Showpad Modern Selling Anthem

The pandemic didn’t just change what we did, it changed who we are.
Buyers are more than budget holders, they’re people. People who are still recovering from the trauma of being separated from their loved ones. People whose eyes were opened to their deep need for human connection. People who realized they want to live life on their terms.
And that’s why Modern Selling is rooted in connection.
It seeks to orchestrate an authentic, buyer-first experience. It’s the antithesis of restriction and pain-it’s frictionless. And it’s exactly what buyers need right now.