Teresa Torres on Why Opportunity Mapping Is So Hard

Have you tried mapping the opportunity space on an opportunity solution tree? Are you getting stuck? Was it harder than you thought?
Don't worry. You aren't alone. Opportunity mapping is hard.
In this 5-minute view, product discovery coach Teresa Torres explains why opportunity mapping is hard and what you can do to make it easier.
Links referenced in this videl:
The opportunity solution tree: producttalk.org/opportunity-s...
Our Continuous Interviewing course: producttalk.org/course/contin...