Content Marketing Strategy | Joe Pulizzi

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  • เผยแพร่เมื่อ 7 ม.ค. 2025

ความคิดเห็น • 84

  • @abdulsamad.abd007
    @abdulsamad.abd007 ปีที่แล้ว +2

    He just did content marketing to us.
    Gave us valuable information, and matketed his documentary at the end.
    Brilliant

  • @willemaucamp6189
    @willemaucamp6189 2 ปีที่แล้ว +2

    This is a way more valuable than the amount of views it got.

  • @KenoAlordiah
    @KenoAlordiah 6 ปีที่แล้ว +7

    Best talk on content marketing ever.

  • @nobodybutyou1032
    @nobodybutyou1032 8 ปีที่แล้ว +8

    This guy is the man. It really clears up everything that I had doubted! Thank you very much!

  • @jacobmucee582
    @jacobmucee582 2 ปีที่แล้ว

    Came across this today. Drawn my attention, Good indeed. Lucky & thanks.

  • @dwb16-digitalwatercoolerbo90
    @dwb16-digitalwatercoolerbo90 8 ปีที่แล้ว +1

    3,500 views. Joe tells it like it is. There is always time for a fresh approach. Always room for improvement in whatever process you are involved with. Content is king.

    • @singhtoritu
      @singhtoritu 5 ปีที่แล้ว

      wrytin.com/ritusingh3/content-is-the-key-to-success-jwwcg2ac

  • @GrowWithWill
    @GrowWithWill 4 ปีที่แล้ว +1

    Hugely underrated speech. I completely agree that content marketing is a marathon, not a sprint. Build your content marketing for where you want to be five years from now, not next year. I built a multi-million pageviews a month blog using a slow and steady approach, not trying to make a "get traffic quick" property to get there.

  • @MohammadUmairAnsari
    @MohammadUmairAnsari 9 ปีที่แล้ว +9

    "Content Marketing is a marathon, not a sprint" Very well said sir

  • @carynefuture5778
    @carynefuture5778 5 ปีที่แล้ว +8

    Thank you, thank you, thank you, Joe! Exactly what I needed to restart my TH-cam channel and create my blog. You have brought me the core strategic answers and total clarity. I am aligned now. Thank you again.

  • @steparko23
    @steparko23 6 ปีที่แล้ว +1

    ‘Nobody cares about our products or services”
    Spot on!

  • @pied-piper-of-hamelin
    @pied-piper-of-hamelin 3 ปีที่แล้ว +10

    "Don't treat Content like an advertising campaign!" Joe Pulizzi. Instead treat Content as a thoughtful gift to customers, something they will value and appreciate.

  • @anindbhattacharya954
    @anindbhattacharya954 4 ปีที่แล้ว +1

    Thanks for your great input , gradually I am trying to learn to get into content marketing , knowing tough days to cross , keep your videos make me motivated Luv you dear

  • @jayczzzya
    @jayczzzya ปีที่แล้ว

    This is one was worth the watch

  • @luisclementejimenez1739
    @luisclementejimenez1739 4 ปีที่แล้ว +3

    I know it was 2015, but this informarion is still so valuable. Amazing

  • @ferryirawan2012
    @ferryirawan2012 6 ปีที่แล้ว

    he is the real deal on content marketing !

  • @sherrypaintings3431
    @sherrypaintings3431 5 ปีที่แล้ว

    Every single "Word" is crafted...! Joe, you are a genius. This is so informative and great stuff. I am done with just half of the video so far but you have made me share it and now comment on this video. Truly, amazing work. Keep it up..!!!!!!! Really, so crystal clear and well-designed content..!

  • @wandashelton1822
    @wandashelton1822 7 ปีที่แล้ว +1

    great information, working on expanding my social platforms

  • @HertubeTv
    @HertubeTv 8 ปีที่แล้ว

    I bought the book when it came out last year, but haven't had a chance to read, but this video was so helpful. I have to make time to read the book now. I feel like I have a better understanding about how to build my video business.

  • @flexaleo
    @flexaleo 4 ปีที่แล้ว

    Great video! Even in 2020!

  • @marketinglivetv1065
    @marketinglivetv1065 7 ปีที่แล้ว

    Thanks for presenting and posting this video. So glad that common sense is coming to marketing with a focus on what is best for the customer. Thank you.

  • @felipeborelli
    @felipeborelli 6 ปีที่แล้ว

    Great Material @Joe. Thanks so much for sharing with all of us.

  • @LandofJapan
    @LandofJapan 9 ปีที่แล้ว +33

    ONLY 800 views. and this is gold.

    • @1dimoner1
      @1dimoner1 8 ปีที่แล้ว +9

      +Khadeem Wilson well, gold is only precious, when it's scarce. Good for us

    • @orionNsirius
      @orionNsirius 7 ปีที่แล้ว

      Watched this last year and the viewers are 60 times more now.

    • @gabrielxhg
      @gabrielxhg 5 ปีที่แล้ว

      @@orionNsirius 100k

    • @TRexHindiGaming
      @TRexHindiGaming 2 ปีที่แล้ว

      170K it is

    • @LandofJapan
      @LandofJapan 2 ปีที่แล้ว

      @@TRexHindiGaming its outdated now

  • @sahseo
    @sahseo 3 ปีที่แล้ว

    Ya in this video so much information we get easily. Content should be very attractive and informative.

  • @ebotebangha6091
    @ebotebangha6091 5 ปีที่แล้ว

    Thank you, this has been really helpful to me. I find content marketing interesting and I will love to develop skills as a content developer.

  • @markgill1775
    @markgill1775 7 ปีที่แล้ว

    Awesome video you uploaded got lots of knowledge....
    Content marketing is a important part of business it could be in the form of blogs, videos, e-book, info-graphics. Informative sharing and it inspires tons of people .

  • @sarammasamuel3983
    @sarammasamuel3983 3 ปีที่แล้ว +1

    Thank you, beginning to understand the concept. 🤗🤗 need to digest the information

  • @gokusupersaiya8067
    @gokusupersaiya8067 6 ปีที่แล้ว +5

    content marketing now kill ads blocker. so focus on content .

    • @nanmaigalseivom
      @nanmaigalseivom 6 ปีที่แล้ว

      Goku supersaiya could you please explain me why?

  • @ericknajera9417
    @ericknajera9417 5 ปีที่แล้ว

    Awesome video

  • @osagieoghogho8435
    @osagieoghogho8435 6 ปีที่แล้ว

    beautiful teaching..i loved it

  • @fabsisters1
    @fabsisters1 7 ปีที่แล้ว

    can't stop watching

  • @EBGLASS
    @EBGLASS 4 ปีที่แล้ว

    it's a great speech, thanks for your presentation.

  • @jasonankin744
    @jasonankin744 5 ปีที่แล้ว

    Excellent content marketing principles. Thank you 😊

    • @singhtoritu
      @singhtoritu 5 ปีที่แล้ว

      Check my article : wrytin.com/ritusingh3/content-is-the-key-to-success-jwwcg2ac

  • @PTZOptics
    @PTZOptics 8 ปีที่แล้ว

    We have tried a bunch of this. It's great to see it organized with a plan :)

  • @speang
    @speang 7 ปีที่แล้ว +2

    Fantastic speech!

  • @CrystalMarsh
    @CrystalMarsh 7 ปีที่แล้ว

    This was so insightful. Love the whole thing about going past the sweet spot -- really good. Thank you!

    • @kaiiolaabrooks1867
      @kaiiolaabrooks1867 2 ปีที่แล้ว

      G
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  • @meshupstudio1214
    @meshupstudio1214 6 ปีที่แล้ว

    Wow this is great stuff!

  • @Daymoandgeorge
    @Daymoandgeorge 8 ปีที่แล้ว

    Great content. Love the way it's presented. Thank you

  • @Prnews24
    @Prnews24 8 ปีที่แล้ว

    Gute Beispiele für professionelles Storytelling

  • @theorganicsista9338
    @theorganicsista9338 8 ปีที่แล้ว

    Awesome presentation

  • @eifionjones8513
    @eifionjones8513 6 ปีที่แล้ว

    So am I wrong in thinking the sweet spot examples suggest that if you're content is educational then the passion part has to be education? This just leaves the knowledge/skill area and tilt as variables you can look into?

  • @abhipatil4844
    @abhipatil4844 3 ปีที่แล้ว

    Killer insights

  • @michaelvoithofer3503
    @michaelvoithofer3503 9 ปีที่แล้ว +2

    Thanks for an amzing talk man!

  • @duzerostudio6856
    @duzerostudio6856 6 ปีที่แล้ว

    Thanks for the amazing apresentation

  • @tobieallen2791
    @tobieallen2791 6 ปีที่แล้ว

    very good ! thank you

  • @ujuoramah
    @ujuoramah 5 ปีที่แล้ว

    Joe you rock!

  • @SukhbirCheema
    @SukhbirCheema 5 ปีที่แล้ว

    Thank you, Joe! This is a jewel!

  • @lyllies4143
    @lyllies4143 8 ปีที่แล้ว +1

    This embarrassing to ask, but I am completely new to this "Content Marking" and English is not my first language. But what is the " customers pain point" ???

    • @s.balistreri246
      @s.balistreri246 7 ปีที่แล้ว +2

      Basically, this phrase means "a problem your target customer struggles to solve". For instance, if a customer is struggling to find new sales leads. That "customer's pain point" is finding new sales leads. Hope that helps!

  • @PaltyRides
    @PaltyRides 8 ปีที่แล้ว

    amazing ...what insights

  • @matthewbaker7965
    @matthewbaker7965 3 ปีที่แล้ว

    so cool

  • @Deliquescentinsight
    @Deliquescentinsight 8 ปีที่แล้ว

    Oh yes, this is the true message - the mindset of business owners has remained stubbornly in the 20th century-you think that pasting advertising on the internet is an effective approach? I like this very much.

  • @YasinBurgdorf
    @YasinBurgdorf 3 ปีที่แล้ว

    nice video:)

  • @livingbreed
    @livingbreed 3 ปีที่แล้ว

    Here after buying Content Inc. 2nd Ed. 2021.

  • @ujuoramah1844
    @ujuoramah1844 7 ปีที่แล้ว

    Awesome!

  • @softteksolutions7580
    @softteksolutions7580 6 ปีที่แล้ว

    To implement an effective content marketing strategy, there should be a ‘content marketing competitor analysis’. This means that the brand needs to be presented as something unique and exemplary and that too with a component of reason. Only then, it would develop an edge over its competitor. The entire strategy of content marketing should be directed with this aim, and this management should be dynamic. For more info: www.softteksolutions.com

  • @arielbauer1876
    @arielbauer1876 6 ปีที่แล้ว

    Nice!

  • @mistreroh
    @mistreroh 4 ปีที่แล้ว +3

    He didn't have 3 cups of coffee, i think he had 3 lines of cocaine

  • @samishaikh629
    @samishaikh629 6 ปีที่แล้ว

    What if he said at the end of the speech "Hey! That's just a theory.. a Content Marketing Theory"

    • @samishaikh629
      @samishaikh629 6 ปีที่แล้ว

      @Tiz Gambacorta 8020 Research I know, thats just a joke, a #MatPat joke.

    • @samishaikh629
      @samishaikh629 6 ปีที่แล้ว

      @Tiz Gambacorta 8020 Research I was just joking. I'm also a content marketer.

  • @priyankachavan6882
    @priyankachavan6882 7 ปีที่แล้ว

    #TWB_ provides #Product, #Learning & #Marketing content specific for Life sciences, healthcare & pharmaceutical, and corporations for them to create and manage content from different departments, business lines & divisions. A lot of this content is procedural and regulatory. TWB_ has a deep understanding of domain and helps these companies to create differentiation, provide consistency and reuse, or minimize translation and publishing costs.for more info please visit : twb.in

  • @jokes190
    @jokes190 2 ปีที่แล้ว

    186 k

  • @nicolemancilla9795
    @nicolemancilla9795 2 ปีที่แล้ว

    Rr

  • @orionNsirius
    @orionNsirius 7 ปีที่แล้ว

    Donald is happy because he is the president now :D