How to Make Your Brand Look Expensive [Luxury Branding Tips]

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  • เผยแพร่เมื่อ 16 พ.ย. 2024

ความคิดเห็น • 216

  • @nehasingh-it2kw
    @nehasingh-it2kw ปีที่แล้ว +65

    It would be great if you don't incorporate the background music because it interrupts the information you are providing which is more valuable. Your content is really informative.

  • @leviwanyoike
    @leviwanyoike หลายเดือนก่อน +2

    Second time watching this and nearly 2 years later it still packs a ton of value.
    I was nodding and smiling because I have since pivoted to work with luxury lifestyle brands, and my design language is often described using every term and example you spoke about.
    Keep inspiring others especially young designers… and please keep smiling. Lots of love from Kenya 🇰🇪

  • @ObsidianFutures
    @ObsidianFutures 8 หลายเดือนก่อน +6

    Exactly why sometimes you shouldn't try to compete for having the lowest price, my products are worth X amount because I'm better than my competition.

  • @fortunaastral
    @fortunaastral ปีที่แล้ว +6

    I cannot believe how much the white space and minimalist look actually helped. Thank you for sharing so much!!

  • @JaellOfficial
    @JaellOfficial 2 ปีที่แล้ว +65

    This was soo good! I’m a fashion designer and I’m currently trying market to a luxurious audience and I gained so much from this!

    • @LizMarieStrategy
      @LizMarieStrategy  2 ปีที่แล้ว +2

      I'm so happy to hear this!! Thanks, Jayda! :)

  • @oluajibola569
    @oluajibola569 ปีที่แล้ว +2

    I am designing a magazine for sterling products using black, red, gold, and white colour for the cover. However, your presentation made me know better that ignorance is too expensive.

  • @thedragon6599
    @thedragon6599 3 ปีที่แล้ว +60

    I am FLABBERGASTED that you do not have millions of subscribers already. This video was fantastic and very educational. Keep up the phenomenal work!

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว +1

      Ah thank you so much! I really appreciate it!!

    • @joelrogan
      @joelrogan 4 หลายเดือนก่อน

      I love what shes doing and she knows what shes talking about but sitting in front of a sheet with creases in it doesnt exactly say "Luxury." I love this girl but this is a big miss.

  • @elizabethannszabo1566
    @elizabethannszabo1566 9 หลายเดือนก่อน +1

    Thankyou so much for your generous heart and for the fabulous information about branding - I have started a jewellery business with my teen aged granddaughter - to engage her in and to teach her about business - making gemstone bead necklaces [which is my love]
    I love everything about you - the way you deliver information and the quality of that information, your sass and your commitment to women starting their own business

  • @PZCherokee
    @PZCherokee 3 ปีที่แล้ว +16

    I'm taking notes. This was really helpful. Never noticed all these things until you broke it down like this. Thanks for sharing.

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว +2

      I'm so glad it was helpful Zay! That's what I'm here for :)

  • @judithangerman
    @judithangerman 6 หลายเดือนก่อน +1

    I watched your video twice! Your information is excellent and your presentation is amazing!!

  • @PrinceMalachi7
    @PrinceMalachi7 หลายเดือนก่อน

    Thank you for this information. I would not call my brand high end. But you still gave me alot to think about when it comes to branding

  • @djsamsmite
    @djsamsmite ปีที่แล้ว +2

    The breakdown of the typography was an amazing angle. Nice content

  • @GET0V3RHERE
    @GET0V3RHERE 3 ปีที่แล้ว +3

    You’re giving away all the codes. Liz Marie, you are a God.

  • @taimuralix
    @taimuralix 2 ปีที่แล้ว +1

    Way way way UNDERRATED. You're awesome!

  • @prosk8er12345
    @prosk8er12345 3 ปีที่แล้ว +19

    This is very insightful & nhelpful! I'm watching all of your videos. Keep it up, Liz Marie :)

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Thank you for the feedback! I really appreciate it!!

  • @shokhrukhkhaytimov661
    @shokhrukhkhaytimov661 ปีที่แล้ว +1

    This is really good info that you could have easily charged people thousands of dollars but you made it free for pro!
    Great job thanks!

  • @khay_m
    @khay_m ปีที่แล้ว +1

    I have had this video saved on my “watch list” for months. I am right now watching this.
    This Video is Absolutely GREAT! :::

  • @disciplineddrama
    @disciplineddrama ปีที่แล้ว

    I have never subscribed to a channel so quickly in my life.

  • @nieron
    @nieron ปีที่แล้ว +1

    I've been searching for a video like this...thanks for explaining...New subscriber.

  • @evelinbarnet7537
    @evelinbarnet7537 ปีที่แล้ว +1

    Thank you so much for this valuable information and for your time really appreciate it, is hard when you don’t know what you are even doing 😊thank you for

  • @MIXTAPEEDITION
    @MIXTAPEEDITION ปีที่แล้ว +1

    YOU NAILED IT - I JUST SUBSCRIBED!!!!

  • @fli_pep
    @fli_pep ปีที่แล้ว

    Love this. So glad I found you. Excellent video!!! I wish I can like it twice.

  • @oumkanyaa
    @oumkanyaa 2 ปีที่แล้ว +3

    This is so helpful. Exactly what i’m looking for. Thank you sooooo much! 😍💗

  • @meloniegreen1480
    @meloniegreen1480 2 หลายเดือนก่อน

    Thank you!!! Amazing tips!🎉

  • @Hairandmakeupbylena
    @Hairandmakeupbylena 7 หลายเดือนก่อน

    Holy! I just came across your chane at the right timel, thank you so much for insightful tips ! They are really helpful as I am starting a new High end business now! I'm glad I actually invested into proffessional branding, it's on the way and can't wait to see the launch of the website too! Subscribed to your chanel xxxxx

  • @nickuvarov1
    @nickuvarov1 ปีที่แล้ว

    The lower the views the more useful and professional the videos are. Thank you

  • @fliu5282
    @fliu5282 ปีที่แล้ว

    Oh wow. I m speechless. You speak every words for my product firmmer. Thank you. I will use your service soon.

  • @noneofyourbusiness9635
    @noneofyourbusiness9635 ปีที่แล้ว +1

    Wonderful! Love your style.

  • @Seekerofknowledges
    @Seekerofknowledges 2 ปีที่แล้ว +1

    Liz, I am in love with your energy.
    Glow mademoiselle.

  • @ibellabeauty
    @ibellabeauty ปีที่แล้ว +1

    Girl this was sooooo good! Thank you!!!

  • @passportbro904
    @passportbro904 2 ปีที่แล้ว

    You killed it, I underestimated you at the start of the video, my bad, had to pause it after a while and grab a pen and paper, I know what I'm doing, but you just added alot more value. Thank you. Liked and subscribed

  • @AnaxusPerfumes
    @AnaxusPerfumes 3 ปีที่แล้ว +1

    Became your 300th subscriber. Great info, thanks!

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Wow! Thank you so much for watching and subscribing to my channel!!

  • @yesguinee
    @yesguinee 2 ปีที่แล้ว +1

    I love everything in this video. It's unlike anything I've heard about brand marketing. That's very generous of you. Thanks ❤️

  • @thewiredninja.exe_
    @thewiredninja.exe_ 10 หลายเดือนก่อน +2

    Can u put ur brand pallette background instead of White space?

  • @Ishnaveen
    @Ishnaveen 11 หลายเดือนก่อน

    hey girl! thanks for this video

  • @hxxzxtf
    @hxxzxtf 11 หลายเดือนก่อน +2

    🎯 Key Takeaways for quick navigation:
    00:00 🎯 *Introduction to the importance of looking expensive in branding, connecting it to higher prices.*
    - Emphasizing the impact of looking expensive on profitability.
    02:38 💼 *Characteristics of high-end brands: high price point, design-driven approach, quality, exclusivity.*
    03:17 🎨 *Design elements in luxury branding: importance of great designers, minimalism, strategic use of colors.*
    07:00 💬 *Messaging strategies: projecting confidence, building an aspirational lifestyle, making the audience feel special.*
    09:21 🌐 *Application of visual elements: focus on minimalism, typography choices, strategic use of colors.*
    13:30 🖋️ *Logo design in high-end brands: preference for word marks or word marks with monograms.*
    15:24 🛠️ *Practical advice for luxury branding: emphasis on look and feel, confidence, lifestyle portrayal, and offering a checklist for improvement.*
    Made with HARPA AI

  • @craigclark3480
    @craigclark3480 ปีที่แล้ว

    ...you are spot on! Good information thank you!

  • @TraciFluellen
    @TraciFluellen 8 หลายเดือนก่อน

    Excellent information!! Thank you.

  • @josephthabomaluleke
    @josephthabomaluleke 3 ปีที่แล้ว +3

    My brand is cheap and selling. I am in the process of transitioning 😹😹😹😹. Thanks for this great video.

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      That's so good to hear and happy this video helped! Thank you so much!!

  • @tistougames
    @tistougames 6 หลายเดือนก่อน

    Thank you so much, I'm helping a woman to start selling her handmade arctic knives to start living on that business. This has helped me a lot! Since they are hand made and every knife is different, would that increase the price even more? Like paintings or sculptures?

  • @AmareshAsmara
    @AmareshAsmara 2 ปีที่แล้ว

    Your energy is beautifullll & this was very confirming thank you sis 🌹

  • @BlaQFireNation
    @BlaQFireNation ปีที่แล้ว

    First off, I love how you started off this video!!! Omg that’s soooooooo true!!! 😂😂😂

  • @BBouigieLaw
    @BBouigieLaw 2 ปีที่แล้ว

    This was a really good video that I watched more than once and can not wait to share.

  • @entHERpreneur
    @entHERpreneur ปีที่แล้ว

    To the point and valueable content ❤

  • @nomalungelomthimunye9579
    @nomalungelomthimunye9579 2 ปีที่แล้ว +1

    I love your energy 😍😍and thank you for this video, very informative ❤️

  • @udingibson6392
    @udingibson6392 2 ปีที่แล้ว +1

    very helpful thanks for the video

  • @bayside833
    @bayside833 3 ปีที่แล้ว +1

    This video was absolutely amazing. Thank you so much for this

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว +1

      Thanks so much, I'm glad the information was useful!

  • @123countdown
    @123countdown 2 ปีที่แล้ว

    I really love your smile. The video was really really helpful. Keep creating, 2022 is gonna be your year.

  • @sec2017
    @sec2017 ปีที่แล้ว

    Amazing video !! Your so gorgeous, thank you for this ❤

  • @victoralvia
    @victoralvia 3 ปีที่แล้ว +2

    Thank you so much for this. It was very insightful, very powerful, I hope your brand continues to grow. 💯❤

  • @gemetcetera
    @gemetcetera ปีที่แล้ว

    one thing to consider maybe is that these brands using minimalist word marks and their name in sans serif only is that they have hundreds of years, in some cases, to back up that brand. people already have associations with Chanel, lv, etc. no one knows about new "luxury" brands and so I don't know how far walking the walk will get you when you don't have the same things to show for...

  • @EmmaDivaOfficial
    @EmmaDivaOfficial 10 หลายเดือนก่อน

    I've learned a lot, thank you!

  • @terrahumphrey9455
    @terrahumphrey9455 3 ปีที่แล้ว +1

    Liz Marie, you just gave out sooooo much great information. thank you!!

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      I'm so glad it was helpful! Thanks so much for watching!!

  • @gmdthinkalikepodcast
    @gmdthinkalikepodcast 3 ปีที่แล้ว +5

    Hi Liz 🙋‍♂️ great informative video. Keep doing what you’re doing 👍🏽

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว +2

      This really means a lot to me. Thank you so much!

    • @gmdthinkalikepodcast
      @gmdthinkalikepodcast 3 ปีที่แล้ว

      @@LizMarieStrategy no worries 😎👍🏽

  • @rrassa999
    @rrassa999 2 ปีที่แล้ว +1

    Amazing content. Thank you

  • @AncientLuvsWEsotericKnowledge
    @AncientLuvsWEsotericKnowledge 2 ปีที่แล้ว +1

    Thanks for keeping it real! Professional, yeah means I need it to look like it cost money lol

  • @BritishCari
    @BritishCari 3 ปีที่แล้ว +1

    That was excellent LIz, thank you. I may reach out to you in the future when I'm ready to create my brand.

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Thanks, Cari! And apologies for the delayed response. I'd love to chat when ever you're ready :)

  • @kaitlinmontgomery2750
    @kaitlinmontgomery2750 ปีที่แล้ว

    Your gap is so cuuuute 🫶

  • @AZ-um1oz
    @AZ-um1oz 2 ปีที่แล้ว

    Very well done analysis of luxury branding, thank you!

  • @Travelwithsatyams
    @Travelwithsatyams 3 ปีที่แล้ว

    How come you're page is small with such great content 🙂 I'm so thankful I watched your videos ❤️ thank you

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Thank you so much, I'm SO happy to hear that you find my content valuable!

  • @sarahparisienne
    @sarahparisienne ปีที่แล้ว

    It s amazing, great video, bravoooo👌👏👏👏

  • @stephenmillerPSF
    @stephenmillerPSF 3 ปีที่แล้ว

    This vide really helped with my Brand sheet thank you!

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Awesome!! I'm really glad it helped in some way!

  • @bigeyesamina
    @bigeyesamina 3 ปีที่แล้ว

    Detailed! Welldone and thank you!

  • @PhillipDrumz
    @PhillipDrumz 7 หลายเดือนก่อน

    Great video!

  • @RMHART
    @RMHART 3 ปีที่แล้ว +1

    As me hooked in the first few seconds! A luxury brand what the fuck does that actually mean hahahaha! Love your vibe!

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      hahaha so glad it resonates!!! Thank you for watching!!

  • @easycycling
    @easycycling 2 ปีที่แล้ว +1

    Loved this! TY

  • @donaemurphy943
    @donaemurphy943 7 หลายเดือนก่อน

    Thank you girl .

  • @khadijaait-6964
    @khadijaait-6964 ปีที่แล้ว

    This was so good thank u

  • @Hugyourself
    @Hugyourself ปีที่แล้ว

    Thank you!! ❤

  • @ArewaLanre
    @ArewaLanre ปีที่แล้ว

    Beautiful Video Marie! You've got a new Subscriber! :)

  • @VIKTAURI
    @VIKTAURI 2 ปีที่แล้ว

    Thank you really good info

  • @m.carter9090
    @m.carter9090 3 ปีที่แล้ว

    Thank you Liz! Fabulous!!!

  • @dotunfadairo8496
    @dotunfadairo8496 ปีที่แล้ว

    This was great. Thank you so much.
    Please a quick question: I've seen a few people using the phrase "Affordable Luxury". Personally i don't think it makes much sense due to Luxury being seen as expensive and maybe also exclusive. What's your take on it, please?

  • @andile5945
    @andile5945 3 ปีที่แล้ว

    Confident, excellent knowledge base & attention grabbing smile. Maybe you are a luxury brand. Thanks for the info

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Oh gosh, I'm blushing!! Thank you for the sweet words

  • @zanelemtshali5437
    @zanelemtshali5437 ปีที่แล้ว

    If you do not have a branding company, i think you should, you are too good.

  • @bmb1980
    @bmb1980 3 ปีที่แล้ว +2

    This is an incredible video. I loved the tangible pieces of advice as I can put them to use straightaway. Subscribed! I hope you don't mind if I reach out in the future.

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      This makes me so happy! Thank you!! And of course, you got all the links to reach me in the description!

  • @LucasSilva-sz4bv
    @LucasSilva-sz4bv 9 หลายเดือนก่อน

    What a big class! You could sell this video as a course.

  • @Lookslingrgrl
    @Lookslingrgrl 3 ปีที่แล้ว

    thank you soo much!! This will help me with my new fashion brand.

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว +1

      YESSSS the luxury vibe is perfect for a fashion brand. I'm so glad this helped

  • @elizabethfacundo
    @elizabethfacundo ปีที่แล้ว

    thank you so much!

  • @Khadijahsmama
    @Khadijahsmama ปีที่แล้ว

    I just found your channel and this was a great video. You also sound Dutch lol

  • @holanicolette
    @holanicolette 3 ปีที่แล้ว

    Love your tips! Thank you so much

  • @cieraadair
    @cieraadair 3 ปีที่แล้ว

    This was VERY helpful! Thank you so much!!!!

  • @chrissemma5356
    @chrissemma5356 3 ปีที่แล้ว

    You go more technical on this...and it's understandable since your designer...Thanks for the tips very helpful

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      You're so welcome! The technical stuff may be a little deep for non-designers, but it is interesting!

  • @amisalam8636
    @amisalam8636 3 ปีที่แล้ว

    Amazing content , I learned so much n I love ur energy .!

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Ami! Thank you so much for the kind words and for watching. It really reenergizes me to keep on going!

  • @christymcclendon7336
    @christymcclendon7336 3 ปีที่แล้ว

    very helpful, thank you!!!

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      You're so welcome Christy. Thank you for watching!

  • @destinyhenderson8196
    @destinyhenderson8196 2 ปีที่แล้ว +1

    Liz girl your dope ☺️💯 This really helped me a lot. I appreciate you💕🍪
    -sincerely a struggling college student

    • @LizMarieStrategy
      @LizMarieStrategy  2 ปีที่แล้ว

      You got this! Thanks for watching Destiny!!

  • @macavelli8905
    @macavelli8905 2 ปีที่แล้ว +1

    Good presentation...

  • @xintingcai7242
    @xintingcai7242 3 ปีที่แล้ว

    Great content, more likes!
    Knowledge and time are the most priceless things !

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว +1

      Couldn't agree more!! Thank you for sharing a few minutes of your time with me!

  • @hamidnazir9938
    @hamidnazir9938 2 ปีที่แล้ว +1

    Aww i love your smile :)

  • @TheBrandLegacy
    @TheBrandLegacy ปีที่แล้ว

    Great video

  • @damarezcurtis
    @damarezcurtis 3 ปีที่แล้ว

    Love the video I am a marketeer and webmaster who is starting his own luxury brand.

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว +1

      YES I'm here for it. Who's your target audience?

    • @damarezcurtis
      @damarezcurtis 3 ปีที่แล้ว

      @@LizMarieStrategy my target audience are young adults in their 20's but also older and younger people. I want to be different with my use of materials like htv flex glitter and rhinestones. Also I want to focus on quality and not quantity so that if a customer buys anything they will be back. I think people are not buying a product they are buying an expierience.

  • @nsika.
    @nsika. 3 ปีที่แล้ว

    Thank you for this 🤍

  • @darlenerenfro2426
    @darlenerenfro2426 3 ปีที่แล้ว +1

    Thank you

  • @indasiasummerfield4308
    @indasiasummerfield4308 3 ปีที่แล้ว +2

    I started a crystal/tarot/manifestation business. Do you think I could somehow market it as a luxury brand? I’m trying to wrap my head around how to do this so your video was helpful!

    • @Clarityintruth
      @Clarityintruth 2 ปีที่แล้ว +1

      You can!! At every price point and branding there will be clients that you will attract. Nobody reads tarot like YOU do. Birth your million dollar ideas 💕💕

  • @margyiphillips4931
    @margyiphillips4931 2 ปีที่แล้ว

    New Subbie here. This information is valuable.

  • @alixhills8394
    @alixhills8394 3 ปีที่แล้ว

    Informative Video

  • @magdaelenalozoya3093
    @magdaelenalozoya3093 7 หลายเดือนก่อน

    Thanks😘

  • @albertknight8861
    @albertknight8861 3 ปีที่แล้ว +1

    Great content love it....

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Albert! Thanks for commenting. So glad you enjoy it!

  • @marciabyoung
    @marciabyoung 3 ปีที่แล้ว +4

    I loved this video. I am already doing most of these tips but definitely learned some things. I would love if you could evaluate the branding of my business. I really want it to come off as a luxury brand. It is listed everywhere as MBM Swim.

    • @LizMarieStrategy
      @LizMarieStrategy  3 ปีที่แล้ว

      Hi Marcia! My apologies for the late response!
      At first glance, I can tell that you're putting these concepts to use already. The photography IMMEDIATELY stood out in a great way. It's gorgeous. And your colors and type definitely fit the luxury aesthetic!
      If you want to dive a little deeper, I'd be happy to chat with you offline :)

  • @Icanmakecrochetshoes
    @Icanmakecrochetshoes 2 หลายเดือนก่อน

    I like your dentition ❤