4 Archetypes, Shell, 2x2: Top Three Scenario Planning Methods Explained and Compared

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  • เผยแพร่เมื่อ 21 ส.ค. 2024

ความคิดเห็น • 17

  • @raphaelmeillat8527
    @raphaelmeillat8527 2 ปีที่แล้ว +3

    Very clear presentation. Concise, yet detailed enough. Well done!

  • @dairy_guru
    @dairy_guru ปีที่แล้ว +1

    Very nice and simple way to teach

  • @ouidajoicooper-rodriguez6282
    @ouidajoicooper-rodriguez6282 2 ปีที่แล้ว +4

    I recently completed Foresight Essentials with the Institute for the Future (IFTF). As a fairly new Strategic Foresight Practitioner, I appreciate this video, and actually ALL your videos. They are concise, yet rich and informative. I appreciate your profound expertise, as well as your personal opinions, insights, and casual presentation style. You are outstanding!

    • @AlexFergnani
      @AlexFergnani  2 ปีที่แล้ว +1

      Many thanks for your comments and I'm glad you are enjoying the content Ouida! more videos will follow!

  • @johannrecordon
    @johannrecordon 3 ปีที่แล้ว +2

    That was truly an excellent, detailed and clear video! I have learned the 2x2 method with a GBN veteran and I found it to be really powerful for what we were doing (the future of sustainable 3D printing, back in 2013). Thank you for this excellent content!

  • @alexfloate2420
    @alexfloate2420 4 ปีที่แล้ว +2

    Excellent video. Your passion for the subject is inspiring!

  • @TSNour
    @TSNour 3 ปีที่แล้ว +1

    Thanks for your video! I share your strong opinion about the Shell method completely. There is almost no way that an organisation will dedicate de time and financial resources to go through an exercise that is so open ended. I even doubt many would have the people able to pull this off. Yet, it seems to me that it would be the one method who challenges people's assumptions the most and therefore would create more individual and corporate knowledge in the long run.

  • @viidare
    @viidare 5 หลายเดือนก่อน +1

    Super helpful, thank you!

  • @WagesOfDestruction
    @WagesOfDestruction 3 ปีที่แล้ว +2

    I would like more explanation on Archetypes. I have used 2x2 for many years, I like it, I find it fast, easy to follow, and quick to use. The problem, I feel is that it does not take into account two scenarios business as usual and collapse

  • @shodapad07
    @shodapad07 2 ปีที่แล้ว +1

    Thank you for your nice presentation. I learnt a lot.

  • @vandersijp
    @vandersijp 3 ปีที่แล้ว +1

    Very informative. Thank you for your hard work!

  • @dataluchs1288
    @dataluchs1288 3 ปีที่แล้ว +1

    awesome content, nice explanation. thanks a lot man, subbed

  • @dshad9794
    @dshad9794 3 ปีที่แล้ว

    Thank you. This was well explained

  • @booishoois309
    @booishoois309 ปีที่แล้ว +1

    Thanks buddy your videos rock!

  • @ticofuentes4449
    @ticofuentes4449 4 ปีที่แล้ว

    Hi Alex! I have a question on the the 2x2 matrix method.
    In your example drivers of change have a direction. Development of AI , increase in computing capacity and decrease of its cost. This cluster, that will become a factor ( let's call it Digital technologies), is pointing to evolve positively. Therefore, why do we also mind the possibility of digital technologies to evolve negatively? The signals are showing it will be otherwise.
    Thanks and congrats on the video!

    • @AlexFergnani
      @AlexFergnani  4 ปีที่แล้ว

      great qn Tico! the answer to which speaks of the very reasons why we do futures and foresight instead of just looking at trends: We need to take into account driving forces in a complex system that is the real world, which includes barriers to change. These barriers to change can slow down or at times impede the driving forces from going on along the current direction. Moreover, if we project the current direction of the forces into the future, we will be surprised by black swans and wildcards. Jim Dator says "any meaningful statement abt the future should appear to be ridiculous", that's because the future is very different from the present. If you look at the current direction, you are basically projecting the present into the future. That is very unlikely to be the future that will actually occur. I suggest you read this article to dig deeper into this issue: medium.com/ux-in-plain-english/unpack-the-contest-for-the-future-with-the-futures-triangle-2-0-c0b904602347