GUESS FW '24 Fashion Show l Glacier 3000, Switzerland

[@NicolasGilles-u6s]

Le bilan carbone de l'opération ça doit être 🔥 aussi...

[@noreply_saopaulo]

Fantastic idea and execution. Sublime.

[@HelyHernandezz_]

I lovee itt, without a doubt, the shortest and most creative parade in 2024 🤩🤩❤️

[@jinxpendragon]

While the fashion industry has an undeniable responsibility for the ongoing climate crisis and the melting of the ice caps, this choice to parade models at an altitude of 3,000 meters, on a suspension bridge between two peaks, to present the brand's new "Winter ski" capsule collection is aberrant

[@carloscotelo8761]

amazing

[@chriskrahn]

🔥

[@babsc.6279]

Wuauuu Guess ❤😊