Shopify: Install GA4 Server-Side and FB Ads Conversion API with GTM and Stape - Tutorial

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  • เผยแพร่เมื่อ 6 ก.พ. 2025
  • Requirements:
    Shopify access: Orders, Store, Edit Code in the Store, Customer Events, Install Apps, and other complementary to these
    Google Tag Manager Admin access at the account level
    Stape access.
    DNS Manager
    Steps:
    Create a GTM Server Side Container
    Copy the container config
    Create a Stape container
    Name the container
    Paste the container config
    Create a Custom Domain
    Map the Custom domain in your DNS Manager
    Add the Custom Domain in the GTM server-side config and test it
    Download the GTM Client Side Tag Template
    Add the GTM Client Side template in your GTM Client Side Container
    Edit the GA4 Measurement ID in the Variables section
    Edit the Server Container URL and add the custom domain
    Install the Stape App in the Shopify Store
    Configure the Stape App
    Generate Tab
    Add custom domain
    Add custom loader
    Add Cookie Keeper
    Data Layer Tab
    Add e-commerce data layer event
    Add a Custom pixel
    Webhook
    Add Send webhooks to server GTM container
    Add custom dimension
    Test the standard setup activating GTM client-side and server-side
    Double-check that the app widget is enabled on the current theme click Customize, then, App embeds, and make sure it is enabled for the Stape Server GTM
    If the GTM client side does not appear, force the injection via the Stape app
    Download the GTM Server Side Tag Template
    github.com/jjb...

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