@@arifsmajic2747 The video covers this :) Rank campaigns are campaigns set aside to specifically target a few keywords for the purpose of maximizing volume. They are set aside in their own campaigns so performance can be based on CVR and Impression share and NOT ACoS / RoAS.
You mentioned that we should create one keyword per campaign for our ranking keywords. If we do this, do we need turn off the existing keyword from an existing campaign? (i.e. if this keyword is already in a phrase or another exact campaign)
No, you shouldn't turn off the existing KW from another campaign. Once the ranking campaign for the KW goes out of budget, the other campaign will be there as the backup.
Link to Presentation - www.canva.com/design/DAFU2QyFGDc/bJz1PIdsbW7TRWGcjqXBrg/view?DAFU2QyFGDc&
Aren't all campaigns "rank" campaigns? What is a non-rank campaign?
@@arifsmajic2747 The video covers this :)
Rank campaigns are campaigns set aside to specifically target a few keywords for the purpose of maximizing volume. They are set aside in their own campaigns so performance can be based on CVR and Impression share and NOT ACoS / RoAS.
So much value I have gained watching this presentation . Thank you very much Destaney & BetterAMS
Yes to ams community.
Awesome presentation....spot on
Nice video! Thanks for sharing!
Amazing presentations,
I love it
Really helpful and informative thx guys 😍😘
Great content Destaney !
Crazy awesome useful Amazon ppc content!
This was a great video. Great energy too :)
Your knowledge, confidence and presentation are amazing. I love you you think through the solutions. I learn so much from your channel. Huge fan.
I followed him for the last 6 months I learned new and golden tips from this woman.
Thank You
Thank you for such a great video! Do you mind sharing the organic video that you referenced? I don’t see it on the description
👍💫
You mentioned that we should create one keyword per campaign for our ranking keywords. If we do this, do we need turn off the existing keyword from an existing campaign? (i.e. if this keyword is already in a phrase or another exact campaign)
No, you shouldn't turn off the existing KW from another campaign. Once the ranking campaign for the KW goes out of budget, the other campaign will be there as the backup.
Hey Destaney, at 1:04:44 - can you share the formula on how to calculate the spend to get on the top 3 positions via impression share?
Can you drop the link for organic rank on Amazon ?
Can you please share a link to your presentation
www.canva.com/design/DAFU2QyFGDc/bJz1PIdsbW7TRWGcjqXBrg/view?DAFU2QyFGDc&
do u want to go for dinner with me we can get tacos if you like,
thanks @BetterAMS