Don't Spend Money on Facebook Ads for Music Before You Know THIS

[@gregoryjkane]

Thank you for another insightful video supported with real data. Keep them coming!

[@kyle_the_ally]

You're welcome! Many more on the radar

[@twostorymediamusic]

Appreciate this, Kyle! Haven't seen anyone else chart this out - really good food for thought.
Do you have a go-to percentage of spend you'd recommend for the gradual increases? I think I've heard to keep each step up below 50% of total spend, but I haven't mapped out the data myself to verify that.

[@kyle_the_ally]

You're welcome! For changes in daily spend, I recommend stepping no more than 50% in either direction. This isn't based in any hard data, but stays generally within Meta's own guidelines to prevent re-entering the Learning phase.

[@sweatentertainment]

@@kyle_the_ally @twostorymediaumusic I've been finding some ads have been getting amazing CPR (like 10 cents) but barely converting in Spotify. Not sure if this is a new thing, do you have any thoughts?

[@sweatentertainment]

Love it - thanks Kyle

[@kyle_the_ally]

You're welcome!

[@Thereal12prodigy]

Hey Kyle love the content bro! I was curious to know if you could make a video on how to lower your CPC for an ad campaign?🙏🤞❤️

[@LukeProv]

Does changing the daily spend make the ads go back into the learning phase ?

[@kyle_the_ally]

Yes - large changes in budget of 50% or more can reset your ads to the Learning phase.

[@techman7294]

less background music please.