What else would you like to see around Design Thinking / Design Sprints? Do you agree with our breakdown?! What's your favourite pasta?! Let us know in the comments below! Check out our deeper explanation of 'Design Thinking' here: th-cam.com/video/gHGN6hs2gZY/w-d-xo.html
I,m from Argentina, my grandpa' were Italians, Spanish and Irish, big mix ☺️☺️, so l became who I'm now, knowing about great pasta! But let me tell you this, the great pasta is that what you're eating at the exactly moment, with or without, together or alone... just as the Sprints I'm learning about, with you guys! ☺️💕☺️Have a nice day!
I think if we will look more closely to the names THINKING and SPRINT, we can see and understand the main difference as well. D Thinking - a way of thinking (mindset or philosophy, naturally growing or developed by practices). D Sprint - a way of quickly reaching a target or goal. Some of these these analogies came to mind, would they make any sense to you? - Healthy lifestyle and diets; - Creative thinking and art classes; - Active lifestyle and personal trainer; - Mindfulness and yoga classes/meditation app? Personally I don’t have much practical experience in design sprints, so I might be wrong 😄 Thank you guys for doing these videos! I have learned a lot from you!! Please continue! And format is great!
I was actually looking for an easy to understand comparison between these two - and understand better how they actually work together. Great stuff, as usual.
I agree with your summary of design thinking (structured brainstorming) and design sprints (prototyping process), which suggests that the quality of design sprints relies on the quality of design thinking (or agile or lean).
Love this. Very helpful as I get this question a lot. It's important to note the customer-centricity of Design Thinking vs. Design Sprints which appears to assume we already know the customer and basically what they want
Hey AJ & Smart, I'm so grateful for your existence and for the value you are providing to the community! I think it will be very valuable for everyone if you share your knowledge and expertise about colors, how do you choose them, how to find them and so on... It would be so appreciated.
@AJ&Smart thank you for sharing. BUT... :) I do not agree with the "ingredients, recipe" analogy fully. DT, indeed is the toolbox toward solving problems. It is not solely used for the productization of everything. DT has a myriad of methods (ingredients) when combined sequentially become solutions (recipes). You do not need DS alone to create recipes. I would argue, as is evidence in SPRINT, DS is great for weeding out problems with existing products -- not creating net new products. The distinction I would make about the two is that DT is training day where DS is the actual event.
Absolutely love your explanation (I've seen you use the same analogy in an older video and it was already rock solid)! I used to use a different analogy - not quite as clear and easy to understand as yours (I will use the pasta analogy in the future), but it got the job done. I compared design thinking the driving school where you learn the theory of how a car works and how you drive it, while design sprints is more like actually driving a car with an instructor next to you.
I did a Desing Thinking Certification a few months ago, and at the end, I had that felling your are talking about, I thought " OK, then companys are going to hate me with all this "ideate/iterate/and so on..." But as a philosophy and point of view, is great, but not for companies looking for something rigth now, just for designers. More and good tools are always good stuff.
i like the laid back format! (content was helpful, too!). creative confidence and sprint were the two books that were required for the ux bootcamp i did, so it definitely felt familiar.
Hi, great video! I have a question... is it possible or correct to apply Scrum instead of Design Sprint, after a Design Thinking? In order to build and validate a product? Or are they (DS and Scrum) use for different approaches?
Ah! Now that may be an answer to adding some real value to the design process. No matter how adaptable and resourceful, the one truly consistant fact with my clients is that they only see value in results. The process in their eyes is mostly overhead and needs to be itimized and priced out. For most, its not something they can easly justify spending a lot of time and money on. So If incorporating design spints into the sessions to make reasonable use of their time. I say yeah, that adds value (based on my limited understand). Looking foward to exploring more on this. Ps. Does the sprint book on audio books? ;)
I loved this explanation. So now I understand that the Design Thinking is like the theory and the Design Sprint is the practice. And they sometimes complement each other. Right??
Sort of. Design thinking has a general process (double diamond) that is similar to the DS. The trick is (as J points out) that DT gives you many options for understanding the problem, generating ideas, etc. Also the overall time required to use the DT process is very open. The DS gives you one way to understand the problem, one way to generate ideas, etc. along w timing and roles. DT is the gym and DS is a training program.
I watch your every video .You explain very nicely and briefly. I want to learn Ui ux design please tell me any good online course related to Ui ux design One question I want to ask- which part is more important in Ui ux design,i.e to understand tool first or to understand theory first
I have a question: If we have the philosophy part (DT) and the recipe (DS) what do you guys think about the possibility of explore new recipes based in DS principles to make different kinds of dishes?
We love that idea. We do it a lot already breaking apart Sprint exercises and Design Thinking principles and turning them into new workshops. Check out our famous workshop, 'The Lightning Decision Jam' here: th-cam.com/video/33hBnZzoFAg/w-d-xo.html and also our Workshopping portal 'Workshopper_Com' here: workshopper.com/
Thanks a lot for your video i have a lot of question :))))))) I'm agreed with you we can use design sprint for validating a feature or a new product but we use design thinking process normally for wicked problem , means when we don't know correctly about the problem, users, and we can't find any connection between old data for find the right problem, in these type of process how we can use a specific recipe ? In design thinking we learn about persona, user research and a lot of ways for finding the right problem, and we have a lot of tools and ways because each problem is difference from other and means we can use the specific recipe, please explain these difference for me thanks
We used a Canon G7X MKii on Auto for this one! It's really good for just nabbing video on the go without lights etc. We recorded the audio separately though.
6:00. don´t fully agree here. Maybe I misunderstand some of your explanation, but you really don´t move directly from the empathy/user understanding phase to implementation. Not at all. There are several steps in between.
I liked the way you presented Design Thinking with such clarity. I am working for a company in Venezuela and we have been doing a lot of it, but most of the time we get kind of stuck, so this makes a lot of sense. I would like to see more about product strategy. I mean, we design the whole business, think of a bunch business lines and make huge financial projections, but what happens is that most of the time the client and us are unclear about the strategy behind the whole thing, so it feels like some things are missing.
Design sprint and design thinking are two popular methodologies used by product teams to solve complex problems and develop innovative solutions. Although they share some similarities, they are different in several ways: Purpose: Design thinking is a problem-solving approach that seeks to understand the user's needs and challenges before developing solutions, whereas design sprints are a time-constrained process for rapidly prototyping and testing new ideas. Duration: Design sprints are typically completed within a week, while design thinking can take several weeks or months, depending on the complexity of the problem. Team Structure: Design sprints are usually led by a facilitator who guides the team through the process, while design thinking involves a cross-functional team that collaborates throughout the project. Outputs: The output of a design sprint is usually a prototype or a minimum viable product (MVP) that can be tested with users, while the output of design thinking is a comprehensive solution that addresses the user's needs and challenges. Focus: Design sprints are often focused on solving a specific problem or creating a new product, while design thinking can be used to tackle a wide range of challenges, including process improvement, service design, and organizational change. In summary, design thinking is a broader approach to problem-solving that involves empathy, collaboration, and iteration, while design sprints are a more focused process for rapidly prototyping and testing new ideas. Both methodologies can be effective in different contexts and can be used together to achieve optimal results.
He does say that and my first reaction was you bl**dy hypocrite! But Jonathan has previously stated that Design Thinking is the foundation for the Design Sprint (See his other vid "Why Your Design Thinking Project Fails") and gives it and IDEO props and respect. He's a "Respector of IDEO" (watch the vid, have a chuckle). Just hates companies that get on the Design Thinking band wagon to make a bit of dosh and leave companies disenfranchised with product design. I give him props for that. I'm a "Respector of Jonathan" ;)
I'm sorry for sounding rude, but you repeated yourself so much throughout the video. 10mns are too long. Could have been more concise. I hope it helps 🙏
What else would you like to see around Design Thinking / Design Sprints? Do you agree with our breakdown?! What's your favourite pasta?! Let us know in the comments below!
Check out our deeper explanation of 'Design Thinking' here: th-cam.com/video/gHGN6hs2gZY/w-d-xo.html
Thank you for this. Please give more comparison in software development.
I,m from Argentina, my grandpa' were Italians, Spanish and Irish, big mix ☺️☺️, so l became who I'm now, knowing about great pasta! But let me tell you this, the great pasta is that what you're eating at the exactly moment, with or without, together or alone... just as the Sprints I'm learning about, with you guys! ☺️💕☺️Have a nice day!
I think if we will look more closely to the names THINKING and SPRINT, we can see and understand the main difference as well. D Thinking - a way of thinking (mindset or philosophy, naturally growing or developed by practices).
D Sprint - a way of quickly reaching a target or goal.
Some of these these analogies came to mind, would they make any sense to you?
- Healthy lifestyle and diets;
- Creative thinking and art classes;
- Active lifestyle and personal trainer;
- Mindfulness and yoga classes/meditation app?
Personally I don’t have much practical experience in design sprints, so I might be wrong 😄
Thank you guys for doing these videos! I have learned a lot from you!! Please continue! And format is great!
I was actually looking for an easy to understand comparison between these two - and understand better how they actually work together. Great stuff, as usual.
Amazing Dani! Thanks for the feedback! If you have any questions just let us know!
@@AJSmart WIll do. Keep up the great stuff :)
I agree with your summary of design thinking (structured brainstorming) and design sprints (prototyping process), which suggests that the quality of design sprints relies on the quality of design thinking (or agile or lean).
Love this. Very helpful as I get this question a lot. It's important to note the customer-centricity of Design Thinking vs. Design Sprints which appears to assume we already know the customer and basically what they want
Great to hear thanks Lisa! We get asked this so so much, we felt we needed to step up once and for all! Glad it came in handy.
Agree. We assume that someone can represent the customer’s perspective during the sprint. The test step is pretty customer centred though.
Hey AJ & Smart, I'm so grateful for your existence and for the value you are providing to the community!
I think it will be very valuable for everyone if you share your knowledge and expertise about colors, how do you choose them, how to find them and so on... It would be so appreciated.
@AJ&Smart thank you for sharing. BUT... :) I do not agree with the "ingredients, recipe" analogy fully. DT, indeed is the toolbox toward solving problems. It is not solely used for the productization of everything. DT has a myriad of methods (ingredients) when combined sequentially become solutions (recipes). You do not need DS alone to create recipes. I would argue, as is evidence in SPRINT, DS is great for weeding out problems with existing products -- not creating net new products. The distinction I would make about the two is that DT is training day where DS is the actual event.
Love the lo-fi production. Keeping it real 👊👍😂
Handy Cam Vlog Style. Works nicely and virtually no setup required! #BigFlipChartEnergy
Absolutely love your explanation (I've seen you use the same analogy in an older video and it was already rock solid)!
I used to use a different analogy - not quite as clear and easy to understand as yours (I will use the pasta analogy in the future), but it got the job done.
I compared design thinking the driving school where you learn the theory of how a car works and how you drive it, while design sprints is more like actually driving a car with an instructor next to you.
I did a Desing Thinking Certification a few months ago, and at the end, I had that felling your are talking about, I thought " OK, then companys are going to hate me with all this "ideate/iterate/and so on..."
But as a philosophy and point of view, is great, but not for companies looking for something rigth now, just for designers. More and good tools are always good stuff.
Glad you liked it!
Probably the best explanation that I ever watched :)
Totally simplified....awesome ...I am new to UX and AJ&Smart is a BIG Help ...thanks a lot guys !!
In general, Design Sprint is a specific application of Design Thinking to generate digital products
Really cool video! In italia we name this kind of overthinking “supercazzola”!
i like the laid back format! (content was helpful, too!). creative confidence and sprint were the two books that were required for the ux bootcamp i did, so it definitely felt familiar.
Hey Matthew, yeh they're essential reading, glad they came in handy! And thanks for the nice feedback!
Thank you for your explanation. The best analogy ever.
Thank you for the video. It was very helpful, I'll share it ;)
Food analogy a bit confusing. Would have just been nice to see your explanation mapped straight to the work it is used for.
Man, if only Gordon Ramsey can explain cooking using a DT/DS analogy...
Hahahha there'd be a lot more F'ing...
I went between the two and I.D.E.A overarching... Your so fricking useful 🙏
Awww shucks! Thanks for the lovely feedback!
super clear. no doubt
Awesome explanation
Can we use both design thinking and design sprints together?
Hi, great video! I have a question... is it possible or correct to apply Scrum instead of Design Sprint, after a Design Thinking? In order to build and validate a product? Or are they (DS and Scrum) use for different approaches?
Great and useful presentation! Thanks!
Glad it was helpful!
Great video! I enjoyed this style and the quick tour!
Thanks Brian! We'll try to do more stuff like this!
How we can use design thinking and design sprint in a workshop?
Ah! Now that may be an answer to adding some real value to the design process. No matter how adaptable and resourceful, the one truly consistant fact with my clients is that they only see value in results. The process in their eyes is mostly overhead and needs to be itimized and priced out. For most, its not something they can easly justify spending a lot of time and money on. So If incorporating design spints into the sessions to make reasonable use of their time. I say yeah, that adds value (based on my limited understand). Looking foward to exploring more on this. Ps. Does the sprint book on audio books? ;)
I loved this explanation. So now I understand that the Design Thinking is like the theory and the Design Sprint is the practice. And they sometimes complement each other. Right??
Totally right! Glad you enjoyed it!
@@AJSmart You're helping me a lot. Thank you so much. I'll apply all what I've learned from this video
Sort of. Design thinking has a general process (double diamond) that is similar to the DS. The trick is (as J points out) that DT gives you many options for understanding the problem, generating ideas, etc. Also the overall time required to use the DT process is very open. The DS gives you one way to understand the problem, one way to generate ideas, etc. along w timing and roles. DT is the gym and DS is a training program.
I watch your every video .You explain very nicely and briefly. I want to learn Ui ux design please tell me any good online course related to Ui ux design
One question I want to ask- which part is more important in Ui ux design,i.e to understand tool first or to understand theory first
low fi was great, really useful!
I like the format!
Nice, we like it too, super easy to get out too!
I have a question: If we have the philosophy part (DT) and the recipe (DS) what do you guys think about the possibility of explore new recipes based in DS principles to make different kinds of dishes?
We love that idea. We do it a lot already breaking apart Sprint exercises and Design Thinking principles and turning them into new workshops. Check out our famous workshop, 'The Lightning Decision Jam' here: th-cam.com/video/33hBnZzoFAg/w-d-xo.html and also our Workshopping portal 'Workshopper_Com' here: workshopper.com/
Thanks a lot for your video
i have a lot of question :)))))))
I'm agreed with you we can use design sprint for validating a feature or a new product
but
we use design thinking process normally for wicked problem , means when we don't know correctly about the problem, users, and we can't find any connection between old data for find the right problem, in these type of process how we can use a specific recipe ? In design thinking we learn about persona, user research and a lot of ways for finding the right problem, and we have a lot of tools and ways because each problem is difference from other and means we can use the specific recipe,
please explain these difference for me
thanks
Loved the clear distinction and how it plays together #thebiggest
Expertly explained, thank you! The setup isnt that important btw
Great video!!! What is your cam ???
We used a Canon G7X MKii on Auto for this one! It's really good for just nabbing video on the go without lights etc. We recorded the audio separately though.
@@AJSmart Amazin image! Congrats.
6:00. don´t fully agree here. Maybe I misunderstand some of your explanation, but you really don´t move directly from the empathy/user understanding phase to implementation. Not at all. There are several steps in between.
Waiting for the comment that says "BUT JONATHAN SAID HE DIDN'T LIKE DESIGN THINKING"
Hahahah it's coming....
Not this time, man :))... I really liked the analogy you made.
@@CosminMaxim hahahaha! But we were close!
I would say, you still don't. :) At least not when these tools exist by themselves. Design Sprints are the Voltron of DT. ;)
Thanks for share awesome knowledge. 👨🎓
Thanks a lot Arif! What else would you like to see?!
Great stuff, thanks! ❤️
Thanks Karen, glad you enjoyed!
Love this 👏👏👏
Thanks Tim! 🥳
I think it was great!
Thanks Cesar! What did you like the most? Anything else you wanna see?!
I liked the way you presented Design Thinking with such clarity. I am working for a company in Venezuela and we have been doing a lot of it, but most of the time we get kind of stuck, so this makes a lot of sense.
I would like to see more about product strategy. I mean, we design the whole business, think of a bunch business lines and make huge financial projections, but what happens is that most of the time the client and us are unclear about the strategy behind the whole thing, so it feels like some things are missing.
who does what in design system is the same as in scrum?
instead of Design system you could have written scrum sprint, and it would have been the same!
Design Sprint is a workshop
So many words I kinda didn’t understand anything in the end.
Design sprint and design thinking are two popular methodologies used by product teams to solve complex problems and develop innovative solutions. Although they share some similarities, they are different in several ways:
Purpose: Design thinking is a problem-solving approach that seeks to understand the user's needs and challenges before developing solutions, whereas design sprints are a time-constrained process for rapidly prototyping and testing new ideas.
Duration: Design sprints are typically completed within a week, while design thinking can take several weeks or months, depending on the complexity of the problem.
Team Structure: Design sprints are usually led by a facilitator who guides the team through the process, while design thinking involves a cross-functional team that collaborates throughout the project.
Outputs: The output of a design sprint is usually a prototype or a minimum viable product (MVP) that can be tested with users, while the output of design thinking is a comprehensive solution that addresses the user's needs and challenges.
Focus: Design sprints are often focused on solving a specific problem or creating a new product, while design thinking can be used to tackle a wide range of challenges, including process improvement, service design, and organizational change.
In summary, design thinking is a broader approach to problem-solving that involves empathy, collaboration, and iteration, while design sprints are a more focused process for rapidly prototyping and testing new ideas. Both methodologies can be effective in different contexts and can be used together to achieve optimal results.
low-fi is still cool
Wait I thought Jonathan said he didn't like Design Thinking...
Ohhhh YEHHHHHH?!?!?!
He does say that and my first reaction was you bl**dy hypocrite! But Jonathan has previously stated that Design Thinking is the foundation for the Design Sprint (See his other vid "Why Your Design Thinking Project Fails") and gives it and IDEO props and respect. He's a "Respector of IDEO" (watch the vid, have a chuckle). Just hates companies that get on the Design Thinking band wagon to make a bit of dosh and leave companies disenfranchised with product design. I give him props for that. I'm a "Respector of Jonathan" ;)
I'm sorry for sounding rude, but you repeated yourself so much throughout the video. 10mns are too long. Could have been more concise. I hope it helps 🙏
Thanks for your feedback, Nadia! 🤗
PLEASE FOR THE LOVE OF GOD INVEST ON A WHITEBOARD.
need to see a dentist rn.
Love your contents BTW