How to Run Successful LinkedIn Ads [Guide]

Learn how to run successful LinkedIn ads and prepare your business to create impactful Linkedin marketing campaigns. HubSpot Academy shares tips on optimizing your page, how to use LinkedIn’s audience targeting, how to use your LinkedIn ads Campaign Manager, and much more, including advice from Ty Heath at LinkedIn’s B2B Institute.
Learning Resources:
Video Part 2:
How to Create Effective LinkedIn Ads by Yourself (2020)
• How to Create Effectiv...
Optimizing your LinkedIn Page:
clickhubspot.com/Optimizing-y...
HubSpot buyer persona creation tool:
clickhubspot.com/Make-My-Persona
Building an Organic LinkedIn Following:
clickhubspot.com/Build-linked...
Free ad calculator:
clickhubspot.com/Ad-Calculator
📔 Grow Your Career and Business with HubSpot Academy:
clickhubspot.com/Popular-Courses
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About HubSpot:
HubSpot is a leading growth platform with thousands of customers around the world. Comprised of a Marketing Hub, Sales Hub, Service Hub, and a powerful free CRM, HubSpot gives companies the tools they need to grow better.
HubSpot Academy is a worldwide leader in free online training for inbound marketing, sales, and customer service professionals. We specialize in comprehensive certifications, singular topic courses, and bite-sized lessons for professionals looking to grow their career and business.
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[@noeliliff3333]

Great considerations on running ads that aren't shared other places- thank you!!

[@venkatachalamk6820]

Can we switch bidding strategies just like in google ads ? To better optimize?

[@samlatifi3254]

This is really useful. Thanks for this.

[@tariktyler]

That cleared up a ton of the confusion I had in terms of terminology. Now I have clearer view of what my objective is. Thanks.

[@mastersinmarketing]

Very welcome!

[@varunjindal111]

Can we track the followers we are getting from a particular follower campaign on LinkedIn? As LinkedIn only shows clicks in the ads metrics

[@charterjetaffiliate7338]

I like how the title says How to Run Successful LinkedIn Ads in 2020, but they don't show you how to do it.

[@thewilliamsfamily2023]

I don’t see the checklist

[@crystallyn14]

@@thewilliamsfamily2023 If you expand the "More" on the description, there are links to the checklist and the other resources, including the next video in the series.

[@emidiodanielrombe2317]

Hi there, Thank you! Please Sr., can you make a video for LinkedIn ads local business. I mean for people without website. I am struggling with inbox mail. Thank you in advance.

[@antonio_cl]

Thanks for the information! I am wondering why you didn't mention their pixel. 🤔

[@crystalking14]

I talk about the LinkedIn Insight Tag in next week's video. This video describes all the prep for the actual ads creation which I'll be talking about in that. Stay tuned!

[@jacquelineeade7833]

This has been exactly what I've been looking for. I like that you have added links to other useful sources x

[@successbydesign3483]

Great video, will refer clients

[@pauljohnstone4502]

Nice work however I could not see the link to the ad calculator please point me at it

[@mastersinmarketing]

Hello Paul Johnstone you can find the link here Free ad calculator: clickhubspot.com/Ad-Calculator

[@hamzaamir7052]

thanks

[@zillurrahman2353]

I do understand your guidance but you do not show us that how to run LinkedIn ads? Can you pls do that for next video?

[@crystalking14]

If you expand the "More" on the description, there are links to the checklist and the other resources, including the next video in the series.

[@lashieboom4165]

Weird to me that she’s just treating what the other lady is saying, where’s that ladies video?!?

[@majajani8077]

Oh goodness could you guys update this one to sound like your email marketing video instead please, the microphone is clearly not that great and the speech pattern is the same as is used in "Google Analytics" courses, not monotone but follows a pattern of ups and downs that make me want to bash my head into a wall after getting Google analytics certified. Please hubspot please!

[@mastersinmarketing]

Hey Maja! Appreciate the feedback. Try this video on running ads on LinkedIn in just 5 steps. The audio is better :) th-cam.com/video/FhUnhqhqwdY/w-d-xo.html

[@just-justice-here]

We're not here for marketing tips

[@YanzerLee]

70% bs 30% real content