How to Create an Engaged Facebook Group: 5 Steps

Want to use a Facebook group to grow your business? Wondering how to develop engagement that supports your goals?
Facebook marketing expert Dana Malstaff shares five steps to create a Facebook group members will return to and engage with.
Get practical tips to structure your group and discover three types of posts to ban from your group. You’ll also get examples of posts you should be using, and learn how to balance conversational posts with educational posts.
Finally, you’ll learn how to onboard Facebook group members to grow your group in the right way.
🔔 Subscribe for More Social Media Marketing Tactics
-- www.socialmediaexaminer.com/sub
🚀 Visit Dana’s Channel for More Marketing Tips
-- / nurturetoconvertshow
🔗 Find Resources and Tools Mentioned In this Episode
-- How to Set Up a Facebook Group for Business: • How to Set Up a Facebo...
🎧 Subscribe to The Social Media Marketing Podcast
-- www.socialmediaexaminer.com/s...
💡 Wondering How Fellow Marketers Are Using Social Media?
-- Download our Industry Report: www.socialmediaexaminer.com/zsyx
00:00 Intro
00:58 #1 Decide What Kind of Community You Want to Create
01:53 #2 Create a Sense of Belonging
02:47 #3 Set Rules and Boundaries
04:46 #4 Engage People with Simple Questions
05:49 #5 Lead and Facilitate Your Group
06:45 Mistakes to Avoid
07:28 Additional Resources
#SocialMediaMarketing #FacebookGroups #FacebookMarketing

[@SocialMediaExaminer]

Cultivate a Loyal Audience with Facebook Groups [Playlist]: th-cam.com/video/gqcnU5o5_A8/w-d-xo.html

[@halitsanr4439]

Thank you very much four your help !!!

[@therahulissar]

This is great I've noticed creating daily content for the group is super helpful and also changing the content from beginner friendly to advanced to try and get everyone involved in the group

[@rewildingdancecompany]

This was brilliant! technical and specific and easy to follow. Would you say you use these same strategies for instagram?

[@FernandoFromOrlando]

Thanks for the tips! Recently been brought in to help admin two large groups. Will start implementing these strategies asap 🚀

[@StuartMacadam]

Super helpful tips. Thanks for sharing.

[@SocialMediaExaminer]

Our pleasure. Thanks for watching, Stuart! -Mitch

[@chuyahbabagisi]

Thank you for sharing ❤

[@ChristopherVogelmann]

Great video. Several useful tips that O had not previously considered. Particularly about alternating teaching live streaming. 🌴😎🌴

[@SocialMediaExaminer]

Awesome! We love hearing about what stands out and what takeaways folks get from the videos. Thanks for watching, Dr. Christopher. -Mitch

[@guerrerosdigitales]

I noticed that a few of our videos use similar background graphics. Is that part of your editing software, an animated graphics pack you bought, or it is custom made? Where can I learn how to edit videos the way you guys do? thanks

[@Inspirationland-et8yy]

Thank you

[@rinzzlerr963]

Good values dear , keep crushing it

[@ChasedoeseverythingATX]

Thanks so much! This was fun, motivating, and easy to digest, and of course has tons I wouldn't have though about. Really it should have a lot more views. (and the presenter is awfully pretty, lol)

[@jayedahmedsaud7486]

This video was helpful

[@SocialMediaExaminer]

Glad to hear that, Jayed! Thank you for watching. -Mitch

[@stephaniehorlin-smith3244]

When you ask member questions on sign up, Facebook doesn’t save the info provided (I.e. email address), so how do you recommend we save this? If we have a lot of members joining every day it’s not something that can be done manually. What’s your strategy for that?

[@kathflip16]

You can use a tool / crm for that so that those emails can be easily saved without you doing it manually especially emails

[@mrdone2930]

amazing

[@vinseladfo]

Hello! I have question about restrict on Facebook Account. How to deal with this problem? Thank you!

[@neverAgain011]

More!

[@brandworqz]

Hi Dana, great video and tips shared! At your last SUPER SECRET PRO TIP OF AWESOMENESS, how do you ask for their email address? Do we need to offer them anything in order to get their email address?

[@SocialMediaExaminer]

Good question, Stephen! If you ask it as a required question for group entry, the exchange is access to the group. That should be enough incentive for most. BUT if you'd like to give them a gift or further motivation, here are some ideas: th-cam.com/video/NL8PpBMfsHw/w-d-xo.html -Mitch

[@thebrocketts4791]

Hello, I am an admin of a facebook group and I am trying to schedule posts within that facebook group as the business page, not my personal profile. I see the option to schedule as my personal page but I do not see the option to schedule as the business page. The business page is linked to the group but it does not appear to be an admin in the group even though they are linked. Not sure if this is affecting the ability to schedule and how to go about fixing this? Thanks

[@ajay397]

Can i post links in group..Im worried about the group reach?

[@kurtdutoit6171]

i dont have cell phone on PC AND LAPTOPS can i still use hashtags

[@loywilliams851]

What do you mean by "prompt?"

[@SocialMediaExaminer]

Hi Loy, In this case, a prompt would be where a group member asks a broad question that doesn't focus on the topic/subject that the group was created for. -Jason