Meta Ads Unlocked: How to Make Facebook Your Primary Growth Channel

Our guest for this episode will reveal strategies to run successful ad campaigns on Meta.
In this live stream, we have Marcus Burke, an expert in user acquisition and growth strategy with a focus on Meta Ads, Web2App flows, and creative strategy.
Recognized as a Top 5 App Marketer of the Year by the App Promotion Summit and an App Leader by Business Of Apps, Marcus’ LinkedIn content has guided many app founders and marketers trying to crack Meta for their products.
You will discover:
- Why you can’t treat Meta as a singular channel
- The intricacies of SKAN, AEM, and Web2app
- How to dial in your funnel for Meta
- The creative testing process that converts
- Strategies to scale your successful campaigns
Learn More:
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[@BboyTibz]

Regarding the learning phase, Facebook doesn't require 50 conversions/week anymore. It's 10 over 3 days.

[@remusomega]

The 10K a month initial budget is ridiculous. Thats a scale target, not a starting point. Although if you are not properly testing with DCTs or Flexible Ads, and don't have proper CAPI Attribution setup, its understandable why you would believe its this expensive.

[@billbandoh5818]

These people do not know what coming from the bottom is like. They all got seed capital to start their journeys.