How to Professionally Light and Create a Whiskey Commercial

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  • เผยแพร่เมื่อ 11 ก.ย. 2022
  • In this Tutorial I breakdown my lighting techniques in my recent commercial for a whiskey brand. Learn how to create a video just like this!
    Whiskey - Virginia Distillery Co
    Gear I use for a Whiskey Shoot
    bit.ly/3BHmD5D
    My Product Video Course
    www.productvideocourse.com
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ความคิดเห็น • 109

  • @derrekord
    @derrekord ปีที่แล้ว +4

    haha "and 3......."

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      Haha sometimes you are flowing in forget where you are going!!

    • @derrekord
      @derrekord ปีที่แล้ว +1

      Oh I've done the same thing like 100x! Also the parchment paper on the back of the bottle is an AWESOME tip

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      @@derrekord there are a bunch of secrets haha I think my third one is expect to adapt and reset your lights

  • @miguelquezada1916
    @miguelquezada1916 ปีที่แล้ว +1

    Love this gradient lighting. Superb

  • @jmanchester
    @jmanchester ปีที่แล้ว +2

    Talking about taking it to the next level...that commercial looks SO clean!

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      Thank you so much!!

  • @MarioSoMedia
    @MarioSoMedia ปีที่แล้ว +4

    The lighting is sooo clean! Thanks for another great and informative tutorial Austen!

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Thank you so much man means a lot!

  • @CuriousCookery
    @CuriousCookery ปีที่แล้ว

    Love it; looks beautiful 🧡Thank you, Austen 🙏

  • @DreistStudios
    @DreistStudios ปีที่แล้ว +1

    Nice video, good tips! Keep it up

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Will do thanks for watching!!

  • @kendallaubrey9381
    @kendallaubrey9381 ปีที่แล้ว +1

    Thank you for all the tips and tricks!

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Thank you most beautiful girl in the world :)

  • @zemproductions7377
    @zemproductions7377 ปีที่แล้ว +1

    Great work! Very inspiring! Please do another one about the actual commercial video shoot and post-production.

  • @alexprevost-cormier6337
    @alexprevost-cormier6337 ปีที่แล้ว +1

    Great content, great tips. Thank you!

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      No problem thanks for watching!!

  • @BaxTechYT
    @BaxTechYT ปีที่แล้ว +1

    So helpful! Glad to see you back on the YT grind!

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      Slowly coming back!! Thanks for supporting

  • @slambk
    @slambk ปีที่แล้ว +1

    As always ... it was a pleasure coming across this...thanks Austen'

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Of course thank you for watching!

    • @slambk
      @slambk ปีที่แล้ว +1

      @@AustenPaul I'm smiling, thanks for your time taken.. whilst responding

  • @playlistforlife2178
    @playlistforlife2178 ปีที่แล้ว

    This so cool Austen and thanks for the tips. Please do a tutorial on how you achieved the shots.🙏

  • @MichalKuzminski
    @MichalKuzminski ปีที่แล้ว +1

    Great stuff!

  • @JoeyPalmroos
    @JoeyPalmroos ปีที่แล้ว +1

    Right on bud 🙌

  • @Richoecreate
    @Richoecreate ปีที่แล้ว +3

    Amazing Austen ...what incredible tips , you've also mentioned in the past that ND filters also help with reflections , its very very useful !

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +2

      Yes the polarizer filter and polarizer gels help a lot. Only so much I can teach in each video!

    • @Richoecreate
      @Richoecreate ปีที่แล้ว +1

      @@AustenPaul oh for sure ! you already gave more than enough 👍🏻!!

  • @James_m7
    @James_m7 ปีที่แล้ว +2

    Can you do Part 2 for the actual commercial video shoot and post-production?

  • @stowop
    @stowop ปีที่แล้ว +3

    I love your videos, keep up the good work!! :)

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      I will do my best I want to share as much as I can!

  • @stream-cut
    @stream-cut ปีที่แล้ว +1

    i thought it was done by CGI, that the real commercial ads, keep it up

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      Than you so much thats a huge compliment!

  • @keithkamoso7339
    @keithkamoso7339 ปีที่แล้ว +1

    Amazing commercial and thank you for sharing the techniques.
    Will you be shaing the tutorials on how you madethis commercial as well? very much interested....

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      No I won’t I have a BTS for Instagram but it won’t come out until Wednesday!

  • @badr-eddinerachadi2894
    @badr-eddinerachadi2894 ปีที่แล้ว +1

    hahahaha thank you for the 3rd one, amazing dude

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      The third one is the most important haha don’t forget it otherwise it won’t work

  • @davidschwan
    @davidschwan ปีที่แล้ว

    Amazing

  • @mohammadrezachatazli8403
    @mohammadrezachatazli8403 ปีที่แล้ว

    Please explain all the videos in this way it was great

  • @meirgarada5948
    @meirgarada5948 ปีที่แล้ว +1

    Thanks 😮

  • @popcornparam
    @popcornparam ปีที่แล้ว +2

    Bro this is cool I need a master class on this.

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      I have a whole product video course on all of this!

    • @popcornparam
      @popcornparam ปีที่แล้ว +1

      @@AustenPaul ya bro I have seen that. I mean a master class .like the eding stuff + transition + colour grading + fonts adding etc the whole process

  • @jackjonsen
    @jackjonsen 7 หลายเดือนก่อน

    Epic!

  • @greenpappayaofficial7017
    @greenpappayaofficial7017 ปีที่แล้ว +1

    Wonderful 🤩🤩

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Thank you so much!!

  • @Footage30
    @Footage30 ปีที่แล้ว +2

    My respects!

  • @Pronoobfilmmaker
    @Pronoobfilmmaker ปีที่แล้ว +1

    Damn Sick!!

  • @Lucho1234ist
    @Lucho1234ist ปีที่แล้ว

    This is soooo awesome. The value of your C stands excede the value of my whole gear now tho hahaha 🤩🤩🤩 Rgds✌

  • @brightboxproductions7463
    @brightboxproductions7463 ปีที่แล้ว +1

    No one can say it's shot by camera it looks like 3d man❤️🤯🔥

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      Haha that’s the best compliment I’ve heard all day!!

  • @d3rkmatter945
    @d3rkmatter945 ปีที่แล้ว +1

    Amazing as always! What's the portable smoke machine?

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Thank you it’s called the pmi smoke genie

  • @alessandrozugno
    @alessandrozugno ปีที่แล้ว +1

    I don't like whiskey but I like this commercial 👍😁

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      Haha I always say their is a whiskey for everyone you just haven’t found it yet!

    • @alessandrozugno
      @alessandrozugno ปีที่แล้ว

      @@AustenPaul ahahahah 😅. Who knows... Maybe one day I'll find the right one

  • @curtiswindover4564
    @curtiswindover4564 ปีที่แล้ว +1

    Bro you get some of the crispiest light+color out there. Love it. Do you grade it yourself?

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      I do everything myself! And thank you!

  • @joshmcdzz6925
    @joshmcdzz6925 ปีที่แล้ว +1

    As a product photographyer trying to get into the videography thing, your lighting is on par with what we do in the photography but in my case, I use a bounce card (white foam core) for fill.( granted flash is more powerful than continuous light).. I just got a slider and a video fluid head.can you walk us through on your video movement and possibly post processing with this shot?..thanks

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      I have a video called 5 tips and tricks on how to use your slider that should help a lot with the movement! Yeah reflecting cards are a little but more difficult to use in video especially if you want to rotate your product!

  • @aidanjordan
    @aidanjordan ปีที่แล้ว +1

    Hi Austen, Awesome video! What is the Diffusion paper called? Can I get it off B&H?

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      I use savage translum but I have a lot in the bio with everything

    • @aidanjordan
      @aidanjordan ปีที่แล้ว

      @@AustenPaul awesome thanks so much🙌

  • @kproll9638
    @kproll9638 ปีที่แล้ว +1

    Awesome tutorial As usual Paul! I really like it,but only one think I have
    Could you please show the difference between the product with light without the paper and the product with light and with the paper? Because I can´t see reason when you use all of these lights and papers and finally use the ,,flask-shape-paper” and (in my opinion) kill all those light which you pre-prepared😀 thank you and sorry, I´m only curios😀👍

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      I do show both before I put the paper on you see the difference

  • @Salkin_LP
    @Salkin_LP ปีที่แล้ว +2

    Could you next time maybe talk about camera settings, like shutter, iso, aperture and maybe also show some side by side before and after with certain lights added?

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Of course I can always share more this is primarily focused on the lighting side of things!!

  • @eliasericsson4018
    @eliasericsson4018 ปีที่แล้ว +1

    The commercial you made looks incredible, are you using an robotic arm when you are doing all those clean and controlled movements?🔥🔥

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Yes I am for half the shots the other half are done on tripod and or slider and jib!

  • @lightspacelt
    @lightspacelt ปีที่แล้ว +1

    nice

  • @EstheticallyPathetic
    @EstheticallyPathetic ปีที่แล้ว +1

    Doesn't own a camera. Shamelessly tries to learn everything Paul teaches only to forget after leaving the app.
    Insane stuff pal!! ♥

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      You don’t have to have a camera to learn cool stuff! But hey if anyone asks you to randomly light a whiskey bottle you got this haha

    • @EstheticallyPathetic
      @EstheticallyPathetic ปีที่แล้ว +1

      @@AustenPaul indeed... Thank you for these great videos. ♥
      Mad respect for you.

  • @blackguilty7165
    @blackguilty7165 ปีที่แล้ว +1

    Mr Paul.. just a quick question..
    some Cold drinks in some footage there's a little smoke or steam because of Cold ❄️.. come out of the bottle...How to get it ?! How I can get a smoke coming out the bottle please 😇

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      A few ways you can use a gazer like I did at the end of the video or dry ice but that’s pretty aggressive

    • @blackguilty7165
      @blackguilty7165 ปีที่แล้ว +1

      @@AustenPaul thank you 😇... I really appreciate your help!!

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      @@blackguilty7165 of course always happy to help!!

  • @TheMysteriousK
    @TheMysteriousK ปีที่แล้ว +1

    Neat :)

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Thank you so much!!

  • @delicioushotorcold
    @delicioushotorcold ปีที่แล้ว +1

    So gold card would be visible behind the bottle when you change angle, but parchment paper wouldn't? How does that work?

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      Gold card has to be farther away to reflect parchment paper is pressed against the bottle

  • @RobertZivko
    @RobertZivko ปีที่แล้ว +1

    man. we need editing breakdown 😊

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      Haha those are a pain for me I take a long time to edit and step away too much to do a break down

    • @RobertZivko
      @RobertZivko ปีที่แล้ว

      @@AustenPaul I know bud. I hope you're gonna upload it on the course tho 😉😁

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      @@RobertZivko haha I could I could I’m actually building an entire new course that you will all have access to for free

    • @RobertZivko
      @RobertZivko ปีที่แล้ว +1

      @@AustenPaul lookin forward for that man! 😍😍

  • @victoria8836
    @victoria8836 7 หลายเดือนก่อน

    👍📽️

  • @Jyotirmayshuva
    @Jyotirmayshuva ปีที่แล้ว

    It requires hell lots of light. I just need to get a Tube that I don't have in order to light the scene like this! But that is freaking expensive!!!

  • @treevolk
    @treevolk ปีที่แล้ว

    The clip would be even more ingenious if the horizontally inclined bottle in the credits of the clip 0:40 contained the liquid as such a horizontally inclined bottle.

  • @sigmahabits7908
    @sigmahabits7908 ปีที่แล้ว +1

    is he back

  • @mohammadrezachatazli8403
    @mohammadrezachatazli8403 ปีที่แล้ว

    👍👍👍👍👍👍👍👍👍👍👍👍👍

  • @jpemile
    @jpemile ปีที่แล้ว +3

    Bro you need a monitor. Maybe you do have one when you’re actually shooting the commercial but when you have to adjust the modifiers and then go to the camera to check how it looks, it’s really not convenient nor efficient.

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +13

      I do have one I’m just trying to not overwhelm people with what to use to light the set up and keep it simple for the viewer

    • @jpemile
      @jpemile ปีที่แล้ว +3

      @@AustenPaul got you! I respect that.

  • @SamiKhan-oz1px
    @SamiKhan-oz1px ปีที่แล้ว +1

    Hey Bro Where Are the Other Shots Bts

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว

      They are on my Instagram this is just a lighting tutorial!

  • @RobertZivko
    @RobertZivko ปีที่แล้ว +1

    4

  • @chrisjpndala7576
    @chrisjpndala7576 ปีที่แล้ว +1

    Where is the BTS?

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      Will be on my Instagram Wednesday

  • @PraveenKumar-xv4pq
    @PraveenKumar-xv4pq ปีที่แล้ว +1

    First

  • @traden6917
    @traden6917 ปีที่แล้ว +1

    first

  • @meladkareme5851
    @meladkareme5851 ปีที่แล้ว

    "you don't need expensive equipment"
    *whips out 10K worth of Lighting equipment*

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      You don’t need expensive equipment… you can do the same setup with starter lights you just need to know how to light. Again this is what I own now for other reasons and built up to this so I’m not going to buy starter lights to show the same setup.

  • @MattKalcik
    @MattKalcik ปีที่แล้ว +1

    A lot of value in your videos and i thank you for that sir!!! Keen for the BTS 🤩🤌

    • @AustenPaul
      @AustenPaul  ปีที่แล้ว +1

      The BTS will be dropping on my insta on Wednesday this was more about lighting