Andrew kano is amazingly explained, and it does provide an insight of how we ourselves are regulated by the marketing companies. Your explanation tells most about myself other than the features of a product
Thanks for taking the time to make the video - nice to see the proces in action. I would say though that at 13:35 This post-it positioning seems wrong. The zone of indifference is all the way across the middle (not just your dotted box), not up and down as well. I'm not sure how a customer can be delighted by the absence of something unless you are saying it is a "Reverse Quality" item, in which case it should be described as such. The "delight" you describe when placing it at the top is relating to the remaining product, not the post-it item you are moving around - this isn't how Kano works. If people actively say they don't want it in your research and are actively pleased it is absent then it is fine where you put it, but that is not what you say in your narrative. Also 15:02 you've placed a headphone jack on the "Feature Performace" line (more is better) - I'm not sure how that fits as its either buit into the phone or its not, and adding two jacks probably doesnt improve delight (may work against it actually). Most likely I'd say it was on the Basic requirements line as people would naturally expect it to be there. Thanks.
Thanks for pointing this out. The stickies are big and I wanted people to be able to see them. I needed to sacrifice some accuracy in their positioning.
Thank you very much. Nice explanation. Can you please how the Voice of the customer organized in a table while the data collection. Also, can you please show how the table analyzed?
Hi Mr. Alajlan. No big secrets when creating a voice of a customer table. Open Google Drive and select the Spreadsheet. When interviewing your customers they will bring up specific concerns. List these concerns on the spreadsheet then tally each time a customer has that same concern. I recommend www.thesprintbook.com/ The "Friday" chapter discusses how to do the interview with the customer. Common concerns will move to the top very fast as the feedback tends to focus in on important concerns for the customer.
Sir, you are too slow ... I am sorry, but I loved your content. I'd like to thank you for explaining this with an example. May God bless you and please do keep making videos that would help the people out there.
Andrew kano is amazingly explained, and it does provide an insight of how we ourselves are regulated by the marketing companies. Your explanation tells most about myself other than the features of a product
Watching this video 5 years later and some analysis where spot on and some could have some shift- but majority were spot on👌🏽
Thanks for taking the time to make the video - nice to see the proces in action. I would say though that at 13:35 This post-it positioning seems wrong. The zone of indifference is all the way across the middle (not just your dotted box), not up and down as well. I'm not sure how a customer can be delighted by the absence of something unless you are saying it is a "Reverse Quality" item, in which case it should be described as such. The "delight" you describe when placing it at the top is relating to the remaining product, not the post-it item you are moving around - this isn't how Kano works. If people actively say they don't want it in your research and are actively pleased it is absent then it is fine where you put it, but that is not what you say in your narrative. Also 15:02 you've placed a headphone jack on the "Feature Performace" line (more is better) - I'm not sure how that fits as its either buit into the phone or its not, and adding two jacks probably doesnt improve delight (may work against it actually). Most likely I'd say it was on the Basic requirements line as people would naturally expect it to be there. Thanks.
How do you plot the actual Kano data results?
watch @ 1.5X speed , thank me later
BROTHERS CHANNEL thank you
ahahaha...well used of the feature :P Thanks!!!
Good tip. Good info in the video but 1.25 needed to get a good first pass!
thank you ... our friend is 1.5 times slower in the universe
😂😂😂😂😂😂
Is there a way to quantify/assign weights to the feature so that we can map the features in the chart appropriately ?
Why u don't use Kano questionnaire to categorise the features?
Super, thanks for making this video. Very helpful.
Hi, would you only use the WSJF method, post KANO for 'delighters'?
Different methods can be used. Be consistent with the scores assigned to value. Using WSJF the "Weighted" part can be one of many different formulas.
11:14 Bluetooth sticker in right place? Because it counts as fully implemented at that position.
Thanks for pointing this out. The stickies are big and I wanted people to be able to see them. I needed to sacrifice some accuracy in their positioning.
thank you for your detail explanation
thank you for detail explanation
Thank you very much. Nice explanation.
Can you please how the Voice of the customer organized in a table while the data collection. Also, can you please show how the table analyzed?
Hi Mr. Alajlan. No big secrets when creating a voice of a customer table. Open Google Drive and select the Spreadsheet. When interviewing your customers they will bring up specific concerns. List these concerns on the spreadsheet then tally each time a customer has that same concern.
I recommend www.thesprintbook.com/ The "Friday" chapter discusses how to do the interview with the customer. Common concerns will move to the top very fast as the feedback tends to focus in on important concerns for the customer.
Thank you very much.
Good
Sir, you are too slow ... I am sorry, but I loved your content.
I'd like to thank you for explaining this with an example.
May God bless you and please do keep making videos that would help the people out there.
The way he pronounces "Kano" though hahaha
supper
FYI "Kano" pronounciation is incorrect. In English it is more like the "a" in "father". Not the "a" in "cane"