Apple's AI Strategy Advances on Three Fronts: Power On

Apple Inc.'s approach to generative AI is focused on three components - on-device processing for basic tasks, a cloud-based engine for more advanced features and a partnership with OpenAI to power a new chatbot, Bloomberg's Mark Gurman reports.
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[@DS-wo5hd]

Please please please make Apple’s “Home” app usable and easy. My HomePods should be so much more usable.

[@christophmagnussen]

It's very hard to tell at the moment, and just a guess, but I have a hard time to believe that anyone would give away their iPhone in order to use another chatbot. If this is integrated, and even with a cooperation, a collaboration with OpenAI, this could become very, very sticky since the Apple ecosystem is strong. And knowing what has happened to Google in the past year, even if I don't have a doubt that they will still dominate the AI game, since they have all the data, Apple's strategy was right in terms of waiting as long as you can to make it work in the end. Very excited to see that. It won't be anything our corporate customers will use right away, but I know that all the executives from our customers, or at least more than 90% of them, are using iPhones. They won't leave theirs at home 📱

[@helicalactual]

Amazing! Thanks Mr cook!

[@anianait]

few years later, still nothing concrete from Apple

[@williamwatitwa3534]

I just need an ai assistant that can do everything on my phone , open and operate all and any part of my device

[@FlavorTrends]

Not to Revamp but build a new one

[@platoscavealum902]

🔮

[@platoscavealum902]



[@dd55155]

Great!
But late

[@Ausbos5]

Did Apple Pay for this? Lmfao

[@TheMagicJIZZ]

The reporter is weird Tbh. He's an apple only employee
Bloomberg is very odd. They have podcasts for Elon and about 12 employees focused on Elon for like 15 years and Apple ones too bit odd

[@platoscavealum902]

ℹ️

[@vaibhavkesarwani597]

This is nothing revolutionary, Apple is just playing catch-up!

[@PSy84]

Apple Ferret is already way smatter than ChatGPT