ lyrics. Amazing and unique group
*Well, I never had a rich parents but at least I was lucky to meet Mr GARDNER who MADE ME break the chain of poverty*
Getting money is an issue that everyone has needs in order to live a better and luxurious life. Life was difficult for me until i began trading,and I'm now earning a lot of money even with the current crash happening in the trading market. I still make gains using a better strategies....
Enjoyable interview. Relaxed and real conversation.
I think these are the type of interviews Bjorn likes to do most.
Abba were a great group for their time.They are like Halley's comet, they'll come back from time to time .
I've seen many interviews with various members of ABBA over the years, and this one is by far the BEST ! .. Emma asked intelligent, interesting questions in a very easy-going manner, which Bjorn responded to in a similarly thoughtful and interested way .. If only all interviews with ABBA or other stars could be as good as this .. Thanks so much for making it available ! 🙏🙏 .. Cheers, Wayne
Hello, how are you doing? Compliment of the season🎄🕊, thanks for supporting Abba music❤
Как жаль, что вместе вы были так мало ! Вы бы могли вместе так много и разного создать. Обожаю вас , и особенно Агнету !!!❤@@bjornulvaeus6923
Плохо не знаю как переводить интервью !?
ABBA songs have always elicited strong emotion from those who hear them! That's what makes them so timeless and endearing.
For someone who’s reached the apex of success he’s managed to stay humble and authentic as ever. Truly admirable. Great interview, great interviewer.
Thank you for this meeting with Björn. Many, many people loves ABBA!
Hello, how are you doing? Compliment of the season🎄🕊, thanks for supporting Abba music❤
Yes Bjorn, thank your for Voyage, an incredible show
Perhaps you yourself did not think about it, but to return the feeling of the 70s to modern youth is very important in modern reality. To return to the youth the culture that was accepted by the whole world, and as we see it is accepted with joy even now.
Was I given a chance, I guess I'd bother him and profusely thank for all the music he'd created! His and Benny's songs have been an important part of my entire life! In good times and bad times - just like good old friends upon whom you can rely on for comfort and moral support! 😍
Hello, how are you doing? Compliment of the season🎄🕊, thanks for supporting Abba music❤
This Gentleman is a true professional! I mean beyond his musical talents! He is what most wish they could be!
for someone so talented and successful, Bjorn's sincere humility is endearing. #Legendary
Hello, how are you doing? Compliment of the season🎄🕊, thanks for supporting Abba music❤
Just Brilliant to have Bjorn so relaxed and sharing his real honest opinions and memories . Emma was perfect ❤️
Brilliant interview, wish it was longer. Bjorn is a fascinating person.
I hope they do manage to replicate Voyage on this side of the pond. I would drive cross-country to see it in a heartbeat.
Thanks for A Brilliant interview.
Yes, thank you for the music ABBA!!! 💃🕺💖🤓
Thank you for a great interview! By the way Fleetwood Mac had two couples.
Modern Talking - but there was just one couple.
Great interview Emma
Very sweet ,fun and interesting interview. Listening to Bjorn is always so pleasant. He's a brilliant composer and mind in general as well as Benny. Love ABBA. GREETINGS FROM PUERTO RICO 🌺🌴🌊
Hello, how are you doing? Compliment of the season🎄🕊, thanks for supporting Abba music❤
mixed feelings about the interview... always these unnecessary questions about touring again... as Björn explained, they were never keen on touring back in the days why should they now... useless question... she was very often indicating the answer herself instead of letting it completely open to him to answer.... but his part on other artists following the avatar show or his thoughts on selling rights etc.. were far more interesting.. and he tried to clarify that if your younger you has been around on tv youtube etc all your life, you had your music running in musicals all around the world leading a life on their own, the next step to have an avatar singing instead of you is not such a big big step as it might seem. Weird as he said, but not that wild... again it shows more than ever how ABBA were underestimated as musical pioneers, back in the day with their sounds and technical skills, with the first jukebox musical, now the first avatar show. They always extremely ambitious, creative and with good sense for music and business.
you could assume that the tech that made avatars are as bulky as computers were n 1990 compared to today meaning in 30 years you could see walking robots projecting an avatar unless something else comes in the way
What a thoroughly enjoyable and relaxed interview to watch and listen to.
Björn did an oops there: he confused the Foo Fighters with the Fugees. I’ll forgive him tho lol
My God! Bjorn picked the abba song I love the most: slipping through my fingers!!!❤❤❤❤ the lyrics perfectly matched with the melody, and the harmony.
Amazing conversation! Well done, Emma and Björn!
Emma, the host, is amazing, asking questions that even Bjorn has not thought about it. Bjorn is just so genuine and don't seems to hold back. I really enjoy this interview.
He looks incredible for being almost 80
Swedish meatballs are the secret. 😂
🤣🤣🤣@@melvinch
I wish someone would ask Bjorn or Benny how many songs they recorded in motion capture, some big hits missing from the voyage set list,it is fantastic if you're thinking of going.
He said in a different interview that they recorded many others and that the producers have enough material to do many variations of the set list.
And they have produce so much in swedish, the musical Kristina of duvemåla, about 1,5 million swedes who emigrate to america, is absolutly fantastic. Bennys own band Benny Andersson ochestra have produce so many good songs.
@@TheChellman Yes, and I think "Chess" is a very underrated musical. It's really great, up there among the top 3-4 musicals ever made.
@@joerichardwad1645 This is great news! Thanks for the update! I just wished that they would finish, "Just Like That".
What a Beauty of a song. The girls flowing, harmonic Angelic voices just melt your heart.. I'm 78 and still diggin' ABBA. I play them on a daily basis. They are for sure, the Best of Best! ❤️
I hope Bjorn and Benny will consider a new ABBA Christmas album.
I wonder why they chose the '79 look for the ABBAtars? Is that the year they feel they looked their best?
I disagree. I prefer Agnetha and Frida from 76-77. Björn's face could've been taken from anywhere between 76-84.
And Benny is fine from any year, as long as he's got the beard.
Yes, they say that, but to me they look like 76-77 Australian tour ABBAtars
Genius 😊❤🪕
Good interview, you let your guest do most of the talking.
Very Enjoyable interview indeed !!😍😍😍😍
Lovely interview 😎😎
It takes two to tango.. Clever interviewer. Interesting questions and of course what would you expect from Bjorn but adequate and to the point responses.. Not so usual to have an interview such in depth.. Brilliant.. We want more..
Pascal from France
ABBA Voyage is one of the best things I've ever seen, and I've seen a total eclipse of the sun and been to the Sistine Chapel twice.
Really wonderful interview
When will they bring the Voyage to Las Vegas,,,MSG Sphere?
I really ENJOYED sitting in on this interview...for several reasons, however it seems even repetition for emphasis is unnecessary. So many like minded comments. Bjorn, we all think something of each of you, it seems you are quintessentially elegant in thought and comment. I imagine a maelstrom of thoughts though, happen for you much of the time, so much from which to choose. Thankyou all VERY much🧡
Ooops Bjorn, it was the Fugees not the Foo Fighters ☺
If only all interviewers could be as genuine, as refreshing and as (dare I use the word) 'normal' and unaffected as she. An excellent interview.
...What a great and interesting interview!! Just in case and if anyone is interested, he is wearing a pair of DIADORA men Heritage TRIDENT. 90....you are welcome!
Erasure did an Abba-Esque Album in 1992 with 4 songs ( Lay All Your Love on Me / SOS / Take a Chance on Me and Voulez Vous)
It was their only number one in the UK Singles Chart. I am curious how they managed to get the rights, because Bjorn said only Madonna was given the rights to use ABBA music
No, he said Madonna was one of the very few who were given permission. Then again, I think anyone can do covers of any performer as long as they don't record them for release but I'm not exactly sure when it's another famous performer covering your song on a stage.
Vegas sounds like a good spot, but I don't agree with Singapore. Australia would be better.
Fantastic brilliant interview x
He's right about commercial use of music, it will ruin your favorite song to hear it multiple times every day for years.
What a great guy Bjorn is. So personable and down to earth.
a really good interview and interviewer. I would love to sit down and talk lyrics with Bjorn, he is not getting enough credit for his work with the lyrics..
2 couples in a band? HELLO!!! FLEETWOOD MAC????
they did not sing as sophisticated and on a deep emotional level and how they were portrayed as abba and how energetic abba were.
Great interview. Nice to see you get Bjorn talking. He has definitely chilled out since the 80's! Thanks...
FLEETWOOD MAC consisted of two couples and a drummer. We all know how that went... RIP CMCV
Avatar = Fake . I wish they had performed as themselves. Not their fake (avatar) digital selves. It was dissapointing. I prefer old, aged but real members of ABBA to their young but fake pictures. As their fans we have aged too. It's normal and natural. It'd be great to see them as in their old, real, natural selves.
You are right from ❤, but the show as Avatars are fascinating
Something might be better than nothing..
Well, at least one song was used in a commercial. The melody of MOVE ON was used in a shampoo commercial on German TV back in the early 1980s (th-cam.com/video/3II8vNinoiI/w-d-xo.html) ...
Fleetwood Mac had John and Christine McView and Lindsay Buckingham and Stevie Nicks
I would love Bjorn and Benny to reconsider releasing the full slow version of "Just Like That", perhaps as a new special edition of VOYAGE.
Brilliant interview
Interesting..... I wouldn't mind experiencing a Led Zeppelin Avatar concert as I missed seeing them here in Australia in the 70's. Or even a 1970's Deep Purple concert. I don't know how it would turn out without John Bonham or Jon Lord though. Or whether it would be at all possible. I know next to nothing about creating Avatars.
The one major problem With groups that don’t have all members alive - how do you get their avatars?
their songs do sound fresh, love that mamma mia was such a good tribute in a way, and got me more into the group. loove love their songs.
Why don't the ABBA try making an album with Beatle's songs in the ABBA sound.
Love ❤️ this guy he always had a good sense of humor. Always making jokes .
I agree with them always refusing a biopic being made about them. These types of movies always make villains out of decent people and lean heavily one way which always influences the audience. Let what was Bjorn and Agnetha and Benny and Frida's relationships remain private to them.
Um....They totally forgot to mention Cher's ABBA album...And that she sang some ABBA songs live on their latest world tour. Oh well, I love both and Cher did it her way, which they must have approved of.
They were talking about how they rarely allow other artists *sample* their music (taking bits of actual ABBA-recordings and use them to create new recordings). I don't think you have to ask their permission if you merely want to peform a song written by them.
Marimekko dress
19.18 Agnetha not a temptation?
התעסקתי בהרבה מיקצועות גם ריאליים בגלל האומנות אף פעם לא כמיקצוע להתפרנס אלה להעצמה אישית אחרת לא היה לי חיים
אומנות זה דבר פרטי ביטוי פרטי
היא מגוייסת רק מחויה אישית
לאולם לא כתעמולה
היא אמצעי פרטי שלי למאבק על חיי זה מפרק כמו ספורט מהמתח
ללא סטרואידים לכל סוג נפחנות😊
Good interview, enjoyed it!
After Tina Turner died I saw her last tour shows from Holland and London. I regret not having been to either. She is the only star i've missed after Eagles, McCartney, Springsteen, the rolling stones and Fleetwood Mac. Hope therefore that there will be a Tina show with this technology. It wont be like attending her last super fantastic show in London but anyway....
I’m so glad in the early I only heard the music. When I bought the albums I thought they were dressed strangely. It was only in the DVD era that I bought a DVD that I saw them perform in bizarre costumes. I think it would’ve put me off if I’d had the visuals.
As it stands, I love so many of their songs. Mostly the famous ones. But some obscure ones too.
Very good interview with relevant questions. I still remember Noel Edmonds moronic behaviour interviewing ABBA in the 80s.
Abba!!!!forever!!
Not everyone can,Alan is gone,Derrick is not interested.eric does his own thing.all getting on.the 1960s,1970s are gone.
Harry Enfields big hit "Loadsamoney" sampled Money Money Money.
A great interview! And I agree with Bjorn about using songs in a commercial. If I hear that Ozempic commercial one more time I will go mad!! And I used to like that song. Now?… 😩
Lovely conversation. Thanks.
“I was just in Singapore…..” 11:47 YES PLEASE BRING VOYAGE HERE! 🙏😃👏
Applying visa for South East Asians can be painful and sometimes humiliating. Knowing they are coming to Singapore, it would seem to be a relief to many! 🎉🥳🎈🎊🎁🍾👯♀️👯👯♂️🪩🪅
Always comes across as a really nice guy.
1 John 2:15-17 New Living Translation
15 Do not love this world nor the things it offers you, for when you love the world, you do not have the love of the Father in you. 16 For the world offers only a craving for physical pleasure, a craving for everything we see, and pride in our achievements and possessions. These are not from the Father, but are from this world. 17 And this world is fading away, along with everything that people crave. But anyone who does what pleases God will live forever.
James 4:4 New Living Translation
4 You adulterers! Don’t you realize that friendship with the world makes you an enemy of God? I say it again: If you want to be a friend of the world, you make yourself an enemy of God."
Mark 8:36 New Living Translation
36 And what do you benefit if you gain the whole world but lose your own soul?
Anna and bjorn have children,if the kids have anything to do with him.
Such a beautiful interview.
Nice interview 👌, only I really don't understand why , even Björn himself, keep saying it's the 1979 versions of them. It is not, it's the 1977 versions of them.