Tech Futures in the New Year

As the old Danish proverb goes, it is difficult to make predictions, especially about the future, but we’re going to kick off the New Year with an exploration of where technology is headed a little further out in the future. While there have been headline-grabbing projections about AI and other buzzy topics, there are underlying connections across the technology landscape that are weaving the progress of the disparate branches of technology together. Research leaders Sheryl Kingstone, Justin Nielson, and Rich Karpinski join host Eric Hanselman to explore these changes and take on the difficult task of sorting out future possibilities. The opportunities to create additional revenue are large - many billions are lost to problems in customer transactions that better technology implementations could address. Macroeconomic pressures have a significant impact and will affect the speed of technology deployments and refresh cycles.
Improvements in technology infrastructure are a critical part of being able to generate better outcomes. The world of sensors and IoT has made it into sports in increasing player performance and enhancing viewer experience with more detailed statistics, but stadiums have to be equipped with the technology and connectivity to make it possible. Advertising spending is becoming increasingly digital, but advertisers want greater breadth that connected devices like smart TV’s can provide. Those digital pathways can become new retail channels, but, once again, the infrastructure has to be in place to make it happen.
More S&P Global Content:

• 2025 Outlooks (www.spglobal.c...)
• 2025 ushers in big expectations for sports, streaming and media M&A (www.spglobal.c...)
• Global economic outlook: December 2024 (www.spglobal.c...)
• 2025 Trends in Global Media (www.capitaliq....)
• 2025 Trends in IoT, Edge & Digital Industries (clients.451res...)
• 2025 451 Research Preview Hub (clients.451res...)
Credits:

• Host/Author: Eric Hanselman (www.spglobal.c...)
• Guests: Sheryl Kingstone (www.spglobal.c...) , Justin Nielson (www.spglobal.c...) , Rich Karpinski (www.spglobal.c...)
• Producer/Editor: Donovan Menard and Odesha Chan
• Published With Assistance From: Sophie Carr, Feranmi Adeoshun, Kyra Smith