Smaply
Smaply
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Smaply Demo – Check out our brand-new editor!
A new era of journey management is here! Smaply helps organizations of all sizes and industries manage their customer experience. This dedicated tool for journey management solves many pain points that occur when using whiteboard tools, such as finding previous boards, connecting with live data, reusing data from journeys in other visualizations (such as an opportunity portfolio) and many more.
We offer tools and knowledge to help experience innovators embed and scale customer centricity in their organizations. Founded by the main author of the design and business bestsellers “This is Service Design Thinking” and ‘This is Service Design Doing’, Marc Stickdorn, we practice what we preach and apply service design to develop our tools together with our users.
Smaply is made for journey mapping and journey management. It allows you to customize the structure of your journey maps in a flexible and user-friendly editor - simply create maps the way you want them to be.
Manage customer experience with a complete, yet simple overview of all CX projects going on in an organization and make Smaply a central, accessible, and insightful hub for all your CX endeavors. Easily evaluate and prioritize touchpoints, pain points, and opportunities.
The Smaply blog provides you with in-depth knowledge about customer-centered innovation.
You can find interviews with various experts in the field, as well as case studies, guides, and much more. There’s a wide variety of information to be found on the blog, ranging from trending topics in service design and customer experience, as well as tutorials and industry-specific content.
มุมมอง: 71

วีดีโอ

Ask Marc #15 - managing CX across online and offline channels
มุมมอง 5282 ปีที่แล้ว
In this webinar, we were talking about how to manage customer experience across online and offline channels. The main question was what the challenge of omnichannel customer experience management is. Furthermore, we went into the details of how you can research experiences beyond digital analytics. Also we looked into why qualitative data is so important and how one can manage experiences if th...
Ask Marc #14 - becoming a human-centered organization
มุมมอง 3922 ปีที่แล้ว
In this webinar, we talked about how to become a human-centered organization: What's the first step that you can take? What are challenges that you are likely to face? What are chances for first success moments? And who do you need to involve in the process? This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Mar...
Journey mapping with Smaply - full length demo
มุมมอง 10K2 ปีที่แล้ว
In this video you learn everything you need to know about Smaply. Specifically, we'll talk about: [01:10] The dashboard [05:05] The project overview [07:32] Persona editor [11:20] Stakeholder maps editor [14:13] Journey maps editor [41:00] Smaply Capture [42:41] Account settings [44:42] Support, feedback, learning resources Also, you learn how to collaborate with your team or other stakeholders...
Ask Marc #13 - about presenting journey maps
มุมมอง 1.5K3 ปีที่แล้ว
In this webinar, we talked about presenting customer journey maps: How to approach different audiences, how to tailor journey map details to stakeholder groups, and about types of visualizations and exports for different use cases. After this session, you’ll know how to use journey maps as boundary objects to bridge organizational and communicational silos. This series was initiated as a place ...
Ask Marc #12 - about service design workshops
มุมมอง 2.3K3 ปีที่แล้ว
In this session we talked about service design workshops: how to run a successful service design workshop? What are the upsides and downsides of in-person workshops and digital workshops? And how to connect the two worlds together? This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Marc Stickdorn and the Smaply ...
Ask Marc #11 - measuring service design impact
มุมมอง 1.3K3 ปีที่แล้ว
In this session we talked about how to measure if your service design project has been successful. How do you prove if your changes and improvements had impact? How can you use numbers to convince others of the effect of prior service design activities so you get budget for the next ones? We talked about measuring service design, the horrible experiences NPS and driver analysis can cause, and t...
Ask Marc #10 - about methodology silos
มุมมอง 3643 ปีที่แล้ว
In this session, we talked about the (non-)differences between experience design, service design, design thinking, UX design, CX management, or however you call what we’re doing. Also we answered as many user questions as possible in the limited time. This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Marc Stick...
Ask Marc #9 - about stakeholder maps
มุมมอง 8K4 ปีที่แล้ว
In this session, we talked about the what and why of stakeholder maps, how to create and analyze them, and other types of system maps (value network maps and ecosystem maps). Also you'll get to know different use cases of stakeholder maps. This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Marc Stickdorn and the...
Ask Marc #8 - about journey map repositories
มุมมอง 1.1K4 ปีที่แล้ว
In this session we talked about hierarchies of journey maps, how they can complement each other, also between different departments and the challenges of implementing such a method in organizations. This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Marc Stickdorn and the Smaply team share their experience on ho...
Ask Marc #7 - about experience research
มุมมอง 6044 ปีที่แล้ว
In this session we give an introduction on how to do experience research. We talk about the differences of qualitative and quantitative research and why both of them are interdependent and crucial for an organization. And of course we answer all user questions. This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO ...
Ask Marc #6 - about personas on journey maps
มุมมอง 2K4 ปีที่แล้ว
In this session we talked about how to use multiple personas on one journey map to compare their experience. Also we included stakeholder groups into the discussion and learn how backstage activities and service blueprints are connected to personas. This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Marc Stickdo...
Ask Marc #5 - about personas
มุมมอง 4.3K4 ปีที่แล้ว
In this session we talk about how personas differ from market segments and other constructs, how to create and update them, and how to successfully embed them in organizations. This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Marc Stickdorn and the Smaply team share their experience on how to embed and scale s...
Ask Marc #4- about journey map operations
มุมมอง 2K4 ปีที่แล้ว
In this session we talk about journey map operations, a customer-centric management tool for agile organizations and answer user questions on how to embrace this approach in an organization. This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Marc Stickdorn and the Smaply team share their experience on how to emb...
Ask Marc #3 - about Service Design Global Conference
มุมมอง 3444 ปีที่แล้ว
This episode is about the Service Design Global Conference 2019, news from the service design field and learnings and insights from recent developments. This series was initiated as a place for folks to learn more about service design and journey mapping software. Our co-founder and CEO Marc Stickdorn and the Smaply team share their experience on how to embed and scale service design in organiz...
Ask Marc #1 - about employee experience
มุมมอง 6245 ปีที่แล้ว
Ask Marc #1 - about employee experience
Why to use a digital tool for customer journey maps
มุมมอง 52K6 ปีที่แล้ว
Why to use a digital tool for customer journey maps
About customer journey maps and why to use them
มุมมอง 33K7 ปีที่แล้ว
About customer journey maps and why to use them
What are stakeholder maps and why to use them
มุมมอง 19K7 ปีที่แล้ว
What are stakeholder maps and why to use them
How to create a stakeholder map
มุมมอง 137K7 ปีที่แล้ว
How to create a stakeholder map
About personas and how to create them
มุมมอง 146K7 ปีที่แล้ว
About personas and how to create them
How to create a persona with Smaply
มุมมอง 12K7 ปีที่แล้ว
How to create a persona with Smaply
How to create a customer journey map
มุมมอง 150K7 ปีที่แล้ว
How to create a customer journey map
Stakeholder Mapping - How to create a stakeholder map with Smaply
มุมมอง 24K7 ปีที่แล้ว
Stakeholder Mapping - How to create a stakeholder map with Smaply
How to create a customer journey map with Smaply (Part 2)
มุมมอง 16K7 ปีที่แล้ว
How to create a customer journey map with Smaply (Part 2)
How to create a customer journey map with Smaply (Part 1)
มุมมอง 35K7 ปีที่แล้ว
How to create a customer journey map with Smaply (Part 1)