Just to illustrate how long the Covergirl Instant Cheekbones have been around, AND how old I am, I used the Plum color way back in the late 80’s/ early 90’s. Back then the intended purpose of the darkest shade was for making a contoured look, like with “draping”. Thanks for helping to keep the Golden Oldies alive!
I was making a 3 and backwards 3 from head to chin in 1982 (using the included brush) age16. I never cared for the lightest shade, id use that on my eyes. The mid tone would be my blush. I think i saw the number 3 tip on the today show with some celebrity mua. Or it was in a magazine. My m9ther didn't do that. She used a red liptick for Rouge.
No matter what is going on in my world....A saturday morning video from Emily is my take a deep breath and relax space...thank you for that Em...P.S. At the end of every video when you say, "bye I love you", my response is always, "bye Em, love you too".🙏💛
@@emilynoel83 I do the same thing!! I tell you I love you too, Emily. I just love that you use that to sign off on your videos. My family always said “I love you” whether we were getting off the phone with each other or leaving the house. I lost my sister to cancer last July and she was the last of my original family members. My mom and dad have already passed away. I feel I never hear anyone say “I love you” to me anymore. I’ve been depressed ever since my sister died but hearing “I love you” again just lifts my spirits and makes me feel better!! Thank you, Emily!!
I agree. I never get to see them till late on Saturday, but it is my end of the day ritual. I lay down after working my tail off all day...and Emily is so relaxing to listen to and she makes everything fun and a bit educational. I've learned a lot about applying my makeup better, just by watching her!
I love that you continue to do drugstore and a wider spectrum of brands. I'm getting so tired of always seeing the same brands as if there's nothing else out there. And even more the weird snobbism and plain lack of information of people that push luxury and high end who pretend every boring mediocre release is amazing and such high quality and so worth the money 🙄So many lower price brands have the same or better performance than high end or luxury. Lots of underrated brands like Violet Voss, TheBalm, PUR or Stila do have great products even if no one talks about them. Not even talking about Kbeauty which constantly has their skincare and make up formulas duped by Western brands who act like they're doing something new. And most super hyped high end eye shadow has nothing on indie which is so much more affordable.... Consumers are missing out on a lot of brands they may love because its always the same handful of brands pushed
I blame whatever new movement the TikTok generations are following like sheep. Vegan, cruelty free, paraben free, gluten free but the products they're promoting isn't usually cheap and whoever is promoting them usually aren't disclosing that their vid is an ad. 👀
@@LoveABun I mean the different indie brands. There are quite a few out selling single shadows and palettes. Quite a bit cheaper than let's say PMG, CT, ND or Danessa Myricks. Especially if you're in the USA shipping isn't bad either.
So much of what I love about the drugstore makeup I own is that it was almost always an "Emily Approved" product. The older I get the more I am now appreciating the makeup at the drugstore...although I do still love my Pat McGrath blushes and Natasha Denona palettes! Em, you are the makeup sister we all love and we are so lucky to have this little TH-cam space to share with you!
I used to use the Maybelline stick foundation in middle school, I bought it the other day for the nostalgia. I was actually really impressed! It’s my go to everyday foundation now. 😊
“Get outta my dreams & into my car..” Sorry, as soon as Emily started talking about hearing a song on the radio as the last thing b4 end of day/bed, & as a result, had a dream surrounding that-my brain goes to Billy Ocean, circa 1988(Fall my senior year, lol 😉), & these lyrics, yep that’s how I roll 😂🤣Looking good as usual Em!! 💋💄❤️👏🏻
U are sooo underrated on u tube em. U r top notch and should have 60 million subscribers. I love uuuuuu and have since the beginning!! Keep being you em🥰🥰🥰🥰🥰🥰🥰🥰🥰
Hey Emily! Quite a few of the products you're promoting today have been members of my collection for a long time. The CoverGirl Instant Cheekbones blush kit beats my Estee Lauder singles every day. I'm on a third Rimmel bronzer, which leaves my new Too Faced Milk Chocolate looking lovely but lonely. And that Elf 10 pan eyeshadow kit has been replaced twice now, so why am I so smug about finding NARS duos, Natasha Denona Baby trios and Pat McGrath singles at TJMaxx for super discount prices that are still more expensive than the Elf that I truly love? I guess you can take me out of the drugstore, but I'm still a drugstore makeup girl at heart! BTW, I think maybe you have underrated your influence - Rimmel's Stay Matte pressed powder and Milani's eyelid primer did not become popular until YOU found them. Give yourself credit where it's due! And Thank You for continuing to be anti-snob and showing us so many worthy items!
It’s the shiny, weighty packaging that attracts me to the expensive stuff. But it’s my Maybelline vanilla eyeshadow that gets paired with fancy palettes, so it’s the real winner.
I’ve always enjoyed your content, for years now, but your original and down to earth (non~sponsored) videos lately have been especially fun & informative to watch. Great stuff. The cats are a special bonus as well🐱🐯Thank you for contributing to my relaxing Saturday morning☕️🫖🐱🐯🦁
Hi Em! I would have been interested in hearing which products from each brand ARE worth the hype. Can you please also do a Best and Worst of 2023 (so far) video? There have seen so many new releases lately and your reviews are one of the only ones I trust. Thank you! Hope the girls' competition went well!
The Cover Girl Instant Cheekbones blushes are IT. I wore the Peach Perfection shade back in high school (mid-90s) and it made my eyes pop like crazy. I tried the blush again last year after 20+ years and while the frost is pretty dated, the color, pigmentation, blendability and wear power are insanely good. The beauty community is sleeping on this vintage blush!!!
emily, when i first discovered youtube, many many many years ago, u were my first beauty subscription. now i follow many and thru there years i gravitated toward the people talking more about the high end beauty products. WHAT A FOOL I WAS! i recently had to travel to Los Angeles for a medical emergency, had no time to pack, and didnt bring my usual pre packed beauty case bc no room, just wanted to get on plane and get off with carryon. after the emergency was basically over and i had time to settle in for the next few weeks I needed to purchase makeup so decided to buy drugstore and needed guidance. found your video and purchased the Mad for Matte Nude Mood by ELF. UM… i have every damn eyeshadow pallette made, Pat McGrath, Natasha Denona, Tom ford, charlotte, Mario etc but that ELF pallette is now my favorite! 😂 Thank you and i’m back watching every video you put out again. I find you not only knowledgeable and entertaining buy also honest.
Hi Sunshine 🌞! One of the reasons I love watching you, besides the obvious, is that you will always bring us the "hidden gems 💎 " no one else talks about! 💖. You are the best 👌. Love you, ♥️ 🎀.
I love you so much Emily! My sister and I love watching your videos. We love that you aren't a makeup snob and only review and use higher end stuff. We are drugstore girls and we just love your content and we feel like we can so relate to you and trust and rely on your recommendations and reviews! We are always trying new things because "Emily said it's really good." Lol. And it never disappoints! I've been a subscriber for probably over 10 years! And my sister has been watching you for a hot minute as well. We love you! Keep up the good work! Please don't ever change 🙏🏼
Theory-how much of this is no longer talked about because it is considered “old” or simply part of a brand’s “standard” line? I have known about the Covergirl Instant Cheekbones since 1980 or 81 because my mom used it and I used it in HS. I am so old I remember when it had a CONTOUR shade in there and there used to be a graphic showing you where to put all the steps. InLOVE my Milani palette and still use it. Maybe this stuff is meant more for the average consumer? Not a bad thing at all I think.
Not only old but it doesn't fit whatever makes things go 'viral' nowadays. If it's not promoted by a mega influencer in a billion platforms with whatever new hip movement the youngsters are hooked on right now like vegan, clean beauty, cruelty free, whatever free. 👀
The Rimmel bronzer is the best for equestrians and other outdoor athletes! It's not as sweatproof and waterproof as it thinks it is (there's definitely some brown transfer on the inside of my riding helmet) but there's still some on my face after hours of riding or working out (I even use it as a transition shade on my eyes for August in the Deep South)
These videos have saved me!! I have so many products you've recommended & THEY WORK!!👏🏻💐💜 I got the Covergirl blush trio in the peach shades & they're all gorgeous!!🧡🧡 however, I did splurge & get the Persona brown 24 hr eye liner gel pencil & it is ⭐️⭐️⭐️⭐️⭐️!! Thank you for all you do Em... I'm having surgery Wednesday bc of cancer & I wanted to thank you in advance... YOUR POSITIVITY MATTERS!!🥰🙏🏻❤️😘💋💄👑💎
Wishing you all the best for your surgery, that it goes smoothly and that you have an easy and stable recovery afterwards! Everything is gonna be alright, you got this! 🤗💚
The CG blush trio has been around since the late 70s, early 80s. It was my favorite blush when I was in high school. I got the pink one and there was a plum color too. I also used them for eyeshadows because I've always loved a monochromatic look. I need to go out and get me a couple.
I bought the Maybelline Fit Me powder the other day in pressed form and I was shocked how blurring it is without looking powdery or making the skin dry! I thought it would be awful because it actually is quite powdery but it’s fabulous! I use a brush to apply! I will caution I bought the translucent shade and it is very light! It works for me because I am fair but if your skin is darker try to match your shade!!!
Something I find underrated that nobody ever talks about, not technically drugstore but often drug store prices, is Sephora eyeshadow pallets! I think they are so good and have collected a bunch of them since they often go on sale for under $10! They are great quality, most options have a nice combination of shimmer/matte and light/dark and are perfect for when you are traveling. I’d love to see beauty influencers try these and share thoughts because I use mine more than any drugstore pallets.
OMG, you are SO right! I bought one of their palettes in 2019 that was recommended by Dominique Sachse. It was a large one with like 15-20 shades. Those powders stayed in place for a good 10 hours!!! Incredible pigment. And they went on so easily and smoothly. I’ve still got it and use it. I’d love to know what cosmetic company makes their palettes-or at least did back then. Really impressive.
@@EnvyBlu I don’t know if you watch Jessic Braun but she definitely talks about both but she is the only one I can think of that regularly does and likes both!
This morning I wanted to be minimal so I used NYX wonder contour stick for both contour, highlight AND on my eyes with the darker shade as a crease and outer corner and the highlight in the center. It would be a good way to travel to avoid liquids on a plane.
I purchased that NYX Epic Smoke Liner in Nude Haze because of your recommendation and I love it! I used to use those Covergirl Cheekers and then Instand Cheekbones in High School. I will definitely have to go back to those! I have hazel eyes that lean green and I used to love the Almay eye makeup line that was designed to highlight each eye color. The plum mascara for green eyes was my go-to in high school; it was awesome!
I agree 100% with the covergirl instant cheek bones, I have the exact same shade you used and I use it every single day. That is saying a lot considering I have a huge amount of blush both high end and drug store but there is just something about the formula and the ease of application.. it goes on smooth and even every time and looks flawless.
I love the Physicians Formula diamond lip plumper, a nice minty feel, not sticky and perfect for a quick lip application. One of my favorites that I always go back to, is the Maybelline volume Express plush mascara, in the turquoise tube, gives my lashes the volume and lift I like.
Emily, I just love your makeup recommendations and demonstrations! I have purchased so MANY things recommended by you, most recently that rose colored blush and the plum one, that contour, and the smokey version of the Milani Face Palette you showed today. Now I am eyeing up that Elf, Mad for Matte Palette! You never lead me wrong, and I appreciate that more than you know. Thank you for all of the effort you put into your videos, including the links to all of the products you use in your videos.
Wow!! If you’ve been able to go through a hole tube of that primer with all the stuff you get including PR then it MUST be good! I’m going to have to order online. My stores around me haven’t sold Hard Candy in probably 15 years!
Loved the video!! I also use the Maybelline stick foundation in the darker shades as stick bronzers 🤪. I've been using it for years. Somehow I just can't justify buying something more expensive when the one I use is just perfect for me.
We all have cut our "teeth" on drugstore make-up unless your mother has expensive taste in high end make-up. We want to feel our best selves and that doesn't mean breaking the bank to do it. I started out using Cover Girl, Maybelline and Wet n Wild. I purchased the Nyx eye pencil on your recommendation and it's fantastic !!! Thank you for always keeping it real and realistically priced for the average hardworking person !!!
I am shocked you mentioned the Revlon colorstay pressed powder!! I have never seen it mentioned and I have been through probably 100 or more of them. It's what I compare all other powders to. It's so good 👍
I did finally try the Milani eyeshadow primer, and it is amazing. It works so well that I will most likely never buy another. Thanks for always loving on it..
I just got that Maybelline stick the other day. Agree how fab it is. No fuss, love how you draw it on and don’t have to worry about drops of too much foundation from a bottle or an applicator ✅👌🏻
I still have The mad for matte palette and I use it everyday for my eyes, my brows and my nose contour ! Each time I apply my shadows I can't stop thinking : what a great palette !
Because of your past videos, I am now a die hard fan of the instant cheek bones and the L’Oréal lumi glow palette in moonkissed. I had forgot all about the instant cheekbones and I now have them all! Also I found the L’Oréal pallet in CVS. The incognito concealer is nice too. My daughter also loves that physician’s formula gloss. These brands should be thanking you!! 😊
I think an underrated product that is awesome is neutrogena’s healthy volume mascara. And I love the cover girl instant cheekbones because of you, Emily!
Thank you for including just a bit of technique to help maximize our enjoyment of products. I really appreciate your drugstore recommendations. Also, I couldn’t help but notice how close you are to 1 million subscribers! 🎉 You’ve worked hard, been consistent, and stayed true to who you are. ❤
I love the Milani eye primer and Cover Girl Instant Cheekbones that you recommended, so I definitely want to try a few of these not talked about products. Thank you for highlighting affordable makeup.
The charcoal shade in Mad for Matte is the ONLY color on earth I have found that makes sense in my very dark brows! I got it when it was new and kept it longer than I should have for that reason, lol.
Happy Saturday! I always look forward to our Saturdays together 🙂 I've followed you for years and years and i just love your content. Have a wonderful weekend.
I totally agree about the Hard Candy primer! I don't understand why the Elf Power Grip gets all the hype, when it looked terrible on me every way I tried it, but the hard candy comes through every time. So underrated!
Emily, you’ve always been a Hard Candy enthusiast, I’ve purchased all the items you have recommended and since I have repurchased again and again. Elf eyeshadows are one of my favorites, I get such great looks from them! Highly underrated eyeshadows! Thanks Emily, love your videos!
I literally reach for my Incognito concealer over all the other ones I own! I love using it with the Wet n Wild Tinted hydrator, or underneath the Elf powder foundation. I can't thank you enough for talking about these products because I use so many of them. AND, I'm adding the rest to my wish list!!!❤ PS I never used to use an eyeshadow primer until you introduced me to the one from Milani. It is the ONLY one I own!!
I'm super late to this video but I just wanted to say I really appreciate how in your videos you often show really usable products. I feel like so many of the "trendy" products are difficult to use or not intuitive, or easy to mess up or have unsatisfying results, but I can always trust that when you recommend a product you'll be honest about any drawbacks, and show products that don't require a lot of complicated technique. Thank you so much! (Also I've been watching your videos for YEARS and still love every single one!)
My underrated makeup product is a brow pencil I found at the Dollar Tree. I thought it’s from the Dollar Tree so it’s probably going to suck but since it was only $1.25 I bought it anyway and I’m so glad that I did!! It’s the perfect color for my brows and it gives me those hair like strokes and it literally last all day and it doesn’t smudge. I want to go get a couple more of them. I usually use the Benefit Precisely Brow but I am constantly reaching for my new brow pencil from Dollar Tree. I think I might even like it better then the Benefit one.
Hello!!! I also always get songs stuck in my head. Sometimes they keep me up at night and sometimes they are like the soundtrack to my dreams!!! Thank you for the awesome video!!!
_Before highlighter was cool_ I remember myself feeling terribly guilty for using "THE OBSCENE EXPENSIVE STUFF EXCLUSIVE FOR THE STAGE" (I was a ballet dancer who saved money for MAC 😅). A touch of Nylon eyeshadow on top of the cheekbones in real life and I felt like a mythological creature ✨ NGL, still one of my favs of all time for a non subtle look. 🧛🏻♀️🖤
I love eyeshadow as highlighter! So many highlighters, IMO, are too subtle and that's fine sometimes. But, majority of the time I want "glitter boococky" as Theresa Is Dead would call it. 😁 I want "meat sweats" shine but with sparkle. 💚🖤
Love you and your videos!!❤💕I have a few gems- I got the wet n wild Mega Length Waterproof mascara 6 months ago (only $3 on Amazon!) and it’s now my go to mascara-prefer it over all others- including my pricey Gucci mascara. I’m also enjoying their impossible primer, and the essence glow serum primer (the glow recipe dupe) Also I am recently loving maybelline fit me matte and poreless liquid foundation - which I swear rivals my armani luminous silk and dior forever matte foundations. Ive used high end products exclusively for years and just started trying drug store products- so impressed! Have to say it again-Your videos are wonderful- your like a dear old friend - I love hearing about your family and your life!!❤
I picked up the Loreal True Match Lumi face pallet in Moonkissed because of your recommendation and I love it!!! Thanks Em for all your reviews and content!! ❤❤
There are a couple of things I am going to try.I always get so happy with these videos because I don’t have a lot of money..😊And I love watching you put on your makeup.You have a very sweet voice.🙏🏻🥰
I loved this video! I already use the Loreal Lumi Glow Moonkissed palette . I started using it based on your demo & comments on another video. I plan to purchase several other items you demoed... Thank you so much for all you do for your viewers!!!
@@emilynoel83 Hi there new to your channel and happily subscribed. I do have one question off topic please.... Did you realize your door opened on its own at about 4:17 😳 I dont know about you or anyone else, but I jumped for you!!! 😳😳😳 Hoping it was a pet or small human 😁
Hello Emily. Happy Saturday to you. Hope you and you cheerleader babies are having a blast today. Thanks for your videos always look forward to watching your content 💞
I tried the Maybelline fit me cover stick after seeing one of your other recent videos and it’s SO good! I’m amazed at how well it lasts on my skin all day. I don’t think it claims to be long wearing but it definitely is on me! My skin is good lately too thanks to being pregnant but anyway…that cover stick is amazing and so easy to use!
I loved this video, and hearing about all the poor unloved, but great products out there! I used to use Cover Girl everything in the early 80's as a teenager, lol! I have refused to use it for years, as the products in the 1990's were awful! Nice to hear they're making a good blush. I used the rose in the 80's and lived it! Your eyes were popping today, really great look. And can we talk about that lip shade. It's definitely "You"! Very pretty on you. I don't think it's a shade for me...but on you it's stunning. I hope you and the family have a great time watching the girls cheer! I think it's so awesome that the whole family goes to watch the girls. I'm also glad they have the ability to participate in a young cheerleaders program. A lot of places don't have those programs. As a former cheerleader, I think it gives these up and coming young cheerleaders a real solid foundation! I know that they love it and have a great time. Which is also important to the sport as a whole. Have a great weekend!
Elf Mad for Matte, Yes! Love that palette. Well rounded and performs spectacularly. Can't be without my Milani eye primer. I just recently bought a fresh tube a few weeks ago. The Walmart tag said $7.98 which I didn't bat an eye at, I know, inflation. But my receipt said $3.98 when I got home. And I kind of got worried because I thought oh no it's going on clearance and is going to be discontinued I thought, my heart began racing. I sure hope it's not. Thanks for the info on the Cover Girl cheek products. I have a lot of Tarte Amazonian clay cheek blushes that I need to get through first but Cover Girl blushes are going to be my next purchase.
I always wake up with a song in my head - a different one every day. I’m not sure what determines what my song for the day will be, but it’s always there!
![[FINALE] มีคนคิดแค้นลักพาตัวเด็กไป🔪หญิงชราใช้ชีวิตตัวเองเข้าแลก👩🦳 #โลกการละคร](http://i.ytimg.com/vi/C_BPHPoZFOg/mqdefault.jpg)
Just to illustrate how long the Covergirl Instant Cheekbones have been around, AND how old I am, I used the Plum color way back in the late 80’s/ early 90’s. Back then the intended purpose of the darkest shade was for making a contoured look, like with “draping”. Thanks for helping to keep the Golden Oldies alive!
I did the same thing! 👩🏻🎤 Being born and raised in Northern California, the idea was the more “Goth” look you achieved the better😂
I was making a 3 and backwards 3 from head to chin in 1982 (using the included brush) age16. I never cared for the lightest shade, id use that on my eyes. The mid tone would be my blush. I think i saw the number 3 tip on the today show with some celebrity mua. Or it was in a magazine. My m9ther didn't do that. She used a red liptick for Rouge.
Yep! I never used it as intended because I didn’t know how. I’m from the Midwest objective was just pretty!
Right there with u sister;)
I repurchased that same plum shade last year.
No matter what is going on in my world....A saturday morning video from Emily is my take a deep breath and relax space...thank you for that Em...P.S. At the end of every video when you say, "bye I love you", my response is always, "bye Em, love you too".🙏💛
Aw!! Thank you so much! That means the world- I am so grateful! ❤
I agree. My moment in the week to have some time for myself, relax and play. Makes me happy and recharges me for the week to come. Thanks Em! 💐
We love you Em❤️
@@emilynoel83 I do the same thing!! I tell you I love you too, Emily. I just love that you use that to sign off on your videos. My family always said “I love you” whether we were getting off the phone with each other or leaving the house. I lost my sister to cancer last July and she was the last of my original family members. My mom and dad have already passed away. I feel I never hear anyone say “I love you” to me anymore. I’ve been depressed ever since my sister died but hearing “I love you” again just lifts my spirits and makes me feel better!! Thank you, Emily!!
I agree. I never get to see them till late on Saturday, but it is my end of the day ritual. I lay down after working my tail off all day...and Emily is so relaxing to listen to and she makes everything fun and a bit educational. I've learned a lot about applying my makeup better, just by watching her!
I love that you continue to do drugstore and a wider spectrum of brands. I'm getting so tired of always seeing the same brands as if there's nothing else out there. And even more the weird snobbism and plain lack of information of people that push luxury and high end who pretend every boring mediocre release is amazing and such high quality and so worth the money 🙄So many lower price brands have the same or better performance than high end or luxury. Lots of underrated brands like Violet Voss, TheBalm, PUR or Stila do have great products even if no one talks about them. Not even talking about Kbeauty which constantly has their skincare and make up formulas duped by Western brands who act like they're doing something new.
And most super hyped high end eye shadow has nothing on indie which is so much more affordable.... Consumers are missing out on a lot of brands they may love because its always the same handful of brands pushed
I blame whatever new movement the TikTok generations are following like sheep. Vegan, cruelty free, paraben free, gluten free but the products they're promoting isn't usually cheap and whoever is promoting them usually aren't disclosing that their vid is an ad. 👀
You raised great points! Couldn’t agree more!
But what are these “indie” cosmetics you speak of?
@@lipstickzombie4981 If using cruelty-free products is “following like sheep”, my answer is “Baaaaaah”. That’s a trend EVERYone should be following!
I agree!!!
@@LoveABun I mean the different indie brands. There are quite a few out selling single shadows and palettes. Quite a bit cheaper than let's say PMG, CT, ND or Danessa Myricks. Especially if you're in the USA shipping isn't bad either.
Good morning and happy Caturday to all!
Wheee! Another Caturday with you all and Emily! 💕💖🐈⬛
I love hearing that creak of the door now because I know it means an incoming kitty!!!
So much of what I love about the drugstore makeup I own is that it was almost always an "Emily Approved" product. The older I get the more I am now appreciating the makeup at the drugstore...although I do still love my Pat McGrath blushes and Natasha Denona palettes! Em, you are the makeup sister we all love and we are so lucky to have this little TH-cam space to share with you!
"Emily Approved" Products should be a whole thing, because It's not getting bought by me unless it's Emily Approved.
I used to use the Maybelline stick foundation in middle school, I bought it the other day for the nostalgia. I was actually really impressed! It’s my go to everyday foundation now. 😊
I used the Maybelline stick foundation back in the day too. I may have to purchase it again!!
Middle school 🏫 😳 I couldn’t wear foundation until college 😅I could wear mascara & lip balm at 15.
How does the Maybelline stick foundation work with oily skin?
“Get outta my dreams & into my car..” Sorry, as soon as Emily started talking about hearing a song on the radio as the last thing b4 end of day/bed, & as a result, had a dream surrounding that-my brain goes to Billy Ocean, circa 1988(Fall my senior year, lol 😉), & these lyrics, yep that’s how I roll 😂🤣Looking good as usual Em!! 💋💄❤️👏🏻
Class of 88 here too (small world) lol
U are sooo underrated on u tube em. U r top notch and should have 60 million subscribers. I love uuuuuu and have since the beginning!! Keep being you em🥰🥰🥰🥰🥰🥰🥰🥰🥰
Hey Emily! Quite a few of the products you're promoting today have been members of my collection for a long time. The CoverGirl Instant Cheekbones blush kit beats my Estee Lauder singles every day. I'm on a third Rimmel bronzer, which leaves my new Too Faced Milk Chocolate looking lovely but lonely. And that Elf 10 pan eyeshadow kit has been replaced twice now, so why am I so smug about finding NARS duos, Natasha Denona Baby trios and Pat McGrath singles at TJMaxx for super discount prices that are still more expensive than the Elf that I truly love? I guess you can take me out of the drugstore, but I'm still a drugstore makeup girl at heart! BTW, I think maybe you have underrated your influence - Rimmel's Stay Matte pressed powder and Milani's eyelid primer did not become popular until YOU found them. Give yourself credit where it's due! And Thank You for continuing to be anti-snob and showing us so many worthy items!
It’s the shiny, weighty packaging that attracts me to the expensive stuff. But it’s my Maybelline vanilla eyeshadow that gets paired with fancy palettes, so it’s the real winner.
Covergirl instant cheekbones is truly an iconic product! The highlights in those trios are some of the best I have in my collection.
I’ve always enjoyed your content, for years now, but your original and down to earth (non~sponsored) videos lately have been especially fun & informative to watch. Great stuff. The cats are a special bonus as well🐱🐯Thank you for contributing to my relaxing Saturday morning☕️🫖🐱🐯🦁
thank you so very much! I so enjoy making these videos- so it's wonderful to hear that the community here enjoys watching! :D
100% Agree!
Hi Em! I would have been interested in hearing which products from each brand ARE worth the hype. Can you please also do a Best and Worst of 2023 (so far) video? There have seen so many new releases lately and your reviews are one of the only ones I trust. Thank you! Hope the girls' competition went well!
The Cover Girl Instant Cheekbones blushes are IT. I wore the Peach Perfection shade back in high school (mid-90s) and it made my eyes pop like crazy. I tried the blush again last year after 20+ years and while the frost is pretty dated, the color, pigmentation, blendability and wear power are insanely good. The beauty community is sleeping on this vintage blush!!!
Squeaking door then some purrrrrs❤
emily, when i first discovered youtube, many many many years ago, u were my first beauty subscription. now i follow many and thru there years i gravitated toward the people talking more about the high end beauty products. WHAT A FOOL I WAS! i recently had to travel to Los Angeles for a medical emergency, had no time to pack, and didnt bring my usual pre packed beauty case bc no room, just wanted to get on plane and get off with carryon. after the emergency was basically over and i had time to settle in for the next few weeks I needed to purchase makeup so decided to buy drugstore and needed guidance. found your video and purchased the Mad for Matte Nude Mood by ELF. UM… i have every damn eyeshadow pallette made, Pat McGrath, Natasha Denona, Tom ford, charlotte, Mario etc but that ELF pallette is now my favorite! 😂 Thank you and i’m back watching every video you put out again. I find you not only knowledgeable and entertaining buy also honest.
Hi Sunshine 🌞! One of the reasons I love watching you, besides the obvious, is that you will always bring us the "hidden gems 💎 " no one else talks about! 💖. You are the best 👌. Love you, ♥️ 🎀.
aww love ya Cindy!! :D
“before highlighter was cool…” 😂 Covergirl for the win, thx for the reminder Emily! ❤
I love you so much Emily! My sister and I love watching your videos. We love that you aren't a makeup snob and only review and use higher end stuff. We are drugstore girls and we just love your content and we feel like we can so relate to you and trust and rely on your recommendations and reviews! We are always trying new things because "Emily said it's really good." Lol. And it never disappoints! I've been a subscriber for probably over 10 years! And my sister has been watching you for a hot minute as well. We love you! Keep up the good work! Please don't ever change 🙏🏼
Theory-how much of this is no longer talked about because it is considered “old” or simply part of a brand’s “standard” line? I have known about the Covergirl Instant Cheekbones since 1980 or 81 because my mom used it and I used it in HS. I am so old I remember when it had a CONTOUR shade in there and there used to be a graphic showing you where to put all the steps. InLOVE my Milani palette and still use it. Maybe this stuff is meant more for the average consumer? Not a bad thing at all I think.
Not only old but it doesn't fit whatever makes things go 'viral' nowadays. If it's not promoted by a mega influencer in a billion platforms with whatever new hip movement the youngsters are hooked on right now like vegan, clean beauty, cruelty free, whatever free. 👀
The Rimmel bronzer is the best for equestrians and other outdoor athletes! It's not as sweatproof and waterproof as it thinks it is (there's definitely some brown transfer on the inside of my riding helmet) but there's still some on my face after hours of riding or working out (I even use it as a transition shade on my eyes for August in the Deep South)
These videos have saved me!! I have so many products you've recommended & THEY WORK!!👏🏻💐💜 I got the Covergirl blush trio in the peach shades & they're all gorgeous!!🧡🧡 however, I did splurge & get the Persona brown 24 hr eye liner gel pencil & it is ⭐️⭐️⭐️⭐️⭐️!! Thank you for all you do Em... I'm having surgery Wednesday bc of cancer & I wanted to thank you in advance... YOUR POSITIVITY MATTERS!!🥰🙏🏻❤️😘💋💄👑💎
Wishing you all the best for your surgery, that it goes smoothly and that you have an easy and stable recovery afterwards! Everything is gonna be alright, you got this! 🤗💚
@@CatRelebret thank you so very much!!💟
I would like to wish you a speedy recovery praying God will see you through this and heal you quickly. God bless you always🙏🤲
@@dewannaolvera1295 thank you so very much!!🥰❤️
The CG blush trio has been around since the late 70s, early 80s. It was my favorite blush when I was in high school. I got the pink one and there was a plum color too. I also used them for eyeshadows because I've always loved a monochromatic look. I need to go out and get me a couple.
I bought the Maybelline Fit Me powder the other day in pressed form and I was shocked how blurring it is without looking powdery or making the skin dry! I thought it would be awful because it actually is quite powdery but it’s fabulous! I use a brush to apply! I will caution I bought the translucent shade and it is very light! It works for me because I am fair but if your skin is darker try to match your shade!!!
One brand we never hear about much is Rimmel. It would be fun to have video of a full face with that brand only. Just a suggestion.
The Hard Candy gripping primer is so very good & the Revlon pressed powder is an oldie but a goody!❤️
My hidden gem would be Almay’s lipsticks. Favorite is called Skip the Gym! Have backups of that one.
Something I find underrated that nobody ever talks about, not technically drugstore but often drug store prices, is Sephora eyeshadow pallets! I think they are so good and have collected a bunch of them since they often go on sale for under $10! They are great quality, most options have a nice combination of shimmer/matte and light/dark and are perfect for when you are traveling. I’d love to see beauty influencers try these and share thoughts because I use mine more than any drugstore pallets.
OMG, you are SO right! I bought one of their palettes in 2019 that was recommended by Dominique Sachse. It was a large one with like 15-20 shades. Those powders stayed in place for a good 10 hours!!! Incredible pigment. And they went on so easily and smoothly. I’ve still got it and use it. I’d love to know what cosmetic company makes their palettes-or at least did back then. Really impressive.
Good to know! I’m gonna have to check those out now 😂
Now that you mentioned it…influencers never discuss Sephora and Ulta in house brands do they? I wonder why?
@@EnvyBlu I don’t know if you watch Jessic Braun but she definitely talks about both but she is the only one I can think of that regularly does and likes both!
@@EnvyBlu It might be because those stores are not easily accessible worldwide. 👀 Compared to you know, Essence.😏
Unrelated to makeup - I love how I can hear Biscuits' purrs, especially when you say hi 🥰 so cute!!! Thank you for the fantastic videos, as always!
This morning I wanted to be minimal so I used NYX wonder contour stick for both contour, highlight AND on my eyes with the darker shade as a crease and outer corner and the highlight in the center. It would be a good way to travel to avoid liquids on a plane.
I purchased that NYX Epic Smoke Liner in Nude Haze because of your recommendation and I love it! I used to use those Covergirl Cheekers and then Instand Cheekbones in High School. I will definitely have to go back to those!
I have hazel eyes that lean green and I used to love the Almay eye makeup line that was designed to highlight each eye color. The plum mascara for green eyes was my go-to in high school; it was awesome!
I agree 100% with the covergirl instant cheek bones, I have the exact same shade you used and I use it every single day. That is saying a lot considering I have a huge amount of blush both high end and drug store but there is just something about the formula and the ease of application.. it goes on smooth and even every time and looks flawless.
I love the Physicians Formula diamond lip plumper, a nice minty feel, not sticky and perfect for a quick lip application. One of my favorites that I always go back to, is the Maybelline volume Express plush mascara, in the turquoise tube, gives my lashes the volume and lift I like.
Hello Emily! I was wondering if you could do an updated version of drugstore makeup tools? I trust your judgment so much!! Have a blessed day.
Emily, I just love your makeup recommendations and demonstrations! I have purchased so MANY things recommended by you, most recently that rose colored blush and the plum one, that contour, and the smokey version of the Milani Face Palette you showed today. Now I am eyeing up that Elf, Mad for Matte Palette! You never lead me wrong, and I appreciate that more than you know. Thank you for all of the effort you put into your videos, including the links to all of the products you use in your videos.
I’ve been wearing that blush as far back as I can remember. They are beautiful in the skin & incredibly affordable.
Wow!! If you’ve been able to go through a hole tube of that primer with all the stuff you get including PR then it MUST be good! I’m going to have to order online. My stores around me haven’t sold Hard Candy in probably 15 years!
Loved the video!! I also use the Maybelline stick foundation in the darker shades as stick bronzers 🤪. I've been using it for years. Somehow I just can't justify buying something more expensive when the one I use is just perfect for me.
Loved this video…with everything being so costly nowadays it’s nice to see great products at a reasonable price.
My favorite way to start my Saturday morning. Getting ready and watching Em. Gotta love the underdog type of product! Hope everyone is doing well! ❤️
We all have cut our "teeth" on drugstore make-up unless your mother has expensive taste in high end make-up.
We want to feel our best selves and that doesn't mean breaking the bank to do it.
I started out using Cover Girl, Maybelline and Wet n Wild.
I purchased the Nyx eye pencil on your recommendation and it's fantastic !!!
Thank you for always keeping it real and realistically priced for the average hardworking person !!!
I am shocked you mentioned the Revlon colorstay pressed powder!! I have never seen it mentioned and I have been through probably 100 or more of them. It's what I compare all other powders to. It's so good 👍
I'd love for you to do another glitter makeup video, with updated glitter products (for face, lips, and eyes) that you'd recommend!
I did finally try the Milani eyeshadow primer, and it is amazing. It works so well that I will most likely never buy another. Thanks for always loving on it..
Yes I bought mine from Emily’s recommendation too & love it!
I just got that Maybelline stick the other day. Agree how fab it is. No fuss, love how you draw it on and don’t have to worry about drops of too much foundation from a bottle or an applicator ✅👌🏻
I love those profusion brushes you recommended! I bought two small ones and they work beautifully on my hooded eyes. Great video, Emily!
Good morning Emily!
Have fun at the girl's cheer competition!❤ Let us know how it goes!
I still have The mad for matte palette and I use it everyday for my eyes, my brows and my nose contour ! Each time I apply my shadows I can't stop thinking : what a great palette !
Because of your past videos, I am now a die hard fan of the instant cheek bones and the L’Oréal lumi glow palette in moonkissed. I had forgot all about the instant cheekbones and I now have them all! Also I found the L’Oréal pallet in CVS. The incognito concealer is nice too. My daughter also loves that physician’s formula gloss. These brands should be thanking you!! 😊
Always look forward to a new Emily video on Saturday mornings ❤
I think an underrated product that is awesome is neutrogena’s healthy volume mascara. And I love the cover girl instant cheekbones because of you, Emily!
Omg that cat sound in the background 😍
Morning Emily, Saturday mornings are so good with you.
Remember NYC bronzer in Sunny?? I thought if it when you were talking about the Rimmel….also, I would use CG blushes if the pans weren’t so small.
You are the reason I have been using Milani eyeshadow primer for more than six years!!!!
Thank you for including just a bit of technique to help maximize our enjoyment of products. I really appreciate your drugstore recommendations. Also, I couldn’t help but notice how close you are to 1 million subscribers! 🎉 You’ve worked hard, been consistent, and stayed true to who you are. ❤
She had over a million before. She has explained that a few thousand of those were bots and scam accounts and YT deleted those.
I love the Milani eye primer and Cover Girl Instant Cheekbones that you recommended, so I definitely want to try a few of these not talked about products. Thank you for highlighting affordable makeup.
*As someone who has been watching you for half their lifetime, I’m so glad to see you so close to 1 MIL subscribers. Well deserved* ❤
Oh, I love your journalistic jargon, because I am a journalist as well. “burying the lead”
I can’t wait to try that ReLove line. I WILL be getting that tubing mascara as soon as my Milani tubing mascara is gone. Love your videos!
The charcoal shade in Mad for Matte is the ONLY color on earth I have found that makes sense in my very dark brows! I got it when it was new and kept it longer than I should have for that reason, lol.
Happy Saturday! I always look forward to our Saturdays together 🙂 I've followed you for years and years and i just love your content. Have a wonderful weekend.
I've had that elf eyeshadow pallette for about a year and use it almost every day, anytime I'm in a hurry. It's amazing!
I totally agree about the Hard Candy primer! I don't understand why the Elf Power Grip gets all the hype, when it looked terrible on me every way I tried it, but the hard candy comes through every time. So underrated!
Enjoying morning coffee with Em. Nice! ☕️😉
I love it when the door to your makeup room creeks and I know your kitty has come in
Emily, you’ve always been a Hard Candy enthusiast, I’ve purchased all the items you have recommended and since I have repurchased again and again. Elf eyeshadows are one of my favorites, I get such great looks from them! Highly underrated eyeshadows! Thanks Emily, love your videos!
Im loving this no-nonsense-blush-lobbying-Emily! 🙌🏼
Gorgeous. So many drugstore gems out there. Thx Emily.
Yes, love the INCOGNITO concealer. I’m 57 and it works great on older undereyes.
I literally reach for my Incognito concealer over all the other ones I own! I love using it with the Wet n Wild Tinted hydrator, or underneath the Elf powder foundation. I can't thank you enough for talking about these products because I use so many of them. AND, I'm adding the rest to my wish list!!!❤
PS I never used to use an eyeshadow primer until you introduced me to the one from Milani. It is the ONLY one I own!!
I'm super late to this video but I just wanted to say I really appreciate how in your videos you often show really usable products. I feel like so many of the "trendy" products are difficult to use or not intuitive, or easy to mess up or have unsatisfying results, but I can always trust that when you recommend a product you'll be honest about any drawbacks, and show products that don't require a lot of complicated technique. Thank you so much! (Also I've been watching your videos for YEARS and still love every single one!)
I LOVE the Hard Candy primer MORE than the elf. I think it holds onto my makeup longer and makes it look even nicer. I've gone through like 3 tubes
I’d be interested to see if you can find some cheaper options for the two persona brushes you love.
My underrated makeup product is a brow pencil I found at the Dollar Tree. I thought it’s from the Dollar Tree so it’s probably going to suck but since it was only $1.25 I bought it anyway and I’m so glad that I did!! It’s the perfect color for my brows and it gives me those hair like strokes and it literally last all day and it doesn’t smudge. I want to go get a couple more of them. I usually use the Benefit Precisely Brow but I am constantly reaching for my new brow pencil from Dollar Tree. I think I might even like it better then the Benefit one.
Hello!!! I also always get songs stuck in my head. Sometimes they keep me up at night and sometimes they are like the soundtrack to my dreams!!! Thank you for the awesome video!!!
_Before highlighter was cool_ I remember myself feeling terribly guilty for using "THE OBSCENE EXPENSIVE STUFF EXCLUSIVE FOR THE STAGE" (I was a ballet dancer who saved money for MAC 😅). A touch of Nylon eyeshadow on top of the cheekbones in real life and I felt like a mythological creature ✨ NGL, still one of my favs of all time for a non subtle look. 🧛🏻♀️🖤
What is NGL?
Not gonna lie =NGL
@@leeannbaxter Thank you!
@jeanette you're welcome!
I love eyeshadow as highlighter! So many highlighters, IMO, are too subtle and that's fine sometimes. But, majority of the time I want "glitter boococky" as Theresa Is Dead would call it. 😁 I want "meat sweats" shine but with sparkle. 💚🖤
Love you and your videos!!❤💕I have a few gems- I got the wet n wild Mega Length Waterproof mascara 6 months ago (only $3 on Amazon!) and it’s now my go to mascara-prefer it over all others- including my pricey Gucci mascara. I’m also enjoying their impossible primer, and the essence glow serum primer (the glow recipe dupe) Also I am recently loving maybelline fit me matte and poreless liquid foundation - which I swear rivals my armani luminous silk and dior forever matte foundations. Ive used high end products exclusively for years and just started trying drug store products- so impressed! Have to say it again-Your videos are wonderful- your like a dear old friend - I love hearing about your family and your life!!❤
Good morning Em! Thank you for all you do❤️. We love you!
I picked up the Loreal True Match Lumi face pallet in Moonkissed because of your recommendation and I love it!!! Thanks Em for all your reviews and content!! ❤❤
OMG yes!! I have had Cher’s Gypsies Tramps and Thieves in my head for 2 weeks!!!!
I love hearing the kitten chirping in the background. 😻😽
Happy Saturday! Hope you and the family have a good weekend!
I love tubing mascaras! When my eyes water I don't get mascara under my eyes or even my face.
There are a couple of things I am going to try.I always get so happy with these videos because I don’t have a lot of money..😊And I love watching you put on your makeup.You have a very sweet voice.🙏🏻🥰
I loved this video! I already use the Loreal Lumi Glow Moonkissed palette . I started using it based on your demo & comments on another video. I plan to purchase several other items you demoed... Thank you so much for all you do for your viewers!!!
Happy Saturday, Em! ☀️Enjoy the cheer competition! Thanks for sharing your thoughts and opinions on these underrated products!🙌🏽
they both earned first place! thank you so much!!
@@emilynoel83 Hi there new to your channel and happily subscribed. I do have one question off topic please.... Did you realize your door opened on its own at about 4:17 😳 I dont know about you or anyone else, but I jumped for you!!! 😳😳😳 Hoping it was a pet or small human 😁
@@JayDub_143 she has 2 adorable kitties that frequently enter beauty room and play 🐈😹
@@sandrashott6377 oh goodness thank you so much!! I was freaking out I even rewound the video 3 times to make sure I wasnt seeing things 😂🤣😂
Hello Emily. Happy Saturday to you. Hope you and you cheerleader babies are having a blast today. Thanks for your videos always look forward to watching your content 💞
I tried the Maybelline fit me cover stick after seeing one of your other recent videos and it’s SO good! I’m amazed at how well it lasts on my skin all day. I don’t think it claims to be long wearing but it definitely is on me! My skin is good lately too thanks to being pregnant but anyway…that cover stick is amazing and so easy to use!
I loved this video, and hearing about all the poor unloved, but great products out there! I used to use Cover Girl everything in the early 80's as a teenager, lol! I have refused to use it for years, as the products in the 1990's were awful! Nice to hear they're making a good blush. I used the rose in the 80's and lived it!
Your eyes were popping today, really great look. And can we talk about that lip shade. It's definitely "You"! Very pretty on you. I don't think it's a shade for me...but on you it's stunning.
I hope you and the family have a great time watching the girls cheer! I think it's so awesome that the whole family goes to watch the girls. I'm also glad they have the ability to participate in a young cheerleaders program. A lot of places don't have those programs. As a former cheerleader, I think it gives these up and coming young cheerleaders a real solid foundation! I know that they love it and have a great time. Which is also important to the sport as a whole.
Have a great weekend!
Elf Mad for Matte, Yes! Love that palette. Well rounded and performs spectacularly. Can't be without my Milani eye primer. I just recently bought a fresh tube a few weeks ago. The Walmart tag said $7.98 which I didn't bat an eye at, I know, inflation. But my receipt said $3.98 when I got home. And I kind of got worried because I thought oh no it's going on clearance and is going to be discontinued I thought, my heart began racing. I sure hope it's not. Thanks for the info on the Cover Girl cheek products. I have a lot of Tarte Amazonian clay cheek blushes that I need to get through first but Cover Girl blushes are going to be my next purchase.
The Wet n Wild foundation stick I like even better than the Maybelline for my skin type(41y.o. normal to dry)
Discovered new gems. Thank you Emily. Love your videos so much. Thank you!
The eye look is stunning...
I scored probably 10 tubes of hard candy primer at dollar tree a while back it's the best it was at DT because they changed the packaging
I really like this look & always enjoy your take & application of makeup 💄 ❤
Good morning.
Been patiently waiting. Coffee ready. Kids still sleeping.
I'm excited!! ❤️
This was such a well thought out video.
Love the attention you're bringing to these!! Also, cheer Emily coming out..."gimme a plum, gimme a burgandy!!" ❤❤❤
I always wake up with a song in my head - a different one every day. I’m not sure what determines what my song for the day will be, but it’s always there!