Cathay Pacific - CX Marketing Strategy 1995-1998 - Internal Corporate Video

แชร์
ฝัง
  • เผยแพร่เมื่อ 3 พ.ย. 2024

ความคิดเห็น • 28

  • @gqy5862
    @gqy5862 4 ปีที่แล้ว +24

    25 years ago, their goal was to deliver the best quality of service to passengers and now they put the cost reduction in first place. The glitter
    of aviation is going to dark

    • @KL-jr5ip
      @KL-jr5ip 3 ปีที่แล้ว +2

      Used to be value for money and no expense spared for CX, not anymore, these days, CX is all about money.

    • @aisumelef211
      @aisumelef211 2 ปีที่แล้ว

      I watched a video done at an airport in the USA wherein a Mandarin speaking Cathay Pacific staff demanded the vlogger to delete his video. The comments said she's weird and psycho. She's not even in China.
      The China takeover ruined Cathay Pacific. The former HK guy said he wouldn't risk transiting in Hong Kong or flying Cathay Pacific. Obviously, they got rid of the staff at Cathay Pacific and installed their spies. Hong Kong is Cantonese. China is Mandarin.

  • @ImmortalSynn
    @ImmortalSynn 9 ปีที่แล้ว +12

    Great to see this, especially from a perspective 20yrs later.
    Interesting workings of such a quality airline!

  • @antonleung1282
    @antonleung1282 5 ปีที่แล้ว +14

    1:58 Japan Airlines are now partnership with Cathay Pacific as OneWorld Alliance members.
    3:19 Also did Malaysia Airlines.

    • @tiadaid
      @tiadaid 4 ปีที่แล้ว +3

      And because of the partnership, Cathay Pacific no longer flies to Kuala Lumpur, taken over by codeshares on Malaysia Airlines & Cathay Dragon.

    • @Banom7a
      @Banom7a 5 หลายเดือนก่อน

      @@tiadaid and they have returned again because Cathay Dragon/Dragonair was merged into Cathay Pacific

  • @TravellingNomad81
    @TravellingNomad81 5 ปีที่แล้ว +6

    That was the golden era of Cathay Pacific.

  • @andrewcolinwilson1
    @andrewcolinwilson1 6 ปีที่แล้ว +9

    The 5 Asian Countries that I would fly to with Cathay Pacific Airways are Hong Kong, Singapore, Malaysia, Philippines and Japan.

  • @chm0225
    @chm0225 6 ปีที่แล้ว +5

    the message of this video applies to the current situation of Cathay after 20 years

  • @clansey1973
    @clansey1973 4 ปีที่แล้ว +3

    Ancient History, still ❤️ CX the heady era of the 90s ain’t ever coming back! 😢

  • @YukariAkiyamaTanks
    @YukariAkiyamaTanks 4 ปีที่แล้ว +2

    This is why I love Cathay

  • @rdrogel
    @rdrogel 7 ปีที่แล้ว +1

    Brushwing was slightly revamped in 2014. The motto is now "Life Well Travelled".

  • @jameswest8447
    @jameswest8447 3 ปีที่แล้ว +1

    Really cool video

  • @marcosmarchesoni3193
    @marcosmarchesoni3193 2 ปีที่แล้ว

    thanks for sharing

  • @irvancheung372
    @irvancheung372 5 ปีที่แล้ว +2

    It's history now...

  • @geoffreyhansen8543
    @geoffreyhansen8543 5 ปีที่แล้ว +3

    Are Hong Kong, Taiwan and Japan still Cathay Pacific's biggest markets?

    • @___hcl___
      @___hcl___ 3 ปีที่แล้ว +2

      Yap!

    • @juancasidis4387
      @juancasidis4387 ปีที่แล้ว +1

      Eva Air China Airlines (taiwan) has a principals in his home .

  • @adriancheng8991
    @adriancheng8991 2 ปีที่แล้ว +1

    I don't get why people said CX was the greatest airline in the 1990s. I flew a lot with them on the LHR HKG route. The crew was great but other than that the hardware wasn't. CX was the slowest among major airlines to introduce personal TVs in economy, and one of the last to introduce fully flat beds in business. Virgin and to some extent BA had much better hard products back then.

    • @mike48084
      @mike48084 ปีที่แล้ว +1

      Yeah, but did you see the BA or virgin FA’s teeth? Half of them are either fully missing or fully bad. Made me want to vomit looking at that shit after a 14 hour flight. Another example of socialized medicine gone bad!

  • @支那豬死光光
    @支那豬死光光 6 ปีที่แล้ว +1

    非常喜歡國泰航空

  • @wangwang2048
    @wangwang2048 3 ปีที่แล้ว

    This is what you showed us for the past 25 years. I took Cathay in the 2000s to Sapporo, Bangkok, Taipei, Saigon, Sydney, and Narita, Possible to Phnom Penh.

  • @EpicThe112
    @EpicThe112 ปีที่แล้ว

    3:04 using present day Alliances NW Skyteam Pre merger with DL 🇺🇲🇳🇱KLM Pre Collapse Allitalia
    Star Alliance BR 🇹🇼 UA🇺🇲 AC🇨🇦 Oneworld CX🇭🇰 JL🇯🇵 QF🇦🇺
    Of those only JL BR and CX are 5 star

  • @jimpaul9110
    @jimpaul9110 8 หลายเดือนก่อน

    Today everything CX do is opposite! Take those GenZ & educate them on plane travel! They dunno hence they know only to cut costs.

  • @ridhowildan7111
    @ridhowildan7111 4 ปีที่แล้ว

    😘🤭❤️🐉.me alone mom..9Dragon