My two girls are now 15 and 16 - I was exactly the same - perhaps now explains why we had an XC90 a few years ago ! … someone stop peeling those onions 😢
for me it was seeing a loving family. As a father of a 5mo baby girl, seeing a family grow is the best thing life has to offer. And seeing technology saving lives in what 30yrs ago could've been an accidental death...it goes to show the importance of life. This is seriously the best commercial I have ever seen, and the only commercial I have ever shared with others.
I think every father to be starts to think of Volvo once he finds out :) I own a Volvo XC40 and am hoping for the grandkids soon but am still looking for safety first. Can confirm that my XC40 behaves the similar way in traffic ❤
@@Salustmaiomy old friend drove a volvo, he called it ole bluey, RIP Huggie, I loved that guy, he was great friend and loved sitting and cruzin in his old volvo
Same! Him envisioning her entire future as she’s born hit me deep. That’s EXACTLY what I did the night my daughter was born and I held her in my arms. Way to go Volvo for actually promoting wholesome family values!
This is a Masterclass of making ads. Whoever is behind Volvo's marketing knows how to appeal to customers. As a Finn, Volvo from our neighboring country Sweden has become very familiar to me over the years and I have always known Volvo to be reliable and safe, and I have to say that as a father, this ad hits in the fields really hard, made me tear up. Very nicely done Volvo.
The whole Jaguar desaster brought me here...great to see a car company that still honors its values. Keep up the good work...great cars, great advertisement!
Please give the folks who made this commercial a raise! Also, send this video to Jaguar so they can perhaps learn what an actual good commercial looks like!
1) The dad and mom are not actually married. They _might_ get married now that they're having a kid. 2) They don't know the gender of the baby, but the dad wants a daughter for some reason. 3) The dad becomes a stay-at-home girl dad. 3) The daughter becomes a party girl and has a black boyfriend. 2) The most ridiculous part of this commercial is the implication that the daughter would've never been born if the driver wasn't driving a Volvo.
Not to mention the fact that the Volvo driver could have seen the mom crossing the street from a mile away. Plus, all new cars in Europe have mandatory emergency stop systems for pedestrians and cyclists.
@@lightfm90 the fact that you feel 'smart' by calling another person who's obviously being sarcastic, well, I don't think you're the one who's not very bright
@@DrSt-mu4zw Well, you're not very smart if you don't know the internet is full of people who aren't sarcastic and mean what they say. He just assumed you were one.
Dear Volvo, You just won a new customer. Between your cars and your commercial trucks, your marketing team has been hitting home runs in the past few years. Keep up the great work.
Here I am crying over an ad. My first daughter was just born 3 months ago and is incredible how the team captured the emotions of a first time dad. The funny part is that I bought my Volvo a year ago specifically because I knew I wanted my family to grow. I will stick to Volvo forever now.
We were a little late to the game, but once we had our third, and needed a third row, I knew the XC90 was the only car to get. We will always have one as the family vehicle. I hope you are enjoying yours!
I saw the ad at the end of another video, was gonna close it like every other ad but couldn't. It felt like I was watching a movie, it is so pretty, so meaningful. I don't think I ever watched an ad willingly, I just sat through the whole thing. Marketing team needs a raise, a really big one for sure. It was amazing, 4 minutes well spent.
I'm a 36 year old guy who is about to become a father for the first time in about two weeks time. You made me cry more than I have in 10 years, perhaps longer. Bawling my eyes out for a car commercial was not how I expected this day to start!
Congratulations on becoming a dad, what an amazing journey ahead. We're so happy this moved you. Wishing you all the best in this exciting new chapter of your life, Kristian 💙 /Jade
Tengo 34 años, soltero, pero con este comercial, es fantástica la idea de una familia e hijos y porque no soñar con una SUV VOLVO, éxitos y bendiciones .
I was the passenger in a horrific car crash in a Volvo. Smashed into the back of a parked work truck going over 100mph. The truck was only about a foot from my face. I survived with just a bruised knee. This ad is a testament to the Volvo brand.
@ I saw the speedometer right before the crash. We were going just over 120 about 50ft from the back of the truck when we slammed on the brakes (it was dark out), but the tires slid. So I highly doubt the speed dropped below 100 in such a short distance. It was also confusing after the crash realizing we went from so fast to suddenly stopped. It didn’t feel real at all. Ever since that accident I’ve considered switching to Volvo just because I am still shocked we both survived. He also bought the same Volvo after the crash.
I just saw your ad for the EX90. I want to tell your ad campaign team that I am so thankful for the decision they made, to lift up the importance of family and life. It was a shockingly beautifully written short film, and I am having a completely emotional reaction to it. As soon as it ended I went straight here to write this and say thank you. I will not forget that Volvo chose to go this route instead of the way Jaguar went with their ad campaign. I am not that political. I am a 40 year old married women without children, who is a speech and language therapist for children. We, I mean your potential customers, recognize that family is the core of our society and the protection of life, vulnerables and women and children is at the core of our humanity. I hope this message goes out to your marketing team. I see what you did there and it was a very, very good choice. Thank you very much for taking time to read this.
I love it. I’ve been working in advertising for 20 years, and we’re currently living in a time where ads last as long as it takes our fingers to scroll. It’s mind-blowing how many brands are putting out garbage. This ad is inspiring-first as a parent, and then as a professional. Thank you, Volvo.
11 years ago, my wife was in a collision with a truck. We only found out later that she was expecting our first son at the time it happened. It was a miracle that she survived. We now have three boys and hoping to welcome a little daughter early next year. The message behind this story will always bring tears of gratitude to our eyes. (It was not a Volvo we owned just to clarify that's not why I'm sharing this. They did release many of their patents for free so we all ought to appreciate them for sticking to their values)
Volvo, you won me over.. I can not hold myself from getting emotional about this video. You guys stand for something way more than a car. You stand for life.
@@VolvoCarsFirst car with a massaging vibrating steering. Only in VOLVO C40 and xc40. Feature available only between 100km to 120 Kmph. No fix available. Highly distracting and unsafe. Worse customer service exprience.
In my experience, that is a symptom of a damaged tire. Rebalancing won't cure it. That being said, not all tires are equal in their ability to stay round and roll smoothly throughout their expected lifetime. I've been happiest with Michelin and Continental. Best of luck to you, I know it's frustrating.@@lordvoldemort2564
I love it! No, I'm a little old-fashioned. First comes love Then comes marriage Then comes.... The baby carriage. But what a wonderful commercial that shows two people in love that are happy about having a child. . But you just take it one dirty diaper at a time.
The best commercial I've ever seen. Never cried watching a commercial before. Its so heart warming and personal while being real and for people. I love you Volvo. I learnt to drive in a S40, Beautiful memories.
As the father of a soon-to-be 17-year-old daughter, I find myself crying at this beautiful ad, so touching and simple at the same time. Wow, great job.
This is the greatest vehicle ad ever made. Well done, Volvo. Thanks for doing something wholesome, and not "edgy" (calling you out, Jaguar). Your marketing team deserves a prize for this film. And, my daughter's first car will be a Volvo.
The problem is that even though the Jag commercial is a travesty to taste and sense it has over 700k views in 2 days and this ad that's seemingly better in nearly every way possible has a 1/5th of that in 2 months. If even 1/4 of the people that see that ad don't hate it they've made a bigger impact in 30ish seconds than this does in 4 minutes.
I liked the ad until i noticed the disgusting subtle subconscious imprinting of mixed race couple for his daughter scene, so degenerate and disgusting with these forced agendas on europeans despite mixed race being tiny percent these evil losers force it so hard
This is what we want from Super Bowl ads. This is worth spending the money to show. Absolutely perfect. Bravo to the creative team behind this and to Volvo for green lightning it.
My daughter is 2 and a half. Nothing prepares you for the feeling of being a dad but it's great that adverts like this are trying to capture that feeling. It does one hell of a job. Well done, Volvo, for taking time to speak to young dads.
Sweet Lord when a commercial showing how real life is lived and what we all face day to day brings me to tears, I would say something on this world has gone very wrong....Hats off to Volvo for creating more than advertising. This is a reality check for each of us about what this life is at its core. And there is a car in the ad too! 👍😊♥️
@@VolvoCars My biggest hesitancy is around a full electric car - mileage and charging given some of the limitations of the charging infrastructure. This is probalby the most important/questionable aspect of the car....but I am becoming more and more open!
Bravo Volvo. Truly sublime. What a remarkable to feat to capture the entire breadth of human experience-biology, psychology, and spirituality-in a 3:45 mini-docudrama. My allegiance to Jaguar vanished in the moment that beautiful Volvo EX90 came to a stop. 😊
Car commercials have NEVER made me consider purchasing a certain car or brand. This one is moving, beautiful, touching, and for the first time ever I’m actually considering Volvo as my next purchase.
My wife is pregnant with a baby girl, and this commercial made me cry like I hadn’t in a long time. Thank you for so beautifully portraying what an ordinary man, an ordinary woman, their ordinary children, and the family car truly are.
What the heck. How can a commercial be so emotionally moving. Never have I ever wanted to watch a commercial again and again. To the team who made this, Great job!!! We need more of this in our life.
In 2016 I was 13 years old, my two sisters, mom, and dad were involved in what should’ve been a fatal accident, they got T-Boned at an intersection, meanwhile I was two hours away at an extracurricular activity for school. I got the call on the bus ride home that my family was involved in a serious accident, when I got home, my entire family was sitting on the couch, unscathed. Our 2009 Volvo XC90 saved me from a life without family, and for that I will be grateful. Fast forward eight years, I am 21 years old, and buying my first car in 4 months, which will be an XC90.
@@VolvoCars I suspect that many people won't comment much on the aesthetics of the car. Not because they aren't great - the car looks awesome. However, the emotional messaging and illustration of the priorities of the company hit a much deeper part of the brain. We are used to seeing "hey look at this cool car" but we are not used to seeing "people matter" in a cleverly told story like this. Must have been expensive but it's extremely effective. I always kinda had one eye on Volvo but this puts them at the top of the list for next time we buy a car.
Volvo, if you’re reading this; this is hands down the best commercial I’ve ever seen. It was a skippable ad preceding another video, but I had to see it through. This is a masterfully executed short-film about love, the beauty and vulnerability of life and the fact that our days on this planet are numbered. It just so happens that your new EX90 model can and will prevent that already limited amount of time to end prematurely. The product placement didn’t feel forced because it served the narrative. The ability to hook an audience like this within 4 minutes through the actors, the cinematography, sharp edits, the music.. Wow. Well done. 👏🏾
Even if Jaguar wanted to focus on wokeism, Renault already did that, in a fantastic way. Look up "Renault Clio 30 years in the making". Volvo's ad is the greatest ad I've seen, followed by Renault. Jaguar is a disgrace to humanity.
Volvo, you trully are special. Absolutely incredible short film that was. As they say, its enough to make a grown man cry. This certainly made me cry. Truly remarkable!
I were celebrating Christmas with my family here in Sweden and having the "uppesittarkväll" the 23rd. I held my daughter who were asleep and watched this full add as a tv commercial. Not only did I watch it, but i got goosebumps. It was decided right there and then that I'll book a test drive, well done Volvo
Same here! One ad has made me crave children of my own, want to get rich, and have a Volvo on my bucket list. I've NEVER had an ad get to me like this. @@destroytheboxes
I'm here because of Jaguar. Besides that, whoever made this advert deserves a prize for cinematography, the story of different timelines, mother and daughter, all saved by the car (the car's safety features). And, the father is featured as a leader, pushing his child to be better, and helping through the hard times... it just connects to human struggle. And I say this as a marketing manager and designer who has worked with blue-chip companies for over 15 years. This is pure quality marketing and advertising. Thank you, Volvo. That's how it's done.
I'm 36 years old. 3 weeks ago my daughter was born. There are so many aspects of this video that resonates with me as a new dad. The fears, joys, letting go. All of it. Thanks Volvo for making an amazing ad and you've made me and my entire family want to buy a Volvo. ❤❤
@@yorbar True enough, but Hollywood used to actually create movies and TV that could move people. Not the fluff we're used to these days, nor the political slime that's fashionable right now.
I don't have TV. I hate commercials. However, I just watched the longest commercial ever and loved it. Even cried. I even want a Volvo now. I can't afford it. But I want one. My daughter is pregnant with her second, a baby girl.
That is the BEST car AD I've ever seen in my entire 50 years alive! I have a 5-year-old daughter with my 51-year-old husband and we think of our mortality all the time and if we will see our daughter grow up, who she will love, who she will hate, what she will become, what career she will chose, is she will get married, have children of her own, etc. We think about this all the time! We are consumed with it. And how safe our current car is, our house, etc. I am a convert. Our next car will be a Volvo for sure! Thank you.
Volvo driver since the 90's, that's all my family drives. Of course my daughter drives one too. The slogan "Volvo for Life" has been out for decades and I'm glad they made this Ad to put that in the forefront. I was always a proud Volvo owner and this Ad made even more proud, it was so well done, brought me to tears as I saw myself as him many years ago. Bravo...
@@VolvoCars My 2005 XC90 AWD V8 - this was the vehicle I drove my child around in her whole life, I drove it through tropical storms where things were flying sideways, several blizzards (one where I was stuck in traffic for 8 hours because of a fallen tree), and it carted my gear and family around for years as professional drummer. I miss that vehicle so much. Had to give it up because the repair bill at 160k miles was too great - I'm kicking muyself for that...
Dear Volvo, I never understood you till I saw this ad. Looking back at your history, I can truly say your cars are some of the safest I've ever seen. Everything from the crash test videos to commercials like this, you guys are truly an amazing car company
I’ve been a father for two and a half months, and this video perfectly describes my last year. It moved me deeply and reminded me that companies like Volvo create things to truly contribute to life, rather than forcing absurd standards on us like some other companies do.
BEST commercial EVER. I feel like you just showed us all, THE MEANING OF LIFE. Our first vehicle after GIVING BIRTH was a VOLVO XC90 for the SAFETY of our BABY BOY! VOLVO FOR LIFE !!
What a beautiful advertisement!!…me as a father of a daughter (she is now 27), understand this feeling, its was exactly the feeling I felt! one of the best advertisement I saw ever!…congrats and hugs from Brazil!
In a world where we have "that" Jaguar and, we also have this. Bravo to everyone involved in making this. Very emotional. Volvo - morals, values and a passion for safety for generations. 10/10.
My husband and i have 4 kids....this is literally the things you think of the moment that strip turns blue!! I'm sitting here crying over a car commercial....i dont even need a car...but now im going to think about Volvo the next time we need one!! Well done!!
My wife and my daughter, our family is the most precious asset that God gave us. Thank you volvo for making me take care of them safely on the roads. Family first.
Holy cow, I don't cry alot these days. I am not crying atm...but I needed to swallow a big chunk of emotion thru my throat. Best commercial I've ever seen. The reason for having a save car with good brakes as showed in this commercial...Mannnn I am not crying but I DO have goosebumps. Props to @VolvoCars
@VolvaCars LOL obvi your magnificent EX90 :-) built by a company that obviously gets us. BTW I, many of us know, you’ve saved MILLIONS of lives because you gave away all patents to the 3-way seatbelts. There are no words I or anyone can say worthy of conveying the appreciation for what you Volvo have done. Perhaps this commercial is beautiful because it comes from a company, perhaps the first ever, whose heart is also beautiful. Thank you.
In 2017, you made a similar advertisement for your xc60 model in 2017, I was 17 years old in 2017, now I am 24 years old and it is great to see that you still advertise like this, you show the facts of life in the taste of a film, this is a masterpiece, thank you volvo!
This is not a commercial, it is a great approach to touching the reality of what human life is all about. At last somebody in corporate marketing knows how to associate a good feature of the vehicle in a humanistic way. Excellent work, I did not notice how long the story line was but it did convey the right message for the vehicle.
My wife and I have two sons. Eventually we’d like to get another car and I think the Volvo brand should be on our radar. I’m usually skipping through any car ads, but this one caught my attention. I sat here and watched the whole thing. This was amazing from start to finish and I appreciate every part of this commercial from the growing family, heart to heart with your mom, amazing candid shots of the vehicle, etc. Everyone, and I mean everyone that played a part in making this commercial needs a raise asap. Well done !
I generally dislike ads and skip them when possible. Watched this ad multiple times and cried every time. The creators of this ad are geniuses. 👏👏 I've never considered a Volvo vehicle but you are now on the short list.
I had a XC70 for ten years, and in 2021 bought the V90 Cross Country. I have never lived in a city, and October 2021 was driving into Denver. I was trying to merge lanes to the right, a car sped by much faster than I was going. I looked at the dash and it said "accident detection, automatic intervention" and the car physically pulled me to the left out of the accident! . I was speechless which says a lot for me. Thank you Volvo for saving my life.
love this ad. made me teary eyed because this is exactly the reason why we bought our Volvo wagon years ago. We bought a used wagon in 2011 to have a safe family car. Now our 16 yr old son is learning to drive and the car is still running great even though it's older than he is. Bravo, Volvo, for continued quality of product and marketing!
I never say this about ads, but this is brilliant in so many ways! And it’s so true: The most important things in life are those that have been prevented.
This is by far the best car ad I've ever watched. I cannot believe I felt engaged to watch the whole thing.... and wanted more. Hats off to the team that created this. I'm thinking of Volvo and I'm a Lexus guy!
You know, you don't get this kind of quality ad/storytelling without some level of genuine sincerity, and an understanding that how your products directly impact the lives of real people.... This wasn't just a marketing façade. Well Done.
Best AD I see in YEARS! I have two kids, a 5 yo girl and a 9 months boy! I have tears in my face because they are everything to me and this ad understands it completely! I appreciate Volvo from a long time and if I could afford it, I'll bought one!
Damn. THAT is a commercial. Reminds me of that grandpa working out with the kettlebell to become strong enough to lift his granddaughter, same emotional impact
Jaguar brought me here. The world needs love, not segregation and destruction. Thank you Volvo, for not being like Jaguar.
🙏🏻... Good lesson...
How is the new Jag reveal segregation and destruction? It's a load of models in onesies. They couldn't destroy a tissue.
Same. I'm watching from Brazil. Another country that woke culture is destroying.
Finest commercial ever
Btw ex PAG counterpart jaguar brought me here
Volvo safety +tech +reliabilit
💯💯💯💯💯💯💯💯💯💯%
I just willingly sat through a nearly four-minute commercial and felt perfectly fine with it. Somebody deserves a promotion.
I did the same and felt the same - and then did it again! Well done, Volvo!
Dude that shot it already has a ton of opportunity... look at the movies he's filmed.
Yes.
👍
Same! Also - Jaguar should watch this, too!
I personally think this is one of the BEST commercials I've ever seen. Brough me to tears.
100%. Any ad that can elicit true raw emotions is a winner.
Me too!
Me also!
Hey Sam, looks like you ain't the only one!!!
Me too
As a father of a 4 years old daughter... this was like a flashback of my own life. Did not expect to start the day crying. Thank you Volvo ❤🙏
That’s incredibly moving. I bet those moments really hit differently. What part of the ad brought back those memories for you? /Jade
X2
I thought I would be the only one....
My two girls are now 15 and 16 - I was exactly the same - perhaps now explains why we had an XC90 a few years ago ! … someone stop peeling those onions 😢
for me it was seeing a loving family. As a father of a 5mo baby girl, seeing a family grow is the best thing life has to offer. And seeing technology saving lives in what 30yrs ago could've been an accidental death...it goes to show the importance of life. This is seriously the best commercial I have ever seen, and the only commercial I have ever shared with others.
With this commercial, you just sold me a car. I'm going to be a father and was looking for a safe vehicle for my family. Thank you, Volvo.
Thank you for cheering us on! /Anthony
My partner was in a Volvo V40 and hit by a truck as she crossed an intersection. She had no injuries besides some whiplash. It's a safe car!
I'm sold too! I just can't afford a new volvo 😣😣
Great! good idea...!!
I think every father to be starts to think of Volvo once he finds out :)
I own a Volvo XC40 and am hoping for the grandkids soon but am still looking for safety first. Can confirm that my XC40 behaves the similar way in traffic ❤
man i'm a 22 years old guy why am i crying over this..this ad is made for the people, you can feel it
💙💙 /Liz
I'm crying too! What a beautiful ad. 🥹💕
@@Salustmaiomy old friend drove a volvo, he called it ole bluey, RIP Huggie, I loved that guy, he was great friend and loved sitting and cruzin in his old volvo
Eu tenho 46, já assisti várias vezes e chorei em todas🥹
46 y old guy here, father of 3 daughters, crying also over this.
I'm a Father of a little girl and this video brought me to tears... congratulations
Same! Him envisioning her entire future as she’s born hit me deep. That’s EXACTLY what I did the night my daughter was born and I held her in my arms.
Way to go Volvo for actually promoting wholesome family values!
What do you love the most about the Volvo EX90? /Niamh
@@VolvoCars that interior is gorgeous
I was also moved... this is real life!
Me too
Dear Jaguar, THIS is how you make an advert!! Volvo's marketing team deserve a big raise and pats on the shoulder for this.
Volvo 1 x 0 Jaguar
Don't forget the beers!
Finally an ad that makes you FEEL something.
I felt something from the Jaguar ad. Kind of like indigestion.
i feel things with other ads; mostly not great things; this ad makes me feel good things. outstanding. better than most movies and tv nowadays.
Haha, I literally spitted out my drink. 😂 Good joke but it is true also.
We’re so grateful for your kind words! /Anthony
@@HeavyMetalMike ha ha ha! Nice :D
We need more Pro life/Pro family ads. Well done Volvo.
100%
i want a Volvo now
We should all come back to these core values ❤
How does abortion play a role in this ad? Because she keeps the baby? Most women do when they become pregnant.
Beautiful ❤
This is a work of art. This deserves all the awards
💙🙌 /Liz
@VolvoCars family first.❤v❤o❤l❤v❤o
@@VolvoCarsis spanish: #MejorqueVolvosoloVolvo 🙏🙏🙏🙏
This is a Masterclass of making ads. Whoever is behind Volvo's marketing knows how to appeal to customers. As a Finn, Volvo from our neighboring country Sweden has become very familiar to me over the years and I have always known Volvo to be reliable and safe, and I have to say that as a father, this ad hits in the fields really hard, made me tear up. Very nicely done Volvo.
The whole Jaguar desaster brought me here...great to see a car company that still honors its values. Keep up the good work...great cars, great advertisement!
Oh yeah it is great and I agree!
The Jag trainwreck commercial brought me here also, OMG a 4-minute car add made me cry. Just wow
Was it the DHH newsletter?
Yeah like this is any better....
Concur.
Please give the folks who made this commercial a raise! Also, send this video to Jaguar so they can perhaps learn what an actual good commercial looks like!
what is the link to the jaguar commercial?
Yes!
Might as well send to Hollywood so they can learn what cinema is
Don't mention their brand, give them no free marketing.
This commercial was made by Interstellar cinematographer so don't worry 😅 @@user-sq8xt9gk7u
A car ad that doesn't sell driver safety and status, but sells pedestrian safety and why that's important. Game changer!
Volvo’s commitment to protecting everyone on the road, not just the driver, truly sets us apart. Glad you appreciate that perspective 💙 /Jade
You’ve just remade the exactly same advertisement you’ve had a few years ago
1) The dad and mom are not actually married. They _might_ get married now that they're having a kid.
2) They don't know the gender of the baby, but the dad wants a daughter for some reason.
3) The dad becomes a stay-at-home girl dad.
3) The daughter becomes a party girl and has a black boyfriend.
2) The most ridiculous part of this commercial is the implication that the daughter would've never been born if the driver wasn't driving a Volvo.
Not to mention the fact that the Volvo driver could have seen the mom crossing the street from a mile away.
Plus, all new cars in Europe have mandatory emergency stop systems for pedestrians and cyclists.
TO THICK TO GET POINT OF THE SAFETY MESSAGE? WHERE WILL THE DRIVER END UP WHEN THE PEDESTRIAN IS FATALLY HIT?
Man, this is the first time an ad brought tears to my eyes.
Who's cutting onions? /Irene
The commercial is better than many movies
not really. shameless brand advertising right at the end
Oh my, imagine watching a commercial and not expecting it to advertise a product in a very heartfelt way!! That is so horrible!@@DrSt-mu4zw
@@DrSt-mu4zw It's a commercial , you're not very bright are you?
@@lightfm90 the fact that you feel 'smart' by calling another person who's obviously being sarcastic, well, I don't think you're the one who's not very bright
@@DrSt-mu4zw Well, you're not very smart if you don't know the internet is full of people who aren't sarcastic and mean what they say. He just assumed you were one.
Dear Volvo,
You just won a new customer. Between your cars and your commercial trucks, your marketing team has been hitting home runs in the past few years. Keep up the great work.
Great to hear! Which Volvo model is your favourite? /Niamh
@@VolvoCars EX30! I am single doctor!
@@VolvoCars His favorite model is the USS Enterprise.
👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻👏🏻
Here I am crying over an ad. My first daughter was just born 3 months ago and is incredible how the team captured the emotions of a first time dad. The funny part is that I bought my Volvo a year ago specifically because I knew I wanted my family to grow. I will stick to Volvo forever now.
Same! Enjoy your Volvo, and best wishes for your family 😊
We were a little late to the game, but once we had our third, and needed a third row, I knew the XC90 was the only car to get. We will always have one as the family vehicle. I hope you are enjoying yours!
Congratulations ❤❤❤🎉
Same here, congratulations!
same here.. dad of 2 daughters , now own a volvo
I saw the ad at the end of another video, was gonna close it like every other ad but couldn't. It felt like I was watching a movie, it is so pretty, so meaningful. I don't think I ever watched an ad willingly, I just sat through the whole thing. Marketing team needs a raise, a really big one for sure. It was amazing, 4 minutes well spent.
We're glad to hear you're a Volvo fan🤍 /Niamh
I'm a 36 year old guy who is about to become a father for the first time in about two weeks time. You made me cry more than I have in 10 years, perhaps longer. Bawling my eyes out for a car commercial was not how I expected this day to start!
Congratulations on becoming a dad, what an amazing journey ahead. We're so happy this moved you. Wishing you all the best in this exciting new chapter of your life, Kristian 💙 /Jade
Tengo 34 años, soltero, pero con este comercial, es fantástica la idea de una familia e hijos y porque no soñar con una SUV VOLVO, éxitos y bendiciones .
Congratulations! You will be a wonderful dad! ❤🙏❤️
Congratulations Dad to be !!! wishing you and your family all the best in this new chapter of your lives.
Make families great again!
I was the passenger in a horrific car crash in a Volvo. Smashed into the back of a parked work truck going over 100mph. The truck was only about a foot from my face. I survived with just a bruised knee. This ad is a testament to the Volvo brand.
Over 100mph? That's not possible, Volvo or not.
@ I saw the speedometer right before the crash. We were going just over 120 about 50ft from the back of the truck when we slammed on the brakes (it was dark out), but the tires slid. So I highly doubt the speed dropped below 100 in such a short distance. It was also confusing after the crash realizing we went from so fast to suddenly stopped. It didn’t feel real at all. Ever since that accident I’ve considered switching to Volvo just because I am still shocked we both survived. He also bought the same Volvo after the crash.
So, the car saves you from being killed by some idiot driving a volvo
Be carefully, don’t drive so fast or be a passenger of a reckless driver. Driving a volvo or not.
You mean 100 km/h... right? Not mph I hope 😱 BUT if it was on Autobahn I get it.
Never thought I would seek out the official posting of a car commercial just to give it a like, but here I am.
Well done.
totally agree. I did the same thing.
same
Same! I want to show support for brave companies pushing against the current ideology. Bravo Volvo!!! Thank you 🙏🏼
Same
Ditto
I just saw your ad for the EX90. I want to tell your ad campaign team that I am so thankful for the decision they made, to lift up the importance of family and life. It was a shockingly beautifully written short film, and I am having a completely emotional reaction to it. As soon as it ended I went straight here to write this and say thank you. I will not forget that Volvo chose to go this route instead of the way Jaguar went with their ad campaign. I am not that political. I am a 40 year old married women without children, who is a speech and language therapist for children. We, I mean your potential customers, recognize that family is the core of our society and the protection of life, vulnerables and women and children is at the core of our humanity. I hope this message goes out to your marketing team. I see what you did there and it was a very, very good choice. Thank you very much for taking time to read this.
I love it.
I’ve been working in advertising for 20 years, and we’re currently living in a time where ads last as long as it takes our fingers to scroll. It’s mind-blowing how many brands are putting out garbage.
This ad is inspiring-first as a parent, and then as a professional.
Thank you, Volvo.
Amen!!!! 🙏🏻
This ad is different gravy. Da Vinci level of genius.
So true!
👌🏾
A lesson to Jaguar and Porsche...
11 years ago, my wife was in a collision with a truck. We only found out later that she was expecting our first son at the time it happened. It was a miracle that she survived. We now have three boys and hoping to welcome a little daughter early next year. The message behind this story will always bring tears of gratitude to our eyes. (It was not a Volvo we owned just to clarify that's not why I'm sharing this. They did release many of their patents for free so we all ought to appreciate them for sticking to their values)
Oh phew that ending was good. I was not prepared to cry today! Congrats on your daughter. Have you picked a name yet?
They made the seat belt, correct?
Volvo, you won me over.. I can not hold myself from getting emotional about this video. You guys stand for something way more than a car. You stand for life.
Thank you for your support! /Millie
@@VolvoCarsFirst car with a massaging vibrating steering. Only in VOLVO C40 and xc40. Feature available only between 100km to 120 Kmph. No fix available. Highly distracting and unsafe. Worse customer service exprience.
@@lordvoldemort2564 Bad wheel weight balance?
In my experience, that is a symptom of a damaged tire. Rebalancing won't cure it. That being said, not all tires are equal in their ability to stay round and roll smoothly throughout their expected lifetime. I've been happiest with Michelin and Continental. Best of luck to you, I know it's frustrating.@@lordvoldemort2564
I love it!
No, I'm a little old-fashioned.
First comes love
Then comes marriage
Then comes.... The baby carriage.
But what a wonderful commercial that shows two people in love that are happy about having a child.
. But you just take it one dirty diaper at a time.
The best commercial I've ever seen. Never cried watching a commercial before. Its so heart warming and personal while being real and for people. I love you Volvo. I learnt to drive in a S40, Beautiful memories.
Thanks for the support, we are glad you loved it! 💙 /Liz
As the father of a soon-to-be 17-year-old daughter, I find myself crying at this beautiful ad, so touching and simple at the same time. Wow, great job.
I’m crying too.
Wouldnt mind driving your daughter in this volvo😅
Nice usage of hyphens! It’s so refreshing seeing them used properly.
Right there with you brother. My girl just turned 18. This ad got my allergies all fired up 😢
I'm a dad of two adult girls and the grandpa of six, count 'em SIX granddaughters and I too got teary-eyed.
This is the greatest vehicle ad ever made. Well done, Volvo. Thanks for doing something wholesome, and not "edgy" (calling you out, Jaguar). Your marketing team deserves a prize for this film.
And, my daughter's first car will be a Volvo.
It's good but it's not the greatest, but it is the best in years
The problem is that even though the Jag commercial is a travesty to taste and sense it has over 700k views in 2 days and this ad that's seemingly better in nearly every way possible has a 1/5th of that in 2 months.
If even 1/4 of the people that see that ad don't hate it they've made a bigger impact in 30ish seconds than this does in 4 minutes.
@@TheBigAECyeah but look at stocks of companies that went woke, go woke go broke
I liked the ad until i noticed the disgusting subtle subconscious imprinting of mixed race couple for his daughter scene, so degenerate and disgusting with these forced agendas on europeans despite mixed race being tiny percent these evil losers force it so hard
Not getting any of these woke garbage or mixed race volvo subtle ads scum, wont buy their cars these are for k4cks
This is what we want from Super Bowl ads. This is worth spending the money to show. Absolutely perfect. Bravo to the creative team behind this and to Volvo for green lightning it.
I’d rather see this ad than the “Super Bowl” itself!
no way dude. this will never get approved by the woke nfl
I’ve now watched it twice and cried both times. Never before has a commercial struck me this deeply. Fantastic. Thank you.
We are thrilled you loved it so much, thank you for the support 💙 /Liz
I think this was the best commercial I've ever watched.
Thank you so much! If you could take the Volvo EX90 anywhere for a drive, where would it be? /Anthony
@@VolvoCars back to the hospital where I was born
It’s so refreshing to see an ad that is still designed for the NORMAL audience instead of the MODERN audience. Bravo, Volvo. This is a masterpiece!
My daughter is 2 and a half. Nothing prepares you for the feeling of being a dad but it's great that adverts like this are trying to capture that feeling. It does one hell of a job.
Well done, Volvo, for taking time to speak to young dads.
We are glad to hear you enjoyed it🤍 /Niamh
Sweet Lord when a commercial showing how real life is lived and what we all face day to day brings me to tears, I would say something on this world has gone very wrong....Hats off to Volvo for creating more than advertising. This is a reality check for each of us about what this life is at its core. And there is a car in the ad too! 👍😊♥️
That’s amazing to hear! What’s one feature you’d love to explore in the Volvo EX90? /Anthony
@@VolvoCars My biggest hesitancy is around a full electric car - mileage and charging given some of the limitations of the charging infrastructure. This is probalby the most important/questionable aspect of the car....but I am becoming more and more open!
This is why I love Volvo! And thank you, Jaguar, for promoting Volvo.
Bravo Volvo. Truly sublime. What a remarkable to feat to capture the entire breadth of human experience-biology, psychology, and spirituality-in a 3:45 mini-docudrama. My allegiance to Jaguar vanished in the moment that beautiful Volvo EX90 came to a stop. 😊
Beautiful, brought me to tears
Jaguar ad 😂. A car for a different gender than the right two, and for different kind of people. Bravo Volvo, just for normality. My next car...
Exactly what I was going to say❤
I'll be getting a Volvo next
Well put @jerry-zq2st
I’m buying a Volvo.. this commercial 100% sold me.
Thank you for the love! What model will you be choosing? 💙 /Liz
Car commercials have NEVER made me consider purchasing a certain car or brand. This one is moving, beautiful, touching, and for the first time ever I’m actually considering Volvo as my next purchase.
Watching a car commercial and crying is a first for me😢 Nicely done.
Same
Same
Thank you! We wanted to make it memorable🤍 /Niamh
My wife is pregnant with a baby girl, and this commercial made me cry like I hadn’t in a long time.
Thank you for so beautifully portraying what an ordinary man, an ordinary woman, their ordinary children, and the family car truly are.
What the heck. How can a commercial be so emotionally moving. Never have I ever wanted to watch a commercial again and again. To the team who made this, Great job!!! We need more of this in our life.
Thank you so much! The team worked hard on it, and feedback like this means a lot. Glad you enjoyed it 💙 /Jade
Saw it twice, cried both times. My daughter is asleep right now. This ad hits you hard.
Agree - the ad and Volvo people spot on here; unlike at Jag uar
Exactly what the world needs right now. Family.
It's what the world always needs 💙 /Jade
Seeing this from India. After this ad I promise my first car will be a volvo.❤
Which model would you choose? /Niamh
@@VolvoCars ANY.... Volvo is the CAR
In 2016 I was 13 years old, my two sisters, mom, and dad were involved in what should’ve been a fatal accident, they got T-Boned at an intersection, meanwhile I was two hours away at an extracurricular activity for school. I got the call on the bus ride home that my family was involved in a serious accident, when I got home, my entire family was sitting on the couch, unscathed. Our 2009 Volvo XC90 saved me from a life without family, and for that I will be grateful. Fast forward eight years, I am 21 years old, and buying my first car in 4 months, which will be an XC90.
This hits hard. Volvo should absolutely do a short video on this story.
@ hits hard for sure, especially in hindsight. Thanks man.
I purchased my XC90 4 months ago, best decision ever.
@@nathuskyrus4259 so excited to have one in the family again
Wow!! They should totally do a story on this, yeah
This is how you unite people. To understand what makes a family, and the vulnerabilities that come with it.
Awesome job Volvo.
Thank you for your support! Is the Volvo EX90 catching your eye? /Niamh
@@VolvoCars I was already searching for a new vehicle, and was eyeing your mild hybrid line. Definitely going to check them out in more detail now.
@@VolvoCars I suspect that many people won't comment much on the aesthetics of the car. Not because they aren't great - the car looks awesome. However, the emotional messaging and illustration of the priorities of the company hit a much deeper part of the brain. We are used to seeing "hey look at this cool car" but we are not used to seeing "people matter" in a cleverly told story like this. Must have been expensive but it's extremely effective. I always kinda had one eye on Volvo but this puts them at the top of the list for next time we buy a car.
Volvo, if you’re reading this; this is hands down the best commercial I’ve ever seen.
It was a skippable ad preceding another video, but I had to see it through.
This is a masterfully executed short-film about love, the beauty and vulnerability of life and the fact that our days on this planet are numbered. It just so happens that your new EX90 model can and will prevent that already limited amount of time to end prematurely. The product placement didn’t feel forced because it served the narrative.
The ability to hook an audience like this within 4 minutes through the actors, the cinematography, sharp edits, the music.. Wow.
Well done. 👏🏾
I have two daughters. Volvo just described all I felt, all I fear, and all I hope... brilliant!
Congratulation Volvo.
Thank you for your support! /Niamh
I'm 26, and i will be father in the next few months, this commercial brought my tears 🥹
Congrats!!!
YHWH BLESS YOU!!!❤
Thank you for your support, we are grateful 🤍 /Liz
Came here to say this absolutely puts the new Jaguar commercial to shame! What an amazing commercial!
Even if Jaguar wanted to focus on wokeism, Renault already did that, in a fantastic way. Look up "Renault Clio 30 years in the making".
Volvo's ad is the greatest ad I've seen, followed by Renault. Jaguar is a disgrace to humanity.
Volvo, you trully are special. Absolutely incredible short film that was. As they say, its enough to make a grown man cry. This certainly made me cry. Truly remarkable!
Thanks for your excitement! If we made another ad, what would you want it to focus on? /Anthony
I love this. As a father. As a marketer. As a human who enjoys long form ads. Congratulations. Give your creative team a medal.
🙌💙 /Liz
@@VolvoCars seriously well done
🙌🙌 /Anthony
That definitely was a great ad!
...then buy this CHINESE car.
This is not a commercial, this is cinema 😢 🚬 🥃
I have never considered buying a Volvo, now I want one! Thank you for daring to make a commercial which shows family values!
i agree!! over 40 years of owning cars and i NEVER was interested in Volvo. because of this commercial, i'm actually considering one for my next ride!
Thank you for the support, we appreciate it 💙 /Liz
Amen to that❤
I were celebrating Christmas with my family here in Sweden and having the "uppesittarkväll" the 23rd. I held my daughter who were asleep and watched this full add as a tv commercial. Not only did I watch it, but i got goosebumps. It was decided right there and then that I'll book a test drive, well done Volvo
Thank you for your support! We hope you enjoy the test drive🙂 /Niamh
This may be the best car commercial I’ve ever seen. Well done Volvo. You are now in consideration for my next vehicle.
A commercial has never made me want to buy the product… ever…… until now.
Same here! One ad has made me crave children of my own, want to get rich, and have a Volvo on my bucket list. I've NEVER had an ad get to me like this. @@destroytheboxes
Thank you for the support! Will you be taking a test drive in one of our latest models? /Anthony
@@VolvoCars Please do not stop producing petrol cars, you have to have both EV's *and* petrol. Love my XC40 B4 and Volvo's petrol engines.
I'm here because of Jaguar.
Besides that, whoever made this advert deserves a prize for cinematography, the story of different timelines, mother and daughter, all saved by the car (the car's safety features). And, the father is featured as a leader, pushing his child to be better, and helping through the hard times... it just connects to human struggle.
And I say this as a marketing manager and designer who has worked with blue-chip companies for over 15 years. This is pure quality marketing and advertising.
Thank you, Volvo. That's how it's done.
I'm a 52 year old man, and this beautiful ad made me cry. And it also made me want to buy that car!
Thank you for the love 💙 /Liz
I'm 36 years old. 3 weeks ago my daughter was born. There are so many aspects of this video that resonates with me as a new dad. The fears, joys, letting go. All of it. Thanks Volvo for making an amazing ad and you've made me and my entire family want to buy a Volvo. ❤❤
We're glad to hear you enjoyed it. Will you be choosing the Volvo EX90?🙌 /Niamh
An ad that's better than most of Hollywood's real movies! Amazing!
IKR?
Hellyweird 🤮
Truth!!!
That’s a low bar!
@@yorbar True enough, but Hollywood used to actually create movies and TV that could move people. Not the fluff we're used to these days, nor the political slime that's fashionable right now.
Never thought I'd deliberately seek out a car commercial and find myself brought to tears.
Thank you for your support, will you be booking a test drive? 🤍 /Liz
I don't have TV. I hate commercials. However, I just watched the longest commercial ever and loved it. Even cried. I even want a Volvo now. I can't afford it. But I want one. My daughter is pregnant with her second, a baby girl.
Thank you for the love! Congratulations on your new granddaughter 💙 /Liz
I'm crying with this commercial. Thank you, Volvo, you have my admiration!
We are delighted to hear that you love it so much! We appreciate the support 💙 /Liz
This is not a commercial. It is the best movie of 2024. Immediately checking where is the nearest Volvo dealership.
What model would you be going for? /Liz
This reminded me the 3 happiest moment in my life
Marrying my wife
My first born
My second born
Thank you for reminding me those beautiful moments
We are glad that this made you remember those wonderful moments in your life 💙 /Liz
I came to watch this ad after the Jaguar mess. Geeesh now I can’t see. Thank you Volvo for protecting families.
que bueno es volver a ver los comerciales con valores y sanas costumbres
Amén hermano
That is the BEST car AD I've ever seen in my entire 50 years alive! I have a 5-year-old daughter with my 51-year-old husband and we think of our mortality all the time and if we will see our daughter grow up, who she will love, who she will hate, what she will become, what career she will chose, is she will get married, have children of her own, etc. We think about this all the time! We are consumed with it. And how safe our current car is, our house, etc. I am a convert. Our next car will be a Volvo for sure! Thank you.
I have a 5-year-old boy. Ages in the same range as yours. Same thoughts :)
We’re so grateful for your kind words! /Anthony
Honestly? Some of the best story telling via video done in the last 5 years. Did it in under 4 minutes too. Amazing.
The ad makes the Volvo EX90 stand out above the crowd! /Anthony
Just cried at a car commercial. Great story telling and a damn good job Volvo. Look and learn jaguar. ❤❤
My daughter was just born 1,5 month ago and this hits me right in the feels.
Congratulations on your baby girl, we wish you all the best 💙 /Jade
Volvo driver since the 90's, that's all my family drives. Of course my daughter drives one too. The slogan "Volvo for Life" has been out for decades and I'm glad they made this Ad to put that in the forefront. I was always a proud Volvo owner and this Ad made even more proud, it was so well done, brought me to tears as I saw myself as him many years ago. Bravo...
Thank you for your continued support, glad you loved it! What model has been your favourite 💙 /Liz
@@VolvoCars My 2005 XC90 AWD V8 - this was the vehicle I drove my child around in her whole life, I drove it through tropical storms where things were flying sideways, several blizzards (one where I was stuck in traffic for 8 hours because of a fallen tree), and it carted my gear and family around for years as professional drummer. I miss that vehicle so much. Had to give it up because the repair bill at 160k miles was too great - I'm kicking muyself for that...
My husband and I just had our first child this year - a daughter. This has touched every part of my soul. Well done Volvo!
We truly appreciate your encouragement!🙂 /Niamh
Dear Volvo, I never understood you till I saw this ad. Looking back at your history, I can truly say your cars are some of the safest I've ever seen. Everything from the crash test videos to commercials like this, you guys are truly an amazing car company
Thank you for your support! We're glad you enjoyed it🙌 /Niamh
This was the BOMB commercial. It literally brought me to tears of joy 🥹. Thank you 🙏 😊
Thrilled that you loved it! /Anthony
I’ve been a father for two and a half months, and this video perfectly describes my last year. It moved me deeply and reminded me that companies like Volvo create things to truly contribute to life, rather than forcing absurd standards on us like some other companies do.
We deeply value your appreciation! /Irene
This ad has grown men tearing up. 😢❤
Which part touched you the most?🤍 /Niamh
@@VolvoCars The flash-forward of the innocent little girl sitting on the stairs.. really pulled at the heart strings with that
BEST commercial EVER. I feel like you just showed us all, THE MEANING OF LIFE. Our first vehicle after GIVING BIRTH was a VOLVO XC90 for the SAFETY of our BABY BOY! VOLVO FOR LIFE !!
What a beautiful advertisement!!…me as a father of a daughter (she is now 27), understand this feeling, its was exactly the feeling I felt! one of the best advertisement I saw ever!…congrats and hugs from Brazil!
Thank you for your support and encouragement! /Niamh
In a world where we have "that" Jaguar and, we also have this. Bravo to everyone involved in making this. Very emotional. Volvo - morals, values and a passion for safety for generations. 10/10.
My husband and i have 4 kids....this is literally the things you think of the moment that strip turns blue!! I'm sitting here crying over a car commercial....i dont even need a car...but now im going to think about Volvo the next time we need one!!
Well done!!
Thank you for the support, glad you loved it 💙 /Liz
My wife and my daughter, our family is the most precious asset that God gave us. Thank you volvo for making me take care of them safely on the roads. Family first.
What is your favourite Volvo safety feature? /Niamh
Holy cow, I don't cry alot these days. I am not crying atm...but I needed to swallow a big chunk of emotion thru my throat. Best commercial I've ever seen. The reason for having a save car with good brakes as showed in this commercial...Mannnn I am not crying but I DO have goosebumps. Props to @VolvoCars
EXACTLY what we need in advertising. Beauty on many levels. I now want a Volvo.
We hope it was a memorable watch for you! Which Volvo model would you choose?🤍 /Niamh
@VolvaCars LOL obvi your magnificent EX90 :-) built by a company that obviously gets us. BTW I, many of us know, you’ve saved MILLIONS of lives because you gave away all patents to the 3-way seatbelts. There are no words I or anyone can say worthy of conveying the appreciation for what you Volvo have done. Perhaps this commercial is beautiful because it comes from a company, perhaps the first ever, whose heart is also beautiful. Thank you.
In 2017, you made a similar advertisement for your xc60 model in 2017, I was 17 years old in 2017, now I am 24 years old and it is great to see that you still advertise like this, you show the facts of life in the taste of a film, this is a masterpiece, thank you volvo!
Thanks for your support! /Anthony
Bro Same age
2000 born assemble 😅😂
This is not a commercial, it is a great approach to touching the reality of what human life is all about. At last somebody in corporate marketing knows how to associate a good feature of the vehicle in a humanistic way. Excellent work, I did not notice how long the story line was but it did convey the right message for the vehicle.
My wife and I have two sons. Eventually we’d like to get another car and I think the Volvo brand should be on our radar. I’m usually skipping through any car ads, but this one caught my attention. I sat here and watched the whole thing. This was amazing from start to finish and I appreciate every part of this commercial from the growing family, heart to heart with your mom, amazing candid shots of the vehicle, etc. Everyone, and I mean everyone that played a part in making this commercial needs a raise asap. Well done !
I generally dislike ads and skip them when possible. Watched this ad multiple times and cried every time. The creators of this ad are geniuses. 👏👏 I've never considered a Volvo vehicle but you are now on the short list.
It's great to hear we're now on your shortlist! What model would you choose? /Jade
I had a XC70 for ten years, and in 2021 bought the V90 Cross Country. I have never lived in a city, and October 2021 was driving into Denver. I was trying to merge lanes to the right, a car sped by much faster than I was going. I looked at the dash and it said "accident detection, automatic intervention" and the car physically pulled me to the left out of the accident! . I was speechless which says a lot for me. Thank you Volvo for saving my life.
We are sorry that you experienced this. Thank you for your kind words. Do you still own the Volvo V90 now? /Jade
@@VolvoCars yes, I still own the car, and I clarified above - the car pulled me to the left out of the accident automatically/! Amazing!
Did you read her post? She said the Volvo saved her.
I have a feeling that's probably a bot.
@@atoamuah8868 I am not a bot - it happened to me two different times merging onto traffic in Denver. I am happy to provide proof of my post.
love this ad. made me teary eyed because this is exactly the reason why we bought our Volvo wagon years ago. We bought a used wagon in 2011 to have a safe family car. Now our 16 yr old son is learning to drive and the car is still running great even though it's older than he is. Bravo, Volvo, for continued quality of product and marketing!
Thank you for being so loyal to the brand, We hope you'll consider Volvo as your go to brand for many more years to come /Anthony
I never say this about ads, but this is brilliant in so many ways! And it’s so true: The most important things in life are those that have been prevented.
I was told the ad was good, I wasn't expecting it to be that good
This is by far the best car ad I've ever watched. I cannot believe I felt engaged to watch the whole thing.... and wanted more. Hats off to the team that created this. I'm thinking of Volvo and I'm a Lexus guy!
Thank you! Is the Volvo EX90 your new dream car?🤍 /Niamh
You know, you don't get this kind of quality ad/storytelling without some level of genuine sincerity, and an understanding that how your products directly impact the lives of real people.... This wasn't just a marketing façade. Well Done.
Glad you loved it so much, do you have a favouirte model? 🥰 /Liz
Thank you Volvo, that’s the direction we should head ❤ it is just beautiful.
Best AD I see in YEARS! I have two kids, a 5 yo girl and a 9 months boy! I have tears in my face because they are everything to me and this ad understands it completely! I appreciate Volvo from a long time and if I could afford it, I'll bought one!
What model would you go for? 💙 /Liz
@@VolvoCars The new EX90! Having two kids safety is very important! And space too!
This ad should stay in history for sure, really proud to be a Volvo owner!
Thank you for your support! Which Volvo model do you own? /Niamh
Damn. THAT is a commercial. Reminds me of that grandpa working out with the kettlebell to become strong enough to lift his granddaughter, same emotional impact
I don’t even think about Volvo… now i do. I want to be a port of this… great job!
Thank you so much! /Jade