Google Ads Remarketing Tutorial 2023 (Plus 3 Mistakes To Avoid)

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  • เผยแพร่เมื่อ 19 ม.ค. 2025

ความคิดเห็น • 155

  • @Adudeinthewoodz
    @Adudeinthewoodz ปีที่แล้ว +11

    Bloody good video! As someone battling thr after effects of PTSD, memory, processing, and attention is tough.
    The way you structure your videos is incredibly helpful. Your tone of voice, non-sporadic editing style, and guided tours are a God send.
    Thankyou and God bless.

    • @cemepkacemepka
      @cemepkacemepka ปีที่แล้ว +1

      true that! Thanks for the problem sloving Loves Data. You rock.

  • @snjames1
    @snjames1 ปีที่แล้ว +2

    I still have the old version in most of my client's accounts. I'm not too fussed with which one I use... after 16 years running Google Ads campaigns you just get used to Google periodically changing things. No point complaining about it!

    • @abdulmalikalzughaibi8193
      @abdulmalikalzughaibi8193 10 หลายเดือนก่อน +1

      Hey! Can you please give me advice. I was running ads and everything was good but after I did the steps on the video my ads stopped working and I checked it's active but there's no new data. What could be the issue? Please help.

  • @seguidoresdejesusofc
    @seguidoresdejesusofc ปีที่แล้ว +1

    Excelent tutorial, thanks.

  • @RachelLatson
    @RachelLatson ปีที่แล้ว +6

    For some reason, my GA4 audience lists are not populating in Google Ads and I'm a bit stumped, I watched this video hoping to help troubleshoot the issue but I'm not finding any mention of this. My GA4 account is linked to my Google Ads account and data is populating back and forth. I set these up a few months ago and have tried disconnecting and reconnecting GA4 and Google Ads with no change. Can you help me?

    • @abdulmalikalzughaibi8193
      @abdulmalikalzughaibi8193 10 หลายเดือนก่อน +1

      Did you fix the issue?

    • @RachelLatson
      @RachelLatson 10 หลายเดือนก่อน

      @@abdulmalikalzughaibi8193 Nope :(

    • @Dmm1004
      @Dmm1004 8 หลายเดือนก่อน +1

      Same what’s the solution

  • @jaymarshall365
    @jaymarshall365 ปีที่แล้ว +3

    It's like you read my mind of what video I want to see next..lol. Great info as always. Thanks for sharing.

    • @LovesData
      @LovesData  ปีที่แล้ว

      Ha! Awesome! Glad it came out at just the right time.

  • @LondonDavis-zg8fj
    @LondonDavis-zg8fj 8 หลายเดือนก่อน

    Everything is clear. Brief and clear. No water. Thank you)

  • @DylanBaldwin-if4yd
    @DylanBaldwin-if4yd 5 หลายเดือนก่อน

    Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

  • @christine-p3j
    @christine-p3j ปีที่แล้ว +1

    Thanks for your teachings, they are clear and to the point. Very useful. To answer you question, I prefer the old version because I have been using Google Ads for about 5 months and I just got used to the complex interface, and I still have a way to go to learn about all the campaigns. I don't have time to start anew.

  • @CharlesMoody-mt6jw
    @CharlesMoody-mt6jw 8 หลายเดือนก่อน

    Really clever explanation and no unnecessary verbiage! Respect! + subscription

  • @UbaldoWard-li4iq
    @UbaldoWard-li4iq 5 หลายเดือนก่อน

    No water, fast! Way to go.

  • @KeywordResearchSimplified
    @KeywordResearchSimplified 4 หลายเดือนก่อน

    Thanks for the clear explanation on Google Ads remarketing!

  • @PedramMaleki-t7q
    @PedramMaleki-t7q 6 หลายเดือนก่อน

    Complete, straightforward, clear. Thanks

  • @JamesGriffith-s9d
    @JamesGriffith-s9d 3 หลายเดือนก่อน

    It's a pleasure to watch.

  • @CharlieMarshall-qn5jv
    @CharlieMarshall-qn5jv 7 หลายเดือนก่อน

    You putting this up for free is actually clutch - praise to you

  • @nadia.makarenko.labiche
    @nadia.makarenko.labiche 9 วันที่ผ่านมา

    Thank you for clear and helpful explanations

  • @scorpi1756
    @scorpi1756 ปีที่แล้ว +4

    Thanks Ben, love your videos.
    But how about "dynamic" remarketing? This video explains standard remarketing only. GA4 does not carry over the ecomm_ variables (e.g. ecomm_prodid) required that was integral for Dynamic Ads targeting. I can't find anywhere that explains how dynamic remarketing now works without these variables in GA4. In GA4 because there is no "Hits" Scope which was in UA Custom variables. Our dynamic remarketing ads no longer works since UA stopped generating data. In out Google Ads Tags Source, these UA ecomm parameters now have zero data. Does a new event with specific parameters need to be set up in GTM Now? Thanks

  • @marketerstephen
    @marketerstephen ปีที่แล้ว +2

    Hi Benjamin, what remarketing audience(s) would you recommend for non-ecommerce websites? Also, what would you recommend for remarketing in the cases where audiences are small?

  • @NeskorenaSvenya
    @NeskorenaSvenya 5 หลายเดือนก่อน

    Thank you! I have created a campaign with you today.

  • @Johnny-ov7qe
    @Johnny-ov7qe 8 หลายเดือนก่อน

    Great video! If you had a client that wanted a retargeting campaign estimate of impressions AND a budget estimate how would you come up with those two data points?

  • @GabrielShields-wd9tf
    @GabrielShields-wd9tf 5 หลายเดือนก่อน

    Thanks for the video! Loved it very much!

  • @TemekaHelms
    @TemekaHelms 11 หลายเดือนก่อน

    I enjoyed some of the ideas presented in the video. As for the audio part, I think it could be somewhat better, but still the content was okay. Nowadays, I might see more videos from this artist.

  • @ZayLaVee
    @ZayLaVee 8 หลายเดือนก่อน

    I followed along and created everything in the video. Should I get rid of one of the methods now? Will it cause duplication?

  • @JackSimon-kj8pb
    @JackSimon-kj8pb ปีที่แล้ว +1

    Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

  • @KamoniDickerson
    @KamoniDickerson 7 หลายเดือนก่อน

    Clear and understandable, I wish there was more information like this.

  • @WilliamSpencer-ln9fh
    @WilliamSpencer-ln9fh 2 หลายเดือนก่อน

    Thank you for explaining everything so clearly. Everything is very clear. Like for the explanation.

  • @ArchieIrwin
    @ArchieIrwin 7 หลายเดือนก่อน

    You explain it very well!

  • @mrespinosa
    @mrespinosa 9 หลายเดือนก่อน

    Nicely explained. I have been having my remarketing campaign set up for over 1 month and not even 1 impression. What's going on?

  • @AdrianBrożek-p9b
    @AdrianBrożek-p9b ปีที่แล้ว

    You share so good content for free, you're a bless!

  • @ابومساعد-م3و
    @ابومساعد-م3و ปีที่แล้ว +2

    Thank you for the most informative explanation of how to contact you

    • @LovesData
      @LovesData  ปีที่แล้ว +1

      I’m glad you liked it!

  • @QuintynNelson
    @QuintynNelson 7 หลายเดือนก่อน

    Thank you for creating the video - likes Unequivocally !!!!

  • @vivianajerez7963
    @vivianajerez7963 ปีที่แล้ว +2

    Hi, can you show how we can configurate Dynamic remarketing for a ecommerce page? Thanks 😁😁😁

  • @DanielCain-zz3uv
    @DanielCain-zz3uv ปีที่แล้ว

    A good lecture that will benefit all who have followed this excellent explanation.

  • @technotemper
    @technotemper 7 หลายเดือนก่อน

    Hello Benjamin, another super awesome video.
    I also have a question. Do I add both remarketing tag and conversion Tag in my google tag manager? Conversion Id in both the case looks the same.
    Or should I add only one tag ? Also why all pages initialisation and not all page as trigger?
    Waiting to get an answer for this.

  • @JosephPearson-ft9zf
    @JosephPearson-ft9zf 8 หลายเดือนก่อน

    The video is great, informative!

  • @ngocanhs495
    @ngocanhs495 ปีที่แล้ว +1

    when i open Audience manager in google ads, the blank page is showing, nothing text in this page. Do you know why?

  • @walterb-edm
    @walterb-edm ปีที่แล้ว +2

    Why not using view_item events for the audience ?

  • @pixelgap
    @pixelgap ปีที่แล้ว

    Your tutorials are amazing. So easy to follow. Thank you

  • @jlmf6274
    @jlmf6274 ปีที่แล้ว

    The new videos are looking great!

  • @danielespezzamonte5190
    @danielespezzamonte5190 10 หลายเดือนก่อน

    Hi Benjamin. Thank you for your video. According to you, why I see a certain dimension for a public in GA4 and a quite different size for the same public while imported in Google Ads?

  • @AngelFernandezDigital
    @AngelFernandezDigital ปีที่แล้ว

    Hello, does Google Merchante center Next support dynamic remarketing? has it got to be it be activated there?

  • @panwang0
    @panwang0 ปีที่แล้ว +1

    Thanks for your great tutorial. Except for more flexibility by importing GA audience list. Any pros for Google Ads audience list?

  • @Kidultloo
    @Kidultloo ปีที่แล้ว

    may I know if I created under Google ad and GTM both, does it a.matter? or I need to.either remarketing?

  • @Rama-nj8hq
    @Rama-nj8hq ปีที่แล้ว

    Thanks for the video.
    Is it possible to create 2 remarketing tag from 1 Google ads account for 2 different website?

  • @johanswart9556
    @johanswart9556 ปีที่แล้ว

    If I already have a Tag installed, do I have to reinstall another one?

  • @IanBryant-mp5dn
    @IanBryant-mp5dn 8 หลายเดือนก่อน

    It's really great.

  • @KlejdiEthemi
    @KlejdiEthemi ปีที่แล้ว +1

    Hello Benjamin, followed all the steps you mentioned, but I have noticed the audience I have created in Google ADS is populating very slow where as the same audience in Google Analytics has way more users. Is this something that I should worry about or is it normal for Google Ads to track users much slower than Google Analytics? Thank you in advance!

  • @snipeway-smarthome
    @snipeway-smarthome 10 หลายเดือนก่อน

    excellent video

  • @elegantmovies7691
    @elegantmovies7691 4 หลายเดือนก่อน

    Hello brother I have one doubt. Which type of landing page used remarking?

  • @vishalthale
    @vishalthale ปีที่แล้ว

    hey I have google ads conversion tracking tag along with conversion linker set up do I also need remarketing tag for doing remarketing

  • @onigbindeyinka1108
    @onigbindeyinka1108 11 หลายเดือนก่อน

    Detailed! Thank you

  • @hubyxreds
    @hubyxreds 11 หลายเดือนก่อน

    Thanks for the content!

  • @Gardena-WorldofWatering
    @Gardena-WorldofWatering ปีที่แล้ว +1

    Thanks for this. I saw an unexpected hike in our Google costs and only today realised why. it seems that when Google helped set up our GA4 integration they created audiences that have cost us a fortune. Do you think it is worth trying ti reclaim back some of these costs?

    • @LovesData
      @LovesData  ปีที่แล้ว +2

      It doesn’t hurt to ask, but I’d be surprised if they provide any refunds or credits.

  • @amatuer2
    @amatuer2 ปีที่แล้ว +1

    Thank you. I really like d the way you used both the new and previous pages to explain this 🎉

    • @LovesData
      @LovesData  ปีที่แล้ว +1

      That’s great to hear. It’s a bit tricky with the new version being rolled out through to 2024, so thought I’d better cover both.

  • @AlexChapman-p3p
    @AlexChapman-p3p 6 หลายเดือนก่อน

    That's just awesome.

  • @ZacharyHall-i2n
    @ZacharyHall-i2n 5 หลายเดือนก่อน

    Everything is great!

  • @Teamspickprofi
    @Teamspickprofi ปีที่แล้ว

    Hi There!
    Great Video. I was hoping you could answer a question that I have :)
    I want to start a Re-Marketing Campaign in Google Ads. I have created an audience in GA. However, in GoogleAds I have about half the users than it says in GA4. For example, if in a particular audience it says in GA4 that I have 200 users, whoever in GoogleAds it says I have only 100 (in the same audience). Do you have any idea why this is the case?
    greetings & thanks in advance!

  • @RC-Marketing
    @RC-Marketing 11 หลายเดือนก่อน

    awesome, amazing detailed many thanks 🙏🏽

  • @traveler9688
    @traveler9688 ปีที่แล้ว

    Hi, have your course put a subtitle texts ? thanks

  • @pratyushgourav2783
    @pratyushgourav2783 ปีที่แล้ว

    Hey, Benjamin What about the "Membership Duration" option which was there while creating Remaketing list in the previous version of Google Ads and not in the new one.

  • @u.gene.d
    @u.gene.d ปีที่แล้ว

    Thank you, this was very helpful.

  • @NatividadHagen
    @NatividadHagen 11 หลายเดือนก่อน

    On this one I have a combo of feelings. The actions and video editting were seen well but it became boring after a while. Could sound more eye or ear-catching to newcomers.

  • @qwe7410
    @qwe7410 ปีที่แล้ว

    If i'm running a campaign XYZ on say home appliances that target all in Australia?
    How will running a parallel remarketing campaign work or be effective?
    If someone googles, won't Google ad still publish both ads and the user could be clicking the original campaign XYZ instead of the the remarketing campaign
    Also on the Google Ads > Linked account
    Google Optimize sharing was not on, should i on it?

  • @fanlunacom
    @fanlunacom ปีที่แล้ว

    How to switch from old advanced version of interface to a new?

  • @FelixOsborne-qn3lz
    @FelixOsborne-qn3lz 8 หลายเดือนก่อน

    It's beyond praise.

  • @mostafakatongo9602
    @mostafakatongo9602 5 หลายเดือนก่อน

    Great!

  • @shanelim8384
    @shanelim8384 ปีที่แล้ว

    I have an issue that my audience build in GA4 link with Google ads showing that "Not eligible due to a sharing, privacy, or other policy issue", aim I able to collect the audience via GTM?

    • @LovesData
      @LovesData  ปีที่แล้ว

      Sounds like more of a policy issue than an implementation issue. I’d contact Google Ads support and ask them.

  • @LynnWurz
    @LynnWurz 11 หลายเดือนก่อน

    This video can considered as quite interesting, he was right in many points. I find however that the voice was dull, but it had some great bits. Do subscribe their channel for their next releases.

  • @homesignup
    @homesignup ปีที่แล้ว

    Fabulous tutorial!!

    • @LovesData
      @LovesData  ปีที่แล้ว

      Thank you! Glad you like it!

  • @afsana2595
    @afsana2595 6 หลายเดือนก่อน

    Thank you

  • @RayWang728
    @RayWang728 ปีที่แล้ว

    Super insightful!

    • @LovesData
      @LovesData  ปีที่แล้ว

      Thank you. I’m glad you liked it!

  • @nishchaljoshi2142
    @nishchaljoshi2142 ปีที่แล้ว

    Best video.

  • @ColinReid-vd5um
    @ColinReid-vd5um ปีที่แล้ว

    very very cool

  • @amirakabaniMMA
    @amirakabaniMMA 9 หลายเดือนก่อน

    To your question in which method to create audinces I will use: which remarketing method helps me share the coockies of the products that i want to do remakreting in social media also?

  • @julietagomez4688
    @julietagomez4688 ปีที่แล้ว

    Hi Benjamin! New subscriber here! :) What if we implement both? Audiences in GA4 and the tag from Ads and Tag Manager at the same time? Would that cause a better impact?

    • @LovesData
      @LovesData  ปีที่แล้ว

      You can implement both without any negative impacts.

  • @fatnerdstock
    @fatnerdstock ปีที่แล้ว

    where can find the page pATH SECTION

  • @junaidahmadkazi7104
    @junaidahmadkazi7104 10 หลายเดือนก่อน

    Import list from GA4 .. Looks like an easy task

  • @googleanalytics4591
    @googleanalytics4591 ปีที่แล้ว

    How to Find Out the Placement Locations for Google Ads Remarketing in GA4

  • @HenryBarton-oz3qp
    @HenryBarton-oz3qp ปีที่แล้ว

    You're doing a good job.

  • @SimoneGrimani
    @SimoneGrimani ปีที่แล้ว

    thanks

    • @LovesData
      @LovesData  ปีที่แล้ว

      You’re welcome!

  • @JackPotter-xj4ox
    @JackPotter-xj4ox 8 หลายเดือนก่อน

    Beyond competition.

  • @CatherinaHaslip
    @CatherinaHaslip 11 หลายเดือนก่อน

    The artist did a good job with this, but at times I became bored and went into another place in my mind. I am not sure creator’s fault but videos that I watch often hold my attention.

  • @usmansajjad1048
    @usmansajjad1048 ปีที่แล้ว

    I'll import from google ads'

  • @DuaneBaltimore
    @DuaneBaltimore 11 หลายเดือนก่อน

    Much like this video, I must admit that the movie was simply ok. Got the information that I required, but the video didn’t do much apart from passively presenting the information. I wasn’t excited completely and certainly it didn’t interest me.

  • @DMROBIULLAH-4612
    @DMROBIULLAH-4612 ปีที่แล้ว

    i know how to learn google display ads

  • @pavelfajman7793
    @pavelfajman7793 9 หลายเดือนก่อน

    New version of Google ADS is terrible. Google has gone mad

  • @unbr3akable688
    @unbr3akable688 ปีที่แล้ว

    Haha, I dislike both versions of google ads!

    • @LovesData
      @LovesData  ปีที่แล้ว

      Ha! Still a thousand times better than Meta.

  • @GoGoGadgetGiveadamn
    @GoGoGadgetGiveadamn 8 หลายเดือนก่อน

    Is there a video on actually creating the ad in the end?

  • @LeviColling
    @LeviColling 3 หลายเดือนก่อน

    Really clever explanation and no unnecessary verbiage! Respect! + subscription

  • @BaileyShaw-p9n
    @BaileyShaw-p9n 6 หลายเดือนก่อน

    You putting this up for free is actually clutch - praise to you

  • @PeterPitts-cc4tv
    @PeterPitts-cc4tv 4 หลายเดือนก่อน

    Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

  • @IsraelWalker-vc4zc
    @IsraelWalker-vc4zc 8 หลายเดือนก่อน

    Everything is clear. Brief and clear. No water. Thank you)

  • @CalebGibson-v7f
    @CalebGibson-v7f 5 หลายเดือนก่อน

    Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

  • @AtticusWhite-o5c
    @AtticusWhite-o5c 5 หลายเดือนก่อน

    No water, fast! Way to go.

  • @JacksonTodd-z3e
    @JacksonTodd-z3e 5 หลายเดือนก่อน

    Clear and understandable, I wish there was more information like this.

  • @ChristopherHood-p9t
    @ChristopherHood-p9t 6 หลายเดือนก่อน

    You explain it very well!

  • @FrankOak-ti4qj
    @FrankOak-ti4qj 5 หลายเดือนก่อน

    Thanks for the video! Loved it very much!

  • @LawsonFisher-x9t
    @LawsonFisher-x9t 5 หลายเดือนก่อน

    The video is great, informative!

  • @RileyBeech-f6r
    @RileyBeech-f6r หลายเดือนก่อน

    Thank you for explaining everything so clearly. Everything is very clear. Like for the explanation.

  • @KaidenWoodward-xn6yn
    @KaidenWoodward-xn6yn 5 หลายเดือนก่อน

    Thanks for the video!)

  • @QuentinWalters-hz7go
    @QuentinWalters-hz7go 11 หลายเดือนก่อน

    A good lecture that will benefit all who have followed this excellent explanation.