I love watching your videos. This was a great one with awesome advice I never considered before. I used to write articles for people on Fiverr a few years ago, it's where I got a lot of experience and confidence in my writing, but it wasn't paying enough. After a year I barely earned $500, but it was a great learning experience. Thanks again for creating this video for us aspiring copywriters.
I started out on job boards too. I learned a ton but struggled to pay the bills. That's why I recommend reaching out to your own clients. You can find businesses that really understand the value of copy and are willing to pay what your writing is worth.
This video clarifies the gradual pathway to success as a copy writer. It is not a get rich quick scheme for sure. It is a skill set to be developed. Thank you for this one!!!
Copywriting is a ton of hard work. But the great thing about being a freelancer is that you're building something for yourself. And that is so rewarding!
Thanks Sarah. Wish you had been an online advisor for newbie writers 20 years ago. Your breakdown for each step (to becoming a professional copyrighter) cuts through the extraneous blah-blah-blah that tends to squash the excitement of delving into new territory. Informative, concise, and encouraging is the ticket. 😄
Thanks so much for your feedback! Most people that discover copywriting wish they had sooner, including me lol. We are so fortunate to live in a time when there's so much access to great information! And there are way more opportunities now then there were for previous generations.
OMG...you're an angel sent from copywriting heaven! I bought a program in 2020 and now your videos are filling in the gaps for me! Thank you in advance...You are Awesome!
I purchased your course at the end of March 2023 and have struggled to really get started. This video is *exactly* what I needed to motivate me. When I'm feeling distracted or like I just can't do this, I watch a student success story or coaching replay...it helps to remind me WHY I'm doing this. Thank you for posting this, you have reignited my excitement for this new chapter in my life.
Having a strong “why” will definitely motivate you to keep going when it feels challenging. And don’t forget to lean on the community for support! Remember it’s soooo important to focus on one step at a time. There’s a lot to learn and do, but if you focus on the “Slight Edge” strategy, you’ll be so surprised how much you can accomplish within a few short months! You got this!
Thank you for the information. I have finally decided to quit the rat race and become a copywriter to spend more time with my family. Also make a decent living from it. Your videos have been very helpful in making this decision. Thank you
I’m currently in my senior year of college majoring in communications & media, and i plan to soon start my own freelance copywriting business. thank you so much for this, it was very helpful! :)
Wow! Your background in communications and media will help you so much! Let me know if you have any questions about starting your copywriting business. I'm always happy to help.
it's really nice not talking to robots and just a warm human being:) i bought a course and i literally felt SO alone because it felt too freaking static. i learned a lot but i truthfully felt alone. maybe it was because of my age and everyone was older? i joined in a course when i was seventeen and i just turned eighteen, but i really am interested in copywriting. i write all the time in my journals every since i was younger. i love hearing this advice from you!! it makes me smile wide! I've joined a community called WorldTonic for young gen z writers specifically for copywriting, but i'd LOVE to purchase your course too someday or even sooner than i think. i honestly think you're freaking awesome & incredibly engaging--i can see read it in your email list i'd subscribed to! also when you say handcopy, do you mean copy down what was written? if so, while i write it, can i rewrite parts of it and gloss it better? change some things as i write? or it is foolish as a baby in this practice and not by the hands of the winning copy I'm supposed to be copying? :)
Community is so important because freelancing can feel lonely. That's why the Write Your Way to Freedom community is one of my favorite parts of my program. Everyone is so supportive, and we all want to see each other succeed. 😊 Copying successful ads by hand helps you start to recognize copywriting techniques. This is your time to study what they do, why they do it, and reflect on where you see similar techniques in your daily life. Swiped.co is a great place to find successful ads swiped.co/
Hi Sarah, thank you for another great video! ....Can you go into more detail or give tips on how you pitch to potential clients? I think that is where I am stuck the most. Thanks!
I build my entire business with cold emails. I have 2 videos on how to set up your cold emails and reach out to potential clients. When they book a call with you, that's your opportunity to learn about their business and see what their needs are. Then you follow up after the call with an email that has your proposal for services. It's good to give a few different options so they have some wiggle room in their budget. If you have any questions, you can shoot me an email at freedom@sarahturneragency.com
Do you have a video on the process of landing a deal with a new/potential client. I can’t imagine what to say, or even how to explain what copywriting is. Thanks!! ☺️
Your first contact with a potential client is usually with cold emails. You can check out both of my videos about how to set up your cold email and get great results.
Sarah Thank you so much you really calm my nerves. I am struggling to decide how much time I should devote to learning specific aspects of copywriting for example web copy because I feel I need to be good at all -- ads, sales pages to earn well.
Actually, there are a lot of copywriters that specialize in just one type of copy. I recommend starting with blogs because it's the fastest way to establish a steady, predictable income since they're needed on a regular basis. Once you feel comfortable doing that, you can add another type of copy. There's no one way to build your business. It's whatever feels right for you. If learning all types of copy at once is overwhelming, then chose one to start with. You got this!
@@SarahTurnerAgency Do you any video on blogs I can refer to? The thing I am concerned with is how to convince a client that a blog can be copywriting and not just content writing.
Hey, Sarah! Re: the student who made local businesses his/her niche: is that student active in the FB group? Or has there been a success story or testimonial featuring that person? As an active resident in a small community in a large city, I'd love to hear more on this. TIA!
Hi, Sarah. Isn't working with companies that compete within the same niche a kind of complicated if you have to follow a non-disclosing policies of some kind. How do you cope with that? I believe it does not happen a lot, right?
Most copywriters don't come across conflicts of interest, even if they work with clients in the same niche. Details like non-disclosure policies are usually addressed in the contract you sign with clients. That way there are no misunderstandings.
I appreciate all of your feedback! Can you elaborate on what you mean by copy copy. I went on swiped and started studying the samples they have, but should I be writing what they have on there or trying to create my own.
I recommend handcopying successful copy when you’re learning because it helps you recognize copywriting techniques and shows how you can apply them to your own practice.
You have many options here including blogs and emails. When you speak with businesses they'll let you know their goals and you can propose what kinds of services will help them reach those goals.
I'm just starting, just doing some practice on some local business websites. I've not sure how to approach getting the nominal payment I'm asking for website rewrite or website copy that I suggest. I'm considering only charging $20. and I'm telling the business owners that I am a student right now. should I use PayPal or Zelle just for the moment?
I'd recommend checking out my video on pricing. (th-cam.com/video/rvoyPDgFzjo/w-d-xo.htmlsi=E6Zd2jgciH5kOepU) Even if you're a newbie, you're offering a valuable service, and it's so important not to undercharge. These videos will help you navigate proposals and onboarding for new clients - th-cam.com/video/y8H9kjtXvQA/w-d-xo.htmlsi=jH2vUoFkUQAXayfG th-cam.com/video/oDmFa0ptui4/w-d-xo.htmlsi=g8Fr-0cWbqC_lM2- I also go over essential copywriting tools in this video - th-cam.com/video/AXDgLzLJ6rA/w-d-xo.htmlsi=iQoUOJIZmRlET4Q1 It can be easy to skip some of these steps, but you'll learn the most if you go through the process the same as you would any other client. And when you do have your first "real" clients, it won't be as scary because you'll have gone through the process already.
You can do a google search for copywriters in your niche, then reach out through their website, send them an email, or reach out on social media, especially LinkedIn. Remember that it's not about you; it's about how you can help them and make their job easier.
I have landed two copy clients and am writing website copy for them, but I have never experienced this much imposter syndrome in my life. I am not getting paid that much less; it's good pay for a beginner, but the imposter syndrome is holding me back. I have no idea how to deal with it.
First of all, congratulations!! This is just the beginning and these experiences are going to teach you so much! Mindset work is such an important part of the entrepreneurial journey. And there's no end to it. You never get to a point where you don't need to improve. But it is SO worth it! Living with the right mindset will take you so far in business and in life. Check out my videos about mindset like this one for some help with this - th-cam.com/video/4D5Nc-gkMqI/w-d-xo.htmlsi=vMmuVeIAml25sipi
A CTA is a call to action. Copywriting always has the goal of getting the reader to do something. This can be signing up for a newsletter, giving an email address, or buying a product. A thought leader is someone who is influential in a certain area/niche. There’s a lot of jargon when it comes to copywriting and marketing, so learning as you go is completely fine!
Yes. :) When you’re starting to learn copywriting, hand copying successful copy allows you to start recognizing copywriting techniques. It allows you to reflect on what they were doing in their copy and why.
Feel free to check out my video on SEO here. th-cam.com/video/RgE12Pl6wFE/w-d-xo.htmlsi=Q-HK1h-LeVdsqiCV And try not to overthink it! When you apply the basic concepts you’ll be surprised at the results!
There are tons of helpful tutorials on TH-cam for pretty much anything you'd want to learn how to do. I like using Squarespace because the templates are beautiful and modern, very professional looking.
![[IMPORTANT] Top 10 Books For A Copywriter 📚](http://i.ytimg.com/vi/5uf7dlzUTWs/mqdefault.jpg)
Find out more information on how YOU can live life on YOUR OWN TERMS 👇
www.writeyourwaytofreedom.co/6-months-to-freedom-through-copywriting-youtube
Here is an article I found on copyrighting, I found it to be very helpful. rb.gy/b2jeya
This handwriting practice is genius. Dan lock also has a video talking about it. Thank you Sarah.
You're so welcome! Thanks for watching!
I love watching your videos. This was a great one with awesome advice I never considered before. I used to write articles for people on Fiverr a few years ago, it's where I got a lot of experience and confidence in my writing, but it wasn't paying enough. After a year I barely earned $500, but it was a great learning experience. Thanks again for creating this video for us aspiring copywriters.
I started out on job boards too. I learned a ton but struggled to pay the bills. That's why I recommend reaching out to your own clients. You can find businesses that really understand the value of copy and are willing to pay what your writing is worth.
This video clarifies the gradual pathway to success as a copy writer. It is not a get rich quick scheme for sure. It is a skill set to be developed. Thank you for this one!!!
Copywriting is a ton of hard work. But the great thing about being a freelancer is that you're building something for yourself. And that is so rewarding!
Thanks Sarah. Wish you had been an online advisor for newbie writers 20 years ago. Your breakdown for each step (to becoming a professional copyrighter) cuts through the extraneous blah-blah-blah that tends to squash the excitement of delving into new territory. Informative, concise, and encouraging is the ticket. 😄
Thanks so much for your feedback! Most people that discover copywriting wish they had sooner, including me lol. We are so fortunate to live in a time when there's so much access to great information! And there are way more opportunities now then there were for previous generations.
I really appreciate the no frills, not-trying-to-be-funny-or-clever, down to earth, style.
Thanks, Tom!
Thank you so much, Sarah...I got lost in turmoil by trying to do so much so fast, this video got me back on the right track! Thank you Sarah xx
Taking it one step at a time really does help us in the long run.
OMG...you're an angel sent from copywriting heaven!
I bought a program in 2020 and now your videos are filling in the gaps for me!
Thank you in advance...You are Awesome!
You're so welcome! I'm happy you find these videos so helpful!
I purchased your course at the end of March 2023 and have struggled to really get started. This video is *exactly* what I needed to motivate me. When I'm feeling distracted or like I just can't do this, I watch a student success story or coaching replay...it helps to remind me WHY I'm doing this. Thank you for posting this, you have reignited my excitement for this new chapter in my life.
Having a strong “why” will definitely motivate you to keep going when it feels challenging. And don’t forget to lean on the community for support!
Remember it’s soooo important to focus on one step at a time. There’s a lot to learn and do, but if you focus on the “Slight Edge” strategy, you’ll be so surprised how much you can accomplish within a few short months! You got this!
Thank you for the information. I have finally decided to quit the rat race and become a copywriter to spend more time with my family. Also make a decent living from it. Your videos have been very helpful in making this decision. Thank you
That's great news! If you have any questions along the way, you can shoot me an email at freedom@sarahturneragency.com
I’m currently in my senior year of college majoring in communications & media, and i plan to soon start my own freelance copywriting business. thank you so much for this, it was very helpful! :)
Wow! Your background in communications and media will help you so much! Let me know if you have any questions about starting your copywriting business. I'm always happy to help.
Sarah, I am loving all your content, you give so much value! I just signed up to your email and cannot wait to start your course!! Thank you
Awesome! Enjoy the free course and if you have any questions, hit reply to any of my emails and I'll be happy to help.
Great stuff for sure!
Great and interesting video!
So glad you enjoyed it! Thanks for watching!
I am looking forward to purchasing your course. I know this is for me. This is helpful to get me started beforehand. Thanks for sharing!
You're so welcome! Can't wait to be a part of your copywriting journey!
it's really nice not talking to robots and just a warm human being:) i bought a course and i literally felt SO alone because it felt too freaking static. i learned a lot but i truthfully felt alone. maybe it was because of my age and everyone was older? i joined in a course when i was seventeen and i just turned eighteen, but i really am interested in copywriting. i write all the time in my journals every since i was younger. i love hearing this advice from you!! it makes me smile wide! I've joined a community called WorldTonic for young gen z writers specifically for copywriting, but i'd LOVE to purchase your course too someday or even sooner than i think. i honestly think you're freaking awesome & incredibly engaging--i can see read it in your email list i'd subscribed to! also when you say handcopy, do you mean copy down what was written? if so, while i write it, can i rewrite parts of it and gloss it better? change some things as i write? or it is foolish as a baby in this practice and not by the hands of the winning copy I'm supposed to be copying? :)
Community is so important because freelancing can feel lonely. That's why the Write Your Way to Freedom community is one of my favorite parts of my program. Everyone is so supportive, and we all want to see each other succeed. 😊
Copying successful ads by hand helps you start to recognize copywriting techniques. This is your time to study what they do, why they do it, and reflect on where you see similar techniques in your daily life. Swiped.co is a great place to find successful ads swiped.co/
Wow! Tons of great info here! I have my goal sheet all filled out.
That’s great, Julie! Glad this helps!
This was so valuable thank you thank you thank you!
Glad it was helpful!
Hi Sarah!
Lovely to see your video up🔥🔥
Thank you!
Thanks Sarah,
You're putting out some great info, thanks!
Thank you! Be sure to let me know if you have any questions or ideas for future videos.
Thank you Sarah! You are so clear and precise. You give such great information on this subject. I will keep following you.
Awesome! So glad you like the videos.
Omg I've been searching for you I'm super excited and really want this
You can do it! Just take everything one step at a time!
Valuable content sarah..👏🏻👏🏻👏🏻
Thank you! Let me know if you have any questions.
Thank you! ❤
You're so welcome! Thanks for watching!
Thank you Sarah, this was really helpful. All the best to you.
Glad it was helpful! Be sure to put any questions in the comments or you can shoot me an email.
Thank You Sarah !
Awesome! So glad you liked it!
Hi Sarah, thank you for another great video! ....Can you go into more detail or give tips on how you pitch to potential clients? I think that is where I am stuck the most. Thanks!
I build my entire business with cold emails. I have 2 videos on how to set up your cold emails and reach out to potential clients. When they book a call with you, that's your opportunity to learn about their business and see what their needs are. Then you follow up after the call with an email that has your proposal for services. It's good to give a few different options so they have some wiggle room in their budget. If you have any questions, you can shoot me an email at freedom@sarahturneragency.com
Do you have examples of different proposals?
Do you have a video on the process of landing a deal with a new/potential client. I can’t imagine what to say, or even how to explain what copywriting is. Thanks!! ☺️
Your first contact with a potential client is usually with cold emails. You can check out both of my videos about how to set up your cold email and get great results.
I did the workbook but I forgot to hand copy the copy. I'll start doing that tomorrow.
No worries! One step at a time. You got this!
Sarah Thank you so much you really calm my nerves. I am struggling to decide how much time I should devote to learning specific aspects of copywriting for example web copy because I feel I need to be good at all -- ads, sales pages to earn well.
Actually, there are a lot of copywriters that specialize in just one type of copy. I recommend starting with blogs because it's the fastest way to establish a steady, predictable income since they're needed on a regular basis. Once you feel comfortable doing that, you can add another type of copy. There's no one way to build your business. It's whatever feels right for you. If learning all types of copy at once is overwhelming, then chose one to start with. You got this!
@@SarahTurnerAgency Do you any video on blogs I can refer to? The thing I am concerned with is how to convince a client that a blog can be copywriting and not just content writing.
Hey Sarah, You r looking great in this Dress...
Thank you so much 🙂
Hey, Sarah! Re: the student who made local businesses his/her niche: is that student active in the FB group? Or has there been a success story or testimonial featuring that person? As an active resident in a small community in a large city, I'd love to hear more on this. TIA!
I actually have several students in the local business niche. It's wonderful to know you're helping businesses in your community succeed.
Hi, Sarah. Isn't working with companies that compete within the same niche a kind of complicated if you have to follow a non-disclosing policies of some kind. How do you cope with that? I believe it does not happen a lot, right?
Most copywriters don't come across conflicts of interest, even if they work with clients in the same niche. Details like non-disclosure policies are usually addressed in the contract you sign with clients. That way there are no misunderstandings.
@@SarahTurnerAgency Thanks!
I appreciate all of your feedback! Can you elaborate on what you mean by copy copy. I went on swiped and started studying the samples they have, but should I be writing what they have on there or trying to create my own.
I recommend handcopying successful copy when you’re learning because it helps you recognize copywriting techniques and shows how you can apply them to your own practice.
*Question* , I want to have a reoccurring income. What are some monthly services I can offer as a copywriter?
You have many options here including blogs and emails. When you speak with businesses they'll let you know their goals and you can propose what kinds of services will help them reach those goals.
I'm just starting, just doing some practice on some local business websites. I've not sure how to approach getting the nominal payment I'm asking for website rewrite or website copy that I suggest. I'm considering only charging $20. and I'm telling the business owners that I am a student right now. should I use PayPal or Zelle just for the moment?
I'd recommend checking out my video on pricing. (th-cam.com/video/rvoyPDgFzjo/w-d-xo.htmlsi=E6Zd2jgciH5kOepU) Even if you're a newbie, you're offering a valuable service, and it's so important not to undercharge.
These videos will help you navigate proposals and onboarding for new clients -
th-cam.com/video/y8H9kjtXvQA/w-d-xo.htmlsi=jH2vUoFkUQAXayfG
th-cam.com/video/oDmFa0ptui4/w-d-xo.htmlsi=g8Fr-0cWbqC_lM2-
I also go over essential copywriting tools in this video - th-cam.com/video/AXDgLzLJ6rA/w-d-xo.htmlsi=iQoUOJIZmRlET4Q1
It can be easy to skip some of these steps, but you'll learn the most if you go through the process the same as you would any other client. And when you do have your first "real" clients, it won't be as scary because you'll have gone through the process already.
Could you give advice about reaching out to another freelancer in your niche to take on their overflow or seeking them out as a mentor?
You can do a google search for copywriters in your niche, then reach out through their website, send them an email, or reach out on social media, especially LinkedIn. Remember that it's not about you; it's about how you can help them and make their job easier.
I got it. Thank you.
I have landed two copy clients and am writing website copy for them, but I have never experienced this much imposter syndrome in my life. I am not getting paid that much less; it's good pay for a beginner, but the imposter syndrome is holding me back. I have no idea how to deal with it.
First of all, congratulations!! This is just the beginning and these experiences are going to teach you so much!
Mindset work is such an important part of the entrepreneurial journey. And there's no end to it. You never get to a point where you don't need to improve. But it is SO worth it! Living with the right mindset will take you so far in business and in life. Check out my videos about mindset like this one for some help with this - th-cam.com/video/4D5Nc-gkMqI/w-d-xo.htmlsi=vMmuVeIAml25sipi
What proofreading courses do you recommend?
I suggest finding an editor for your copywriting projects. Editors help make sure a project is client ready and help you become a better writer.
Mine is about getting swipe file from where I can do practical handwriting copying of copywriting materials. Any?
Swiped.co is a great place to find successful copy to study and handcopy :)
whats a CTA? Thought leader? Did I miss a tutorial?
A CTA is a call to action. Copywriting always has the goal of getting the reader to do something. This can be signing up for a newsletter, giving an email address, or buying a product. A thought leader is someone who is influential in a certain area/niche. There’s a lot of jargon when it comes to copywriting and marketing, so learning as you go is completely fine!
Sorry, I am not sure I understand what 'hand copying copy' means. are you saying to take a pen and paper and write out in hand some one elses copy?
Yes. :) When you’re starting to learn copywriting, hand copying successful copy allows you to start recognizing copywriting techniques. It allows you to reflect on what they were doing in their copy and why.
When a Sarah Turner ad interrupts the Sarah Turner video 😂
Lol!
hi, how do i learn how to use SEO
Feel free to check out my video on SEO here. th-cam.com/video/RgE12Pl6wFE/w-d-xo.htmlsi=Q-HK1h-LeVdsqiCV
And try not to overthink it! When you apply the basic concepts you’ll be surprised at the results!
Where would be a good place to actually learn how to create a website?
There are tons of helpful tutorials on TH-cam for pretty much anything you'd want to learn how to do. I like using Squarespace because the templates are beautiful and modern, very professional looking.
in your previous video you told me to email you .. I did but no response..
Hmm. That's weird, I emailed you back on September 24th. Did you check your spam? I can resend my response.
Okay Thanks
You're so welcome!