He Stole $1 Million To Buy Meme Stocks

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  • เผยแพร่เมื่อ 30 ต.ค. 2024

ความคิดเห็น • 608

  • @gaarn4000
    @gaarn4000 ปีที่แล้ว +423

    23:21 When Atrioc straight up said "he was a war criminal, not that tragic" it could not have been any more obvious that he was the one that did it. Thank you again, Dr. Battle, for giving us the real truth

  • @cactus_irl
    @cactus_irl ปีที่แล้ว +2201

    Atrioc paying Doctor Battle to investigate the death of Yevgeny is like the dude buying meme stocks. "Paying" for something you're never going to get 😂😂😂

    • @Drogon7102
      @Drogon7102 ปีที่แล้ว +9

      Yeah i feel like he would do it without pay as well lol.

    • @BeefFondler5000
      @BeefFondler5000 ปีที่แล้ว +54

      @@Drogon7102 Pulitser award winning Dr. Battle's work doesn't come cheap

    • @miguelbahena6015
      @miguelbahena6015 ปีที่แล้ว +6

      I mean it's not like he's just wasting money, his segment is funny , it's content and it brightens up the mood a bit

  • @zacharyenglish2904
    @zacharyenglish2904 ปีที่แล้ว +729

    My mom literally cancelled Max when they sent her an email asking her to reup for the year, because she thought it was a new streaming service she’d been signed up for, and didn’t realize it was actually HBO

    • @irecordwithaphone1856
      @irecordwithaphone1856 ปีที่แล้ว +14

      It is a truly goofy rebrand

    • @sm1522
      @sm1522 7 หลายเดือนก่อน +5

      I still call it HBO, Max is such a bad name

    • @talyahr3302
      @talyahr3302 6 หลายเดือนก่อน +14

      And the name HBO is worth so much on its own Ive got no idea what logic they were telling themselves itd be a good move to make.

  • @swilliams9600
    @swilliams9600 ปีที่แล้ว +815

    The million dollar fraud reminds me of the white-hat hacker that discovered a hole in a bank's security, by sending a negative dollar amount, and thereby receiving that money.

    • @RichardULong
      @RichardULong ปีที่แล้ว +70

      thats just a videogame dupe glitch but in real life

    • @sh3rbert
      @sh3rbert ปีที่แล้ว +50

      Me and a classmate made a digital bank for a school thing and that was a glitch found like day 2 banks gotta get their shit togethee

    • @lucasmillerthelewderofloli9327
      @lucasmillerthelewderofloli9327 ปีที่แล้ว +29

      I destroyed the economy of a small MMO by buying premium currency from other players for negative money. Fun times.

    • @FAB1150
      @FAB1150 ปีที่แล้ว +4

      ​​@@RichardULongthey work exactly in the same way, except one digital currency is only accepted in-game and the other is accepted in stores

    • @toobig7150
      @toobig7150 ปีที่แล้ว +16

      thats the kind of errors i hope to find every day.
      So far i only discovered an error where you have to pay for existing, some call it taxes.
      I Hate it here.

  • @rasputin-3404
    @rasputin-3404 ปีที่แล้ว +3050

    God Bless Dr. Battle a true hero of journalism

    • @Firnienarya
      @Firnienarya ปีที่แล้ว +57

      Love how in the discord screenshot he asked Dr. Battle to make it a conspiracy theory in some way and Dr. Battle delivered in a way that atrioc didn't expect him to XD

    • @james-775
      @james-775 ปีที่แล้ว +5

      the lebron of journalism

    • @AXEMAN299
      @AXEMAN299 ปีที่แล้ว +3

      Battle report!!!!!!!!!!!

    • @murky16
      @murky16 ปีที่แล้ว +3

      Him and punch are some of the funniest chatters

    • @AustinCutright
      @AustinCutright ปีที่แล้ว +9

      He can't stop paying him, or it shows he was the one not putin, he's trying to silence him!

  • @technetium9653
    @technetium9653 ปีที่แล้ว +628

    You stole money to make yourself richer, i stole money to make the banks richer, we are not the same

    • @spookyrobbie
      @spookyrobbie ปีที่แล้ว +9

      That just makes you an average bank employee

    • @technetium9653
      @technetium9653 ปีที่แล้ว +16

      ​@@spookyrobbie they don't usually steal money from the bank

    • @m-wan2547
      @m-wan2547 ปีที่แล้ว +7

      @@technetium9653 oh sweet child, you don't know bank employees

    • @technetium9653
      @technetium9653 ปีที่แล้ว

      ​@@m-wan2547 they don't steal from the bank to make the bank richer, it's to make themselves richer

  • @ryanmcknight9999
    @ryanmcknight9999 ปีที่แล้ว +697

    I really hope Dr Battle’s Battle Report continues to be a fixture of this series lol it’s too good

    • @sdaniaal
      @sdaniaal ปีที่แล้ว +32

      Yeah, I can't believe Atrioc had a hand in Russian poilitics.

    • @potatosordfighter666
      @potatosordfighter666 ปีที่แล้ว +4

      It's genuinely one of the best parts

  • @swiftman57
    @swiftman57 ปีที่แล้ว +470

    This is a certified Marketing Monday classic

    • @PaulAllen-sv2cy
      @PaulAllen-sv2cy ปีที่แล้ว +1

      You haven’t watched it yet

    • @luisandres1357
      @luisandres1357 ปีที่แล้ว +6

      @@PaulAllen-sv2cyhe streamed this 5 days ago

    • @luisandres1357
      @luisandres1357 ปีที่แล้ว +1

      also it is a classic

    • @acornbird
      @acornbird ปีที่แล้ว

      indeed

    • @baldability
      @baldability ปีที่แล้ว +4

      This is NOT a marketing monday classic… NOT EVEN CLOSE. This is a mere IMPERSONATION of what once was… I cannot BELIVE that you would EVEN IMPLY that this is a marketing monday classic. You know what is a marketing monday classic? “How Riot Beat Blizzard.” or even “Sam Will Not Stop Lying” but this video will NEVER be a marketing monday classic… shame on you.

  • @ChriSaito
    @ChriSaito ปีที่แล้ว +335

    So glad to see you have a journalist so dedicated to the truth that even outing the man who pay's him isn't enough to deter him. We can trust Doctor Battle and his integrity completely.

  • @gingerkilkus
    @gingerkilkus หลายเดือนก่อน +1050

    Biggest lesson i learnt in 2024 in the stock market is that nobody knows what is going to happen next, so practice some humility and follow a strategy with a long term edge.

    • @LucasBenjamin-hv7sk
      @LucasBenjamin-hv7sk หลายเดือนก่อน +4

      Nobody knows anything; You need to create your own process, manage risk, and stick to the plan, through thick or thin, While also continuously learning from mistakes and improving.

    • @hasede-lg9hj
      @hasede-lg9hj หลายเดือนก่อน +3

      Uncertainty... it took me 2 years to stop trying to predict what bout to happen in market based on charts studying, cause you never know. not having a mentor cost me 2 years of pain I learn to go we’re the market is wanting to go and keep it simple with discipline.

    • @lowcostfresh2266
      @lowcostfresh2266 หลายเดือนก่อน +3

      @@hasede-lg9hj Impressive can you share more info?

    • @hasede-lg9hj
      @hasede-lg9hj หลายเดือนก่อน +3

      Annette Marie Holt is the licensed fiduciary I use. Just research the name. You’d find necessary details to work with a correspondence to set up an appointment..

    • @leojack9090
      @leojack9090 หลายเดือนก่อน +1

      thanks For clearing that up, I curiously searched for Annette Marie Holt on the internet and thankfully, I came across her my goal is to retire in 5years time.

  • @LanK111er
    @LanK111er ปีที่แล้ว +183

    YOU HAVE TO KEEP PAYING HIM. HE'S THE ONLY REAL JOURNALIST LEFT!

  • @pikashooter7674
    @pikashooter7674 ปีที่แล้ว +37

    I love how slowly marketing Monday is getting more and more segments. First wazzup Beijing and now the battle report he just keeps coming up w fire content

  • @MacNSteeez
    @MacNSteeez ปีที่แล้ว +81

    The well informed, well explained, detailed information in this video was second only to the battle report, best addition to Marketing Mondays in a while.

  • @nickygian
    @nickygian ปีที่แล้ว +20

    I love the global economics and news sections, especially from a business and marketing pov. I would love to see them more often, I know you already have a weekly China segment but its also super interesting when you include other countries like Japan and Niger. Another video like the one about the Chinese debt crisis, would be sick too, maybe about Japanese inflation or the impact of Brexit on the British economy so far. Keep up the good work Glizz King

    • @crackajacka87
      @crackajacka87 ปีที่แล้ว +4

      It's hard to judge the impact of Brexit when the whole of Europe is burning... The UK's GDP growth this year is at 4.1% according to the World Bank, France is at 2.1% while Germany had just 1.8%. The UK's GDP has stayed strong since Brexit with it's only major fault happening during pandemic when all 3 major countries in Europe dropped but the UK dropped the most at -11% while France dropped 7.8% and Germany dropped 3.7% but that was all to do with the pandemic as the rest of the data shows the UK's GDP being high and doing better, for the most part, than Germany and France since Brexit and considering the UK has the second best GDP in Europe, below Germany in first and France in third, it shows that the UK isn't struggling as much as some bias analysts claim. GDP is often used to show the health of a countries economy.
      Others might bring up the high debt or inflation as another example but even this can be misleading, the only metric that shows the UK struggling more than the other two major powers in Europe is inflation as it rose as high as 11% during the highs of our current inflation woes while Germany reached it's high of 8.8% and France reached just 6.3% (France did very well to manage inflation and this shows a better management of the situation than anything else). Currently the UK sits at 6.8% while Germany is at 6.1% and France at 4.8% which shows inflation stabalising in all 3 countries but again this was all the cause of the current finacial climate in the whole of the EU than Brexit alone. As for debt, the UK sits at 101% of it's GDP while France sits at 112% and Germany at 66.3% (Germany has always had an amazing economy so it's debt has also been low) But as we see, France has struggled just as much as the UK which again shows that this is more to do with the finicial woes in Europe as a whole than of Brexit.
      The end result is that the UK is doing much better than analysts predicted and that most of this fear is coming from the EU itself hoping it'll stop other EU member states from breaking away.

    • @Jartran72
      @Jartran72 2 หลายเดือนก่อน

      @crackajacka Yeah if you just ignore how the average person and most cities are doing, the UK is doing fine ;)
      Totally not falling apart. Totally does not have a hoapital that is so broke they have to rely on payments from a repair company everytime the ceiling collapses.
      Just keep coping and look at meaningless percentages and it will be fine.

  • @saity6022
    @saity6022 ปีที่แล้ว +33

    Whoever is doing the thumbnails is doing amazing jobs, all of them have been so well done, especially the China Debt Crisis one

  • @Archetapp
    @Archetapp ปีที่แล้ว +4

    The moment he mentioned Fast & Furious, I got an ad that said, “Hey, put family first….” What a way to place an ad TH-cam. 👏

  • @stephengreene108
    @stephengreene108 ปีที่แล้ว +62

    Nothing like a atrioc upload to make my day 100x better

  • @HeisenbergFam
    @HeisenbergFam ปีที่แล้ว +189

    Imagine getting a million just to invest in meme stocks, experience of a lifetime

    • @AngelShrimpChips
      @AngelShrimpChips ปีที่แล้ว +1

      He didn’t get a million blud

    • @thefoxsaysno9951
      @thefoxsaysno9951 ปีที่แล้ว +1

      @@AngelShrimpChips well he got it, just by stealing it

    • @Hifivemaster_
      @Hifivemaster_ ปีที่แล้ว

      I swear to God, me and you have the same goddamn algorithm

    • @trillonaire166
      @trillonaire166 ปีที่แล้ว

      not again

  • @Mcmos9000
    @Mcmos9000 ปีที่แล้ว +46

    If Atrioc thinks he’s paying Dr. Battle too much now, imagine how much more his fee is going to be after he wins a Pulitzer

  • @byrontheusurper6505
    @byrontheusurper6505 ปีที่แล้ว +4

    3:44 seeing infinity train on atrioc vids always catches me off guard, fantastic show, deserves all the recognition in the world and so much more

    • @DrGandW
      @DrGandW ปีที่แล้ว +2

      Sadly it’s become one of the poster children for Max’s shafting of the animation block

  • @VIady
    @VIady ปีที่แล้ว +122

    We NEED more battle reports

  • @varsea8130
    @varsea8130 ปีที่แล้ว +21

    The Dr.Battle segments are killing it! You should really continue them Atrioc. (Not an alt)

  • @nanitedude
    @nanitedude ปีที่แล้ว +38

    WAIT A SECOND, WHY IS MARKETING MONDAY COMING OUT ON A MONDAY???

    • @kaigudapati7890
      @kaigudapati7890 ปีที่แล้ว +14

      Cause this was streamed live as a Tharketing Thursday

  • @mistyavinger
    @mistyavinger ปีที่แล้ว +61

    Please don’t stop paying doctor battle I need my weekly dose of misinformation

  • @zobo7604
    @zobo7604 ปีที่แล้ว +3

    6:34 what Atrioc mentioned here happened to Alex from I did a thing in Avatar, basically he was an extra and they 3D scanned him and put his scan in a bunch of scenes and altered it enough so they only paid him for one scene. Alex tells the full story on the cold ones podcast episode that he was on.

  • @wileycoyote4737
    @wileycoyote4737 ปีที่แล้ว +3

    Can't wait till next week for the next Battle Report

  • @cembep5500
    @cembep5500 ปีที่แล้ว +6

    living in japan. over the last five years, i've had three promotions which has led to my pay increasing by around $700 a month, but i still find myself unable to save and living paycheck to paycheck. i have no idea how people working entry level jobs get by nowadays, especially in the cities. i wish it wasn't so hard to imagine a union forming in this country, but strikes and anything that otherwise interrupts the status quo are culturally taboo. this is particularly true for my profession, which is composed primarily of foreign workers on temporary work visas. it's hard to organize with the knowledge that it could mean rejection the next time we try to renew our visas.

  • @Arvl.
    @Arvl. ปีที่แล้ว

    3:44 that middle one, I recognize that, but i’ve forgotten it for a long time, it was great

  • @nathaniallarkin6060
    @nathaniallarkin6060 ปีที่แล้ว +8

    Dr. Battle had the chance to do the funniest thing possible and did it
    Legend

  • @koala5390
    @koala5390 ปีที่แล้ว +6

    how does every marketing monday become about 25% more depressing than the last

    • @blebonick7088
      @blebonick7088 ปีที่แล้ว +3

      It started out as a goofy show with a few serious moments, and became an investigation into late stage capitalism which is a little goofy sometimes

  • @oliver-nation4377
    @oliver-nation4377 ปีที่แล้ว +2

    Love the Dr. Battle segment.

  • @WinWin-cv5us
    @WinWin-cv5us ปีที่แล้ว +5

    BATTLE REPORTS BACK LETS GO

  • @kez5729
    @kez5729 ปีที่แล้ว +8

    i love marketing monday - I'm always happy when they upload :)

  • @l0g1c96
    @l0g1c96 ปีที่แล้ว +9

    Dr battle report is the best. Please keep it.

  • @Thiquid
    @Thiquid ปีที่แล้ว +12

    I can't believe Atrioc would just admit that he stole all that money

  • @lockout125
    @lockout125 ปีที่แล้ว +1

    That battle report was something else jeez

  • @simmons866
    @simmons866 ปีที่แล้ว +2

    Okay, a movie/show adaptation of this strike? I would watch. Though hopefully after the actors and writers won by then so it has a feel good ending.

  • @MrGreyScreen
    @MrGreyScreen ปีที่แล้ว +4

    God I love the doctor battle segment.

  • @luke8838
    @luke8838 5 หลายเดือนก่อน +2

    That Chinese cookie cutter neighborhood with factories and smog in the distance is one of the most depressing pictures I've seen in awhile

  • @Keaganxd
    @Keaganxd ปีที่แล้ว +7

    i’m looking forward to Dr. battles weekly reports

  • @Voguekun
    @Voguekun ปีที่แล้ว +1

    14:15 need the avengers theme to start playing here for this amazing crossover event

  • @GROOV3ST3R
    @GROOV3ST3R 6 หลายเดือนก่อน +1

    Targeting Tuesday sounds like a bomb idea for a show ngl

  • @matthewmckenzie8921
    @matthewmckenzie8921 ปีที่แล้ว +1

    Everyone chatting about how the houses look the same at 19:20 when all suburban American houses look identical is hilarious

  • @Gastogh
    @Gastogh ปีที่แล้ว +1

    "Fuck it, we ball" is one of your finest phrases

  • @Hey-sn9id
    @Hey-sn9id ปีที่แล้ว +1

    Gotta love the spelunky music in the first minute

  • @Zackadeles
    @Zackadeles ปีที่แล้ว +1

    China's just a real-life Black Mirror episode right now

  • @Pota714
    @Pota714 ปีที่แล้ว +1

    yt marketing monday on monday? W

  • @bananaguns7653
    @bananaguns7653 ปีที่แล้ว +11

    My favorite part is 100% the Battle Report

  • @Pibb_X
    @Pibb_X ปีที่แล้ว +6

    The Battle Report twice over now quite literally has made me laugh harder than almost anything else ive watched in a long ass time, PLEASE keep paying him

  • @The-C-Man
    @The-C-Man ปีที่แล้ว +1

    Mogal Mail better watch out for this Mr. Doctor battle guy

  • @DankBobRoss
    @DankBobRoss ปีที่แล้ว +9

    Atrioc is my source for real life business lore

  • @Owenbegowen
    @Owenbegowen ปีที่แล้ว

    The Heart Part V is an excellent music video, I’d love to see an Atrioc bit on some music videos as both art and a form of marketing.

  • @michaelboyle7281
    @michaelboyle7281 3 หลายเดือนก่อน +2

    3:00 I've watched this video multiple times and never realized the dude who did this was from my state lmao

  • @TheBlueFire980
    @TheBlueFire980 ปีที่แล้ว

    Those 40 seconds of spelunky music made me remember how much I love that game

  • @Theloudestquietkid
    @Theloudestquietkid 2 หลายเดือนก่อน +1

    I love all the genuine business news

  • @jellyellie4949
    @jellyellie4949 ปีที่แล้ว +2

    Ngl the battle report did make me laugh enough that my eyes squinted, pay the man.

  • @thecluckster3908
    @thecluckster3908 ปีที่แล้ว +1

    Editing on point this vid

  • @Twyzan
    @Twyzan ปีที่แล้ว

    Damn I loved that Doctor Battle guy, he really pops. You should get more of him.

  • @thefancydavd5508
    @thefancydavd5508 ปีที่แล้ว +1

    13:20 even the editor made fun of squeex

  • @goodnight4u
    @goodnight4u ปีที่แล้ว

    This was a great Marketing Monday. I'm thinking about rewatching it with my family tomorrow sans the battle-report.

  • @Monkey_D_Buhlahkay
    @Monkey_D_Buhlahkay ปีที่แล้ว +4

    Doctor battle segments make my entire fucking day. Don’t stop paying this man lmao.

    • @haimoon102
      @haimoon102 ปีที่แล้ว

      Do you know if he has a channel i love him every time

  • @John_Sloppenheimer
    @John_Sloppenheimer ปีที่แล้ว +1

    with a name like Branding Ewing, he really was born for this whole marketing thing 💯

  • @narwhalz02
    @narwhalz02 ปีที่แล้ว +1

    cant wait for the next Dr. Battle Report next week!

  • @wafikojulio9028
    @wafikojulio9028 ปีที่แล้ว +1

    the battlereport is the best part of the video

  • @robertthered1054
    @robertthered1054 ปีที่แล้ว +1

    I’ve always had this question whenever. I’m watching a Atrioc‘s videos. Who is putting the background music on? do they just love Pokémon Colosseum because I love it and I just wanted to let you know that I appreciate it.

  • @hemmoau
    @hemmoau 29 วันที่ผ่านมา

    Rewatching this, at 9:00 Ive realised that in the medium-long term showing view counts would probably HELP streaming services. High views create virality, so do low views (and the changes renewed attention may bring) and it’s a good equilibrating force, meaning your blockbuster content can’t be ‘forgotten’. If it fails then it’s truly cos it’s bad.

  • @L33T1010
    @L33T1010 ปีที่แล้ว +2

    Phew thanks god Dr.Battle was there to inform us

  • @crimsoneclipse0618
    @crimsoneclipse0618 ปีที่แล้ว

    10:45 Lol, I never noticed this tweet was from Schaffrillas Production when I was watching this live

  • @bigmiles
    @bigmiles ปีที่แล้ว +1

    The battle report is my favorite part of wins and fails

  • @evanburke9365
    @evanburke9365 ปีที่แล้ว +5

    Battle report must continue for the good of the show

  • @christianrmonson
    @christianrmonson ปีที่แล้ว

    Battle Report is such a good segment

  • @miasmi5992
    @miasmi5992 ปีที่แล้ว

    THE BATTLE REPORT IS BACK LETS GOOOO

  • @TheAnimeLurk
    @TheAnimeLurk ปีที่แล้ว +1

    Battle Report is my favorite segment.

  • @iiKAT
    @iiKAT ปีที่แล้ว

    man i love marketing monday

  • @lilicafaray8423
    @lilicafaray8423 ปีที่แล้ว

    Watching marketing monday makes me feel like my dad reading the sunday newspaper every week

  • @randomcamera7947
    @randomcamera7947 ปีที่แล้ว

    WE LOVE the BATTLEREPORT! (pay your editor man smh)

  • @CyanMentality
    @CyanMentality ปีที่แล้ว +2

    Shout out to the editors

  • @OneJoe
    @OneJoe ปีที่แล้ว

    the earthbound music when talking about japan, lol

  • @WarkyWark
    @WarkyWark ปีที่แล้ว

    The Battle Report is absolutely goated

  • @VNTRLittleRomeo
    @VNTRLittleRomeo 4 หลายเดือนก่อน +2

    5:08 my bf has yt premium so he doesnt see ads..... im not entirely sure that seeing breaking cnn news is classified as an "ad" but somehow.... im pretty sure he wont see a difference

  • @mschuhler
    @mschuhler ปีที่แล้ว +1

    i need a Battle Report in every WAF from now on

  • @NeverUsedChalk
    @NeverUsedChalk ปีที่แล้ว +1

    Dr. Battle has been killing it recently

  • @haimoon102
    @haimoon102 ปีที่แล้ว +1

    Does doctor battle have a channel? Love his segments

  • @jarkson6075
    @jarkson6075 ปีที่แล้ว +1

    Dr battle keeps making classics. Certified w

  • @joebestonthemoon
    @joebestonthemoon ปีที่แล้ว

    The Battle Report is such a funny segment

  • @kkrems2282
    @kkrems2282 ปีที่แล้ว

    The subtle wubby mention made me giggle so hard. Big orange boy should watch that clip haha

  • @Ra_sha
    @Ra_sha ปีที่แล้ว

    the quad editor video nice

  • @rothchance
    @rothchance ปีที่แล้ว

    Yess, was boutta watch the vod but this is fantastic

  • @Xestern
    @Xestern ปีที่แล้ว

    The Battle Report is truly peak marketing

  • @Lolsauce117
    @Lolsauce117 ปีที่แล้ว +3

    Doctor Battle had some good points 🤔

  • @justinbiller6683
    @justinbiller6683 ปีที่แล้ว

    I cant wait for the "Big Short 2 : electric boogaloo "

  • @Real23Phil
    @Real23Phil ปีที่แล้ว

    The Battle Report might be my favorite piece of media

  • @cedarc4705
    @cedarc4705 ปีที่แล้ว +2

    Classic Battle Report Win

  • @RazorJohnRose
    @RazorJohnRose ปีที่แล้ว +1

    DoctorBattle's Battlereport was the highlight.

  • @hibuddy1473
    @hibuddy1473 5 หลายเดือนก่อน +1

    I'm starting to feel bad for Masayoshisan :'(

  • @phalamy9180
    @phalamy9180 ปีที่แล้ว +1

    Hollywood companies are suddenly very interested in aquiring something once and owning it forever.
    How strange, they didn't seem like they were big fans of that a while ago.

  • @timedown
    @timedown ปีที่แล้ว +2

    The battle report must stay :)

  • @Earthboundmike
    @Earthboundmike ปีที่แล้ว

    I'ma walking now. The car died. About 2 km there, another 2 back. It's, a process.

  • @Lancerandduck7
    @Lancerandduck7 ปีที่แล้ว

    I think of the Battle Report as akin to a Daily Show with Jon Stewart bit and money well spent

  • @adas1023
    @adas1023 ปีที่แล้ว +2

    For the wage price spiral, you said there is only 1 way to reduce it, and thats to reduce govt spending. Not really correct as you can maintain the govt spending, if you get the money from taxes rather than borrowing(specifically taxing the rich, counter productive to take it from those holding the economy up). Japan has a relatively low tax burden as well, so it would make sense to increase it.