As a newbie to writing content, emails, and articles your videos provide an excellent guideline for the creative process and how to use these tools. I especially enjoy your freewheeling process to show a realistic approach to what to look for and how and why it works.
Lori, came back today and watched some of this GREAT video again. The one thing I would disagree with is what you said at the end.... (paraphrasing) 'Don't waste your time writing articles you will never rank for.' I think to help establish your brand as a legit site/expert/domain authority, etc., you need certain content that will show users (and hopefully Google) that you could/should/are in the same vain as "your competition." It might not be a 1to1 1000 articles they are ranking for, but you have X+ articles that demonstrate your site's worthiness. For me, as a product manager, I would call that the MVP. For example, if someone is looking for a house, it has to have 4 bedrooms, 3 baths, 2 car garage, and have an approximate min of 2100 sq feet. If it's not "close" to those specs, a house is not ever going to make the list or I swipe it off, never to revisit it. What are your thoughts?
I shouldn't have said not to write articles you can't rank for IF the blogger is focused on topic clusters. If the goal is establishing authority, writing everything in a subtopic is key. That said, the likelihood of the competitive page ranking will still be slim and shouldn't be the goal for that article specifically. It's more of a supporting piece at that point until the site has enough authority to compete for the competitive keywords.
Hey Lori! Your video on SEO tools is totally rocked! I noticed you mentioned using Surfer SEO, which is what I'm currently using. I'm kinda on the fence about Yoast Premium and was wondering if you've given it a go and if it's worth the dough. Since you're a total SEO whiz, I'd love to get your two cents on how it stacks up against Surfer SEO. Thanks a ton for sharing your mad skills and know-how with the rest of us, and I can't wait to hear your thoughts! Cheers🎉
Two very different tools in my opinion, and I don't feel when I used Yoast Premium that it did a great job measuring on-page SEO. I think SEO plugins like Yoast that manage redirects, help identify orphan content, and provide schema markup are worth it, but it's not a trade off for Surfer SEO.
![[LIVE] : ONE ลุมพินี 85 | คู่เอก "ยอดเหล็กเพชร vs ผึ้งหลวง"](http://i.ytimg.com/vi/Qq_19bnnxEo/mqdefault.jpg)
*Thanks for the thorough review!*
That was so helpful Lori! The most in-depth and hands-on comparison I've seen between SEMrush and SurferSEO.
I'm so glad
As a newbie to writing content, emails, and articles your videos provide an excellent guideline for the creative process and how to use these tools. I especially enjoy your freewheeling process to show a realistic approach to what to look for and how and why it works.
Great to hear!
It's nice that the automatic translation into Korean is smooth because you added English subtitles. thank you
Lori, came back today and watched some of this GREAT video again. The one thing I would disagree with is what you said at the end.... (paraphrasing) 'Don't waste your time writing articles you will never rank for.' I think to help establish your brand as a legit site/expert/domain authority, etc., you need certain content that will show users (and hopefully Google) that you could/should/are in the same vain as "your competition." It might not be a 1to1 1000 articles they are ranking for, but you have X+ articles that demonstrate your site's worthiness. For me, as a product manager, I would call that the MVP. For example, if someone is looking for a house, it has to have 4 bedrooms, 3 baths, 2 car garage, and have an approximate min of 2100 sq feet. If it's not "close" to those specs, a house is not ever going to make the list or I swipe it off, never to revisit it. What are your thoughts?
I shouldn't have said not to write articles you can't rank for IF the blogger is focused on topic clusters. If the goal is establishing authority, writing everything in a subtopic is key. That said, the likelihood of the competitive page ranking will still be slim and shouldn't be the goal for that article specifically. It's more of a supporting piece at that point until the site has enough authority to compete for the competitive keywords.
I've been online marketing since 2010 and I love your content ❤️
Glad to hear it!
Surfer Seo has some nice features I didn't know about. Thanks for the video.
Happy to help!
This was great! I know which one I am going with...Surfer. I am a big baby with all this. Your video was very clear.
Excellent! I’m so happy this helped you with your decision.
I'm quite a newbie. What occurred to me is, that SemRush has nothing for Switzerland, so I was cancelling but still have it for almost a month.
Thank you very much for this interesting video! Ps any ideas for that cheaper keyword tool instead of semrush? Thank you!
Hey Lori! Your video on SEO tools is totally rocked! I noticed you mentioned using Surfer SEO, which is what I'm currently using.
I'm kinda on the fence about Yoast Premium and was wondering if you've given it a go and if it's worth the dough. Since you're a total SEO whiz, I'd love to get your two cents on how it stacks up against Surfer SEO.
Thanks a ton for sharing your mad skills and know-how with the rest of us, and I can't wait to hear your thoughts! Cheers🎉
Two very different tools in my opinion, and I don't feel when I used Yoast Premium that it did a great job measuring on-page SEO. I think SEO plugins like Yoast that manage redirects, help identify orphan content, and provide schema markup are worth it, but it's not a trade off for Surfer SEO.
@@Loriballen Thanks a bunch! Stick with Surfer SEO. 👍
Thank you, Lori. Love your videos.
Glad you like them!
There's no bias, except one tool costs more and therefore would make you more in affiliate commissions?
Not at all. They would vary so much depending on the package the person purchases, special affiliate bonus is at the time, etc..
Good content.
Appreciated