🚨 Limited Performance Due To Missing Identifiers (GTIN, MPN, Brand) Avoid 50% + Results Penalty !!!

Not having these key metrics in your Google Merchant Center account will kill your results with Google’s latest decision surrounding these metrics.
If you have these listed on your site, but not on Google Merchant Center, you can kiss literally half your potential profit away on Google Shopping (or PMAX) campaigns.
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Timestamps:
0:54 Google Ads recently made (GTIN, MPN, Brand)...
3:33 Most manufactures offers a MPN
5:17 GTIN's products "brand" can usually can supply
11:20 I recommend...
14:57 Multiple companies loose 30-90% of their results...
19:40 Creating your own can actually get most of your missing result back
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[@GuaranteedPPC]

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[@bigwowprints]

Thank you for sharing your knowledge! My issue is that my items are handmade so I don't have any of those identifiers. Google merchant says they aren't needed in my case but the errors are STILL there.

[@GuaranteedPPC]

Not that it's the politically correct answer, but I encourage you to just pay to get GTIN's anyway as it will help your ad performance. Either that, or make up fake ones that are not matching any other GTIN (less preferred option).
GTIN's are only a couple dollars each.

[@elbek__kh]

Great value

[@GuaranteedPPC]

Hey thanks man. Hope to see you around on the next one.
To many millions of dollars in profitable sales from ADs!