I started my micro 4/3s journey with an EM10 II and a kit zoom - There is no way I could have afforded an EM-5 or EM-1 at the time but it got me into the system. Now I own an OM-5, primes and pro zooms, flashes etc; none of which would have happened without the entry level options. There always needs an entry set up.
You can see how popular the smaller LUMIX and Olympus cameras are on MPB and how the prices are rising. Either Panasonic or Olympus could bring out a simple old tech 20 megapixel weather sealed camera and maybe a new F1.8 / F2.8 pancake in the 12mm to 20mm range thats also weather sealed. I'm currently using a PL10 with the 17mm F1.8 for my street photography but would like something thats British weather proof.thats still pocketable..
We need updates on the tiny primes. Why? Because that would lead to sales to those who already own the original lenses. I have the O12/17/25/45 and P25/42.5 original primes. Make sealed available and I would concisder them.
I second that! Small but weather-sealed lenses would be great. Throw a weather-sealed OM-10 into the mix (doesn't need to be high-end weather sealing, just enough to withstand some shitty weather - that not only the UK experiences, but also the German areas at the North Sea, where I live ;-)).
I think I have more patience than others with OM System. The things they brought up to now are good. Let them cook on something else for a while. My wishes are more or less the same as mentioned. Definitely OM-10, Pen-f II and weather sealed primes. What I also would like to see and what I think would be a good move is a successor to the XZ-2 with a 1 inch sensor and vlogging capabilities. The XZ-2 is a brilliant little camera and an updated version would be very attractive for young people getting into photography and vlogging. If you have the youth you have the future.
You know what my desire is. Top of the list is for them to leave a small opening in the IR filter to allow Ha light in. This would make all cameras good for both astronomers and terrestrial imaging.
I think you and Rod flushed this out with your recent live talk. The OM1 and 1.2 Pro lenses are pretty great for pros and those who want the very best, and MFT still has strengths here. Best sensor available, best processor and features, bigger battery, dual card slots, integrated grip, etc all fit well there (though of course there is still room for improvement). They can "do" the most but to the rest of the crowd will be confusing and overkill. There are a smattering of "other" OM/Olympus/MFT camera styles beyond that, but I really think they should be condensed into two levels. The next being those willing to sacrifice a bit from the "pro" top tier to save on size/weight. The OM5 slots well here with much of the same capabilities but many of which are a step behind or cut short to achieve the goal (for example, plastic build, smaller battery, one card slot, last gen processor, less computational features, smaller grip, etc). This pairs super well with the much smaller (but still capable) weather sealed lenses like the OM 20mm f/1.4, 40-150mm f/4, etc. OM needs to make more of these... primarily a wide and a portrait f/1.4 prime. A lot of people want the OM5 to be an OM1, and I think that's completely missing the point. Though the biggest miss, I think, is the last group (and I know there is a lot of cult love for these so this may draw hate, but I have owned all of these and this is my personal opinion given the current state of the company and broader market). As much as I would love a "pro" Pen-F II, that is not what the market needs. In this last category there is the Pen series and the EM10 series. Both don't need to exist, and both are missing the mark. They are targeted to the casual photographer to do better than smartphone photos. Smartphones can take some really great photos, but their real strength is in the ease of which those are taken. It's always in your pocket, it does everything for you, even automatic AI retouching. You can just pick it up and click the shutter, or choose between a very small selection of curated settings only if desired. The EM10 is just a worse OM5, and should be cut. The Pen series should take the Pen-F design, and make it insanely simple (aka not at all what the lusting enthusiast Pen-F loving crowd wants, but what the market would buy at large). It should have easy to access (physical dials and buttons) basic photography features like aperture, shutter speed, iso that also have an A auto clearly on each of them. It should utilize suggested presets that are curated down to just say 5-10 options, based on what the Pen-F started with color science like the wonderful monochrome 2, again with basic function being the default and the ability to dive past it and customize if desired. And it should launch with a new pancake prime in 35mm or 40mm equivalent, followed by updated f/1.7 or 1.8 primes. It needs to be a camera that anyone, even a kid or grandma, can pick up, have adjusted to auto settings, and take a creative jpg that is edited in camera and easily shared with your smartphone (which yes, means a revamped app). Rather than a dumbed down pro camera, it needs to be a leveled up smartphone camera, in a sense, which is completely different than the previous Pens and EM10.
Yes you hit the nail on the head: they need a leveled-up smartphone camera if they are to grow their base. Super simple integration with the smartphone. If they can run apps like Instagram, WhatsApp, etc., in camera, then even better! I'm very interested in the progress of the Alice Camera, which attempts to address all these issues. I came very close to purchasing one, but in the end decided it was more a camera to lure smartphone users rather than existing m4/3 users.
@@SMGJohn take a look at photos of them together and you’ll notice the difference. I’m not saying it’s huge but they’re certainly different form factors. Not sure where 3% comes into play- total volume? 🤣
That would be excellent, but may I suggest the EM10.2 body, I think it’s laid out better (I own both + an EM1.3). Add I agree on keeping the tilt LCD, but all make it a 3 way tilt.
I am a long time Olympus supporter and owner, with my last two cameras (PEN-F & EM1 MkIII) being my favorite of all the cameras. I do nature photography and documentary photography as I have since my film days in the 60’s. When Olympus decided to fold their business, I thought the M43 industry would be Panasonic. Panasonic released the FF camera, and that made wonder why they were still using M43. BUT, everything settled out and I thought it was just the community who were carrying the efforts forward to see new lines introduced. Sadly, the initiative to go ahead seemed to slow, and I will continue to use what I already own. 😅
In 2016 I entered mirrorless photography with the EM10 M2 which was in some respects better than the EM-1. I would welcome an OM10 with PDAF keeping a tiltable screen - much more versatile for photography especially street. The turnable screen of the OM5 let me abstain from replacing my EM10 with an OM5 in the future. So far my EM1 M2 is working fine but there are some interesting features in the OM1 and I will buy one in the next years... As new lenses are concerned I miss the focus clutch so helpofull for instantly focusing near small or thin objects and of course for zone focusing. If the new Nikon Z50 will not grow in size and weight but include IBIS and better focusing I will consider that camera expecially for street.
Not sure an OM-10 makes much sense any more as I doubt they'll be able to make it significantly cheaper than the 5. I'd like to see an "E-P7 II" with weather sealing and without so many basic firmware limitations (this is basically PEN-F II segment, pop up EVF would be amazing but I accept we can't have it all). The E-P7 is great on a hardware level and I've got use to no EVF as a B carry, it lacks their whole outdoor/adventure thing though. Also, the OM-5 needs an update to bring it more in line with the OM-1 II. I'll take an E-P8 and an OM-5.2, doesn't seem too much of an ask.
I think a price difference of €300 or more is very significant for someone that is starting in photography (and for a lot of people in general). When I bought my first Olympus camera the OM-10 MarkIII was just released but I chose the markII because I could get it with two lenses for the price of the MarkIII. There were other reasons (grip, built, config options) but the price was certainly important to me.
@@Bigfarmer8 That is price difference between old EM10IV and new OM5. But any new "OM10" would go closer to OM5 territory. Who would pay for crippled camera when you can just add some $100 and get the 5 line. Or simply get older EM5III.. There is not much room for those.
Great video Jimmy. As a long time Olympus user, I now shoot 2 systems. Personally I would love to go to one. As far as what I would really like to see? Well my list is long but I'll only touch on a couple things. First off. The marketing in the states is absolutely horrible. Just like when Olympus was running the show. The system is so much more capable than wild life. I live in Michigan and have access to all the great lakes. When I have done beach shoots I ALWAYS used my Olympus gear. I would not trust my Sony to catch a wave by accident. If they marketed more creatively I think it would help. Another thing. I'd like to see more side by side comparisons against FF cameras. I have shot a festival here twice now. The first weekend I didn't even bring my OM-1. I had just bought the sony 100-400 GM which turned out to be too heavy and I hated the zoom. Luckily I was able to send it back. Second weekend. I used my 40-150 and also used the MC-14 at times. I doubt anyone would be able to tell the difference in most of the images. The 40-150 is just that damn good. So this brings me to another wish. I'd love a better mid range telephoto that can take the teleconverters. A m 4/3 50-200 2.8 would be nice. Or an updated pro 75-300 2.8 with teleconvertors would be nice. I cannot afford the 150-400, I cannot carry the 150-600. The 100-400 for me? I have no desire for it. 2 more things. Like you would love to see a PEN-F 2. But Pro body weather sealed. :) Finally. One thing that keeps people away from the system is the bokeh. Yes we know with the right lenses and technique it is very capable. The technology is out there to create a fake bokeh. Cell phones have it, photoshop has it. Olympus has proven to be able to perfect the features they offer. The ND works really well and from what I heard the live GND8 works well. Then pro capture, live composite, hi res ( which I'd love to see them make it like Panny where there can be at least a little motion). I also think they need a new sensor for their next flagship body. Better noise handling and better dynamic range would be huge. Well that's part of my wish list. Have my doubts about any of it happening. But we can always hope.
I'm in total agreement. I'm a 75years old and doing some traveling and grand kid photography. I currently have an OM-1 for my birding, and an A7CR for everything else. Surely I should be able to find an M43 setup that is smaller and lighter than my Sony with minimal compromise. But, when I compare my Sony A7CR with the 20-70mm f4 to the om-1 with the 12-40mm Pro, they are virtually identical in size and weight. The OM-1 is 22gm lighter, but if you consider equivalence, the Sony has a full stop advantage! Not to mention the 40 extra megapixels. What? OK, I could go with the OM-5 or OM-10, put personally, they feel poorly constructed and the ergonomics is poor, at least for me. No grip to speak of. Definitely need an update.upgrade. So, I guess ,just keep on waiting. I suppose I could pick up a Used GX8 or GX85 but their prices are through the roof, and I shouldn't have to go back 10 yrs with 10 yr old tech. Not optimistic.
Yes! Small, compact, weather resistant, M43 bodies & f2 primes! And that nice Billingham shoulder case with lotsa perfect, sunny days! Take my kids’ inheritance! 👏
Hi i have been using Olympus cameras and lenses for 20+ years and i have always been happy with the quality my current set up is OM-1 with pro lenses and i use it primarily for sport and landscape no question they do the job very well, if i am taking pictures at birthday parties i just use my iPhone and that is good enough . I think the majority of people have forgotten that they are the photographer not the gear so shoot with what you have and concentrate on getting better at that . I am constantly reminded that what seems like a good phot to one person may be rubbish to someone else so shoot for yourself and if you are please with the end result it matters little what others think. Happy shooting.
Between both Pany and OMDS, I feel like lens development has slowed down a lot. The Pany 9/1.7 is fantastic, but that's the newest lens that sparked any attention for me. With the G9ii and 3 PL f/2.8-4 zooms I have my landscape needs covered. With the 3 Oly f1.2 primes (and 75/1.8), I feel like I have my portrait needs covered. My travel and every-day-carry setup is what's lagging behind! I'm still using the 20/1.7 and 45/1.8 on my GM1 and GX8... because nothing better has come out. I'd kill for an updated Pen-F, GX8, or GM5! And more compact f1.7 or f1.8 primes! Where is the OM5 with new menus and usb-c?
@@stefanvasilev9318 Maybe. I am not sure. Honestly I know this lens not well enough. Probably under good lighting conditions like daylight but 2.8 is a bit slow in my opinion. In the MFT-system I prefer the tiny 1.8 or 1.7 lenses to keep the ISO and noise low.
@@gerhardsteinhofer Oh, definitely! But that's my point, 2.8 for street photography is fast enough AND it was a pancake - super small and light. From the 12-40 f/2.8 that I have, I am guessing that a 25mm 2.8 wouldn't be that small, but if it's an f/4, I think it's feasible?
@@stefanvasilev9318 I used the 25mm f2.8 Pancake and e-410 from 2007/8 up until 2019. Still one of my all time favourite combos for street photography.
We want weather sealed f1.8 lenses, an updated E-M10 with phase AF, better compatibility between MFT-gear and a good pancake lens like the panasonic 20mm f1.7 but updated with a much better AF. Why the aperture ring of panasonic lenses (like the lumix/leica 15mm f1.7) doesn't work with olympus cameras?
Kai Wong made the point that for hipsters who want to move to ILS from their X100s and GRs, MFT is a logical choice. IMO, the original Olympus design aesthetic is still powerful as well.
I'm more wildlife, but I want OM to lean into the outdoor concept in a different way, like weather sealing the small primes. I think a PEN-F II and OM-10 would benefit every shooter because it's simply good business. Street and travel are outdoors, too.
I feel the issue is the system is pretty mature, I imagine they could come up with something like a macro zoom, but its a system with a whole set of lenses to cover already all scenarios. However, I would love to see them developing more interesting optics, like a really long prime, or maybe adaptors to use ff lenses with the crop sensor. I think of how people still collect old Om mount and dslr 4/3 lenses and feel there’s potential in that. As for the camera maybe something like how sony has the high iso s and the high res r versions? but included in the same body, say the sensor native resolution is 12mp with really good high iso performance, and it does some computational photography to bring it to 25.
Weathersealed small primes (12, 17, 25, 45 mm) would be great. Right now, they compete with used-marked. Copy Panasonic prime lenses is nonsense. If you need these lenses, buy them. It's an open system. OM-1 II is a big step out of the Wildlife niche, since it has himan subject detection. Bring this into all cameras! This would be enough for the OM-5 II. Anothet option: Fix OM-1 S-AF problems and use the digital plattform for all models. Than sell features like bird or human detection via payed firmware updates. I don't want to buy a new camera, just to get new firmware features.
I’m an amateur wedding photographer - and Olympus cameras deliver every time! Would love to see a 135mm f1.8/ 1.4 equivalent just for us wedding photographers
Om need to get there finger out when it comes to entry level camera bring out newer version of the om-d 10 . .. This will bring alot of new people in the field of taking and making great images Especially for people who are just starting out .. Okay it's not got all the bells and whistles of the top of the range but is a very capable little camera that can be taken out very often and will be taken out more simply because it's small
my first REAL camera was a E-PL1 ... still have it and it takes good pics still ..... my go to camera was a OM-D M10 but it's a bit finicky now ... picked up a E-PL6 and love it so far !!! ... the prices of M 4/3 lenses and camera bodies are not too bad as of yet .... I have a old Canon 5D but enjoy the Olympus system so much more
Interesting video jimmy. I think the reason for the macro and wildlife focus is there are a lot of amateurs who take this route as they can't or don't like to travel far. To be honest I don't want to see another puffin or kingfisher, spiders or fly etc etc. I had hoped to buy a Pen f but rare as hens teeth and very expensive and my 2nd choice GX 9 discontinued. Got a 2nd hand XE 1 as it uses my current range of lenses. That said the MFT lenses I had were just so light and compact and the performance for me was ok, so IF something became available similar to the 2 previously mentioned I would seriously consider this. Pentax and Leica both have monochrome only bodies and most of the reviews rave over the performance due if I understand correctly,to the sensor design. Both are too expensive and the Pentax weighs heaps 800+grams so a no vídeo, rangefinder style MFT body would IMO be the street photography killer.
Nice video. There’s so many simple things that could be done: Release a Pen-F2, increase the resolution, put PDAF in every camera, fix the tracking AF that DPReview has talked about on every Olympus/OM System ever made, bring back the Tilt LCD (maybe for the Pen-F and OM10 lines). Update the 17/1.8 and 70-300mm lenses, and price things better. APSC and FF are as low or lower in price. And in this day and age, price matters. I know margins are higher on the OM1 series, but when someone buys a Sony, Nikon, Canon, or Panasonic FF instead… you just lost money.
I love the camera shot with the 'Golden Boy' lettering. I’d also like to see more development in lenses and smaller, new cameras. The feedback from the community is always the same, and OM System just needs to respond to the market now. I have an OM-1 and a GH7 and would really appreciate smaller weather-sealed lenses. Fuji has a weather-sealed 23mm compact lens that I truly value. The MFT system needs something along those lines. I also find Olympus' marketing challenging. Limiting the brand to wildlife photography creates a narrow perception. I see the camera more in the sports and lifestyle sectors-a camera for the outdoors, built for extreme weather conditions and any kind of culture and situations. 🎉
Maybe OM systems can crowd-source lens and body ideas. That is, propose to build a series of products, like the small 1.7, quality weather sealed lenses and ask us to sign up to commit to buying them. When they have enough orders to justify the cost, they'll do it. That would be a real community affair.
Great video with some great ideas. I would like to see OMDS expand their F1.4 lens lineup. The 20/f1.4 appears to be patented by Sigma and might even be manufactured by Sigma. Sigma also has patents for a 10/f1.4, 14/f1.4, 30/f1.4 and 40/f1.4.Hopefully couple of these lenses will get to market. I can see OMDS having 2 Pen cameras. A Pen Light targeting the entry level and a Pen F Pro targeting the high-end market (priced between the OM-5 and the OM-1. Maybe using a new BSI sensor (not stacked to keep the cost down) with a few mor MP. If not the Pen F Pro then maybe a OM-3 position between the OM-5 and the OM-1.
I understand why they are focused on pro gear. Smart phones have claimed the entry level camera market. With that said, the Fujifilm X100VI has a market with few competitors in the price range. A MFT version with some of the OM tech and durability in a similar or smaller size than the fuji would be very appealing for travel.
Been using OM for a while (Pen EP2, PenF, EM1mkii, mkiii, OM1) and I love the system, with the 12-40 and 40-150 f2.8 pro lenses you can pretty much do anything in a small kit. I’m about to get the 45f1.2 to replace my sigma 56mm. My kit is down to the OM1 and a few lenses and that kit is FANTASTIC for photos. Their equipment performs well, is durable, and I don’t care if they have ambassadors or make another camera this year. It won’t improve the images and photos I create. And I have used FF Canon and Sony equipment, (still use Canon) which each have some advantages but also lots of disadvantages including size, weight and cost to get comparable Pro lenses and results. The sad truth is that the development and tech is all moving to FF, and I’m going with it along with all of us in the next 3-5 years, like it or not. I’d be thrilled if Olympus made a full frame OM1 but by the time they do l’ll be too invested in the RF system to care.
I have been thinking it would be great for OM System to expand on underwater photographer as I have had the urge to get back into Scuba Diving and the TG-6 and TG-7 are great compact cameras for that niche.
M4/3 need to go back to having a range of small camera bodies to keep that point of difference over FF/APSC. OM have very sexy looking cameras, especially with the EM10 and Pen F. Adding both of these to the line up would be what is needed in terms of cameras.
And plus 1 on weather sealed primes, using the existing optics to keep development costs low. Travel is a category OM Systems would be crazy to ignore, it's a huge market and they have the best lineup for it (with the exception of weather sealing). The existing 75 f1.8 in a Pro body (even with the unique filter dimension) would be a must-own as the images it creates are still as good as anything I've ever seen. A weather sealed copy of the Panasonic 14 f2.5 would be an amazing travel lens.
Great video. I've been shooting at Olympus for 6 years. Before that, I had been shooting with Nikon for 40 years, but that's in the past. I am not satisfied with the dynamic range at Olympus, 4.2.0, 8 bit . And I have to switch to another camera.
Olympus was the pioneer in being the first for all the new tech, focus stacking, live composite, live ND etc.. But now other manufactures are catching up and I do not see evidence of the new OM system by pioneers in developing new cutting edge tech. What they have brought to the table is just slight refinements to the existing lineup. And based on this observation I sold my Olympus system last year and moved to the Fuji X and GF mount system and only thing I have missed is the Olympus Live Composite and Pen-F.
I have no interest in long telephoto and macro, even though I am primarily a nature photographer. What I want to see is an f/1.2 superwide lens that is weatherproof ; 12 or 14 mm., because 17 isn't wide enough for me. Until then, the 8mm f/1.8 Fisheye Pro is my go-to superwide lens. Don't ever discontinue this incredible lens. It is more versatile than you might expect. Still, I will buy an f/1.2 10mm, 12mm, or 14mm the day OM System releases it!
I have a long history with Olympus /OM. My first proper SLR, in the late 70s was an OM-1n and I stuck with the up to the OM-4. I felt they lost there way with the switch to digital and moved to Canon. In the past 2 years, after some health problems, I have returned because of the weight advantages of MFT and their in ovation computational features. The lenses are superb although I also have LUMIX lenses and that option to mix and match is another MFT advantage. I do agree that OM’s focus is firmly on wildlife, travel and sport, they are great for a much wider range of applications. I use them for low light gig and theatre photos. I would also agree that an entry level model like an OM-10 would a great introduction to the format and the brand. And let’s face …. Who would want a couple of new Pen series cameras?
If you have the ear of OM System, I think they need to expand the video features. I'd recommend Open Gate (4:3) aspect ratio recording. Increase a video quality recording option to 400Mbps The reason for this is 4:3 is more versatile than 17:9, and it would make for a more all-in-one camera, especially for photo and videoing wildlife. You are using a Panasonic because of the better video, so if they improve the video, then you won't need the Panasonic. They also need to stay completive with video and show they have the technical ability and know how to do it
Recommend three additions to the OM product line. Pen F ii (high end rangefinder style), and two entry level: an em-10 style upgrade and an entry Pen. Both need to be sub-$1K (preferably $700 USD or less), to provide a migration path to higher-end offerings. The entry Pen needs an EVF, either built-in or accessory add-on (the fault with the e-p7). A new kit lens to go with the new entry level bodies would be nice, something like 12-60 or 12-70 (but small). Given the popularity of the Ricoh GR cameras and the Fuji 100X, let alone demand for used point and shoots, there certainly appears to be a market for a new entry level Pen in particular, but with the advantage of an interchangeable lens. I'd buy one. Still shooting my e-p5 and e-pl6 and love them both.
One thing that can set Olympus apart from the rest if they have a solid program (i.e., updates) to support their camera selection starting from the professional EM1X and onward. Software update is the best thing the camera makers can show their supports to the buyers to promote brand loyalty.
Hello, Great video, as usual :-) On the EU and Asian markets, the PEN EP7 and OMD EM10 mkIV remain available, unlike other markets. OM SYSTEM has confirmed that it will only be focusing on 4 types of photography (birds, macro, wildlife and landscape). So no street photography, no Pen F ii on the horizon, and no standalone zoom inspired by the LX100II. What I'm missing is an approach like Fujifilm's: an XS for ‘content creators’ with a pivoting screen and an XT for photographers with a tilting screen. OM SYSTEM has confirmed that if a new model arrives with a tilting screen, it will only be an entry-level model, never a mid-range or high-end model (as was the case with my OMD EM5 or the OMD EM1). So I'm forced to buy the entry-level model if I want a tilting screen. My wish would be to have an OM7 based on the OMD EM10 IV, but tropicalised, with hybrid AF, compatible with the FL-LM3 flash, compatible with the LFn button, with AF detection according to the type of subject. A compact tropicalised 12-35mm 2.0-2.8 zoom lens inspired by the LX100ii would be great to accompany the OM7. And above all, no pivoting screen!
There are already tons of FF cameras available. That will be similar suicide like Ricoh did with Pentax K1.. and they even had lenses for it at that time, which OM does not. Now Ricoh barely has any DSLR sales. Releasing only camera body and using other L mount lenses makes no sense economically. You are not going to sell hundreds of thousands of OM FF cameras that use lenses from others to pay for the R&D and NPI cost.
Yes one could wonder about directions, but the question for me remains : does OM system really invest in R&D ? Of course they say they do, but their roadmap is unclear and if we look at the facts so far : OM 1 was probably on track before Olympus was sold Probably the same for the 90mm The OM 5 ? just a mere rebranding and a slight improvment of Olympus OM-D E-M5 The new 150-600 ? Is it a genuine OM lens ? Of course they bring new things, but that seems to me more like improvment of things already existing. Take the OM 1 mark 2 vs mark 1 for instance. Yet, Olympus/OM remain in my opinion among the best camera system . One dear to my heart since my OM 1 analog days. I think 2025 will be a be a critical year for OM system. If we consider the hype around the Fujifilm X100VI, a new PEN-F could be a huge success ! Let's hope for the best !
Do you think by this time next year? The big news will be OM systems is shutting down, I have a big fear buying a new camera & expensive lens only to find out that I have bought new camera & lens that will be supported by firmware updates only find out that I spent my harder money on a dead system, I’m sure I’m not the only micro 4/3 user that feels this way.
I'm late to this, but it's interesting to see how many people are calling for me versions of the smaller and cheaper bodies. I could not agree more. I've also noticed the price of the Pen bodies going up recently and I actually paid more than I wanted to for a bit of a beater E-PL7, because models in better condition had reached very high levels. It's so useful though as a compact high quality camera. The comment regarding parents is true as well. Last year, my Dad was so impressed with my system that he asked me to find something for him within a tight budget. I got an E-M10 with EZ 14-42 for just over £100 - a nigh on impossible feat today. Her loves the camera and has been expanding on the lenses for it. Personally, I had hoped that the rumours of a 50-200 f2.8 Pro and a 50-250 f4 Pro were true. I would bend over backwards to get one of those. I think the worst thing for me is the rebranding of existing lenses as mk ii models. It just gives the impression of a company trying to sell an old product as new because they lack the budget for real development. I strongly suspect that this is actually the case.
Do you think the improvements in imaging functions in smartphones have pushed low-end cameras out of the market? However compact micro 4/3 equipment is, it's always going to be heavier and bulkier than an iPhone, which will meet most needs for many people who only want to record birthdays and holidays, or add to their Instagram collection. I'd like to see a pocketable Olympus compact but it would have to have a viewfinder, as I found the rear screen on a Pen camera I had was impossible to see in strong sunlight.
Considering the degree of AI and computational photography features in OM cameras, I'd love to see OM Systems follow Canon, Leica, Nikon Fuji, et all and incorporate some form of Content Credentials into the camera so it's clear what AI/computational photo features have been used to generate an image at the time of capture.
Non pros and hobbyists use their phones. Half decent snaps and great video are always with you. As for the cameras, more detailed global sensor - we've been saying that for years and revert the name back to Olympus please. For me rugged, high quality wide angled prime.
Interesting questions there Jimmy. My own, uneducated opinion is that with camera sales having fallen in the last 5-10 years with the rise of phone cameras (and their vastly improved quality), unfortunately (for us) I think OM-System will be more conservative because there's less financial room for error than was the case 5-10 years ago. We might see an OM-10 at some stage, but it would have to be attractive enough to draw people away from their phones. I have an original EM-10, which I love, and which is still a very capable camera, but these days you would be trying to take people away from the camera phone market for their photography. The margins just might not be enough to justify the risk. That just my own uneducated speculation though. My wish-list - I'd love to see a 6-12 f4 lens with autofocus. I have the Laowa 6mm f2 (Jimmy, your review sold me on that lens) which is a unique and capable lens, but I wouldn't mind having autofocus. I'd also love to ses the previously rumoured 50-200 f2.8 come into being. If it took converters that would tie me over until I could finally afford the 150-400!
Well, I’m on the other camp. Olympus never embraced the Outdoor, Adventure, Travel, Wildlife, Nature . A major flaw because that’s where this system excels so brilliantly on. Best Weather Sealing on the marked, SSWF, Computal Photography (LiveND, HighRess, Live Comp…) the Image Stabilisation and the superb pro grade lenses from 7 to 400mm and the 60/90mm Macro, relative compact and light and reasonable priced. And one point most people ignore: This Market is the one where people und users spend good money on. And I mean really. Just look at the whole Outdoor Shops, Camping, Van Life, Overland… It doesn’t mean that small isn’t a point, but finally they embrace the biggest strength of the System (also since the old 4/3 days). Olympus never has done that. What is missing from my Point: OM1X (for the toughest outdoor wildlife conditions), OM5 MKII (which is an OM1 MKII lite) and a Pen F II. And as for lenses, more 1.4 Pro Primes and a 90-250 F2,8
Ok. You know what, if OM needed to show the community that they can make things. Go cheap and simple. Re-mount and re-motor the 150/2, 12-35/2 and the 300/2.8. Si.ple because they OWN the design. Shoot, there are other FT lenses they could make but those could be great.
I've got all the SHQ lenses and i shoot them a lot - the 150 f/2 is absolutely my favourite lens - but i don't know how far they'd get in terms of making them 'cheap'. They're big and heavy, terrific build-quality-wise, but they're also a handful on smaller bodies unless you fit a battery-grip to help with the balance - i regularly use them on the E-1 and E-5 DSLRs (with grips) and on the E-M1X without problems, but on the only occasion i put the 35-100 on an E-M1 for a prolonged shoot at a music gig i spent the next morning with ice-packs on my arm.
@@luzr6613 I was meaning cheap to develop vs building something ground up. They own the design, so why not use it? Quick to market. Shoot it was designed weather sealed!
The only thing that keeps me from jumping on om system system is a weather sealed 17mm compact lens. a weather sealed 17mm 1.8 lens combined with om-5 would make it the smallest weather sealed combination out there. IF om system wants to gain new customers over other brands with bigger sensor THEN they must give the ideal camera for users and not try to blackmail you "if you want weather sealed you have to have the pro version"
I would be super happy if the OI Share app could create a list of more than one camera so users don’t have to reject a camera in order to connect to an additional camera(s). It makes no sense to me why they don’t or can’t improve the app that way.
Hi there. M4/3 system is great light and compact system. It covers around 90% of my needs and i print 40x30cm😉. Its great to enter a football stadium. My ONLY problem is night sports... We got great consumers lenses but f2.8 zooms for low light even used are very close in price with the Tamron f2.8 for Sony... My sugestion is... Olympus and Lumix can you give us some native f1.4 primes🙏 please. Your system is great for parents photograph their kid's sports... Please. Great VLog. Keep up the good work
I think we only speak for ourselves while surely the company having business analysis and it seems, wild life market is making the most money for them. We might be in street life market, average consumer market where people tend to just ask feature but not really buying, or even buying but not really using, tend to stick with old 2nd camera and lens. We actually dont offer much to the brand. E-P7 is still in manufacture and isnt that the best entry level camera that we can get now for M43.
You have a good point. The manufacturer is not stupid if they think wildlife is their market as they surely have done a market analysis who buys their cameras and who is their prospect buyer who have the money to buy their cameras. Anyone else is not important in this market. Does outside wildlife need to face the truth, they didn’t live OM Digital Solution, but OM left them as they are not bringing enough revenue.
The issue is that sales are low now and although they lack some modern replacement for low end models, most users can just buy some 2nd hand EM5III instead and still have very capable camera. I used EPL-6 for about two years and added EM5III this year. And well.. I do not need much more, that camera does what I need. And it was just about $450 equivallent as 2nd hand with some luck. Would I buy EM10IV instead? Nope. They also have EP line, the EP-7 currently. So I would expect them to release EM10IV just renamed to OM10 with cosmetic update and that will be enough for that line with minor investment. Then it will be nice to prepare some EPL line sucessor like OML-1, just add the 20Mpix sensor in EPL-10 body and its done. But due to market shrinkage they might just kill one of these lines in future. I can imagine merge of EM10IV and OM5 as they are very close now in hardware and also price. EM10IV now cost here around $950 equivallent new and OM5 is around $1200 new. But aside of WR, 1/8000s shutter and IBIS version those two are very similar. So people will propably rather buy full featured OM5 or some older model instead some EM10IV replacement which will cost $1000.. And for the PEN-F, well.. I see not much difference between EP-7 and PEN-F cameras so those can be combined into some new OMP-1 which will be EP-7 reworked with added rangefinder style EVF. But such camera will again be very close to already existing OM5. Sure it might be smaller and slim, BUT is it enough to sell such cameras in large numbers? Probably not, because OM5 is also still quite portable camera and I cannot see anything that PEN-F can do, but OM5 cannot. Its hard to justify existence of such redundant premium camera in declining market. So the long term result? Probably reduced just to: OM1 line as hi-end large camera without compromise OM5 line as enthusiast portable but capable camera OML/OM100 line as some entry level small camera without EVF and with limited controls mainly using some AI Auto and probably even more touchscreen operation to come close to smartphone generation of users. Concerning lenses - they have everything covered. Im just lacking something like 6-12mm lens to reach the same ultrawide 12mm equivallent FF like I have on my Petntax with Sigma 8-16.
I don’t think Panasonic and OM will release another GX or PEN camera. I will also be surprised if OM refreshes or releases any small primes. M43 is a legacy mount for anyone other than wildlife or macro photographers.
So much discussion about different options of camera, but no detail.. How would they be different from each other? The only thing I would like to see is an updated Pen because of its size with corresponding lenses. Frankly, I prefer zoom lenses not prime I like to control, the framing of the image not have to move my body to achieve that which in some cases is impossible!
I heard a view expressed by one you tube presenter that OM Systems had deliberately limited its offerings to the birders and sports photographers with high disposable incomes - a group he referred to as the old men of photography. I have some sympathy with this view but he also pointed out that this was a diminishing market and that if there were no products available to attract the younger (and by definition less well healed ) photographers then OM Systems market will diminish in the short to middle term. I, like you, would find this regrettable in the extreme so let’s hope they wake up to the fact before it is too late.
I saw that too, but I think that's a bad take. OM System had a time limit on the 'Olympus' brand, so has to replace the whole line-up. That's easy for the lenses, you just instruct the robots on the production line to print 'OM System' rather than 'Olympus', but much more difficult with the camera lines. R&D takes time and release schedules are spaced out and timed for best impact on the market. All their lines ('1', '5', '10', 'PEN P', 'PEN PL' and 'PEN F') have all finished their production runs, but they could not replace them all at the same time. The release of the E-M5 iv was already planned, so that simply got turned into the OM-5, but then the most sensible release was a flagship all bells and whistles camera in order to get 'OM System' into public consciousness, otherwise how in the hell would they sell consumer-level cameras with a brand name people didn't recognise? I believe, with hindsight, they brought the release of the E-M1 iv forward, rebadged it the OM-1 and kept the 'Olympus' branding for brand loyalty knowing it would only be a limited production run camera to be followed up with an OM-1 ii. To give those two cameras the best chance of success they had to be pitched as the best cameras for a specific sector - that is, bird and wildlife photography. Own that, build a reputation, THEN, when OM System is a familiar brand name the rest can follow. I believe their next aim will be to consolidate the Asian and Japanese market, where they still (believe it or not) outsell Nikon and Fujifilm cameras, and they will do this with small-frame compact rangefinder-style cameras. My money is on an OM-10 in the next 6 months.
Interesting point of view but I think that by abandoning the lower and middle sectors such as street for so long all those players will have lost patience/interest in the om/olympus brand which has now become a top end brand. I for one have been tempted to look at Fujifilm and Sony so Olympus will have to produce something really special to tempt me back. Shame but inevitable and the vast Japanese market is not going to sit around waiting for long.
@@terrynoon8467 consider the fact that in Japan Olympus/ OM System sell better than Nikon and Fujifilm. The will not let that market slip - they'd lose too much face. In the home market the combined sales of the E-M10iv and E-P7 have been outselling the X100IV and Zf. Compact form factor cameras sell there, and there hasn't been an urgency to replace extraordinarily good selling cameras. This is their most important market, then the rest of Asia, then Europe, then North America. But now they have a problem. The Olympus cameras are out of production and sold out - so they need a new OM-10 now. What they do in Japan over the next 6-12 months, should be a good indicator of JIPs intent for OM System going forward.
Gone are the Olympus heydays of the Maitani era. And how many companies became more innovative after being acquired by a private equity firm? Plus, the lens market is going to be slowly eaten by Chinese lens manufacturers. While I have my share of Panny, Olympus and PL lenses, can't deny the great value of lenses from Laowa, Viltrox, TTartisan, DZOFilm, Dulens, etc. So OM and Panasonic can perhaps benefit more (less competition) by updating their compact bodies.
I also really want a upgraded Pen-PM3. A beautiful, true point and shoot, and lerning camera. What I men by "lerning" it that I want it to interact with the photographer. It ask you what kind of photo you want, what level of bokeh, speed and so on. Like, first you choose what kind of photo/composition you want to take. For example "my baby indoors" "my kids playing indoor/outdoor", architecture, "leasure", "beach", "restaurant" and so on. It can even ask you, what will you do today, and then you have quicker scroll through options. Well, if you are taking photos of, say your kids, the camera could suggest compositions that is great, and interact so you lern photography, both compositions and techniques that pro photographers use in their life. How about such a camera? A menu system that interacts, and you can scroll through with visual ideas. I want such intelligent menu system also in an for example OM-50 camera too. That camera would be a OM-10 sibling both with new non stacked like 30 mp sensor with pdaf and that OM-50 have that intelligent lerning interacting menu system. Am I crazy wanting this for photo newbies?
I know that the product lineup is narrow, but OM System is just finding its footing. I hope 2025 brings the fast small primes (weather proof) and an updated M10 with phase detect and 120fps 4K.
I just want tethering support from Capture One. I used the OM Capture app for tethering and it crashes and has inconsistent tethering while I’m on a commercial shoot. Don’t care for new lens
Lenses wise I'd like to see Olympus and Panasonic continue with lenses like the Pl 9mm F1.7. Small, weather sealed, and an absolute joy to use. I like my Pro level Olympus lenses as well - but sometimes I'm happy to trade off a little image quality for something smaller and more convenient. The OM 9-18mm reissue is an absolute joke compared to the PL9mm - what were Om System thinking - oh and the price - come on OM System.
Consumers are also a problem. No matter what features a new OM10 will have. In the end, there will be discussions about why it doesn't have some of the features of an OM1. How often and superfluous was the OM5's USB port criticised? And let's be honest, major quantum leaps in development are hardly to be expected and a large part of the market has already realised this and is relying on its old material.
I do like the Oly system. Smartphones have changed the landscape. Honestly, there is little reason to buy a PEN camera without a viewfinder these days for most, since their phones will take acceptable pix in a small package. So don't expect new PEN's (except maybe the wonderful PEN-F, this timw with weather sealing). As for lenses, with Panasonic, the lens line-up is pretty complete. So it's hard to justify new lenses. Oly released the 20mm f1.4 and it's weather sealed. It's comparatively expensive though. It's an example of what we want, but I wonder how many Oly has sold, since you can get the Pany 1.7 20mm (which is a fine lens, without weather seals) for much less money and even less used. I agree with what people are asking for, but realize that it's a risky business case to redevelop new lenses into this landscape in my view. For the record, I bought to 20mm 1.4 and find it excellent.
I think one of the reasons we are not seeing much in the way of new releases from OM System is that the company is mandated to not make losses, so they are probably being very cautious about risking new releases. I doubt we'll see a Pen F ii, as the original Pen F didn't really make any money and that was released back in the days when digital camera sales were much higher than they are today. lets face it, the Western economies are hitting the skids and people are facing rising living costs in terms of necessities, which means less money for toys. It is making me think that perhaps the entry level offering that is needed is something like a digital Trip 35. It would need to be elegant (just copy the original film camera stylistics), feel decent quality (so metal top and bottom plates not plastic, plus tactile dials /buttons). It should be minimalist and simple, maybe have a front and back dial in the Fuji style in the vertical faces of the top plate and just a PASM dial + shutter button on the top plate. Menus from the OM1, but stripped back for the reduced feature set. Internally it could be a parts bin special to keep costs low, say internals of the EPL 9 (yeah, make it 16mp, fine) and the viewfinder from the EM-10, but located in the corner. I would say release it with a new 18mm f2.8 pancake with modern silent fast AF, about half the depth of the 17 1.8. Maybe even put the ring flash around the lens like the original trip, but make it interchangeable M 4/3 mount. It could be 'weather resistant', i.e. can take a rain shower, but no need for IP53. Have colour options to appeal to individual tastes and if they sell well just knock them out in quantity to keep the costs down. There a companies selling refurbished Trip 35 film cameras, check out the idea here, why not a digital version of this? retrocamerafix.com/blogs/guides-for-film-photography/loading-film-into-your-olympus-trip-35-a-step-by-step-guide
![Olympus 17mm, 25mm and 45mm F1.8 - [Which One?]](/img/n.gif)
I started my micro 4/3s journey with an EM10 II and a kit zoom - There is no way I could have afforded an EM-5 or EM-1 at the time but it got me into the system. Now I own an OM-5, primes and pro zooms, flashes etc; none of which would have happened without the entry level options. There always needs an entry set up.
You can see how popular the smaller LUMIX and Olympus cameras are on MPB and how the prices are rising. Either Panasonic or Olympus could bring out a simple old tech 20 megapixel weather sealed camera and maybe a new F1.8 / F2.8 pancake in the 12mm to 20mm range thats also weather sealed. I'm currently using a PL10 with the 17mm F1.8 for my street photography but would like something thats British weather proof.thats still pocketable..
We need updates on the tiny primes. Why? Because that would lead to sales to those who already own the original lenses. I have the O12/17/25/45 and P25/42.5 original primes. Make sealed available and I would concisder them.
I second that! Small but weather-sealed lenses would be great. Throw a weather-sealed OM-10 into the mix (doesn't need to be high-end weather sealing, just enough to withstand some shitty weather - that not only the UK experiences, but also the German areas at the North Sea, where I live ;-)).
I think I have more patience than others with OM System. The things they brought up to now are good. Let them cook on something else for a while.
My wishes are more or less the same as mentioned. Definitely OM-10, Pen-f II and weather sealed primes. What I also would like to see and what I think would be a good move is a successor to the XZ-2 with a 1 inch sensor and vlogging capabilities. The XZ-2 is a brilliant little camera and an updated version would be very attractive for young people getting into photography and vlogging. If you have the youth you have the future.
Weather sealed small lenses YES!!!!!
You know what my desire is. Top of the list is for them to leave a small opening in the IR filter to allow Ha light in. This would make all cameras good for both astronomers and terrestrial imaging.
I think you and Rod flushed this out with your recent live talk. The OM1 and 1.2 Pro lenses are pretty great for pros and those who want the very best, and MFT still has strengths here. Best sensor available, best processor and features, bigger battery, dual card slots, integrated grip, etc all fit well there (though of course there is still room for improvement). They can "do" the most but to the rest of the crowd will be confusing and overkill. There are a smattering of "other" OM/Olympus/MFT camera styles beyond that, but I really think they should be condensed into two levels. The next being those willing to sacrifice a bit from the "pro" top tier to save on size/weight. The OM5 slots well here with much of the same capabilities but many of which are a step behind or cut short to achieve the goal (for example, plastic build, smaller battery, one card slot, last gen processor, less computational features, smaller grip, etc). This pairs super well with the much smaller (but still capable) weather sealed lenses like the OM 20mm f/1.4, 40-150mm f/4, etc. OM needs to make more of these... primarily a wide and a portrait f/1.4 prime. A lot of people want the OM5 to be an OM1, and I think that's completely missing the point. Though the biggest miss, I think, is the last group (and I know there is a lot of cult love for these so this may draw hate, but I have owned all of these and this is my personal opinion given the current state of the company and broader market). As much as I would love a "pro" Pen-F II, that is not what the market needs. In this last category there is the Pen series and the EM10 series. Both don't need to exist, and both are missing the mark. They are targeted to the casual photographer to do better than smartphone photos. Smartphones can take some really great photos, but their real strength is in the ease of which those are taken. It's always in your pocket, it does everything for you, even automatic AI retouching. You can just pick it up and click the shutter, or choose between a very small selection of curated settings only if desired. The EM10 is just a worse OM5, and should be cut. The Pen series should take the Pen-F design, and make it insanely simple (aka not at all what the lusting enthusiast Pen-F loving crowd wants, but what the market would buy at large). It should have easy to access (physical dials and buttons) basic photography features like aperture, shutter speed, iso that also have an A auto clearly on each of them. It should utilize suggested presets that are curated down to just say 5-10 options, based on what the Pen-F started with color science like the wonderful monochrome 2, again with basic function being the default and the ability to dive past it and customize if desired. And it should launch with a new pancake prime in 35mm or 40mm equivalent, followed by updated f/1.7 or 1.8 primes. It needs to be a camera that anyone, even a kid or grandma, can pick up, have adjusted to auto settings, and take a creative jpg that is edited in camera and easily shared with your smartphone (which yes, means a revamped app). Rather than a dumbed down pro camera, it needs to be a leveled up smartphone camera, in a sense, which is completely different than the previous Pens and EM10.
Great and very good thought and explained idea.
Yes you hit the nail on the head: they need a leveled-up smartphone camera if they are to grow their base. Super simple integration with the smartphone. If they can run apps like Instagram, WhatsApp, etc., in camera, then even better!
I'm very interested in the progress of the Alice Camera, which attempts to address all these issues. I came very close to purchasing one, but in the end decided it was more a camera to lure smartphone users rather than existing m4/3 users.
Literally just give me an E-M10 with PDAF. Bonus points if they update the small primes
Does the E-M10 series not have a similar body with a few differences in grip and buttons to the E-M5 series???
@@SMGJohn very similar. Just a bit bigger. I want the smaller size with the tilt screen and not the flippy screen!
@@jumpmansz
Its 3% bigger on avg according to camera size compare website.
@@SMGJohn take a look at photos of them together and you’ll notice the difference. I’m not saying it’s huge but they’re certainly different form factors. Not sure where 3% comes into play- total volume? 🤣
That would be excellent, but may I suggest the EM10.2 body, I think it’s laid out better (I own both + an EM1.3). Add I agree on keeping the tilt LCD, but all make it a 3 way tilt.
I am a long time Olympus supporter and owner, with my last two cameras (PEN-F & EM1 MkIII) being my favorite of all the cameras. I do nature photography and documentary photography as I have since my film days in the 60’s. When Olympus decided to fold their business, I thought the M43 industry would be Panasonic. Panasonic released the FF camera, and that made wonder why they were still using M43. BUT, everything settled out and I thought it was just the community who were carrying the efforts forward to see new lines introduced. Sadly, the initiative to go ahead seemed to slow, and I will continue to use what I already own. 😅
I think OM System's and Panasonic made a huge mistake getting rid of most of their ambassadors. Now they only promote wild life photographers.
I think that's really more to do with the products that they have released so far. It takes time to roll out an entire new line.
Agreed! I still use my PEN camera today.
nice one mate, I like the little om5... just would like it to have mini compact prime lenses that are high quality and maybe 4k 60.
In 2016 I entered mirrorless photography with the EM10 M2 which was in some respects better than the EM-1. I would welcome an OM10 with PDAF keeping a tiltable screen - much more versatile for photography especially street. The turnable screen of the OM5 let me abstain from replacing my EM10 with an OM5 in the future.
So far my EM1 M2 is working fine but there are some interesting features in the OM1 and I will buy one in the next years...
As new lenses are concerned I miss the focus clutch so helpofull for instantly focusing near small or thin objects and of course for zone focusing. If the new Nikon Z50 will not grow in size and weight but include IBIS and better focusing I will consider that camera expecially for street.
Let’s hope Nikon upgrade the Z50 with IBIS as Viltrox and sigma has good APS-C
Not sure an OM-10 makes much sense any more as I doubt they'll be able to make it significantly cheaper than the 5. I'd like to see an "E-P7 II" with weather sealing and without so many basic firmware limitations (this is basically PEN-F II segment, pop up EVF would be amazing but I accept we can't have it all). The E-P7 is great on a hardware level and I've got use to no EVF as a B carry, it lacks their whole outdoor/adventure thing though. Also, the OM-5 needs an update to bring it more in line with the OM-1 II. I'll take an E-P8 and an OM-5.2, doesn't seem too much of an ask.
I think a price difference of €300 or more is very significant for someone that is starting in photography (and for a lot of people in general). When I bought my first Olympus camera the OM-10 MarkIII was just released but I chose the markII because I could get it with two lenses for the price of the MarkIII. There were other reasons (grip, built, config options) but the price was certainly important to me.
@@Bigfarmer8 That is price difference between old EM10IV and new OM5. But any new "OM10" would go closer to OM5 territory. Who would pay for crippled camera when you can just add some $100 and get the 5 line. Or simply get older EM5III.. There is not much room for those.
@@xmeda Whatever
Great video Jimmy. As a long time Olympus user, I now shoot 2 systems. Personally I would love to go to one. As far as what I would really like to see? Well my list is long but I'll only touch on a couple things. First off. The marketing in the states is absolutely horrible. Just like when Olympus was running the show. The system is so much more capable than wild life. I live in Michigan and have access to all the great lakes. When I have done beach shoots I ALWAYS used my Olympus gear. I would not trust my Sony to catch a wave by accident. If they marketed more creatively I think it would help. Another thing. I'd like to see more side by side comparisons against FF cameras. I have shot a festival here twice now. The first weekend I didn't even bring my OM-1. I had just bought the sony 100-400 GM which turned out to be too heavy and I hated the zoom. Luckily I was able to send it back. Second weekend. I used my 40-150 and also used the MC-14 at times. I doubt anyone would be able to tell the difference in most of the images. The 40-150 is just that damn good. So this brings me to another wish. I'd love a better mid range telephoto that can take the teleconverters. A m 4/3 50-200 2.8 would be nice. Or an updated pro 75-300 2.8 with teleconvertors would be nice. I cannot afford the 150-400, I cannot carry the 150-600. The 100-400 for me? I have no desire for it. 2 more things. Like you would love to see a PEN-F 2. But Pro body weather sealed. :) Finally. One thing that keeps people away from the system is the bokeh. Yes we know with the right lenses and technique it is very capable. The technology is out there to create a fake bokeh. Cell phones have it, photoshop has it. Olympus has proven to be able to perfect the features they offer. The ND works really well and from what I heard the live GND8 works well. Then pro capture, live composite, hi res ( which I'd love to see them make it like Panny where there can be at least a little motion). I also think they need a new sensor for their next flagship body. Better noise handling and better dynamic range would be huge. Well that's part of my wish list. Have my doubts about any of it happening. But we can always hope.
Great video and I totally agree with what you said. It is a bit frustrating ....
I'm in total agreement. I'm a 75years old and doing some traveling and grand kid photography. I currently have an OM-1 for my birding, and an A7CR for everything else. Surely I should be able to find an M43 setup that is smaller and lighter than my Sony with minimal compromise. But, when I compare my Sony A7CR with the 20-70mm f4 to the om-1 with the 12-40mm Pro, they are virtually identical in size and weight. The OM-1 is 22gm lighter, but if you consider equivalence, the Sony has a full stop advantage! Not to mention the 40 extra megapixels. What? OK, I could go with the OM-5 or OM-10, put personally, they feel poorly constructed and the ergonomics is poor, at least for me. No grip to speak of. Definitely need an update.upgrade. So, I guess ,just keep on waiting. I suppose I could pick up a Used GX8 or GX85 but their prices are through the roof, and I shouldn't have to go back 10 yrs with 10 yr old tech. Not optimistic.
Yes! Small, compact, weather resistant, M43 bodies & f2 primes! And that nice Billingham shoulder case with lotsa perfect, sunny days! Take my kids’ inheritance! 👏
Hi i have been using Olympus cameras and lenses for 20+ years and i have always been happy with the quality my current set up is OM-1 with pro lenses and i use it primarily for sport and landscape no question they do the job very well, if i am taking pictures at birthday parties i just use my iPhone and that is good enough . I think the majority of people have forgotten that they are the photographer not the gear so shoot with what you have and concentrate on getting better at that . I am constantly reminded that what seems like a good phot to one person may be rubbish to someone else so shoot for yourself and if you are please with the end result it matters little what others think. Happy shooting.
Between both Pany and OMDS, I feel like lens development has slowed down a lot. The Pany 9/1.7 is fantastic, but that's the newest lens that sparked any attention for me. With the G9ii and 3 PL f/2.8-4 zooms I have my landscape needs covered. With the 3 Oly f1.2 primes (and 75/1.8), I feel like I have my portrait needs covered. My travel and every-day-carry setup is what's lagging behind! I'm still using the 20/1.7 and 45/1.8 on my GM1 and GX8... because nothing better has come out. I'd kill for an updated Pen-F, GX8, or GM5! And more compact f1.7 or f1.8 primes! Where is the OM5 with new menus and usb-c?
I'd like some pancake lenses that make the E-M10's and E-M5's into a pocketable street options :)
Yes! Like the panasonic 20mm 1.7 but with a better af. The slow and inaccurate af of this lens is a pain.
@@gerhardsteinhofer Like the 25 f2.8 for the old 4/3 system, that was a cool lens
@@stefanvasilev9318 Maybe. I am not sure. Honestly I know this lens not well enough. Probably under good lighting conditions like daylight but 2.8 is a bit slow in my opinion. In the MFT-system I prefer the tiny 1.8 or 1.7 lenses to keep the ISO and noise low.
@@gerhardsteinhofer Oh, definitely! But that's my point, 2.8 for street photography is fast enough AND it was a pancake - super small and light. From the 12-40 f/2.8 that I have, I am guessing that a 25mm 2.8 wouldn't be that small, but if it's an f/4, I think it's feasible?
@@stefanvasilev9318 I used the 25mm f2.8 Pancake and e-410 from 2007/8 up until 2019. Still one of my all time favourite combos for street photography.
We want weather sealed f1.8 lenses, an updated E-M10 with phase AF, better compatibility between MFT-gear and a good pancake lens like the panasonic 20mm f1.7 but updated with a much better AF. Why the aperture ring of panasonic lenses (like the lumix/leica 15mm f1.7) doesn't work with olympus cameras?
Since there are quite a large number of mft lenses that cover the aps-c or so, I would like to see the OM-1 with a 30% magnified 26 mpix sensor.
Kai Wong made the point that for hipsters who want to move to ILS from their X100s and GRs, MFT is a logical choice.
IMO, the original Olympus design aesthetic is still powerful as well.
It be nice to get weather sealing on smaller lens but I just use my Olympus 12-40mm f2.8 when its raining it does the job.
Weather sealed 75-300 would be nice as well
I'm more wildlife, but I want OM to lean into the outdoor concept in a different way, like weather sealing the small primes. I think a PEN-F II and OM-10 would benefit every shooter because it's simply good business. Street and travel are outdoors, too.
Agree - please spread the WR outside of the OM-D group - would really like them to do a M43 or even a 1 inch sensor in a tough camera ...
I feel the issue is the system is pretty mature, I imagine they could come up with something like a macro zoom, but its a system with a whole set of lenses to cover already all scenarios. However, I would love to see them developing more interesting optics, like a really long prime, or maybe adaptors to use ff lenses with the crop sensor. I think of how people still collect old Om mount and dslr 4/3 lenses and feel there’s potential in that. As for the camera maybe something like how sony has the high iso s and the high res r versions? but included in the same body, say the sensor native resolution is 12mp with really good high iso performance, and it does some computational photography to bring it to 25.
Well said!
Weathersealed small primes (12, 17, 25, 45 mm) would be great. Right now, they compete with used-marked.
Copy Panasonic prime lenses is nonsense. If you need these lenses, buy them. It's an open system.
OM-1 II is a big step out of the Wildlife niche, since it has himan subject detection. Bring this into all cameras! This would be enough for the OM-5 II.
Anothet option: Fix OM-1 S-AF problems and use the digital plattform for all models. Than sell features like bird or human detection via payed firmware updates.
I don't want to buy a new camera, just to get new firmware features.
I’m an amateur wedding photographer - and Olympus cameras deliver every time! Would love to see a 135mm f1.8/ 1.4 equivalent just for us wedding photographers
75mm F1.8 is close (150 mm FF equivalent). And a much praised lens, too.
I think M10 Matk IV is a very good camera. Weatherproof, then it would be optimal.
Om need to get there finger out when it comes to entry level camera bring out newer version of the om-d 10 . .. This will bring alot of new people in the field of taking and making great images Especially for people who are just starting out .. Okay it's not got all the bells and whistles of the top of the range but is a very capable little camera that can be taken out very often and will be taken out more simply because it's small
Still using em1 mk3 . Need 4k120 in a body before i upgrade. Other than that I love my little oly
my first REAL camera was a E-PL1 ... still have it and it takes good pics still ..... my go to camera was a OM-D M10 but it's a bit finicky now ... picked up a E-PL6 and love it so far !!! ... the prices of M 4/3 lenses and camera bodies are not too bad as of yet .... I have a old Canon 5D but enjoy the Olympus system so much more
Small size is the mft advantage. Those small WR 1.8 primes and small WR bodies. There’s so much more than just wildlife/bird photographers.
Interesting video jimmy.
I think the reason for the macro and wildlife focus is there are a lot of amateurs who take this route as they can't or don't like to travel far. To be honest I don't want to see another puffin or kingfisher, spiders or fly etc etc.
I had hoped to buy a Pen f but rare as hens teeth and very expensive and my 2nd choice GX 9 discontinued. Got a 2nd hand XE 1 as it uses my current range of lenses. That said the MFT lenses I had were just so light and compact and the performance for me was ok, so IF something became available similar to the 2 previously mentioned I would seriously consider this.
Pentax and Leica both have monochrome only bodies and most of the reviews rave over the performance due if I understand correctly,to the sensor design. Both are too expensive and the Pentax weighs heaps 800+grams so a no vídeo, rangefinder style MFT body would IMO be the street photography killer.
Nice video. There’s so many simple things that could be done: Release a Pen-F2, increase the resolution, put PDAF in every camera, fix the tracking AF that DPReview has talked about on every Olympus/OM System ever made, bring back the Tilt LCD (maybe for the Pen-F and OM10 lines). Update the 17/1.8 and 70-300mm lenses, and price things better. APSC and FF are as low or lower in price. And in this day and age, price matters. I know margins are higher on the OM1 series, but when someone buys a Sony, Nikon, Canon, or Panasonic FF instead… you just lost money.
I love the camera shot with the 'Golden Boy' lettering. I’d also like to see more development in lenses and smaller, new cameras. The feedback from the community is always the same, and OM System just needs to respond to the market now. I have an OM-1 and a GH7 and would really appreciate smaller weather-sealed lenses. Fuji has a weather-sealed 23mm compact lens that I truly value. The MFT system needs something along those lines. I also find Olympus' marketing challenging. Limiting the brand to wildlife photography creates a narrow perception. I see the camera more in the sports and lifestyle sectors-a camera for the outdoors, built for extreme weather conditions and any kind of culture and situations. 🎉
Maybe OM systems can crowd-source lens and body ideas. That is, propose to build a series of products, like the small 1.7, quality weather sealed lenses and ask us to sign up to commit to buying them. When they have enough orders to justify the cost, they'll do it. That would be a real community affair.
Great video with some great ideas. I would like to see OMDS expand their F1.4 lens lineup. The 20/f1.4 appears to be patented by Sigma and might even be manufactured by Sigma. Sigma also has patents for a 10/f1.4, 14/f1.4, 30/f1.4 and 40/f1.4.Hopefully couple of these lenses will get to market. I can see OMDS having 2 Pen cameras. A Pen Light targeting the entry level and a Pen F Pro targeting the high-end market (priced between the OM-5 and the OM-1. Maybe using a new BSI sensor (not stacked to keep the cost down) with a few mor MP. If not the Pen F Pro then maybe a OM-3 position between the OM-5 and the OM-1.
I understand why they are focused on pro gear. Smart phones have claimed the entry level camera market. With that said, the Fujifilm X100VI has a market with few competitors in the price range. A MFT version with some of the OM tech and durability in a similar or smaller size than the fuji would be very appealing for travel.
Been using OM for a while (Pen EP2, PenF, EM1mkii, mkiii, OM1) and I love the system, with the 12-40 and 40-150 f2.8 pro lenses you can pretty much do anything in a small kit. I’m about to get the 45f1.2 to replace my sigma 56mm. My kit is down to the OM1 and a few lenses and that kit is FANTASTIC for photos. Their equipment performs well, is durable, and I don’t care if they have ambassadors or make another camera this year. It won’t improve the images and photos I create.
And I have used FF Canon and Sony equipment, (still use Canon) which each have some advantages but also lots of disadvantages including size, weight and cost to get comparable Pro lenses and results.
The sad truth is that the development and tech is all moving to FF, and I’m going with it along with all of us in the next 3-5 years, like it or not. I’d be thrilled if Olympus made a full frame OM1 but by the time they do l’ll be too invested in the RF system to care.
I'd like an OM1x and a 10.5mm f/1.7 lens. For all of the focus on outdoors, it's odd to me that the EM1X hasn't been updated.
I have been thinking it would be great for OM System to expand on underwater photographer as I have had the urge to get back into Scuba Diving and the TG-6 and TG-7 are great compact cameras for that niche.
M4/3 need to go back to having a range of small camera bodies to keep that point of difference over FF/APSC. OM have very sexy looking cameras, especially with the EM10 and Pen F. Adding both of these to the line up would be what is needed in terms of cameras.
OM5 replaces them both in fact.
@@xmeda how does the OM5 replace the Pen F?
And plus 1 on weather sealed primes, using the existing optics to keep development costs low. Travel is a category OM Systems would be crazy to ignore, it's a huge market and they have the best lineup for it (with the exception of weather sealing).
The existing 75 f1.8 in a Pro body (even with the unique filter dimension) would be a must-own as the images it creates are still as good as anything I've ever seen. A weather sealed copy of the Panasonic 14 f2.5 would be an amazing travel lens.
Great video. I've been shooting at Olympus for 6 years. Before that, I had been shooting with Nikon for 40 years, but that's in the past. I am not satisfied with the dynamic range at Olympus, 4.2.0, 8 bit . And I have to switch to another camera.
Just switch to Pana-Leica. My last Oly was Four Thirds. Never looked back when GH1 came out.
Olympus was the pioneer in being the first for all the new tech, focus stacking, live composite, live ND etc.. But now other manufactures are catching up and I do not see evidence of the new OM system by pioneers in developing new cutting edge tech. What they have brought to the table is just slight refinements to the existing lineup. And based on this observation I sold my Olympus system last year and moved to the Fuji X and GF mount system and only thing I have missed is the Olympus Live Composite and Pen-F.
I have no interest in long telephoto and macro, even though I am primarily a nature photographer. What I want to see is an f/1.2 superwide lens that is weatherproof ; 12 or 14 mm., because 17 isn't wide enough for me. Until then, the 8mm f/1.8 Fisheye Pro is my go-to superwide lens. Don't ever discontinue this incredible lens. It is more versatile than you might expect. Still, I will buy an f/1.2 10mm, 12mm, or 14mm the day OM System releases it!
I have a long history with Olympus /OM. My first proper SLR, in the late 70s was an OM-1n and I stuck with the up to the OM-4. I felt they lost there way with the switch to digital and moved to Canon. In the past 2 years, after some health problems, I have returned because of the weight advantages of MFT and their in ovation computational features. The lenses are superb although I also have LUMIX lenses and that option to mix and match is another MFT advantage. I do agree that OM’s focus is firmly on wildlife, travel and sport, they are great for a much wider range of applications. I use them for low light gig and theatre photos. I would also agree that an entry level model like an OM-10 would a great introduction to the format and the brand. And let’s face …. Who would want a couple of new Pen series cameras?
If you have the ear of OM System, I think they need to expand the video features. I'd recommend Open Gate (4:3) aspect ratio recording. Increase a video quality recording option to 400Mbps
The reason for this is 4:3 is more versatile than 17:9, and it would make for a more all-in-one camera, especially for photo and videoing wildlife. You are using a Panasonic because of the better video, so if they improve the video, then you won't need the Panasonic.
They also need to stay completive with video and show they have the technical ability and know how to do it
Recommend three additions to the OM product line. Pen F ii (high end rangefinder style), and two entry level: an em-10 style upgrade and an entry Pen. Both need to be sub-$1K (preferably $700 USD or less), to provide a migration path to higher-end offerings. The entry Pen needs an EVF, either built-in or accessory add-on (the fault with the e-p7). A new kit lens to go with the new entry level bodies would be nice, something like 12-60 or 12-70 (but small). Given the popularity of the Ricoh GR cameras and the Fuji 100X, let alone demand for used point and shoots, there certainly appears to be a market for a new entry level Pen in particular, but with the advantage of an interchangeable lens. I'd buy one. Still shooting my e-p5 and e-pl6 and love them both.
One thing that can set Olympus apart from the rest if they have a solid program (i.e., updates) to support their camera selection starting from the professional EM1X and onward. Software update is the best thing the camera makers can show their supports to the buyers to promote brand loyalty.
Hello,
Great video, as usual :-) On the EU and Asian markets, the PEN EP7 and OMD EM10 mkIV remain available, unlike other markets. OM SYSTEM has confirmed that it will only be focusing on 4 types of photography (birds, macro, wildlife and landscape). So no street photography, no Pen F ii on the horizon, and no standalone zoom inspired by the LX100II. What I'm missing is an approach like Fujifilm's: an XS for ‘content creators’ with a pivoting screen and an XT for photographers with a tilting screen. OM SYSTEM has confirmed that if a new model arrives with a tilting screen, it will only be an entry-level model, never a mid-range or high-end model (as was the case with my OMD EM5 or the OMD EM1). So I'm forced to buy the entry-level model if I want a tilting screen. My wish would be to have an OM7 based on the OMD EM10 IV, but tropicalised, with hybrid AF, compatible with the FL-LM3 flash, compatible with the LFn button, with AF detection according to the type of subject. A compact tropicalised 12-35mm 2.0-2.8 zoom lens inspired by the LX100ii would be great to accompany the OM7. And above all, no pivoting screen!
Going against the grain here but OMDS should go with a full frame camera with the L-mount.
What would the benefits be for users? I’m not challenging you, I’m just curious.
There are already tons of FF cameras available. That will be similar suicide like Ricoh did with Pentax K1.. and they even had lenses for it at that time, which OM does not. Now Ricoh barely has any DSLR sales. Releasing only camera body and using other L mount lenses makes no sense economically. You are not going to sell hundreds of thousands of OM FF cameras that use lenses from others to pay for the R&D and NPI cost.
Yes one could wonder about directions, but the question for me remains : does OM system really invest in R&D ?
Of course they say they do, but their roadmap is unclear and if we look at the facts so far :
OM 1 was probably on track before Olympus was sold
Probably the same for the 90mm
The OM 5 ? just a mere rebranding and a slight improvment of Olympus OM-D E-M5
The new 150-600 ? Is it a genuine OM lens ?
Of course they bring new things, but that seems to me more like improvment of things already existing.
Take the OM 1 mark 2 vs mark 1 for instance.
Yet, Olympus/OM remain in my opinion among the best camera system .
One dear to my heart since my OM 1 analog days.
I think 2025 will be a be a critical year for OM system.
If we consider the hype around the Fujifilm X100VI, a new PEN-F could be a huge success !
Let's hope for the best !
OM systems hasn't proved anything yet. I agree with you that all the new releases are Olympus designed and or was in the works.
Do you think by this time next year? The big news will be OM systems is shutting down,
I have a big fear buying a new camera & expensive lens only to find out that I have bought new camera & lens that will be supported by firmware updates only find out that I spent my harder money on a dead system, I’m sure I’m not the only micro 4/3 user that feels this way.
Too much dreaming without facing the results we see from OM and their dropping marketshare.
Was that a Voigtlander 60 connected to your camera in the beginning of the video? (37 seconds in the video)
29mm f0.8
A new lines up of pancake weather sealed primes f1.7 would be fantastic, like 12mm, 15mm, 20mm and 25mm.
I'm late to this, but it's interesting to see how many people are calling for me versions of the smaller and cheaper bodies. I could not agree more.
I've also noticed the price of the Pen bodies going up recently and I actually paid more than I wanted to for a bit of a beater E-PL7, because models in better condition had reached very high levels. It's so useful though as a compact high quality camera.
The comment regarding parents is true as well. Last year, my Dad was so impressed with my system that he asked me to find something for him within a tight budget. I got an E-M10 with EZ 14-42 for just over £100 - a nigh on impossible feat today. Her loves the camera and has been expanding on the lenses for it.
Personally, I had hoped that the rumours of a 50-200 f2.8 Pro and a 50-250 f4 Pro were true. I would bend over backwards to get one of those.
I think the worst thing for me is the rebranding of existing lenses as mk ii models. It just gives the impression of a company trying to sell an old product as new because they lack the budget for real development. I strongly suspect that this is actually the case.
What, they discontinued the 8mm f1.8 fisheye!? That is one lens I am never leaving without.
Do you think the improvements in imaging functions in smartphones have pushed low-end cameras out of the market? However compact micro 4/3 equipment is, it's always going to be heavier and bulkier than an iPhone, which will meet most needs for many people who only want to record birthdays and holidays, or add to their Instagram collection. I'd like to see a pocketable Olympus compact but it would have to have a viewfinder, as I found the rear screen on a Pen camera I had was impossible to see in strong sunlight.
Considering the degree of AI and computational photography features in OM cameras, I'd love to see OM Systems follow Canon, Leica, Nikon Fuji, et all and incorporate some form of Content Credentials into the camera so it's clear what AI/computational photo features have been used to generate an image at the time of capture.
Non pros and hobbyists use their phones. Half decent snaps and great video are always with you. As for the cameras, more detailed global sensor - we've been saying that for years and revert the name back to Olympus please. For me rugged, high quality wide angled prime.
Interesting questions there Jimmy. My own, uneducated opinion is that with camera sales having fallen in the last 5-10 years with the rise of phone cameras (and their vastly improved quality), unfortunately (for us) I think OM-System will be more conservative because there's less financial room for error than was the case 5-10 years ago. We might see an OM-10 at some stage, but it would have to be attractive enough to draw people away from their phones. I have an original EM-10, which I love, and which is still a very capable camera, but these days you would be trying to take people away from the camera phone market for their photography. The margins just might not be enough to justify the risk. That just my own uneducated speculation though.
My wish-list - I'd love to see a 6-12 f4 lens with autofocus. I have the Laowa 6mm f2 (Jimmy, your review sold me on that lens) which is a unique and capable lens, but I wouldn't mind having autofocus. I'd also love to ses the previously rumoured 50-200 f2.8 come into being. If it took converters that would tie me over until I could finally afford the 150-400!
We need updates on the tiny primes and a new small camera like Pen with 20 Mpx
Well, I’m on the other camp. Olympus never embraced the Outdoor, Adventure, Travel, Wildlife, Nature . A major flaw because that’s where this system excels so brilliantly on. Best Weather Sealing on the marked, SSWF, Computal Photography (LiveND, HighRess, Live Comp…) the Image Stabilisation and the superb pro grade lenses from 7 to 400mm and the 60/90mm Macro, relative compact and light and reasonable priced. And one point most people ignore: This Market is the one where people und users spend good money on. And I mean really. Just look at the whole Outdoor Shops, Camping, Van Life, Overland…
It doesn’t mean that small isn’t a point, but finally they embrace the biggest strength of the System (also since the old 4/3 days). Olympus never has done that.
What is missing from my Point:
OM1X (for the toughest outdoor wildlife conditions), OM5 MKII (which is an OM1 MKII lite) and a Pen F II. And as for lenses, more 1.4 Pro Primes and a 90-250 F2,8
Ok. You know what, if OM needed to show the community that they can make things. Go cheap and simple. Re-mount and re-motor the 150/2, 12-35/2 and the 300/2.8. Si.ple because they OWN the design. Shoot, there are other FT lenses they could make but those could be great.
I've got all the SHQ lenses and i shoot them a lot - the 150 f/2 is absolutely my favourite lens - but i don't know how far they'd get in terms of making them 'cheap'. They're big and heavy, terrific build-quality-wise, but they're also a handful on smaller bodies unless you fit a battery-grip to help with the balance - i regularly use them on the E-1 and E-5 DSLRs (with grips) and on the E-M1X without problems, but on the only occasion i put the 35-100 on an E-M1 for a prolonged shoot at a music gig i spent the next morning with ice-packs on my arm.
@@luzr6613 I was meaning cheap to develop vs building something ground up. They own the design, so why not use it? Quick to market. Shoot it was designed weather sealed!
The only thing that keeps me from jumping on om system system is a weather sealed 17mm compact lens. a weather sealed 17mm 1.8 lens combined with om-5 would make it the smallest weather sealed combination out there. IF om system wants to gain new customers over other brands with bigger sensor THEN they must give the ideal camera for users and not try to blackmail you "if you want weather sealed you have to have the pro version"
I would be super happy if the OI Share app could create a list of more than one camera so users don’t have to reject a camera in order to connect to an additional camera(s). It makes no sense to me why they don’t or can’t improve the app that way.
Olympus shouldn't be the only system in your kit but despite it's limitations it should be there especially the OM1.
Hi Red, did I see wrong or was that lens at the beginning of the video the legendary voigtlander super nokton 29mm f0.8?
Please review immediately 🤩
For me on number 1 would be: Firmware-Updates --> keep your customers. Even if you go the ricoh-route : add new features for money
That is disgusting. It is like to unlock radio in your car only if you pay for it again.
Hi there. M4/3 system is great light and compact system. It covers around 90% of my needs and i print 40x30cm😉. Its great to enter a football stadium. My ONLY problem is night sports... We got great consumers lenses but f2.8 zooms for low light even used are very close in price with the Tamron f2.8 for Sony... My sugestion is... Olympus and Lumix can you give us some native f1.4 primes🙏 please. Your system is great for parents photograph their kid's sports... Please. Great VLog. Keep up the good work
I would like to see an OM1 Mark II with a 25MP sensor and improved auto focus and video features.
I think we only speak for ourselves while surely the company having business analysis and it seems, wild life market is making the most money for them. We might be in street life market, average consumer market where people tend to just ask feature but not really buying, or even buying but not really using, tend to stick with old 2nd camera and lens. We actually dont offer much to the brand. E-P7 is still in manufacture and isnt that the best entry level camera that we can get now for M43.
You have a good point. The manufacturer is not stupid if they think wildlife is their market as they surely have done a market analysis who buys their cameras and who is their prospect buyer who have the money to buy their cameras. Anyone else is not important in this market.
Does outside wildlife need to face the truth, they didn’t live OM Digital Solution, but OM left them as they are not bringing enough revenue.
The issue is that sales are low now and although they lack some modern replacement for low end models, most users can just buy some 2nd hand EM5III instead and still have very capable camera. I used EPL-6 for about two years and added EM5III this year. And well.. I do not need much more, that camera does what I need. And it was just about $450 equivallent as 2nd hand with some luck. Would I buy EM10IV instead? Nope.
They also have EP line, the EP-7 currently.
So I would expect them to release EM10IV just renamed to OM10 with cosmetic update and that will be enough for that line with minor investment.
Then it will be nice to prepare some EPL line sucessor like OML-1, just add the 20Mpix sensor in EPL-10 body and its done.
But due to market shrinkage they might just kill one of these lines in future. I can imagine merge of EM10IV and OM5 as they are very close now in hardware and also price. EM10IV now cost here around $950 equivallent new and OM5 is around $1200 new. But aside of WR, 1/8000s shutter and IBIS version those two are very similar. So people will propably rather buy full featured OM5 or some older model instead some EM10IV replacement which will cost $1000..
And for the PEN-F, well.. I see not much difference between EP-7 and PEN-F cameras so those can be combined into some new OMP-1 which will be EP-7 reworked with added rangefinder style EVF. But such camera will again be very close to already existing OM5. Sure it might be smaller and slim, BUT is it enough to sell such cameras in large numbers? Probably not, because OM5 is also still quite portable camera and I cannot see anything that PEN-F can do, but OM5 cannot. Its hard to justify existence of such redundant premium camera in declining market.
So the long term result? Probably reduced just to:
OM1 line as hi-end large camera without compromise
OM5 line as enthusiast portable but capable camera
OML/OM100 line as some entry level small camera without EVF and with limited controls mainly using some AI Auto and probably even more touchscreen operation to come close to smartphone generation of users.
Concerning lenses - they have everything covered. Im just lacking something like 6-12mm lens to reach the same ultrawide 12mm equivallent FF like I have on my Petntax with Sigma 8-16.
I don’t think Panasonic and OM will release another GX or PEN camera. I will also be surprised if OM refreshes or releases any small primes. M43 is a legacy mount for anyone other than wildlife or macro photographers.
So much discussion about different options of camera, but no detail.. How would they be different from each other? The only thing I would like to see is an updated Pen because of its size with corresponding lenses. Frankly, I prefer zoom lenses not prime I like to control, the framing of the image not have to move my body to achieve that which in some cases is impossible!
Exactly. Why waste money producing on an OM-10? Just make a new PEN.
Did you say the M.ZUIKO ED 8MM F1.8 FISHEYE PRO has been discontinued? I hadn't heard that.
Correction, I meant the 9mm body cap lens, not the fisheye, my bad.
@@Red35Photography Thank goodness, I would be alarmed if the Pro fisheye were discontinued!
@@Red35Photography Will probably be just renamed to OMD 9mm F8.
I heard a view expressed by one you tube presenter that OM Systems had deliberately limited its offerings to the birders and sports photographers with high disposable incomes - a group he referred to as the old men of photography. I have some sympathy with this view but he also pointed out that this was a diminishing market and that if there were no products available to attract the younger (and by definition less well healed ) photographers then OM Systems market will diminish in the short to middle term. I, like you, would find this regrettable in the extreme so let’s hope they wake up to the fact before it is too late.
I saw that too, but I think that's a bad take. OM System had a time limit on the 'Olympus' brand, so has to replace the whole line-up. That's easy for the lenses, you just instruct the robots on the production line to print 'OM System' rather than 'Olympus', but much more difficult with the camera lines. R&D takes time and release schedules are spaced out and timed for best impact on the market. All their lines ('1', '5', '10', 'PEN P', 'PEN PL' and 'PEN F') have all finished their production runs, but they could not replace them all at the same time. The release of the E-M5 iv was already planned, so that simply got turned into the OM-5, but then the most sensible release was a flagship all bells and whistles camera in order to get 'OM System' into public consciousness, otherwise how in the hell would they sell consumer-level cameras with a brand name people didn't recognise? I believe, with hindsight, they brought the release of the E-M1 iv forward, rebadged it the OM-1 and kept the 'Olympus' branding for brand loyalty knowing it would only be a limited production run camera to be followed up with an OM-1 ii. To give those two cameras the best chance of success they had to be pitched as the best cameras for a specific sector - that is, bird and wildlife photography. Own that, build a reputation, THEN, when OM System is a familiar brand name the rest can follow. I believe their next aim will be to consolidate the Asian and Japanese market, where they still (believe it or not) outsell Nikon and Fujifilm cameras, and they will do this with small-frame compact rangefinder-style cameras. My money is on an OM-10 in the next 6 months.
Interesting point of view but I think that by abandoning the lower and middle sectors such as street for so long all those players will have lost patience/interest in the om/olympus brand which has now become a top end brand. I for one have been tempted to look at Fujifilm and Sony so Olympus will have to produce something really special to tempt me back. Shame but inevitable and the vast Japanese market is not going to sit around waiting for long.
@@terrynoon8467 consider the fact that in Japan Olympus/ OM System sell better than Nikon and Fujifilm. The will not let that market slip - they'd lose too much face. In the home market the combined sales of the E-M10iv and E-P7 have been outselling the X100IV and Zf. Compact form factor cameras sell there, and there hasn't been an urgency to replace extraordinarily good selling cameras. This is their most important market, then the rest of Asia, then Europe, then North America. But now they have a problem. The Olympus cameras are out of production and sold out - so they need a new OM-10 now. What they do in Japan over the next 6-12 months, should be a good indicator of JIPs intent for OM System going forward.
Just update the E-M 10 series with the PDAF, end I will go back to that body.
It's like you folks are pining for an old lover that has moved on. I hope OM listens to you.
Gone are the Olympus heydays of the Maitani era. And how many companies became more innovative after being acquired by a private equity firm?
Plus, the lens market is going to be slowly eaten by Chinese lens manufacturers. While I have my share of Panny, Olympus and PL lenses, can't deny the great value of lenses from Laowa, Viltrox, TTartisan, DZOFilm, Dulens, etc. So OM and Panasonic can perhaps benefit more (less competition) by updating their compact bodies.
I also really want a upgraded Pen-PM3. A beautiful, true point and shoot, and lerning camera.
What I men by "lerning" it that I want it to interact with the photographer. It ask you what kind of photo you want, what level of bokeh, speed and so on.
Like, first you choose what kind of photo/composition you want to take. For example "my baby indoors" "my kids playing indoor/outdoor", architecture, "leasure", "beach", "restaurant" and so on. It can even ask you, what will you do today, and then you have quicker scroll through options.
Well, if you are taking photos of, say your kids, the camera could suggest compositions that is great, and interact so you lern photography, both compositions and techniques that pro photographers use in their life.
How about such a camera? A menu system that interacts, and you can scroll through with visual ideas.
I want such intelligent menu system also in an for example OM-50 camera too. That camera would be a OM-10 sibling both with new non stacked like 30 mp sensor with pdaf and that OM-50 have that intelligent lerning interacting menu system.
Am I crazy wanting this for photo newbies?
I know that the product lineup is narrow, but OM System is just finding its footing. I hope 2025 brings the fast small primes (weather proof) and an updated M10 with phase detect and 120fps 4K.
update video Open gate in EM10 or PL series and microphone sounds change to little noise
Just bought the xz-2 👏👏👏👏👍👍👍👍
Actually, I'm pretty satisfied with the lens line-up. I would shop for a small PEN-F !
The only lens I would really shop would be an 8-16 F5 shift.
Imagine a M43 action camera - fully submersible, with an integrated f2.8 zoom (maybe 10-40 or something like that). Wouldn't that be epic?
Pen-F II with a titanium body 🙏🏻
How much are you prepared to pay?
slightly larger 12mm and 17mm for better distortion and weather Sealing wouldn;t hurt. PEN F mk 2?
I just want tethering support from Capture One. I used the OM Capture app for tethering and it crashes and has inconsistent tethering while I’m on a commercial shoot. Don’t care for new lens
Lenses wise I'd like to see Olympus and Panasonic continue with lenses like the Pl 9mm F1.7. Small, weather sealed, and an absolute joy to use. I like my Pro level Olympus lenses as well - but sometimes I'm happy to trade off a little image quality for something smaller and more convenient. The OM 9-18mm reissue is an absolute joke compared to the PL9mm - what were Om System thinking - oh and the price - come on OM System.
Do you bring tripod along with you m43 gears on your travel? ty
Consumers are also a problem. No matter what features a new OM10 will have. In the end, there will be discussions about why it doesn't have some of the features of an OM1. How often and superfluous was the OM5's USB port criticised? And let's be honest, major quantum leaps in development are hardly to be expected and a large part of the market has already realised this and is relying on its old material.
I do like the Oly system. Smartphones have changed the landscape. Honestly, there is little reason to buy a PEN camera without a viewfinder these days for most, since their phones will take acceptable pix in a small package. So don't expect new PEN's (except maybe the wonderful PEN-F, this timw with weather sealing). As for lenses, with Panasonic, the lens line-up is pretty complete. So it's hard to justify new lenses. Oly released the 20mm f1.4 and it's weather sealed. It's comparatively expensive though. It's an example of what we want, but I wonder how many Oly has sold, since you can get the Pany 1.7 20mm (which is a fine lens, without weather seals) for much less money and even less used. I agree with what people are asking for, but realize that it's a risky business case to redevelop new lenses into this landscape in my view. For the record, I bought to 20mm 1.4 and find it excellent.
I think one of the reasons we are not seeing much in the way of new releases from OM System is that the company is mandated to not make losses, so they are probably being very cautious about risking new releases. I doubt we'll see a Pen F ii, as the original Pen F didn't really make any money and that was released back in the days when digital camera sales were much higher than they are today. lets face it, the Western economies are hitting the skids and people are facing rising living costs in terms of necessities, which means less money for toys. It is making me think that perhaps the entry level offering that is needed is something like a digital Trip 35. It would need to be elegant (just copy the original film camera stylistics), feel decent quality (so metal top and bottom plates not plastic, plus tactile dials /buttons). It should be minimalist and simple, maybe have a front and back dial in the Fuji style in the vertical faces of the top plate and just a PASM dial + shutter button on the top plate. Menus from the OM1, but stripped back for the reduced feature set. Internally it could be a parts bin special to keep costs low, say internals of the EPL 9 (yeah, make it 16mp, fine) and the viewfinder from the EM-10, but located in the corner. I would say release it with a new 18mm f2.8 pancake with modern silent fast AF, about half the depth of the 17 1.8. Maybe even put the ring flash around the lens like the original trip, but make it interchangeable M 4/3 mount. It could be 'weather resistant', i.e. can take a rain shower, but no need for IP53. Have colour options to appeal to individual tastes and if they sell well just knock them out in quantity to keep the costs down. There a companies selling refurbished Trip 35 film cameras, check out the idea here, why not a digital version of this? retrocamerafix.com/blogs/guides-for-film-photography/loading-film-into-your-olympus-trip-35-a-step-by-step-guide