Exclusive: Interview with Farzana Baduel - Championing Diversity, Storytelling, and Global Impact

Dr. Shabana Parvez, MD, FACEP, the US Bureau Chief of The Desi Buzz and founder of www.ArlingtonIntegrative.com, recently sat down for a thought-provoking discussion with Farzana Baduel, a trailblazer in the world of strategic communications. www.thedesibuzz.com
Farzana, the President-elect (2025) of the Chartered Institute of Public Relations (CIPR) and CEO of Curzon PR, is widely respected for her impactful work with governments, corporations, and development organizations. She has earned prestigious recognition, including spots on the PRWeek Power List and Provoke Media’s Innovator 25 for EMEA. As a mentor at Oxford’s Said Business School, she actively fosters the next generation of industry leaders while advocating for diversity and inclusion.
Beyond her professional achievements, Farzana hosts the PRCA podcast Fuse and serves as a trustee for the British Asian Trust and Soho Theatre. She is also the Co-Founder of the Asian Communications Network, an initiative dedicated to advancing civil rights and social action within the communications industry. This network champions greater representation, support, and inclusion for Asian professionals.
Born to Kashmiri parents who migrated to South London, Farzana comes from a lineage of global citizens-both of her grandfathers served in the British Army and traveled extensively.
📢 Don’t miss this inspiring conversation where Dr. Shabana Parvez and Farzana Baduel explore the future of strategic communications, leadership, and diversity in the PR industry!
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