How Stores Try to Manipulate Your Senses to Sell You Stuff

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  • เผยแพร่เมื่อ 22 ต.ค. 2024

ความคิดเห็น • 277

  • @PaleGhost69
    @PaleGhost69 4 ปีที่แล้ว +626

    Their tricks don't work on me!
    _I don't have any money._

    • @beskamir5977
      @beskamir5977 4 ปีที่แล้ว +14

      I just never go to stores without a clear idea of what I'm getting so those tricks can't work for me either.

    • @sophierobinson2738
      @sophierobinson2738 4 ปีที่แล้ว +1

      PaleGhost69 me, either. and i hate shopping.

    • @SaraGold
      @SaraGold 4 ปีที่แล้ว +10

      Tricks don’t work on me because going to the store makes me want to curl up in a corner and cry

    • @the_hanged_clown
      @the_hanged_clown 4 ปีที่แล้ว

      joke's on you, they'll still happily gobble up any information you let them

    • @mireillelebeau2513
      @mireillelebeau2513 4 ปีที่แล้ว +1

      Their tricks did work on me!
      I don't have any money

  • @danielm.1441
    @danielm.1441 4 ปีที่แล้ว +204

    There *is* a perfect store-wide smell - freshly baked bread.
    The context is irrelevant...
    Clothes store - freshly baked bread
    Garden Centre - freshly baked bread
    Hardware store - freshly baked bread
    Electronics store - freshly baked bread
    Undertakers - freshly baked bread

    • @hyperchick4973
      @hyperchick4973 4 ปีที่แล้ว +6

      LMAO!!!! 😂😂😂

    • @DianeOBCD
      @DianeOBCD 4 ปีที่แล้ว +4

      Yum

    • @VK2GPU
      @VK2GPU 4 ปีที่แล้ว +4

      Nah, WD-40!

    • @jauxro
      @jauxro 4 ปีที่แล้ว +7

      This is absolutely true, I always want bread

    • @YurinanAcquiline
      @YurinanAcquiline 4 ปีที่แล้ว +6

      Freshly baked bread at the undertakers' ? Are they baking bread where they cremate people?

  • @Arthiem
    @Arthiem 4 ปีที่แล้ว +18

    I went to a local grocery store that played metal on the intercom. it was awesome.

  • @jhangelgurl
    @jhangelgurl 4 ปีที่แล้ว +39

    As an early 00's teen I couldn't help, but laugh at the Abercrombie bit. Does anyone remember Hollister was so dark you needed a flash light to see anything?!

    • @AmberAmber
      @AmberAmber 4 ปีที่แล้ว +2

      I refused to enter cos it was kinda scary😂

    • @theresebrandser
      @theresebrandser 4 ปีที่แล้ว +3

      I’ve never been in Abercrombie because the scent was so strong. So, didn’t work on me. Strong scents of any kind give me a migraine :P

    • @AmberAmber
      @AmberAmber 4 ปีที่แล้ว +2

      @@theresebrandser Oooh I'm so sorry about that - especially as I relate!! 💔

  • @artcurious807
    @artcurious807 4 ปีที่แล้ว +35

    Hank: “Luckily for us manipulating human brains is tricky stuff.”
    Apple, Disney, CIA: hold my beer

  • @phoule76
    @phoule76 4 ปีที่แล้ว +14

    I bought a used CD once full of Christmas music entitled "Play This And They Will Buy", obviously intented for stores to play during the holidays.

  • @kujmous
    @kujmous 4 ปีที่แล้ว +4

    Chocolate World, in Hershey, PA, is an attraction loaded with chocolate products and other merchandise. They vent a chocolate smell into the air as well as having several confectionary counters all over the place. The place is a mad house on weekends leading up to the holidays.

  • @shelbymunro8941
    @shelbymunro8941 3 ปีที่แล้ว +1

    There have been many times that I was in a grocery store where I live. There were times that I was about to walk out and than a song by The Kinks would start playing over the speaker and that would lure me into looking around for a few more minutes and I'd always end up buying something. It's like they had a radar that detected my movements.

  • @BrainsApplied
    @BrainsApplied 4 ปีที่แล้ว +58

    *Is there a reason why the lighting at the changing rooms is so bad?* Or is this just bad design?

    • @JohnDoe-xx8yw
      @JohnDoe-xx8yw 4 ปีที่แล้ว +39

      My guess would be that people tend to look better in lower lighting if I recall correctly, so they're trying to make you think you look better wearing those clothes than you normally would. That's only a guess, though

    • @GoodxLad
      @GoodxLad 4 ปีที่แล้ว +4

      @@JohnDoe-xx8yw I've heard the opposite about lighting.

    • @vaelophisnyx9873
      @vaelophisnyx9873 4 ปีที่แล้ว +5

      @@GoodxLad they do definitely use special mirrors in the rooms that have them. There's a specific brand you can look into that they all buy

    • @rewer
      @rewer 4 ปีที่แล้ว +14

      In my country, the changing room tends to have white bright light ... Showing everything so clear ... Sometimes it makes me feels bad about my body ... Lol

    • @ergrainger9195
      @ergrainger9195 4 ปีที่แล้ว +5

      Like how Target's changing room mirrors are slightly warped to make shoppers look slimmer when they try the clothes on.

  • @angelapotter8084
    @angelapotter8084 3 ปีที่แล้ว

    I live in a college town, and my local WalMart plays some bumping alternative music and it makes me sooooooooo happy every time I go there.

  • @ReptarsaurusRex
    @ReptarsaurusRex 4 ปีที่แล้ว +6

    I cannot shop in Home Goods/TJ MAXX because the lights are way too bright, it often smells like hundreds of different scented candles, the people are always getting in my way, and the workers are often unhappy. I hate that store.

  • @DontTrippMe
    @DontTrippMe 4 ปีที่แล้ว +1

    Grocery stores around here tend to play songs from the 80s-00s during the week midday, while on evenings and weekends they play more pop/modern songs. Very interesting! I guess they're targeting stay at home soccer moms during the day.

  • @sd4dfg2
    @sd4dfg2 4 ปีที่แล้ว +43

    How many of those studies have been replicated?

    • @AmberAmber
      @AmberAmber 4 ปีที่แล้ว +5

      Insofar as earlier studies re: consumerism & environment? These sorts of studies have been done since the first stores opened (obviously so long as the idea of first studying shopping influences had also ‐ simultaneously ‐ become a part of psyc/socio curiosity & hence, studies).
      Those earlier studies were replicated & peer-reviewed ad nauseam • & most - as time passed - were verrry well-funded, as the stores, restaurants, etc... (when such places became fiscal giants & even corporate) were they themselves funding the studies. XO

  • @NewMessage
    @NewMessage 4 ปีที่แล้ว +42

    I don't like that 'New Credit Card Bill Smell', though.

    • @1MarkKeller
      @1MarkKeller 4 ปีที่แล้ว

      Even worse is that, "Old Credit Card Bill Smell"

    • @malavoy1
      @malavoy1 4 ปีที่แล้ว

      Just spend a couple of grand on it and it'll lose that odor in no time. ;P

  • @ninjanerdstudent6937
    @ninjanerdstudent6937 4 ปีที่แล้ว +2

    I don’t do frivolous shopping in malls. I only do intentional shopping. I haven’t been to a mall in several years. I’m frugal, and I have will power.

  • @mojosbigsticks
    @mojosbigsticks 4 ปีที่แล้ว +15

    Then there's Lush, that can't help smelling of...Lush!

    • @ranimeRAT
      @ranimeRAT 4 ปีที่แล้ว +4

      I don't mind the smell, but I feel mobbed by the sellers every time I walk in. The Body Shop is a lot more relaxed.

  • @daevranni6546
    @daevranni6546 4 ปีที่แล้ว +6

    I could rant about this for a week, but... It's becoming harder and harder to move through the city due to these tactics. For me, they are not subtle at all, instead, it's like being slapped in the face over and over for as long as I am out among people. In addition to the things mentioned here comes the ever present screens of commercials and the huge posters. I used to be able to walk about with my eyes fixed on the ground when it got too much, but guess what. Now they've started putting posters on the floors as well. Sometimes it's absolute hell, and all so they can sell 2% more, or 7% more.

  • @tiaxanderson9725
    @tiaxanderson9725 4 ปีที่แล้ว +8

    "Wait stores have music?" - me just exiting a store while watching and listening to this video

  • @lucidexistance1
    @lucidexistance1 4 ปีที่แล้ว +10

    I've been going to the grocery store and leaving before I finish my shopping for some reason a lot the past couple years for some reason. I wonder if they are going overboard or something. :P I go in and don't even want what I went there for once I enter.

  • @hannah-nv2lv
    @hannah-nv2lv 4 ปีที่แล้ว +11

    Thank you for making this video. I'll use those techniques when I own a mall someday.

  • @timmytwister6397
    @timmytwister6397 4 ปีที่แล้ว

    Product placement is another top strategy. Between eye & waist level is best. As well as location within the store. I used to work in a store - if something wasn’t selling, just shift it’s location and give it a little more prominence. Bam! Sold.

  • @ersatzlord
    @ersatzlord 4 ปีที่แล้ว +11

    When I smell Cinnabon in a mall, it’s always a battle to not buy any.

    • @candice_ecidnac
      @candice_ecidnac 4 ปีที่แล้ว +1

      Cinnabon actually bakes empty pans full of cinnamon just to keep the scent fresh throughout the store so people will come in and buy some, even if they don't have fresh rolls.

  • @ashconner2293
    @ashconner2293 2 ปีที่แล้ว

    That scent is what draws me into Abercrombie & Fitch

  • @personaslates
    @personaslates 4 ปีที่แล้ว +13

    Jokes on them, i never leave my house.

  • @mellaberry6353
    @mellaberry6353 4 ปีที่แล้ว +1

    Doors open for black friday, boss music blasts though the speakers at full volume, its go time

  • @jessiemayfield6749
    @jessiemayfield6749 4 ปีที่แล้ว +2

    I love this! I legit wear headphones with meditation tunes while shopping so I don’t spend so much😊

  • @AifDaimon
    @AifDaimon 4 ปีที่แล้ว +36

    And this video, JUST BEFORE Black Friday is upon us.. Coincidence??? I think not

    • @christelheadington1136
      @christelheadington1136 4 ปีที่แล้ว +6

      The only thing set by Black Friday is survival mode.

    • @AifDaimon
      @AifDaimon 4 ปีที่แล้ว

      @@christelheadington1136 haha, I second that

  • @MinttMeringue
    @MinttMeringue 4 ปีที่แล้ว +2

    On music... I wear earbuds that cancel out sound (because it can be scary loud in places) and usually play my own music quietly instead. I wonder if I change what I listen to that would change my habits?

  • @autumnavalanche1097
    @autumnavalanche1097 4 ปีที่แล้ว +1

    Thanks for doing this! I'm doing consumer psychology for one of my a levels specialist options and I'm interested to read up on more of it :D

  • @jadeauburn9220
    @jadeauburn9220 4 ปีที่แล้ว +3

    Using scents in stores is really bad for people with allergies and asthma etc. :( I really wish these things were taken seriously. We buy stuff too!

  • @southernsuccubus420
    @southernsuccubus420 4 ปีที่แล้ว

    Dude the old Abercrombie and Fitch smell was the only reason I would go to the mall sometimes. Lol I have NEVER shopped there, cause ya know I'm fat, but the scent they used to spray reminded me of the smell they spray on the Disney soarin ride where you are "in a paraglider" over the redwood forests. I have bought out the whole display of soap that reminded me of that smell, but it has been discontinued.

  • @halsti99
    @halsti99 4 ปีที่แล้ว

    My local grocery store has slightly pink lights over meat, yellow-ish on the cheese, green on the... Greens, and bright whites on pretty much everything else. Also layed out the store so that you walk past pretty much everything at least once, and slightly mist the greens with humidifiers to make them seem fresher.

  • @catherine_404
    @catherine_404 4 ปีที่แล้ว +1

    There are at least two popular clothes chains which sell clothes I like, but one of them I visit more rarely than I'd like, and the other I avoid (or I enter and immediately exit) bc both of them have their special smell, and the second one uses it so much, that I feel I'm suffocating when I'm inside, it just overpowers me, and I feel nauseous. It's a powdery cosmetic smell, and it would even be actually appealing, if it was just faint and almost not present.

  • @WarpedBlinds
    @WarpedBlinds 4 ปีที่แล้ว +4

    I feel like these tricks only work on people who feel they can trust the store. Luckily I don't trust no one so these tricks rarely work on me.

  • @Locut0s
    @Locut0s 4 ปีที่แล้ว

    Working in retail a long time I've noticed that displays of products actually tend to sell better when a few items are gone vs a completely full display. I think this may be because people assume someone else had bought the item, vs full display may signal that the item hadn't moved.

  • @jauxro
    @jauxro 4 ปีที่แล้ว +1

    I have hoarder relatives and honestly the burden of material ownership gives me some existential dread

  • @lewismassie
    @lewismassie 4 ปีที่แล้ว +3

    It doesn't really work on me since I know what I want before I even set foot in the door, go straight to the items, then to the checkout

  • @owgirl
    @owgirl 4 ปีที่แล้ว +5

    My local co-op ended up playing the Twin Peaks theme at least once each time I went during October. You’re definitely right about the distracting part.

  • @Alistair-gi3bx
    @Alistair-gi3bx 4 ปีที่แล้ว

    I've been a manager at both Walmart and Kroger and a good bit of event planning goes into customer psychology to get them to buy.

  • @superdau
    @superdau 4 ปีที่แล้ว +2

    I hate the music in stores so much that I hardly go shopping at all (except for groceries).

  • @Beffinee
    @Beffinee 4 ปีที่แล้ว +2

    There was this lingerie store in Japan that just played non-stop ABBA and I always loved going there. Non-stop bops!

  • @cathyb1273
    @cathyb1273 4 ปีที่แล้ว +8

    Music in stores and restaurants annoyed me more than anything.

  • @MatthewStinar
    @MatthewStinar 4 ปีที่แล้ว +2

    How about a word on the ethics of researchers agreeing to research consumer manipulation on behalf of companies who are actively trying to get consumers to act against their own self interest.

  • @Vanyx1000
    @Vanyx1000 4 ปีที่แล้ว +21

    I feel like this mostly applies to people who make spontaneous purchases

    • @AnonymousFreakYT
      @AnonymousFreakYT 4 ปีที่แล้ว +7

      part of it is INSTIGATING spontaneous purchases, though.

    • @7788Sambaboy
      @7788Sambaboy 4 ปีที่แล้ว

      how did you arrive at this feeling? Guessing? Almost all purchases are spontaneous are they not?

    • @donfields1234
      @donfields1234 4 ปีที่แล้ว +3

      Only to the easily led, and unfortunately there are plenty of sheeple, just look at the govt, and the "president" YUCK

    • @AmberAmber
      @AmberAmber 4 ปีที่แล้ว +2

      Or can afford spontaneity.
      I'm for once glad I'm sort of a hermit 😂

    • @AmberAmber
      @AmberAmber 4 ปีที่แล้ว +1

      @@donfields1234 Ewwww, right!!?? XO

  • @virglibrsaglove
    @virglibrsaglove 3 ปีที่แล้ว

    Interesting. I remember when Target smelled like popcorn and Walmart smelled like McDonald's. Personally, I liked the smell of Whole Foods, which I think was from their essential oils and herbs section.

  • @tinycrimester
    @tinycrimester 4 ปีที่แล้ว

    I wanna hear more about this!

  • @lasphynge8001
    @lasphynge8001 4 ปีที่แล้ว +3

    Both my parents work in marketing and when you learn these kinds of tricks and biases early on, the world is much easier to navigate (albeit a bit bitter, when you constantly see the amount of manipulation around you). These should be taught to children and teens, this knowledge is key to manage your expenses wisely and avoid being basically effed by an endless crowd of brands without even suspecting your judgement is being manipulated. It's also a useful basis to learn about psychological biases and manipulation in a wider sense.

    • @waxwinged_hound
      @waxwinged_hound 4 ปีที่แล้ว +1

      They don't want us to learn that though, then it wouldn't work and the rich folks wouldn't be able to squeeze as much money out of the lower folks. So of course this isn't taught to children and teens, because it's against the interests of the richest people, which tend to be the people with the most power.

    • @lasphynge8001
      @lasphynge8001 4 ปีที่แล้ว

      @@waxwinged_hound Absolutely !

  • @nyar2352
    @nyar2352 4 ปีที่แล้ว +3

    Autism superpower: None of this works on me because I get overwhelmed by the battery of sensory input and become irritated and angry.

  • @DiveMaiden1
    @DiveMaiden1 4 ปีที่แล้ว +1

    What surprised me most is that, knowing this, a well known big box store I now rarely shop at, that serves a wide populace, from tweens to geriatric, would sometimes play music that would drive out people above the age of, let's say 35ish, without making their purchases & into a competing store.

    • @jaysea5939
      @jaysea5939 4 ปีที่แล้ว +1

      I'm in the southern US and our Kroger has recently added christian songs to their top-40 playlist. The jump from some praise song to Maroon 5 is weird as hell.

  • @proudamerican4050
    @proudamerican4050 4 ปีที่แล้ว

    Zombies with earbuds, I see them everywhere! They can't possibly be party to these mindtricks

  • @duckduckmoose9487
    @duckduckmoose9487 4 ปีที่แล้ว

    'Match the music to the products' HOT TOPIC THO

  • @edj8008
    @edj8008 4 ปีที่แล้ว +1

    I realy HATE the stupid sounds in our store. They have birdsong at the fruit and mooing at the milk. Its creepy. And they keep moving things around so you never find it without asking.

    • @AdamSmith-gs2dv
      @AdamSmith-gs2dv 4 ปีที่แล้ว

      I hate when they move crap. Im looking for one cable and I am looking all over the store because they don't have a "cable" section and instead put cables in "PC" or "Media" sections. Super annoying since they put cables like HDMI cables in the Media section which makes no sense to me

  • @gigglysamentz2021
    @gigglysamentz2021 4 ปีที่แล้ว +1

    Very interesting!

  • @javieroa8214
    @javieroa8214 4 ปีที่แล้ว

    Nice vid, Keep it up guys

  • @Mr.Beauregarde
    @Mr.Beauregarde 4 ปีที่แล้ว

    I wonder what results a poll accompanying this video announced during the outro would have found regarding perception of Hank's patreon witticism vis-a-vis current vs potential patreon supporters.
    I'd be especially interested in a report on its efficacy given the motivation for its inclusion (i.e., to attract new donors, to retain existing supporters, etc.).

  • @tj6454
    @tj6454 2 ปีที่แล้ว

    I used to think Abercrombie would break a bottle of their cologne on the floor every morning they opened shop to get that strong scent when walking by their store.

  • @tamberjune
    @tamberjune 3 ปีที่แล้ว

    Awesome!!

  • @tylerstryker96
    @tylerstryker96 4 ปีที่แล้ว +4

    3:31 He’s wearing wired Audio Technica headphones but the cable isn’t plugged in.

    • @Ronakvevo
      @Ronakvevo 4 ปีที่แล้ว

      He knows that store's music is affecting his ability to pick the right product to buy.

  • @4jonah
    @4jonah 4 ปีที่แล้ว

    I wonder how much the people at Complexly design the music and graphics and script to get us to become Patrons.

  • @the_hanged_clown
    @the_hanged_clown 4 ปีที่แล้ว +1

    controlling the smell in stores is pretty easy, I crop dust other customers ALL the time

  • @oohhboy-funhouse
    @oohhboy-funhouse 4 ปีที่แล้ว +1

    Ears bleeding profusely from months of Christmas music.

  • @mtbrain1
    @mtbrain1 4 ปีที่แล้ว

    can you do a version of this episode for online shopping?

  • @YeshuaAgapao
    @YeshuaAgapao 4 ปีที่แล้ว +1

    Anti-familiarity might be why so much 80s music, with a bias to soft rock, in stores & restaurants.

  • @aloy3545
    @aloy3545 4 ปีที่แล้ว +4

    ah, yes, the century of the self.

  • @youmaycallmeken
    @youmaycallmeken 4 ปีที่แล้ว

    However, for those people who have fragrance sensitivity, depending on the degree of the sensitivity and that of the store's piped-in stench, you'd either tolerate a slight brain-fog and nausea, and rush through your shopping, or you'd avoid the store altogether like I do with Bed Bath & Beyond.

  • @picanigeorgello2847
    @picanigeorgello2847 4 ปีที่แล้ว

    This why there is always depressing breakup songs playing whenever I go to mcdonalds

  • @drunkenroundtable
    @drunkenroundtable 4 ปีที่แล้ว +3

    So, blue light makes you buy more? K-Mart had it right all along.

  • @raspberrytaegi
    @raspberrytaegi 4 ปีที่แล้ว

    very interesting!!

  • @zadudet1
    @zadudet1 4 ปีที่แล้ว

    At my store we never play sad songs(except at Christmas)

  • @youtube-handle-are-a-joke
    @youtube-handle-are-a-joke 4 ปีที่แล้ว

    The thing I hate the most is their pinkish lights over the meat and the greenish/yellowish lights over the fruits and vegetables. To know exactly what you're buying, you have to pick the product and move a couple feet back, it's so annoying.

  • @otakuribo
    @otakuribo 4 ปีที่แล้ว +1

    See you at Hot Topic
    **thought-obliterating screamo at 120 decibels*

  • @2299momo
    @2299momo 4 ปีที่แล้ว +1

    At what point does priming people's psychology become manipulation? I really feel like these sorts of tactics are dishonest, and if we get too good at it it would need to be outlawed at some threshold.

  • @Master_Therion
    @Master_Therion 4 ปีที่แล้ว +27

    1:26 Blue light increases Hedonic Purchases?
    Then why is most hedonism done in the Red Light District?

    • @littlemikasa3439
      @littlemikasa3439 4 ปีที่แล้ว +5

      the horny

    • @satyasyasatyasya5746
      @satyasyasatyasya5746 4 ปีที่แล้ว +4

      Red lights were used in the rooms of prostitutes to hide syphillis and other sex disease marks/scars/blotches many years ago.

    • @1MarkKeller
      @1MarkKeller 4 ปีที่แล้ว +1

      Blue lights highlight the splooge on everything???

  • @sventer198
    @sventer198 4 ปีที่แล้ว +2

    No clocks so you lose sense of time

    • @youmaycallmeken
      @youmaycallmeken 4 ปีที่แล้ว

      Except when they announce they are closing in 10 minutes, then they want you to checkout.

  • @whitneykaye
    @whitneykaye 4 ปีที่แล้ว

    YEAHH HANK GREEEEN

  • @nopopkrap4
    @nopopkrap4 4 ปีที่แล้ว

    love those neurons !!!!!!!!

  • @emilhund
    @emilhund 4 ปีที่แล้ว +1

    I used to sell towels in a store, I used lemonsent and sold everything

  • @ewestner
    @ewestner 4 ปีที่แล้ว

    I haven't been in A&F in at least a decade and I only ever was in one under duress while shopping with friends. The thing that turned me off about their stores wasn't the scent but was the LOUD MUSIC. It was so loud I had to block my ears. Is there any evidence about how music volume affects shoppers? B/c in my case, loud music is a HUGE turn-off.

  • @portmoneul
    @portmoneul 4 ปีที่แล้ว +3

    How about a clean floor vs a dirty floor. Play whatever, smell whatever, light however, having a dirty floor, stiky rotten food and clutter, ygh.
    I'm not piky, but I would like the store not to be set up and looking like a dumpster after thanksgiving.

  • @CherylMcMinorrr
    @CherylMcMinorrr 4 ปีที่แล้ว +1

    If I walked into somewhere that smelled strongly of vanilla I would leave. Cannot stomach that smell.

  • @youmaycallmeken
    @youmaycallmeken 4 ปีที่แล้ว

    Buy this item and get a 30% off coupon to use on your next store visit. People FEEL like they're saving money at each of the 2 purchases, plus they feel obligated to make a second purchase.

  • @ColinJonesPonder
    @ColinJonesPonder 4 ปีที่แล้ว

    I'm *almost* immune to manipulation. If I want a product, I'll buy it. If I don't, no amount of manipulation nor suggestion will make me do so. I'l only impulse purchase something cheap and ads will only attract me to a product of a type I'm already interested in. I'm a salesperson's worst nightmare ;)

  • @DocDoesGamingTV
    @DocDoesGamingTV 4 ปีที่แล้ว

    I'll plug up my ears and nose and go in blindfolded next time, thanks for the tips!

  • @koolc90
    @koolc90 4 ปีที่แล้ว +3

    Can’t get me. I have an allergic reaction when I reach my hand in my pocket

    • @ThomasNimmesgern
      @ThomasNimmesgern 4 ปีที่แล้ว

      I usually feel an empty reaction when I pick my wallet. That stops me from buying unnecessary things.

  • @CanuckMonkey13
    @CanuckMonkey13 4 ปีที่แล้ว +1

    Watch out everyone, I just noticed that SciShow Psych has started pumping a scent from my monitor that makes me think I need to buy a new monitor. I expect they'll be selling SciShow-branded computer monitors before the year is out!

  • @shibolinemress8913
    @shibolinemress8913 3 ปีที่แล้ว

    Sad songs say so much...

  • @fatbikejamie
    @fatbikejamie 4 ปีที่แล้ว +1

    Since fragrance is the single least-regulated thing in our culture, there is no telling what horror show of chemicals stores are subjecting people to in order to boost sales. Good topic for a video? What's safer: your perfume or your lawn pesticides you want banned?

  • @AK-di9pc
    @AK-di9pc 4 ปีที่แล้ว +1

    my hyponosmic, light sensitive, always-wearing-headphones self must be immune to quiet marketing then i guess (/j)

  • @Scarlat7777
    @Scarlat7777 4 ปีที่แล้ว

    Never noticed any store using a different smell, guess I got pay more attention now.

  • @flamencoprof
    @flamencoprof 4 ปีที่แล้ว

    I decide what I want to buy, I go where it is sold, I buy it, I leave.
    Except for tool shops, never know when you might need that extra tool on special which might come in handy one day!

    • @jaysea5939
      @jaysea5939 4 ปีที่แล้ว

      Might as well grab a clamp too, just in case

  • @Lumors
    @Lumors 4 ปีที่แล้ว

    If the music is too loud, or some crazy people choose to have more than 1 kind of music in the same store(!??!?1wth!?), I get the urge to escape ASAP. But probably losing only 1 customer is not that big of a loss for them?

  • @hiccuphufflepuff176
    @hiccuphufflepuff176 4 ปีที่แล้ว +97

    "When you walk through the mall" ...and you've already lost much of your audience.

    • @elizabethhutt7743
      @elizabethhutt7743 4 ปีที่แล้ว +1

      Hiccup Hufflepuff *snorts*

    • @amykelley666
      @amykelley666 4 ปีที่แล้ว +10

      *Laughs in Amazon*

    • @EveloGrave
      @EveloGrave 4 ปีที่แล้ว +3

      Only reason I go to a mall is for Wetzels Pretzels.

    • @theblitz1687
      @theblitz1687 4 ปีที่แล้ว +3

      @@ZA-ui1sv i run through the mall while jumping and turning like a ballerine. so this video doesnt apply to me

    • @virglibrsaglove
      @virglibrsaglove 3 ปีที่แล้ว

      Lol, right!? I haven't been to a mall in many years.

  • @sean..L
    @sean..L 4 ปีที่แล้ว

    I only buy food and my choices are mostly dictated by Calories and price. there are likely other, unconscious influences but they would probably have a larger impact on what I buy If I had the money to impulsively shop.

  • @Rawmon94
    @Rawmon94 4 ปีที่แล้ว +1

    How about this one:
    Small 1,5$
    Medium 3$
    Large 5$
    Small 3$
    Medium 4$
    Large 5$
    With the exact same product lets say a popcorn. People are moral likely to buy the Large one in the second set by making the smaller once more expensive. Because the upgrade from M to L is just 1$ more. Its ridiculous how well it works.

    • @korichamberlain3641
      @korichamberlain3641 4 ปีที่แล้ว

      I literally can't not get the largest coffee at Starbucks because of this. My brain won't allow it.
      I make up for it though by only going once a month, or less.

    • @waxwinged_hound
      @waxwinged_hound 4 ปีที่แล้ว

      Wow, thank you for saying that, I've fallen for that my entire life (then again, I'm really REALLY stupid). But at least now I can look out for that.

  • @ThrottleKitty
    @ThrottleKitty 4 ปีที่แล้ว +1

    So why is it then most grocery store music makes me want to commit seppuku with a banana

  • @lumpyfishgravy
    @lumpyfishgravy 4 ปีที่แล้ว +17

    "When you walk through the mall ... "
    Sorry, you lost me. Who does this anymore?

    • @aphr0d
      @aphr0d 4 ปีที่แล้ว +3

      One day you’ll be nostalgic for the experience. Get it while you still can

    • @lumpyfishgravy
      @lumpyfishgravy 4 ปีที่แล้ว +3

      @@aphr0d Nostalgia was better in the past.

  • @notkerrystolcenberg
    @notkerrystolcenberg 4 ปีที่แล้ว +5

    Dont go to the mall.

  • @lizardmilk
    @lizardmilk 4 ปีที่แล้ว +1

    What’s with the smell in Bed Bath & Beyond. It’s overwhelming and I hate it. It permeates all their products.

    • @spring7643
      @spring7643 4 ปีที่แล้ว +1

      Ikr it's disgusting

  • @Flowxp
    @Flowxp 4 ปีที่แล้ว

    I see all the trickery, it is war out there and I'm winning every battle !!!

  • @benlabarre5547
    @benlabarre5547 4 ปีที่แล้ว +1

    I try to explain this to my friends like this:
    Commercials, buying experiences, website designs, etc. are behavior manipulation. They try, and succeed, to change your behavior from what you would normally do to what the company wants you to do... and it works very well. If it didn’t work then commercials as we know them would not be a thing, stores would rank products equally, lighting would be more like home lighting. However, this manipulation works. It might not work every time on every person but it is a shotgun blast that has manipulated everyone at some point and to the point that one company investing tens of millions of do,lars in advertising does so because they KNOW it will reap a much higher income than what is spent.