Tech & Transformation in Entertainment: Insights from Industry Innovators | SiGMA Asia 2024

Join Jenny Ortiz-Bolivar for an exclusive interview with Josh Yugan, founder of XPEDITION Middle East Magazine and Yugan PR, and owner of Miss Universe franchises. Yugan discusses his extensive experience in media and events management, highlighting how digital transformation has impacted the Miss Universe franchises and enhanced audience engagement through innovative platforms.
The interview also features:
Arci Muñoz, Actress, shares her inspiring career journey and the significance of her recent accolades.
Amira Al Alawi, CMO at Ivana Skin PH, explains how AI and data analytics are crucial in driving business growth and understanding audience preferences.
Additionally, Richard Armstrong, venture partner at TA Ventures, delves into the impact of digital transformation on media and entertainment, emphasizing the potential for technology to revolutionize content creation and distribution.
Discover how these industry changemakers integrate technology and innovation to reshape the entertainment landscape.
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