The 2004 video absolutely screams mid-00s in it's aesthetic and editing yet you can see where some classic Geoff shots are being born. I love that the coming up the escalator shot is one you still use 19 years later. Also, how on earth have you not aged in the last 20 years. It's so unfair!
Not sure what is more shocking: The amount of effort that Geoff put in to making his first video, 19 years ago The amount of effort that Geoff put in to making a video about him making his first video That Flamboyant by Pet Shop Boys is 19 years old!
Wow! I looked for your channel after Jon of Autoshenanigans mentioned you, and this video popped up first, which is amazing as I was one of those 50p contributors. Back then you got me interested in the London Underground and I joined you on Tube Relief 2005, continuing to follow your exploits for a few more years (including your trip around the US). Fast forward to 2023 and not only have I stumbled across you again by accident, but a colleague mentioned your name the other day in an unrelated conversation! Glad to see you're still producing great content and maybe there are another 20 years to come?!
Anthony !!!! ha haaa .... ah, so great to hear from you, HELLO! yes you did give me 50p !! and yes i'm still here !! I have folder someone with the Tube Relief 2005 photos in, and you're in one of them somewhere ....
To be totally honest, I can not think of any other person than you, Mr Geoff Marshall, that gets so much out of everyday life, everyday belongings, surrounding people and surrounding world. You have so much to tell, so many stories to share.... From iPod, to "Secrets of the Underground", from the Tube Challenge and your TV appearances ("The Tube" Series, BBC, Game shows) to All the Stations, from Utah in United States to "Żary Park Run" in Poland. But the best thing is that your legacy is still running and will continue. It makes me so happy that there are so many wonderful people around you Geoff, that can give you the smile, like you give it to us. And I really look up to you, that you find the time in your life to do it so. One more time, Thank you so much and stay safe, from TriCity in Poland.
I rarely put comments on videos but this story is something very special! Very well told and engaging to watch - it's really made my day to see this. BTW, I teach video making as part of a journalism degree and I've started pointing students to your channel as an example of good video work - keep up a great work!
This is good to see. I'm not that bothered about his first video, but a few months ago Geoff was in a state of depression after a breakup. I guess I had been in denial but this triggered me and I suffered depression for a few days after. So it's really positive that Geoff seems to be in a much better place now, looking back with nostalgia. My depression was short lived, and I've had no recurrence, feeling really positive now. Thanks Geoff for all your inspiring videos!
Aww Geoff, such an amazing story, it was lovely to hear how people came together and made this happen and to hear of the efforts you put in to say a big thank you to your supporters..... , that's why people love you, you're always giving ❤❤ It made me think back to the early 2000's and how simple things were, everyone had a dream and hope. We are all a bit too spoilt these days...lol, and I don't think anyone can say they never used LimeWire at least once 😂😂🤣🤣 Thank you for such a touching video once again. ❤❤✌✌☮☮
Love the way this story jumps from scene to scene at different locations and putting that poster up at Latimer Road Station was just crazy. Great video Geoff. (Also did watch the iN DA POD that was a really good music video as well)
The man, the myth, the legend! To think this is how it all began, and that it went viral so organically, way before social media made going viral so efficient.. You are correct. People originally sent your iPod quest round by email. That's how I got it. But the reason we sent you money in the first place was because of how cleverly you asked and kept track of all the contributors, their song choices, etc., with the hilarious charts and everything on your blog. Remember back then blogs were the big thing! Super fun to travel across the globe and meet up with you and experience all your hospitality. And don't forget I brought you the color Ipod (the next model up) when I came in 2005. I'd forgotten. Just took a trip down memory lane myself on the Wireless Lanai blog. We had fun that trip! Truly good times! Signed, #202 x
It's great how you managed to weave the Underground stops into the various parts of your story. The entire production of this kept me interested, especially since I knew nothing about your first video until now.
Hey Geoff, great to see you yesterday! Loved watching the video and the original film about getting the iPod! Always enjoy watching your channel (eventually HAHA) Have a good weekend 👍🏻
Just watched the video Geoff, and I totally agree, you done a damned good job of editing it all those years back! Really nice to see how you started out. You have come a long way since then, and have made so many great videos using your talents. Bet you would never have dreamed that many years from then you would be responsible for granddaughter insisting I drove her 30+ miles to our nearest railway station (Tiverton Parkway) one evening in the depths of winter, just so that she could hear the engineering announcement you recorded for the Great Western Railway on the station tannoy! Thanks for that Geoff! But really, love your videos, always something I look forward to. Thanks.
I absolutely love the mood of this video!! The storytelling is absolutely top notch, coupled with the awesome video and editing in the background. A new favourite for me
What a great story! It made me try to remember what I was doing 20 years ago and think about all the growth and change that has happened since then. Thanks for the trip down memory lane.
WOW that video for being that long ago is EPIC! Didn't know this story at all and really enjoyed hearing it! I come from Epsom so that station area is SOOOOO different now from when I was a kid! Your videos are always great keep up the BRILLIANT work!
Thanks for this piece of music/social memory which triggered very personal one: since it just happens, on the very day you upload this video, I came to find in a drawer full of old electronics the one and only piece of 🍏 I ever owned: an iPod Touch, gift from my bank (LCL) as a very kind tribute to a long time (40 years precisely) faithful customer. It was 14 years ago now, in 2009. Gonna watch and listen to stayed stored there... 😅 Update: watched the video. Your 1st ever is definitely an amazing job. 👍💕👍(Loved the letter @ 2:39... addressed to the 'Greedy Bastard' at BBC. 😂)
The intro to this video is incredible- I absolutely love the different aspects for the shots, the effects applied, and how it all fits together with the music- exactly what’s I call an intro to captivate an audience ❤❤❤
What a wonderfully fun story. I'm also saddened to hear about people giving you negative comments about your videos. I find them a great watch and your enthusiasm lifting.
Amazing story. What we learnt is thst Geoff paid for the iPod in Richer Sounds with 50ps, went viral, created a shortform Internet documentary, created cowdfinding and social media all before they really existed... superb efforts. Thanks for all you do Geoff
Ah, I remember my first iPod - it was a 5th gen 256GB U2 Special Edition (the black one with the red click wheel and the band members autographs etched on the back). Happy days!
Oddly such a trip down memory lane for me. I lived in Kingston with my girlfriend (now wife) at this time. We regularly used to meet friends in Epsom at Nando’s more times than I care to admit…and our daughter was born there (Epsom, not Nando’s 😂)
Great music choice in your first video Geoff. Love that track. The guy I interview in my latest video is a fan of your channel too, from Thailand. Head this way and I'll show you the whole network, I'm dedicating the first ever ''All the stations'' video for the Bangkok BTS Skytrain to you, sometime in the next month or so.
wow a Neistat reference, now that's a call back to the early days of social media - arguably the internet was a better place then, but never mind all that. Great video!
Excellent video Geoff. I really wanted an iPod Classic, wish they brought out a new 2023 version. I do have a small Sony OLED PMP which brought me so many good memories of travelling on on the tube every day.
Why when I watched the original video did I feel so old?! 😂 Thanks fir sharing Geoff 📹 If I may say, your videos have had a huge improvement over the years!
Re linked video : A little fresher in the face (weren't we all 20 years ago) but you have hardly changed. And your flair for making videos was clear to see, that was quality.
Always is worth watching life stories so far of Geoff - interesting to see every time! and especially as your editing is getting better day by day as well :)
A wonderful trip down memory lane. With the way the UK music industry works these days 50p (In Da Pod) will be number 1 in the UK singles chart next week
Great story. One of my first videos was for Bristol based news station channel one. Chinese vegetable carving I might post it up on my channel these projects are where we start from.
Interesting, Geoff. I never knew you used to work for the BBC. My background is television too, and in 2003/2004 I had been working at the network I was at for 3-4 years at that point. My first professional job after university. I was also really into Apple, and doing well enough to get my first iMac in 2002. When the 2nd Gen. iPod came out here in the states on May 2nd of 2003, I waited in line at my fairly brand new Apple retail store and was the very first person in line to buy one out of hundreds of people. The store even took a few digital photos of me that I still have. But it’s just wild how certain people’s lives almost parallel in some ways. If I lived in the U.K. or you in the states I very well might have been one of your friends you talked about sitting in that Nando’s. I’m also a rail enthusiast. Hence why I watch your channel.
Just watched it OMG how different the internet is over 20 years, you just forget how clunky it was then.... It was a cheeky thing to do paid off though lol
My partner is a manager for Richer Sounds and started working there in June 2004! So we’ve had fun stopping the video trying to see who the letter was from etc as loads of the staff still work there. So currently spreading the word about in da pod with RS staff 😂😊
Geoff like i said in my previous comments you are simply world class in terms of your prestening and video skills. thank for the trip down memory lane i bet we all wish we could go back to 2004.
Brings back the memories; first mp3 player I got late '98 into '99 - everything from Creative to iRiver.... one of my faves a Samsung from about 2005. Then the phone and greater storage came along. All my waffle aside, what an interesting video. Plenty of "lolz" at the forum comments..... "get a job" ...
@@geofftech2 I replied to this earlier but my comment seems to have disappeared! My names John, but the original contribution didn't have my name attached to it I seem to remember so it may be under S3 or Soulfish
I dont comment on videos; I'll make an exception for this. 2 seriously emotive videos. And then passing forward ad revenue to charities. Good job. If you do 1000 people for 10 quid for a worthy cause - im in.
Great story and loved the 2004 movie - so many old tech memories! I got my first ipod in 2004 as well and remember how big a deal it was to have something so cool and well designed. Still have the ipod and some of the first tunes I copied to it still lurk in my itunes library.
If anyone wants to translate the Italian from the MacWorld magazine, i'd love to know what it says ... thx! 😀
I’ll be onto it once I get to it, Geoff
I will have a look
Hold on - my comment’s dissappeared - i translated it, is it still there geoff?
@@RightAwayProductions005 something like 4 replies to Geoff's comment have gone.
It keeps dissappearing, i’ll put it as a separate comment
The 2004 video absolutely screams mid-00s in it's aesthetic and editing yet you can see where some classic Geoff shots are being born. I love that the coming up the escalator shot is one you still use 19 years later.
Also, how on earth have you not aged in the last 20 years. It's so unfair!
I can promise you I have aged! I just don’t drink or smoke, and do exercise …. It all helps 😅
Geoff, you are a great story teller. Thank you for the rides.
thanks Martha, appreciated! 🙂
You could name this video "Geoff Marshall's Pod to Pod" in a nod to Michael Palin, who is an equally good storyteller.
Congrats Geoff, the quality of your videos especially the edit is just insanely good. I'm amazed every single time.
you're very kind, thank you!
@@geofftech2 Very much on-par if not above Casey, whom you mentioned! Keep enjoying what you're doing Geoff :)
@@robblake8999 the Londoner's Casey Neistat?
Fantastic story, told with a video where the production values are off-the-scale. What’s not to like? ❤️
Not sure what is more shocking:
The amount of effort that Geoff put in to making his first video, 19 years ago
The amount of effort that Geoff put in to making a video about him making his first video
That Flamboyant by Pet Shop Boys is 19 years old!
Wow! I looked for your channel after Jon of Autoshenanigans mentioned you, and this video popped up first, which is amazing as I was one of those 50p contributors. Back then you got me interested in the London Underground and I joined you on Tube Relief 2005, continuing to follow your exploits for a few more years (including your trip around the US). Fast forward to 2023 and not only have I stumbled across you again by accident, but a colleague mentioned your name the other day in an unrelated conversation! Glad to see you're still producing great content and maybe there are another 20 years to come?!
Anthony !!!! ha haaa .... ah, so great to hear from you, HELLO! yes you did give me 50p !! and yes i'm still here !! I have folder someone with the Tube Relief 2005 photos in, and you're in one of them somewhere ....
This feels like a DankPods crossover episode..
And it is the most glorious thing of all time.
Follow up colab with dankpods?
To be totally honest, I can not think of any other person than you, Mr Geoff Marshall, that gets so much out of everyday life, everyday belongings, surrounding people and surrounding world. You have so much to tell, so many stories to share.... From iPod, to "Secrets of the Underground", from the Tube Challenge and your TV appearances ("The Tube" Series, BBC, Game shows) to All the Stations, from Utah in United States to "Żary Park Run" in Poland. But the best thing is that your legacy is still running and will continue. It makes me so happy that there are so many wonderful people around you Geoff, that can give you the smile, like you give it to us. And I really look up to you, that you find the time in your life to do it so. One more time, Thank you so much and stay safe, from TriCity in Poland.
thanks RbyBUS, that's extremely kind - a lovely comment, thank you.
This is such a hit of 00s nostalgia, it's so fun seeing what Geoff was up to at the about the age I am now!
I rarely put comments on videos but this story is something very special! Very well told and engaging to watch - it's really made my day to see this. BTW, I teach video making as part of a journalism degree and I've started pointing students to your channel as an example of good video work - keep up a great work!
Absolutely exceptional story-based video. Huge credit to you on this edit 👏👏👏
The editing and camera work on this is stunning.
This is good to see. I'm not that bothered about his first video, but a few months ago Geoff was in a state of depression after a breakup. I guess I had been in denial but this triggered me and I suffered depression for a few days after. So it's really positive that Geoff seems to be in a much better place now, looking back with nostalgia. My depression was short lived, and I've had no recurrence, feeling really positive now. Thanks Geoff for all your inspiring videos!
Aww Geoff, such an amazing story, it was lovely to hear how people came together and made this happen and to hear of the efforts you put in to say a big thank you to your supporters..... , that's why people love you, you're always giving ❤❤
It made me think back to the early 2000's and how simple things were, everyone had a dream and hope. We are all a bit too spoilt these days...lol, and I don't think anyone can say they never used LimeWire at least once 😂😂🤣🤣
Thank you for such a touching video once again. ❤❤✌✌☮☮
This is such a heartwarming journey.
Love the way this story jumps from scene to scene at different locations and putting that poster up at Latimer Road Station was just crazy. Great video Geoff. (Also did watch the iN DA POD that was a really good music video as well)
Such a fun story, love how far you took this, down to the party with numbered badges! A wonderful memory in your life to share.
The man, the myth, the legend! To think this is how it all began, and that it went viral so organically, way before social media made going viral so efficient.. You are correct. People originally sent your iPod quest round by email. That's how I got it. But the reason we sent you money in the first place was because of how cleverly you asked and kept track of all the contributors, their song choices, etc., with the hilarious charts and everything on your blog. Remember back then blogs were the big thing! Super fun to travel across the globe and meet up with you and experience all your hospitality. And don't forget I brought you the color Ipod (the next model up) when I came in 2005. I'd forgotten. Just took a trip down memory lane myself on the Wireless Lanai blog. We had fun that trip! Truly good times! Signed, #202 x
hey Kris! happy times ... happy memories, love that you're still out there :) and thanks for being part of it !!! x
Excellent! Making great vids for 20 years! Congratulations 👍
It's great how you managed to weave the Underground stops into the various parts of your story. The entire production of this kept me interested, especially since I knew nothing about your first video until now.
Wonderful video, wonderful story, wonderful editing. I thoroughly enjoyed this.
Hey Geoff, great to see you yesterday! Loved watching the video and the original film about getting the iPod! Always enjoy watching your channel (eventually HAHA) Have a good weekend 👍🏻
Just watched the video Geoff, and I totally agree, you done a damned good job of editing it all those years back! Really nice to see how you started out. You have come a long way since then, and have made so many great videos using your talents. Bet you would never have dreamed that many years from then you would be responsible for granddaughter insisting I drove her 30+ miles to our nearest railway station (Tiverton Parkway) one evening in the depths of winter, just so that she could hear the engineering announcement you recorded for the Great Western Railway on the station tannoy! Thanks for that Geoff! But really, love your videos, always something I look forward to. Thanks.
I love your stories, you tell them in such an engaging way! I also loved the video, it was a bit like a time capsule of 2004. Very cool!
That's amazing Geoff - so fun and I love how that helped trigger your future direction.
Great story, fabulous direction and editing. Love it!
I absolutely love the mood of this video!! The storytelling is absolutely top notch, coupled with the awesome video and editing in the background. A new favourite for me
Your creativity is phenomenal! Really inspiring. And you were such a rebel with that iPod poster at Latimer Rd, loved that haha!
What a great story! It made me try to remember what I was doing 20 years ago and think about all the growth and change that has happened since then. Thanks for the trip down memory lane.
Absolutely superb editing, Geoff, and also what a great story! 😀
WOW that video for being that long ago is EPIC! Didn't know this story at all and really enjoyed hearing it! I come from Epsom so that station area is SOOOOO different now from when I was a kid! Your videos are always great keep up the BRILLIANT work!
I really appreciate the effort you went through for this iPod video.
Absolutely brilliant Geoff, a fantastic story from start to finish😃
Geoff, what a story! Brilliant video! Thank you for sharing how your video career started. Cheers!
I truly love these types of videos, storytime with Geoff! The video shooting and editing is spectacular! Amazing story!
Thanks for this piece of music/social memory which triggered very personal one: since it just happens, on the very day you upload this video, I came to find in a drawer full of old electronics the one and only piece of 🍏 I ever owned: an iPod Touch, gift from my bank (LCL) as a very kind tribute to a long time (40 years precisely) faithful customer. It was 14 years ago now, in 2009. Gonna watch and listen to stayed stored there... 😅
Update: watched the video. Your 1st ever is definitely an amazing job. 👍💕👍(Loved the letter @ 2:39... addressed to the 'Greedy Bastard' at BBC. 😂)
The intro to this video is incredible- I absolutely love the different aspects for the shots, the effects applied, and how it all fits together with the music- exactly what’s I call an intro to captivate an audience ❤❤❤
Oh wow, brilliant content. Guess I'll have to go back and watch some of your early content... there's something nostalgic about it all.
What a wonderfully fun story. I'm also saddened to hear about people giving you negative comments about your videos. I find them a great watch and your enthusiasm lifting.
What a great story Geoff.
Great video. The reference to ipodlounge took me back. I remember reading that when I bought my first iPod in 2005 and I learnt about podcasts!
I hope you're doing better nowadays, you have and continue to be one of the very very best.
Brilliant story told with some insanely good editing and cuts! 🎉
Superb video, Geoff! Great job on the editing, scripting, and cutting, and very entertaining indeed!
Really enjoyed this Geoff, including the editing (nice nod to Casey Neistat)
Amazing story. What we learnt is thst Geoff paid for the iPod in Richer Sounds with 50ps, went viral, created a shortform Internet documentary, created cowdfinding and social media all before they really existed... superb efforts. Thanks for all you do Geoff
Ah, I remember my first iPod - it was a 5th gen 256GB U2 Special Edition (the black one with the red click wheel and the band members autographs etched on the back). Happy days!
Thanks so much for both videos! You already had great editing talents 20 years ago. I will read the novel and go watch the movie.
Oddly such a trip down memory lane for me. I lived in Kingston with my girlfriend (now wife) at this time. We regularly used to meet friends in Epsom at Nando’s more times than I care to admit…and our daughter was born there (Epsom, not Nando’s 😂)
Great music choice in your first video Geoff. Love that track. The guy I interview in my latest video is a fan of your channel too, from Thailand. Head this way and I'll show you the whole network, I'm dedicating the first ever ''All the stations'' video for the Bangkok BTS Skytrain to you, sometime in the next month or so.
I THOUROUGHLY enjoyed this video! I loved the story and you going to each location to tell us what happened at each moment in the story!
Geoff. Your videos get better and better. You always seem to make each video you do better than the previous one. Can't wait for your next one now 👏💙💛
wow a Neistat reference, now that's a call back to the early days of social media - arguably the internet was a better place then, but never mind all that. Great video!
I must say, your storytelling on this is amazing! crazy to know that you've been making videos for longer than I've been alive 😂
Same here.
crazy... damn!
This is amazing haha, ive gotten a massive love for iPods through DankPods over the last few years, they're amazing little things
Excellent video Geoff. I really wanted an iPod Classic, wish they brought out a new 2023 version. I do have a small Sony OLED PMP which brought me so many good memories of travelling on on the tube every day.
Why when I watched the original video did I feel so old?! 😂
Thanks fir sharing Geoff 📹
If I may say, your videos have had a huge improvement over the years!
Re linked video : A little fresher in the face (weren't we all 20 years ago) but you have hardly changed. And your flair for making videos was clear to see, that was quality.
watching this video gave me nostalgic feelings even though i wasn't even around on this world when you made that video
Always is worth watching life stories so far of Geoff - interesting to see every time! and especially as your editing is getting better day by day as well :)
Just wanted to say this is a really well made video :)
Now this is the way to tell a story. An interesting subject, amusing, location visits and yes a decent presenter ( storyteller ) great video Geoff.
2x 50p, excellent content as always Geoff! ;)
Crazy story! One of those thoughts you’d have as a kid but never actually do, but you did!
A rare sight of Dave Gorman not wearing a tartan shirt
A wonderful trip down memory lane. With the way the UK music industry works these days 50p (In Da Pod) will be number 1 in the UK singles chart next week
Great story. One of my first videos was for Bristol based news station channel one. Chinese vegetable carving I might post it up on my channel these projects are where we start from.
This is your best story yet Geoff, loving it! It's crazy how much your videos have progressed since.. keep up the good work!
Love the editing style! Awesome video, thank you
Interesting, Geoff. I never knew you used to work for the BBC. My background is television too, and in 2003/2004 I had been working at the network I was at for 3-4 years at that point. My first professional job after university. I was also really into Apple, and doing well enough to get my first iMac in 2002. When the 2nd Gen. iPod came out here in the states on May 2nd of 2003, I waited in line at my fairly brand new Apple retail store and was the very first person in line to buy one out of hundreds of people. The store even took a few digital photos of me that I still have. But it’s just wild how certain people’s lives almost parallel in some ways. If I lived in the U.K. or you in the states I very well might have been one of your friends you talked about sitting in that Nando’s. I’m also a rail enthusiast. Hence why I watch your channel.
Just watched it OMG how different the internet is over 20 years, you just forget how clunky it was then.... It was a cheeky thing to do paid off though lol
An excellent story and another great video to accompany it.
Loved this Geoff, thanks. And there was even a bin bag at Kingston.
This man got the Starbucks people to call him Fifty Pence iPod. true content creation right there.
Can certainly see the Casey influence in the cinematography here 😉
Beautiful storytelling, and great that we now have this piece of 'internet history' covered. :)
What a wonderful video and story, thank you Geoff
Love it!! Really interesting to see some of that history aswell! Great vids.
My partner is a manager for Richer Sounds and started working there in June 2004!
So we’ve had fun stopping the video trying to see who the letter was from etc as loads of the staff still work there. So currently spreading the word about in da pod with RS staff 😂😊
@@geofftech2 I have told him to send the you tube link to Julian haha! I will let you know if he does 🙃
Loved this. Wonderful, actually rather heartwarming too . 💜
Geoff like i said in my previous comments you are simply world class in terms of your prestening and video skills. thank for the trip down memory lane i bet we all wish we could go back to 2004.
Geoff i have been watching ur vids for 5 or 6 years now i got to say your amazing.
Geoff your content makes me so happy
Loving the ScotRail card holder. Let me know if you would like any further ScotRail branded items if they can find their way into future videos.
What a brilliant story Geoff. Enjoyed this!
Oh and by the way… for a first video your editing is ace!
Brings back the memories; first mp3 player I got late '98 into '99 - everything from Creative to iRiver.... one of my faves a Samsung from about 2005. Then the phone and greater storage came along. All my waffle aside, what an interesting video. Plenty of "lolz" at the forum comments..... "get a job" ...
Mr. Marshall, you are a creative genius. This video is evidence.
I see from the In Da Pod video that the patented Geoff Marshall Left Handed Handshake has been going strong since 2003! Great video and story, Geoff!
Best video you have done! What a lovely story!
I gave 50p to the cause! I can't for the life of me remember how I came across it or what song I chose though
@@geofftech2 I replied to this earlier but my comment seems to have disappeared! My names John, but the original contribution didn't have my name attached to it I seem to remember so it may be under S3 or Soulfish
John, you were number 251! and you chose Feeder's "Forget about tomorrow" as your song !!
Really enjoyed both videos Geoff. Thank you!
Geoff everyone on tik tok is waiting for your Superloop bus video. Keep up the good work!
Makes me want to do something as a nearly 29 year old that I could look fondly upon in years to come. What a wonderful video.
I dont comment on videos; I'll make an exception for this. 2 seriously emotive videos. And then passing forward ad revenue to charities. Good job. If you do 1000 people for 10 quid for a worthy cause - im in.
Brilliant story Geoff, absolutely love it
Great story and loved the 2004 movie - so many old tech memories! I got my first ipod in 2004 as well and remember how big a deal it was to have something so cool and well designed. Still have the ipod and some of the first tunes I copied to it still lurk in my itunes library.
Most enjoyable video Geoff. Off to watch the old one now.
Love the fact that some of your camera shots/angles you used in tryout first video you still use! e.g. the escalator shot.