Why Denmark's oldest store is closing?

Denmark's oldest supermarket Irma is closing down after it first opened its doors in 1886, which makes Copenhageners and Japanese tourists heartbroken.
Irma was an upscale supermarket with high-quality organic foods, a big variety of vegan produce, a cult favourite blue coffee label and a widely recognized mascot: Irma pigen - aka the Irma girl. The Irma girl character is not just loved by the people of Copenhagen, but it also built up a small following with visitors from Japan as well.
The store has followers and a cultural significance that makes its closure a big loss for Copenhageneres with losing Europe's second oldest supermarket.
Come say hi on Instagram:
/ theviktorwolf

[@susosu6070]

Yeah it’s very sad. It is one of my To-do/ To-go list when traveling to Denmark.

[@Svendskommentar]

Oy, I did not know that. Now I also think it is a shame to close Irmas.

[@viktor-farkas]

So what do you think, are you sad to see Irma gone?

[@weeklydoseofkiteboarding7387]

Meny is a good alternative for vegans! Nicecream also in stock