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The Power of Mindset: What McDonald's and Starbucks Can Teach Us About Business | Rajiv Bajaj
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- เผยแพร่เมื่อ 22 พ.ค. 2024
- The Power of Mindset: What McDonald's and Starbucks Can Teach Us About Business | Rajiv Bajaj
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#shorts #bajaj #rajivbajaj #mcdonalds #starbucks #mindset #business #startup #entrepreneur #entrepreneurship #growth #success #motivation #inspiration #speech #podcast #interview #desimotivation
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Speaker: Rajiv Bajaj
Video Source: @ASCENTFoundation __________________ _________________________________________________ _________________________________________________ _________________________________________________
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_________________This content doesn’t belong to us, it is edited and shared only for the purpose of awareness, and if the content OWNER (visual/audio) of this content has any issue, we request you to directly message me, thus we sort out the outcome. Regards, Team Desi Motivation.
I like how he called burger "vadapav"😂
(bcs westerners often call our vadapav "Indian burger")
Bcs was personal 😂😂😂😂
True 😂
MacDonald is in real estate business
WEST MAI BIKE KOI NHI KHARIDTA
BIKE MEHNGI HAI YHA
GADI SASTI HAI
1000 $ ki Gadi hai
5000$ ki Bike hai
👍👍👍
They invented the burger first, while Vada started in Mumbai very recently.
Bro forgot the secret, one is basically a bank and other is in real estates
How such c get big
Exactly so is Bajaj Finance and Porsche.. this speech is for self appraisal.. just like if u get coal mines and diamond mines to mine which u don't create and has been created over millions of years just because some political goons helped u snatch a natural resource u are bound to get rich.
Atleast we should try and can also copy them
Do you really think , he doesn’t know about it? 😢
You missed the point. They started by selling vadavpav and coffee only… so he is right.
He is the reason why Bajaj is still running ....
If not, it would've been riding!
India is a game of hearts and volumes, isn't that MBA 101?
It's not about the burger or coffee,it's about the infrastructure they provide. Many other brands came similar like McDonalds but cannot match the expectations.
Now we have a lot of indian brands providing similar infra. But still the brand value we attribute to something coming from western nations gives starbucks and mcdonalds the edge.
They use what our political parties and that is generation shaping. They plant their brand into younger minds through ads and making the product look cool.
its about convenience
@@ramjay803It's like comparing 2 different sector qsr is different from fashion right people can avoid wearing good clothes but cannot avoid eating trash foods
What ? Just branded shit
“ ROME WAS NOT BUILT IN A DAY ”
But it was built on one day
@@christ_add it was completed one day
Do you seriously think McDonald's is a hamburger business? No, they're not. McDonald's is a real estate business. Burgers are just a distraction. Go read Rich Dad Poor Dad, you will understand what I'm saying.
but they were laying bricks every hour.
@@The_Wolf_of_Wall_Street tiktok knowledge is the worst 😂
It's not about the burger or coffee. It's about the standard, quality, consistency, beautiful presentation all combined. In India, most businesses go for quantity rather than quality. It's because the economic standards of the majority of people of our country is lower than developed nations. Overpopulation is the root of all problems.
You do realise that McDonald's and Starbucks are very popular here in India which you call a country where people live a low standard life 😂 come on brother stay in touch with reality even poor people have bikes at home every teenager has gone to McDonald and majority like that food so what is the real problem please address it instead of speaking past facts
Ohh bhai kis glt fehmi me je rhe ho jis dekh me 20 crores log rashan lete ho aap ko andaza nhi hai gareebi ka ho skta hai aap ne jitne bhi logo ko dekha ya mila ho wo garib na hi lkn zadatar log garib hai or garib nhi bhi hai to uske pass itna Paisa nhi hai zaroorat puri ho jaaye uske liye bhi struggle krty hai ye social media ki duniya se bhr aao me law student hu ese ese cases dekhta hu brother you can't even imagine logo k pass court ane k paise nhi hote @@abhishekgaikwad1069
@@hector7129 someone with a normal working brain 👍 my point exactly even if they can't afford Mac Donald food but they will buy it to show their status the problem was never money in India there are customers you just have to fool them 😂
None of you guys have read Rich Dad Poor Dad. Mcd is a real estate business, not hamburger business. Burgers were merely a distraction.
Nah Indians want to feel good about themselves by going and buying expensive coffee. It's about the status they created😂Yeah but only in India
Problem is we expected MBA chaiwala like that but ended up something else
there is a difference between cringe and class
True that
Mcdonal vada pav hurts me😅😅
😂😂
Truth always hurts 😂😂
Jab foreigners hamare vada pav ko burger bolte hai tab hume bhi hurt hota hai.
because you people are western obsessed brainwashed indian
Your spelling mistake hurts me. 😂😂
The way he explained describes his mentality. MacDonald became brand not because of burger but quality and taste of food they are offering.
😂😂😂😂
Tatti taste hai. Have u ever had mac D?
Bruh, it's junk food in America
It’s called JUNK food
Quality 😂😂😂
Concentrate on the quality of the bikes you produce
They have quality for the price you pay. Thats why they overtook 200 Chinese brands in africa. Their electronics brand is a different story it sucks.
There is no any quality in India,so India will remain India
@@KhaledAbdel-rg2ipAbdul it isn't paxsthan
That's also the main Problem,as I said the Mindset
agree@@KhaledAbdel-rg2ip
But quality and cleanliness matters . So we call them as *Brand*
😂😂 Lekin besta he sirf cutting sai or Badapow.😂😂
Because they building Brand
We can only build businesses 🙏🏼
If you stay in that mindset, anything is impossible for you. 🤷♂️
Twada Kutta Tommy, Sadda Kutta Kutta
meta,netflix,google laughing in the corner
Yeah who is stopping you from building a brand lmao?
Your the guy who believes every shit in the internet is true. first American banking and infrastructure make them a billion dollar company.
This is the problem with Bajaj Saab.... Arey bhai neither it is Vada pav not it is just a simple coffee...
Your showroom can't tolerate people sitting for whole day but Starbucks can...
Oversimplifying just to make a illogical point
McDonald's business started with selling the product, they build business of franchising and owning real estate around it. This is how businesses evolve. When businesses gets commoditised you evolve into differentiation to stay relevant.
Bajaj is India's largest manufacturing goods exporter
@@suvrapratimsinha1520 point kya hein ?? You thinkk Rajiv bajajs is making a logical point ?
If we go to any business org. Or shop , they can't tolerate customers if they sit and spend their time to talk and take a good decision. 😅
McDonald's cross checking their menu🤣
Bajaj pulsar will always remain one of my all time favourites
Little does he know that McDonald's is basically a real estate mogul and Starbucks is just an overpriced Wi-Fi provider 😂
Confidence-100%
Logic-0%
The Mindset of India it's India's biggest Enemy, you talk nonsense
Bajaj is one the most valuable 2 wheeler brand in the world
Well only in your limited Mindset
@@KhaledAbdel-rg2ip I am still trying to figure out what are you saying?
Bajaj ❌ Royal Enfield ✅@@NjK8
English - Double roasted burger with some extra cheese and malonie
Hindi- Ek Vada paav denaa
Bro they are serving from past 100 of years, that's why now they are 20 billion company...a Empire can't build in a day
Brother he is mr.bajaj and his company is order than McD by atleast 15 yrs and even his products are sold across the world
Starbucks started in the 1990s.
Mc Donald's is a 200 billion dollar company
Even kfc for that matter sells murgi ka gosth and pepsi sells thanda chini ka pani
Its not the product but the country which sells it makes a difference ..and india is no US..
Sahi kaha 😂😂Kuch mindset nehi ...hum Indian ko lagta hai Bidesh ka cheez hai hum khud hi usko brand sochne lagte hai...unke Desh Mai yaa um baat hai..😂..humare idhar lok Khud ko Ameer dikhane keliye Idhar jate hai or Paisa deke khate hai kharid hai...jista koi matlab nehi banta😂
Thank God he didn't compare Bajaj to Yamaha , Honda or Ducati 😂
Yeah 😂😂😂😂😂
Bajaj is reliable. Nothing abt Ducati is. Yamaha lower end bikes are pure dirt compared bajaj. Honda is a good brand 😂
Bajaj delivers value for money unlike others
@@darkbird2724lol nice joke
Ducati is overpriced,Yamaha is garbage now,Honda is good and reasonable.
The truth is by the time you sell one bike they sell 1 lakh so called vada pavs.
Starbucks and McDonald's have successfully transformed their brands into experiences that go beyond simply buying a coffee or a burger. Their inviting ambiance, consistent quality, and convenient locations create a sense of familiarity and comfort that customers seek out. This is in stark contrast to a 50,000 rupee motorcycle brand, which focuses primarily on the functional value and performance of its products, rather than the overall customer experience.
India have huge possibility and filled with ideas..only thing was young ideas were lacking support..thanks to social media atleast they can somehow start with something and market there business ideas..we Indians undervalue ourselves..
This was the video I was looking for the entire day while I was scrolling TH-cam!
These type of executives don’t work on ground reality just preparing analysis , stats, on basis of internet data, sir these products are different form yours
Driving my platina bs 3 2006 make for over 150,000 kms. Still starts on one kick ever morning. Vada pav and chai has to be damdar to become McD and Starbuck. And Bajaj sir is exactly that. Damdar
Thats why our PM says VADAPAO bechne BHI ROZGAR HAI 😂😂😜😜
At the end of the day " level sbke niklegee "
😂
two tyres on cheap plastics = bajaj
If you can afford bmw then go for it
Mcdonalds is shit
Cope harder angrej ke gulam raju, he's crazy rich living in a mansion btw
Nibba spotted
Lmao, BMW owner 😂
Yes Never Ashamed Of Doing Anything
The service delivery and quality for customer is the key for Mc donalds and Starbucks remember they have transformed the way they do it all over the world in same format .
McDonald's isn't a burger company it's a real estate company
Finally someone who has read Rich Dad Poor Dad
@@The_Wolf_of_Wall_Street nope didn't read it but know about McDonald's
Even bajaj has pretty much become just that. Same old recycled products with barely any innovation. They only make money from royalties and franchises.
Bajaj is not a automobile company it's a finance company😂( Bajaj Finance have higher market cap than Bajaj bikes)
There is one thing called quality....
Which either of these companies lack. They don't even taste good. The countries where they are prevalent, these companies are household names. Let's get starbucks or lets get Macdonald's. It's not let's get coffee or let's get food.
@@gauravshah8448Personally mcdonalds taste like bland but varieties of Starbucks is good!And Bro,there is one thing
You can Sue McDonald's and Starbucks if their quality is compromised and you can get compensation in US,but in India,There is no choice,for example,in US the LAYS chips are fried/boiled in vegetable oil but in India it's like refined palmoil and still not a single government till date has done anything!
If u say palm oil is of India,no prob in using it!
Bro,we import palm oil from Indo Asian states!
@@gauravshah8448lol what u trying to say?
@@vivejk4443 He's supporting McD and starbucks in the name of quality. I'm saying both these companies lack quality. They don't even taste good. One is full of sugar and other is full of preservatives. That isn't a mark of quality.
Lamborghini is also a Multi Billion Dollar Company serving Nano cars all over the world😂
Yes bro acc to him😂
Mcdonals is Extremely Fast in terms of service. But the taste and quality of the burger remained same wherever you go.They were way ahead of their Competetion. And Starbucks Created a space for people to hangout and work. Its not an office or your house but a 3rd place to be. Which was not offered anywhere else. This is the reason they went global.
Totally wrong McDonald makes money by owning the location and franchise pays for location lease and other expenses.. it’s a real estate company not food..
Hey i heard what u say in some movie... U r ryt
@@dfg6924 yeah it's some tv series's line!!
Next line is it's start making money even before 1st burger rolls out of that shop!..
Oversimplification!!! Dedication that west has for their vision is unparalleled.
first mover advantage is a big thing, its very hard to replace pre established business unless they themeselves fuck up, they have too much money to spend
Rajeev Bajaj.. always blunt ❤
I have never seen vada pav in any msdonalds
Burger Vada pav hi he with different name
Well said 👏..I can see some people got roasted 😂😂😂😂
Rajiv Bajaj is an Icon and figure to be worshipped
I must admit Bajaj two wheelers are one of the best.
Just my personal experience.
What makes the difference? The cool factor
He called McDonald burger, a vada pav 😳I understand people in east gets frenzied to western products but McDonald is not making just any vada
It is enssentially that.
Mcaloo tikki aur kya hai bhai?
Naa usme sahi se sauce daalta hai na sabzi.
Mar maraa ke ek aadha lettuce ka patta hoga max😂 mayonnaise ke naam pe 1/6 th chamacch mayo.
Naa ke barabar wo bhi😂
Btw zinger ka bhi wahi haal hai😂😂
The patty is good no doubt. But they really cut corners with the sauces and vegetables. Like badly cut corners😂
These companies came in that era when people didn't have access to packaged food and instant coffee machines.. that's why they became successful
Burger ❌
Vada pav ✅
That's why bajaj eliminate from market
No, you are not well informed.
Bajaj is everywhere in Africa
@@deepakchopra9752shtttt that is cheap will always sell like a vada pav you chhapri
@@deepakchopra9752bruh that's because cheap bikes with decent quality.....you can't create brand like macd or starbucks with product like that...The day his products are used in European countries then he is eligible for this talk😂
Bajaj is probably the most valuable 2 wheeler brand in the world
Wrong comparison and mindset
Bakaiti karne me kya ja ra hai...typical indian style big mouth and small brains
He is right 👍
i agree ,courage curiosity is key nothing is impossible never ever give up ... be determined and perseverance is key its not what you do but how you do...😊❤
Ive met him in one of his Inaugurations at Orchids, trust me he is a legend of his work.
Huge respect for Bajaj💓 I remember our first bike was Bajaj and still our new one is a Bajaj.
What a relaxing voice ❤
This is because of the requirement...youcan eat a vadapav(burger) and a coffee on a daily basis. However you cannot or the majority population cannot buy a bike worth 50000 even for per week frequency!
your vision is great sir respect
Amazing Advice 🎉
very intrusive and literally good thought.
This man is a legend.❤
McDonald’s and Starbucks is actually also a real estate company which explains why it is worth billions because as they serve food the amount of traffic in that particular land increases which causes the prices of the land to increase as well.
Quality Matters.
From each and every outlet to each and every piece. All over the country.
Its not just mindset... its first bold move... they did it.. Indians, we copy it and then look at them and try to copy more.
He is a great man I have heard him one of the homoeopathic seminars he has lots of ideas that we cannot think about
The reason is Indians don't go after brand loyalty. That's how new brands thrive.
Take phone brands. Earlier we had micromax, nokia, samsung, motorola as the popular brands. Now we have so many new brands like Vivo, Oppo, Poco, Infinix etc.
Take perfume. Axe dominated previously. Then came Fogg, Wildstone and became instantly famous.
We switch brands as soon as the product from other companies becomes more appealing and last longer.
Take brands like Prestige, Bajaj, Crompton and Usha. The reason they still thrive is because their product lasts.
That's the power of huge all over world business 💪
Amazing bro 😎
In india, people master Quantitative and Reasoning aptitude for govt. job. That mindset is not here.
Actually McDonalds is worth roughly $200B
Only thing he left out was McD doesn't just sell "Vadapav", they own the land on which the outlets that sells those " Vadapavs" R located.
Mr Bajaj pulsar is God gifted technology think lik legend
McDonald’s revolutionized everything, created fast food, kitchen process optimization, etc etc…
Best sentence I have heard in a while
Bike safety training must be made huge
Vision ,finance, teamwork are important.
The only difference is : Branding a.ka our brand perception. We have the mentality that western brands are superior and using their products makes us feel good
I like your stetment you implement Bajaj finance
Moral of the story- jo jis bhasha me samjhta hai. Usko uss bhasha me samjha na chahiye😂😂😂 vadapav. Chai is emotion.
It's about what they create for the customer. It's just not coffee but the whole experience of the environment they created for customer.
It’s not mindset. It is the power of marketing
There are few issues with Indian business..
-Indian mindset
-attitude issues of service center
- company staff don't listen customer issues
- once company is big then all staff think they have govt jobs
Its not just about what they serve its also about how they serve .
We don't feel defensive about small capacity motorcycles, we feel let down when we can't compete with similar capacity Japanese motorcycles. It's not about small things but being the best.
There is a huge difference between the two. Global brands in the food chain business, operates on people's emotions, people buying their products because they have sentimental attachment to the brands that are the result of these brands being built around the idea of capturing people's imagination, there isn't a frugal person buying their products. Meanwhile the motorcycle industry is a different ballgame, it is much harder to get the same profit margin as it is to get in the food chain business
You r such a darling... god bless u apnd have all the success
Wah ... . Rahul Bajaj ji
Love how so many “business experts” are trying to give gyan on his words. Will totally trust these comment experts over Rajiv Bajaj …
Mac D and Starbucks have won the customers by good service and good products so they don't have to be defensive😊
Thats called a BOSS.learn from humbleness to be the boss .til you be the Boss untill you evemtually be the BOSS.Dedication and humbleness is the key .Im Trying and you should too
its a standard thing. and tasteful too.
Bruh the way cup was stretched lmao. I like mindset of such businessman.
Yes we should feel good about ourselves and live in that bubble only
That’s because the other 2 mentioned are US companies focused on food and beverage.
Not some Indian made motorcycle company!
Jai shree ram .sir i am big fan of bajaj family
Only if things were as simple as that.
When they started it, there were less players in market . Even if today, you launch a product with big infrastructure, it might fail due to so many players.
Calling vadapav to Mctikki is surely a classy move 😂😂😂😂
It's not about what we selling ... it's about the business strategy what we doing..
"If you think you can or you think you can't you are right"
- Henry Ford
Starbucks like bro you call us 20 billions without seeing our real value than you are just 1 million rupee company then 😂😂😂