@@leticiaq7576 Same with me! This is a first for me, too! Never dreamed I’d fall in love HARD for every single member of any group. That’s what happens when you get to know each one of BTS! This group has totally captivated me in an indescribable way, I think because they are so genuine and humble and so talented. I am so happily hooked on BTS forever and ever! 💜💜💜💜
Yep! I didn’t see that coming! They keep amazing me with new hot talent! While in the military, no less! And breaking records and making history!! Just WOW! For real! We hit the jackpot with BTS!!💜👏🏼💜👏🏼🙏🙏🙏🙏
I feel a lot of planets aligned for all of this to happen. The right man found the right talent and allowed them to grow organically. Clever and thoughtful marketing, often thinking outside the box. All this in the age of the internet, which brought them to the international community. Trials and tribulations that forged them into steel. A famously loyal fandom. I don't know if this will happen again any time soon.
With no disrespect to other groups, as I’m sure they all work hard, BTS isn’t a K-pop machine. They were organically grown and nurtured as artists, not built as K-pop robots. This is why BTS is the exception. They are not contained in this neat little box. They are creative professionals and if that encourages the development of more creative artists then that should benefit the industry as it challenges it to evolve.
And here I was, planning to watch RUN BTS to keep busy while they were in the military. Instead, they have so much new content, that I can't even keep up 😅 LOVE YOU BTS
Business majors should study Bighit, BTS and Bang Si Hyuk. Every thing they've been doing is genius. Marketing, business, creating. All of it. Enjoyed your video.
They've had studies on BTS in college courses. I saw a college professor conduct a class in a YT video on BTS. Their story can be integrated in studies of Business strategies, Fandom culture, Music analysis, Korean culture, Global Marketing, Digital Media, etc. Their global appeal and rise to stardom is for the hix books.
Seen the new round of Hybe Haters channels popped up yesterday? A new avalanche of malignant 🪳trolls have just been hatched by Mammas PR company. 💜BigHit, Bang Si Hyuk and BTS don’t deserve this crap💜
@@MoonstoneStarChaser these are the last gasps of a floundering attack! The end is nigh and they are getting desperate so they have released the crazies to do maximum damage. It will not work! We are ARMY and we stand BTS STRONG! No matter what!
I agree with everything that is said in this video, except the reality is that even despite the blueprint that BTS has created, very few will be able to follow it.
The fact that they rose to the pinnacle from practically nothing is awe inspiring. Unfortunately for the other companies, they created a BEAST with 7 heads! They starved, they cried, they battled and they rose. They will continue to rise. They couldn't gain traction in the media when they needed it. Now, they have proven that they do not need the system. The system needs them. Keep striving. Keep pushing forward. But, when you are back together, do it at YOUR pace. Stay healthy. Make them all remember who you are! I, for one, can not wait for that comeback! 💜💜💜💜💜💜💜💜
"Indispensable" Please tell this to the solos who believe that BTS are still being controlled by Big Hit. They seriously don't understand the power of each BTS member.
You are not snubb. You are not just intelligent, you are an intellectual. You understand the market and you always based your estimates based on statistical data. Like most ARMY, you fell for BTS because of their art and music. BTS excels because every member were very good, hard working and humble students since their training period to date. Up to this date, every one of them considers themselves as students of life rather than masters thereof. They always give their 200% effort in their work, especially on their live performances. Apparently BTS members were honed by their teachers and trainors in becoming professionals and intelligent artists by not compromising their art and craft over ratings. Note that Bang P.D. encouraged all the boys to finish a college degree which all of the did. And, it also helped that Bang P.D. pushed them to learn the art of self-discovery either as BTS or as individual artist. Being good men themselves, BTS are evet sensitive to musical needs of their fans. For BTS, ART and ARMY first before ratings.
BTS success both as a group and individual had broken all traditions. Some traditions should change. Talent should be organic not manufactured. We want volcanic born diamonds not lab grown. There is a difference, huge difference. Manufactured always looks fake, fake looks, attitudes and they treat their fans like crap. We do not want "overly perfect" lip-synching performers. BTS songs are not just looks but these men use their brains. Their songs are well thought off. not just releasing songs like, I am skinny ,rich and beautiful. Which we all now know,.... plastic surgery is prevalent all over the world. Kpop is extremely vain. They are looks not brainy when it comes to music. Even if they had the option to change their music. Sounded fake and still shallow lyrics. BTS all the way! APO BANGPO!
I’m actually very new to all this… fully agree with you though. I am a Jimin fan, saw him perform on Jimmy Fallon, Like crazy and haven’t looked back. Went into BTS because of Jimin and now follow both BTS and Jimin as Artists, Musicians and Performers. They are all amazing.
I am a new fan(6 months). I adore them all they are talented, creative, hardworking, and humble guys. I adore their music and their message of hope and Loving yourself. That concept has always been difficult for me to apply to myself. But these guys, wow, they brought me back to music, not just their's, but the music of my youth. Yeah, I'm old lol I'm 63. The toxic hate leveled at them is really mind-boggling to me. The fact that they have faced down their haters and survived and thrived is a testament to their bond and love as brothers. I do adore them all. But gotta admit Suga is my favorite. He is so funny and serious and way mysterious to me all at the same time All that talk about him being cold and uncaring, I never believed it. Little glimpses of him doing things for his brothers, like buying ice cream for V and JK , giving Jhope food because he couldnt stand to see him not eat, cooking for his brothers, showing Jimin how to play basketball, helping JK with music, going fishing with Jin, he is just not one to make a big deal of it., They are incredibly funny, they all are. When I feel down, I go and watch Run BTS episodes. My fave so far is the one where producer Na from the game caterers showed up. That was awesome. They are so young still and have achieved so much success, and have brought their country and culture to the attention to the whole world. They are truly global treasures. BTS I PURPLE YOU 💜 💜💜 And to the Armies, loving and protecting our treasures since the beginning a big thanks to you all. I may be late to this wonderful group, and fandom, but I'm here, now and here I plan to stay if you'll have me. Much love to all.
@@rafaelsmith5737 …. Listening and learning every day. Enjoying every bit. I heard “Louder than bombs” yesterday and it’s on repeat. Absolutely haunting and beautiful.
BTS has spoiled music for me as I compare everything to them. The bar is set so high there are very few that can reach it. They have always had something for everyone, but add their solo projects to that. I really think they are untouchable. (I still love Coldplay though, my old favourite!)
They are artists, musicians, intelligent and insightful young men and what their lyrics subject matter and the fact they do most of the music genres I enjoy and mix music genres in pleasing ways are just some of the thing that drew me to them.
Thanks God all BTS 7 members succses in their solo album,keep streaming n buying jin song in Spotify..n next Friday is our V please give him love n support...next succses in solo album maybe 3 member BP..
Maya Angelou: “If you’re going to live, leave behind a legacy. Make an impact on the world that can never be erased.” It’s beyond me why they would want to cut the creativity and inspirational wings of BTS or any other idol groups for that matter. Imo, they are missing the definition and significance of the word Legacy for whatever reason (control, fear, envy, vengeance, dethrone and/or personal gain). We’re living in different times now, where creative minds and success are celebrated by some people, but unfortunately is a threat to others. We might forget things said and done (until our memories are triggered by an impactful event), but we’ll never forget how they make us feel at a certain moment.. And that’s BTS’ Legacy among other greatness. - “Innovation is the ability to see change as an opportunity - not a threat.” Steve Jobs. Thank you Ms. Fairlane for another insightful video and your chat notifications . Always with Facts and opening our eyes to what’s really happening here. Take care.🤧🤗
They are looking to destroy this legacy because they didn’t create it. Problem is they have nothing to replace it because they still don’t understand the basis of the success/legacy
@ True. They’ll be very difficult to replace. Even Mr. Bang Si-Hyuk/BH new CEO (former manager has been with them since 2010) can’t fully grasp how he picked and put these 7 treasures together in a group striking gold.
K-pop is a musical style for entertainment. BTS is a willfully, meaningful, multiple musical art form. To be upset because your entertainment business has popularity limits is not being realistic. If you want more fans for more profitability you will need to evolve K-pop beyond idol format to humanity artist. BTW BT21 is wonderful because it takes the essence of each member and communicates their spirit of togetherness. Teaching joy just like BTS brings joy.
The old adage “you must pay your dues” still applies today. No new idol, or employee in general, are able to make demands right out of the gate. Especially when someone else is footing the bill/investment in your career. This is not new, nor is BTS to be blamed for entitled attitudes of the new idols today. They did the work, and continue to work hard. They have and continue to pay their dues…💜
CHANGE IS NEEDED TO GO FORWARD...GREMLINS LOL..IRONICALLY..ARMY is like gremlins we are increasing esp those new ARMY recruits that understand the music and message of the BTS discography....
I will always choose raw organic talent over manufacturered or industry plants. If as an artist you can't write your own songs, you're in the wrong field. Until the day that SK stops trying to sabotage, trying to destroy BTS let go of that resentment hate, jealousy & envy, until the day that they fully embrace, cherish and respect BTS with sincerity, SK will never move forward ( in all aspects).
kimjeon_2016 I disagree. Not every songwriter can sing. A vocalist(s) has to tell that story, that might resonate to thousands, millions of listeners who will imagine that song was sung specifically for him or her. Even within BTS, most of their early songs were written by only the rappers and the BigHit in-house songwriters and even BSH. The 4 vocalists then worked to help turn those lyrics into a great song. So it's an important partnership. Also not all songs written are that good!
Whitney Houston’s did not write her own songs. Do you mean she should not have been in the industry then??? To each his own talent! Not everyone is born to be a songwriter. JK prefers to receive songs… should he also exit the field? Or the vocal line that initially was not into writing songs… should they also have left the industry at that time? PLEASE!!!!!
Not everyone can write lyric's but they can have a story they want to tell in song and explain that to someone else who can write lyric's in the way the person can say yes that's what I'm saying thank you. It's the taking part that can create something great no everyone is can compose a melody or but might come up with a bar or two but not know were to go with it and hum or play it to someone who can move on to perfection. When you have a whole group of people who can work off each other you can create together something bigger and more beautiful and powerful than on your own. RM and other BTS members have said it's like being in a Song Camp how they often make music together and you know some of my favourit' bands have said the very same thing even when some member's write whole songs on their own without input from other band members. It's their ability to harness all their strengths and not having over the top ego's that says I'm the best only my lyric's or only my producing or only my melody writing but they recognise each other's gifting's, support and encourge each other's giftings. I true collective of amazing talent where talent recoginse's talent and doesn't get jealous, doesn't envy.
@ I still say that your view would have deprived us of the beautiful rendition of Dolly Parton’s I’ll always love you by Whitney Houston. I would rather that voice than that she write or inspire lyrics. I understand what you are saying that you have to have some musicality in you and not just be a dancing paper doll. . But again, the maknae line didn’t even listen to music in the beginning, and I’m glad they stayed and developed their own point of view over time regarding music.
It’s so obvious that the maknae line each have a great number of fans based on the streaming and purchases. I’ve heard stories that Jungkook gained fans in the US from the projects he did there. Same with Jimin and Tae in their respective projects. I’ve come across Jin’s fans and they are true fans that concentrate on him only. I don’t mind these fans being solos because they are not being hateful 💜
BT21 is special to me because we all saw BTS members create them and develop their back stories, and the back stories aren't all happy and cheery. BT21 characters had to overcome hard or complex lives and come together to make a strong team, Just like BTS members. We heard BTS' thought process in creating them and calling them their kids, it wasn't developed by a company and just selected by the member. Bias: RJ Bias wreckers: Mang, Chimmy, Shooky, Koya, Cookie, Tata
I honestly think that the old system started to die in 2009 or/and 2010, when Bang Pd started to think how to implement an upgrade to the old kpop idols machinery. Making BTS to debut Bang Pd, started to put them down and every single win, every single award, and every single fan/Army, BTS won over the time, was the prove that a new era in kpop industry started. It seems that Bang Pd/Big Hit was the one who put down the Goliath of the kpop industry/Big 3, with one smooth little stone named BTS.
These are intelligent men and each one is an extraordinary artist. The men of BTS should become leaders in their industry and set standards that will enhance that industry. The only problem will be when they take on wives, that always seems to disrupt other male associations. Let’s hope that BTS collectively has the ability to manage that issue when it arises.
Its healtheir for the artists to have such independence and as Army we appreciate and celebrate it. Thats another the thing the kpop industry will have to change to survive. What makes BTS stand out is their intelligence, dilligence, authenticity and sincerity that shines bright. Brighter than everyone else. Every collab Artist has spomen.up.about how hard they work. Korea should appreciate then not throw hate on then. They add so much to the GDP of the country. Created jobs directly and indirectly. So many people want to learn hangul creating online jobs for teachers. I seriously dont understand the hate they getting, when they should be celebrated.
I don´t quite agree with you in that the HYBE is *dispensable* for BTS. If BTS decides to create a new cia or move to another cia , given the recent problems there have been with ADOR , will they risk the relationship that both parties have built over the years ? Will they have the time to devote both to their art and to marketing?'Despite the criticism and attacks at hYBE , its evident that the Runs,Vlives etc prove to be successful to create of a strong and supportive Army. And the activities prepared before the membrers joined the MS ? All these surprises were successes : the AYS series , the exhibitions of many member in different places, Jin´s Happy´and activities , JH Songs ,V´s Winter ahead etc etc ´ As an outsider( not knowing the internal (dis)agreements) this shows how farseeing Hybe is .
She is saying they could be successful and continue even without Hybe I personally don't see them wanting to leave they do likely have some restrictions but as time goes by they can dismantle what they can't live with as they make changes in their lives
What I love is that even as their individual careers are so successful, they didn't go let me create my own fandom for just me. You're army if ur supporting one members career or all. I dislike when artists separate out their own fandom vs the collective
BTS and the group individuals have created a positive evolution of K-pop for each artist. Stray Kids are following in this evolution. More power to the artists is a good thing.
The thing I really like that BTS did was to normalize groups having their own youtube channels and variety/game shows. They started Run BTS out of necessity as they weren't able to get onto the normal variety shows, or they kept getting made fun of, so it was a new thing they tried...which could have failed but instead worked amazingly to show us who they were as people. There aren't very many groups that do it too (that I know of) but notably Stray Kids and Seventeen.
Absolutely love your channel. You present a different vibe with no bias to either of the BTS boys, and with a very intelligent explanation of what is actually happening in reality.. It is such a refreshing change from all the delulu and individual stan biases.
You are definitely NOT a music snob. What is wrong with liking music that MEANS something and have a message. RM and Suga have always emphasized that this is what they want. Sure there is nothing wrong with a fun song here and there... like Chicken Noodle Soup. But honestly most of us because ARMYs because their music means something to us. Anyone that thinks it is being snob must think BTS are music snobs.
The headline is very misleading. BTS didn't make any mistakes, they are advocates of change without them realising it. PD Bang dreamed big dreams and BTS helped turn them into a reality... The mistakes made were not by them but by the K - media and entertainment channels /companies that failed to support and recognize them.
I love the success of our 7 boys. But others are hating them because the power of ARMYs has been behind them and there’s nothing BTS can do. We love them and they love us from the moon and back. I hope that other idols make them an inspiration rather than enemies. I hope other fandom don’t make their idols feel small and not blaming BTS for not winning. Don’t forget that the other idols are working under their wings too. Which is HYBE.
Evolve or die out, it's been needed for years, the old stale formula doesn't work anymore, not if they want a career outside South Korea. Those who are content to be big in SK and possibly Asia, can stay the same, but they will never be on the same level as BTS.
Overall a good analysis! You've hit on a lot of important points! BTS just make things more difficult, and beautiful and fun, don't they? FREE and HAPPY! Once they're out, nobody has a claim on them anymore. FLY instead of SKY! Apobangpo! 💜
It will be more difficult and even impossible for any group to even level up to where they are and are about to achieve as members or as a group . BTS with their individual talents and projects just spiralled into eight unstoppable and amazing artists. They are considered international/global artists , indeed they are from SK but has proven themselves to be more than just KPop artists. What a phenomenal group is BTS with 7 extremely extraordinary individuals 💜
It was fascinating to hear how the positively of BTS is affecting negatively for some but somehow it is the positive thing tho... How did you manage to express your thoughts in such way? Smart, love it!! Thank you.
It's the dawn of a new era for Korean artists, musicians, composers and producers. It's a fantastic opportunity for anyone that wants to walk the new path. Artists can also start their own label after completion of their contract. It's important to not use language that paints anyone as a villain. Change is inevitable. Global music is just that, global. Everyone should get on board the talent train, it's leaving the station.
Why do you always have to defend your position on BTS? You are ARMY. Thank you for your content. True ARMY will always remember their rough beginnings. The black waves, cut broadcasts etc. The other groups should be thanking BTS.
They are the one and only boyband that I really like and in this point of my life this is hard. I was and I am a rock fan, but whit these guys I just felt. They are smart, kindhearted, they are hard workers, they are amazing and so many times I feel they are mistreated. Very interesting your video. Thanks.
BTS changed my perception of KPop. I started as a stalker to ensure my younger nephews and nieces won’t follow the likes of Seungri (BigBang) and other arrogant and boastful artists and celebrities. Now, I remained BTS and Jimin-especially fanatical lol … They inspired me much. 🥺💜💜💜💜💜💜💜
Ignore people who say you a snob I literally watch for your video.But he careful, do you watch video from a army TH-camr name SeoulLite .I recent saw a video of New Jean fans on Twitter posts video of about him saying they should report him always talking about there girls.He's my second favorite TH-camr beside you,I warned him that fandom act like he's lying he's not just supporting BTS .It's CUTE when you say " I'm go cough"😂😂
BTS is a juggernaut... and may unfortunately invite more hate and jealousy against them and their company. MamaSnake will definitely exploit this. I recall part of the Kakao texts her minion mentioned Hybe's USA disease. Hope you are feeling better.
Oui, effectivement, BTS est la cible de pas mal de gens, parce qu'ils sont uniques, et "irremplaçables" on va dire. Tout le monde tente d'expliquer leur succès, de dire qu'il peut y avoir un "nouveau groupe bts" etc, mais ce n'est pas possible. Leur succès est unique, car ils sont uniques. C'est parce qu'il y a RM en tant que leader, parce que chacun des 7 membres se considèrent comme des frères et non des "collègues de travail"... parce qu'ils ont un vrai lien avec leur fan, les ARMY.. Il ne peut pas y avoir de "nouveau BTS" car ce ne sera pas aussi vrai, pur et sincère que le parcours des 7.. Et justement en plus d'être unis, de s'aimer comme des frères, de se soutenir, d'aimer leur fans etc : ils sont chacun talentueux individuellement. Waaa vraiment nous ARMY, nous avons de la chance de les avoir connus, de faire partie de leur "vie", d'être témoins de ce qu'ils sont et ce qu'ils seront !
I remember reading somewhere a man was gifted a BT21 keyring from his GF and she and he were not ARMY and did not know BTS, the GF just thought it was cute so they bought it for him and someone they knew mentioned Oh didn't know you like BTS and that is how he found out his cute gift from his GF was belonging to them 😆
You may think they have made it impossible to be a successful because the bar has been set so high. However 8f kpop had continued the way it was just being a pretty face and some dance movies kpop would not have reached the international fans. Kpop is enjoyed worldwide because of them. The other groups have benefitted from BTS success worldwide. Kpop as a whole has even reached South Africa which is where Im from. As an Army I love how talented and how layered their music is. We are blessed as a fandom
@ asian entertainment and culture I kind of disagree with you. They’re not villains. They’re innovators of the next generation in Kpop! People have to understand things change they never stay the same and yes, it’s 40 years in the making. You have just recently join BTS in the last 2 to 3 years I myself have been around since their debut even before their debut and I’m not tooting my own horn here, as An OG ARMY ,but I have been to concerts not just BTS concerts but artists under JYP under SM and under YG entertainment.! Things change nothing stays the same. There’s always change called evolution whether it’s evolution in species on our planet or its evolution in music and art. yes, we must give the propers to Lee Soo Man and his innovation, his creation but where do you think he got these ideas from? Do you think that he’s alone came up with these ideas ? Did he created this and pulled it out of the air? No, he went to the United States and worked and talked with many different agencies in the music business. He formed his company with a mixture of what American and Korean innovation can do. The seven individuals called BTS created something different. They have made K-pop evolve! They have pushed it into the faces of K-pop agency and said if you wanna compete you have to do better you have to do better.! Remember, BTS were the underdogs in the K-pop industry, and they were looked down upon and mistreated. It’s BTS‘s time in the sun. Let them shine! K-pop is not dead. It’s just evolving and BTS are proving ,if you wanna be relevant. if You wanna be popular even if you go on a hiatus such as mandatory military service you have to be relevant enough to keep your popularity a flame to keep it burning throughout the time that you’re unable to perform, physically as a group or as a solo Artists! So the evolution of BTS has shown that not only are they a supergroup, but they are seven super individuals in the music business and the competition is so high. If you wanna reach us you better start competing on our level.! I’m just stating a fact here and BTS going solo several years ago starting with J-Hope that is not where the change started! What happened is it started when BTS as a group started to be more internationally known abroad in stadium such as the United States London, Paris, Saudi Arabia, all of those major breakthroughs are what made BTS Change the game of K-pop ! It is true BTS open the door for other K-pop generations, especially the fourth and fifth generation, including some of the third generation where they are from and exposed their talents to other parts of the world, Touring the Late night talk shows where they did gain a lot of notoriety from multiple generations who watch those programs! So if you think K-pop has changed, and think destroying all of what it used to be of the KPOP Industry? With the Evolution of changing ,evolving to the new 21 st century of Kpop ! Hey , look what has happened in the last five years and yes, BTS is a direct results of it. How many American music or western music artists are collaborating with K-pop Groups ? Hundreds, in the last five years, you can see not only what BTS is collaborations of western music artist have done, but it has open the doors in different avenues. You cannot go backwards because nothing stays the same. The changing of K-pop will adapt to it, and they will succeed and some will fail but BTS have already proven if you want to compete you better bring your A Game! 💜💜💜💜💜💜💜 BoraHae 💜 P.S. BTS Changed K-pop for the better they were not known around the world, but now the world is taking notice of K-pop. Everyone wants to Collab with a K-pop group or artist because BTS set the standards, raise the bar and became the innovators to cross the lines into international waters.!💜
Just asking how can they be innovators of the next gen of Kpop if they don't inspire from BTS at all? It's already 5th gen yet I barely see any new groups that actually followed BTS footsteps & not just use the same old Kpop formula. Besides, whenever BTS wins, they'd still hate on BTS
@rafaelsmith5737, BTS are innovators in for the next generation of Kpop because they hold a standard and a concept that is still admired by a lot of the fourth and fifth generation! And furthermore, have you read any of the fourth and fifth generation profile on the individual K-pop members of different groups you will see at least one or two would say that they admire BTS or specifically one of the members if not all seven ! BTS doesn’t follow the original K-pop formula if you recall in 2013 their concept was different from any other K-pop group that was out there performing in 2013. They were considered a K-hip-hop group not a K-pop group. They didn’t turn into a more formulation of a K-pop aesthetic until about 2015/2016! Even first and second generation of K-pop didn’t break the barriers except for maybe BigBang, What I mean by the barriers of international popularity. Not just in southeast Asia, Japan, Hong Kong, etc. we’re talking about global domination of popularity by the time it was 2020 everybody pretty much knew BTS ! And as far as international awards, not just the MAMA or MMA we’re talking about billboard, “American music award”, first K-pop group to win an American award like” artist of the year” because of those important records breaking from an non-western music group that’s what makes them innovators I can go on and on I mean, they have like 1400 awards as solo artist and as a group! Sure gets hated on for winning awards and anything else just because hate is an emotion that does not have true logic hate is only those who project that type of emotion is either envy or pure ignorance! 💜
@rafaelsmith5737, oh, and I forgot that they were the first K-pop group to be nominated five times for Grammy, They may not have one Grammy yet but we’ll see what happens in 2025 or 2026 when they just decide to make another album and go on a Full concert tour! They are the true innovators they have set standards that other K-pop groups can’t reach and that include some 1st & 2nd Generation!
Lee Soo Man tried to form a super group to try International market with Super M. While I love thrm really a lot, I don't think it was a very successful operation
They still failed because it lacked authenticity. If you think of the other boy groups who have a growing fanbase right now, they are the ones with solid brotherhood and authenticity. Seventeen and Straykids for example. The formula really is artistic freedom in music creation (getting members that can actually make music, not just perform), uniqueness of each member and at the same time their strong unity as group, good values & life principles of members.
Thank you so much for this insightful video. The only thing I disagree with is the statement that BigHit "accidentally" hit the international market. I think it was very intentional from the beginning - did you forget about American Hustle Life? They worked with musicians, rappers & choreographers in L.A. Plus they hit the streets to promote their own shows. Bang PD went after the American market from the get go. Also, the kpop industry is upset because the model that they created is being dismantled bit by bit. They created this beast by belittling BTS, not giving them fair representation early, etc. They had no choice but to rise above & create their own, better version of what wasn't available to them. As the saying goes: necessity is the mother of invention. Invent they did. They also worked tirelessly BEFORE they each went into their military service to ensure that Army had enough content to keep them company while they were away, proving that with hard work & preparation, you can not only keep your fandom, but expand it too. I honestly can't wait to see what they come up with when they are 7 again.
I hope you dont get much critism from Army's for calling them an irritation and gremlins. We are very protrctive of BTS, which Im sure you aware of and suggest you perhaps use better or kinder words to describe them. B T S paved the way so that kpop can be listened to worldwide. It's not just BTS that benefitted. The whole kpop industry has. If BTS stop performing and producing music the kpop industry will lose fans if they continue to just be pretty faces that can dance and sometimes sing. Most Army's are BTS fans and not kpop fans. If BTS stops we stop. We'll continue listening to their old songs
They're standardly popular, as popular as a successful big3 group would be in Korea. Their popularity however is not even comparable to BTS and the BTS members, who are national treasures atp, in the national anthem and in history books.
I have always appreciated your work. I am kinda confused about this video. I don't think any other group will ever be able to establish, business wise, what BTS has with Bighit. Why? BTS WAS Bighit meaning, BTS was the only group, on Bighit's catalog. Relationship is different. Before the last members entered military, it was announced all 7 had renewed their contracts with Bighit/Hybe. So, what is the Genesis of this video? BTS, whether working as a group, or individually, will always have more of everything, at Hybe... because it's been proven. Smoke & mirror offers are just people trying to get in on the money. Hopefully, they will always have that trust relationship with BSH...he trusted them; they trusted him, and look what they did together. BTS doesn't need to focus on pleasing International fans. They need to focus on the creative things they want to say, ARMY will come. I do always enjoy your critiques and insight. It has always been helpful in increasing my understanding of the industry.
I like your comment in general, but please have a look into Big Hit's history and how Hybe came to be. There are bands and artists before and after BTS. Army will come, for sure! 💜
A lot of Armys who came in for one member became fan of BTS and Armys. The lesser number joined solos. Hope they will soon realise and leave solos when BTS comes back and the hype will be for BTS.
Let me stop you right there, I am giving you grace because you’ve been on spot before. But now…. BT21 was a collaboration of BigHit and BTS. Each member created their own version of BT21 characters and created a backstory for each of their characters. Each BT21 character is a representative of each of the members. There is a video from Bangtan TV, I think of how these characters developed by the members. Line Friends got the exclusive rights to sell it. Now back to you…
So lovely to see you reacting again. ❤I personally feel Forestella have helped me heal…I defied specialists’ predictions last year when they discharged me from hospital after an emergency admission, much sooner than they originally expected. I listened to Forestella music and watched their Forestella Festival 2023 fancams at every opportunity during my hospital stay. The beautiful voices, the instrumentation, and performances and humour and their interactions bathed me in such positive energy and laughter, that even the nurses who are the ones who spend more time with patients with similar symptoms every day were really curious as to who this group was that seemed to be having such a powerful effect. Stay plugged in to their music and discover their behind the scenes videos too. They have such a special chemistry that is quite palpable. They are all passionate about music and all have eclectic tastes too. There are many of us around the world who will be happy to hold your hand as you navigate the beautiful rabbithole that is Forestella. Even their solo activities will enthrall you. 🎉
It's not the individual success. More people globally are becoming more and more familiar with BTS. So, more and more people have come to realize that BTS is not really K Pop in the truest sense. K pop is not growing and changing with the times. BTS is a big threat to all music companies. hence why they will not win grammy's the way things are set up now. However, Big hit has a couple others groups, and they have not taken off like BTS, so part of what you say is very true. Bts has become world renowned because they are that good, had a good team and bang was a good CEO. Like Taylor swift, for example. She is so loved because she is a honest person, and is a very good musician.
Your use of alarmist taglines is frustrating and off-putting. You provide good content but “BTS’s fatal mistake”? Really?? Your taglines have been trending that way. This is enough to encourage me to avoid your videos. Please stop.
I disagree that we have 7 successful individuals that can stand on their own. They are each standing on the back of the group BTS, and Army. Let’s be honest, if it weren’t for Army streaming some of these songs, they would be like any mediocre artists. Secondly, the evidence of success will be evident when they truly are soloist, having to work the business and curate their songs. When they can stand on their own without RM’s influence, after 2 years of true independence, then we will know if they are successful.
You obviously didn’t hear anything she said. They are not just “standing on the backs of ARMY and BTS”. Non-ARMYs and non-Kpop fans have discovered BTS through individual member’s solo projects. RM is an influence and incredible leader, however, the members have grown and are capable of navigating their own careers without RM behind them. They have already proven this.
I will have to disagree. I know many fans that discovered BTS after being fans of their solo works. They all have a it factor as individuals if you have a true love of music you will see them beyond BTS .
@@AnneMorr do never forget ... Jimin said "I will do my way" ... he did and does ... but not only him, they all are doing their own way and will continue together as well, until they will agree to stay together ... there was not, is not and will not be another BTS ...
Oh so they were making solo music in the early 2010's when G Dragon was. Oh no wait they weren't a thing yet. Oh you must mean before RM dropped his first solo in 2015? No. No Blackpink were still trainees. Maybe when Agust D dropped his first solo mixtape in 2016? Oh wait...
This is the first time in my life I liked all of the members of a group and admire each one of them as artists.
@@leticiaq7576 Same with me! This is a first for me, too! Never dreamed I’d fall in love HARD for every single member of any group. That’s what happens when you get to know each one of BTS! This group has totally captivated me in an indescribable way, I think because they are so genuine and humble and so talented. I am so happily hooked on BTS forever and ever! 💜💜💜💜
Me too😍
@@leticiaq7576 same
Same here💜💜💜💜💜💜💜
BTS spoiled me. There is no other group or individuals like them. Their passion, dedication, perfeccionism and love for their artistry is awesome.
Ditto 🙌
👏👍👍🥂
Agree totally💜💜💜💜💜💜💜
I thought I'd save money when BTS went on hiatus, but I ended up funding 7 talented young men. That's the power of their respective IPs!!
Right!!!😂
And you have spent a lot more than the previous years being a BTS fan 😅😂😂
Yep! I didn’t see that coming! They keep amazing me with new hot talent! While in the military, no less! And breaking records and making history!! Just WOW! For real! We hit the jackpot with BTS!!💜👏🏼💜👏🏼🙏🙏🙏🙏
😂me too
Tell me about it.
I thought that I'd save up for the upcoming albums sets or concert tickets.
BTS's members have been more active after they enlisted.
I feel a lot of planets aligned for all of this to happen. The right man found the right talent and allowed them to grow organically. Clever and thoughtful marketing, often thinking outside the box. All this in the age of the internet, which brought them to the international community. Trials and tribulations that forged them into steel. A famously loyal fandom. I don't know if this will happen again any time soon.
A once in a century group
With no disrespect to other groups, as I’m sure they all work hard, BTS isn’t a K-pop machine. They were organically grown and nurtured as artists, not built as K-pop robots. This is why BTS is the exception. They are not contained in this neat little box. They are creative professionals and if that encourages the development of more creative artists then that should benefit the industry as it challenges it to evolve.
Very well said 💜💜💜💜💜💜💜
BTS is the only kpop group that i consider every member an artist
BTS didn't destroy K-pop, they magnified K-pop by adding a new dimension. K-pop now travels worldwide. The power of BTS & ARMY.
Music with substance stands the test of time! I don't understand anyone pushing back on this.
Jealousy always rears its ugly head💜
And here I was, planning to watch RUN BTS to keep busy while they were in the military. Instead, they have so much new content, that I can't even keep up 😅 LOVE YOU BTS
I completely agree with your statements about BTS’ intelligent music. This is absolutely what attracted me to them initially.
Yes, me too
i love their music but moreso I admire & respect them as good men & creative artists💜
That's the thing though, BTS are all truly ARTISTS. The skill and talents are amazingly unique to what KPOP is used to.
Business majors should study Bighit, BTS and Bang Si Hyuk. Every thing they've been doing is genius. Marketing, business, creating. All of it. Enjoyed your video.
They've had studies on BTS in college courses. I saw a college professor conduct a class in a YT video on BTS. Their story can be integrated in studies of Business strategies, Fandom culture, Music analysis, Korean culture, Global Marketing, Digital Media, etc. Their global appeal and rise to stardom is for the hix books.
Seen the new round of Hybe Haters channels popped up yesterday? A new avalanche of malignant 🪳trolls have just been hatched by Mammas PR company. 💜BigHit, Bang Si Hyuk and BTS don’t deserve this crap💜
I looking forward to the Harvard Business Review article if it hasn’t already been written!
My 4 friends are using them as their research
@@MoonstoneStarChaser these are the last gasps of a floundering attack! The end is nigh and they are getting desperate so they have released the crazies to do maximum damage. It will not work! We are ARMY and we stand BTS STRONG! No matter what!
I agree with everything that is said in this video, except the reality is that even despite the blueprint that BTS has created, very few will be able to follow it.
The fact that they rose to the pinnacle from practically nothing is awe inspiring. Unfortunately for the other companies, they created a BEAST with 7 heads! They starved, they cried, they battled and they rose. They will continue to rise. They couldn't gain traction in the media when they needed it. Now, they have proven that they do not need the system. The system needs them. Keep striving. Keep pushing forward. But, when you are back together, do it at YOUR pace. Stay healthy. Make them all remember who you are! I, for one, can not wait for that comeback! 💜💜💜💜💜💜💜💜
👏 But let's make sure it lasts beyond that! To infinityyyy!! HYYH - forever! 🎉 🫂 💜
"Indispensable"
Please tell this to the solos who believe that BTS are still being controlled by Big Hit.
They seriously don't understand the power of each BTS member.
I love everything you said in this video!! BTS ARE ONCE IN A LIFETIME ARTISTS!! 💜
You are not snubb. You are not just intelligent, you are an intellectual. You understand the market and you always based your estimates based on statistical data. Like most ARMY, you fell for BTS because of their art and music.
BTS excels because every member were very good, hard working and humble students since their training period to date. Up to this date, every one of them considers themselves as students of life rather than masters thereof. They always give their 200% effort in their work, especially on their live performances. Apparently BTS members were honed by their teachers and trainors in becoming professionals and intelligent artists by not compromising their art and craft over ratings. Note that Bang P.D. encouraged all the boys to finish a college degree which all of the did. And, it also helped that Bang P.D. pushed them to learn the art of self-discovery either as BTS or as individual artist. Being good men themselves, BTS are evet sensitive to musical needs of their fans. For BTS, ART and ARMY first before ratings.
BTS success both as a group and individual had broken all traditions. Some traditions should change. Talent should be organic not manufactured. We want volcanic born diamonds not lab grown. There is a difference, huge difference. Manufactured always looks fake, fake looks, attitudes and they treat their fans like crap. We do not want "overly perfect" lip-synching performers. BTS songs are not just looks but these men use their brains. Their songs are well thought off. not just releasing songs like, I am skinny ,rich and beautiful. Which we all now know,.... plastic surgery is prevalent all over the world. Kpop is extremely vain. They are looks not brainy when it comes to music. Even if they had the option to change their music. Sounded fake and still shallow lyrics. BTS all the way! APO BANGPO!
👍👏👏
I’m actually very new to all this… fully agree with you though. I am a Jimin fan, saw him perform on Jimmy Fallon, Like crazy and haven’t looked back. Went into BTS because of Jimin and now follow both BTS and Jimin as Artists, Musicians and Performers. They are all amazing.
You should dive deeper into their discography,they have lots of hidden treasures
I did the same, I was sucked in by Jimin in Blood Sweat and Tears and then got to know all of them and now i'm a huge fan of J Hope and RM.
I am a new fan(6 months). I adore them all they are talented, creative, hardworking, and humble guys. I adore their music and their message of hope and Loving yourself. That concept has always been difficult for me to apply to myself. But these guys, wow, they brought me back to music, not just their's, but the music of my youth. Yeah, I'm old lol I'm 63. The toxic hate leveled at them is really mind-boggling to me. The fact that they have faced down their haters and survived and thrived is a testament to their bond and love as brothers. I do adore them all. But gotta admit Suga is my favorite. He is so funny and serious and way mysterious to me all at the same time All that talk about him being cold and uncaring, I never believed it. Little glimpses of him doing things for his brothers, like buying ice cream for V and JK , giving Jhope food because he couldnt stand to see him not eat, cooking for his brothers, showing Jimin how to play basketball, helping JK with music, going fishing with Jin, he is just not one to make a big deal of it., They are incredibly funny, they all are. When I feel down, I go and watch Run BTS episodes. My fave so far is the one where producer Na from the game caterers showed up. That was awesome. They are so young still and have achieved so much success, and have brought their country and culture to the attention to the whole world. They are truly global treasures. BTS I PURPLE YOU 💜 💜💜 And to the Armies, loving and protecting our treasures since the beginning a big thanks to you all. I may be late to this wonderful group, and fandom, but I'm here, now and here I plan to stay if you'll have me. Much love to all.
@@rosiealvarez7389 yes… that is the one thing that I can’t get used to. The Hate!!!! I block it out.
@@rafaelsmith5737 …. Listening and learning every day. Enjoying every bit. I heard “Louder than bombs” yesterday and it’s on repeat. Absolutely haunting and beautiful.
Yes! I'm excited to see their works after service. Cz as you said there will be no more time limit. So "the sky is the limit" I guess.
Suga sing in cypher pt 4,
The bar is so high even someone help you can't tough it.
~Savage king👑
BTS has spoiled music for me as I compare everything to them. The bar is set so high there are very few that can reach it. They have always had something for everyone, but add their solo projects to that. I really think they are untouchable. (I still love Coldplay though, my old favourite!)
I thought I was the only one doing this😢 they've completely messed up music for me
They are artists, musicians, intelligent and insightful young men and what their lyrics subject matter and the fact they do most of the music genres I enjoy and mix music genres in pleasing ways are just some of the thing that drew me to them.
Thanks God all BTS 7 members succses in their solo album,keep streaming n buying jin song in Spotify..n next Friday is our V please give him love n support...next succses in solo album maybe 3 member BP..
Your analysis is always the best 💜💜💜
Maya Angelou: “If you’re going to live, leave behind a legacy. Make an impact on the world that can never be erased.” It’s beyond me why they would want to cut the creativity and inspirational wings of BTS or any other idol groups for that matter. Imo, they are missing the definition and significance of the word Legacy for whatever reason (control, fear, envy, vengeance, dethrone and/or personal gain). We’re living in different times now, where creative minds and success are celebrated by some people, but unfortunately is a threat to others. We might forget things said and done (until our memories are triggered by an impactful event), but we’ll never forget how they make us feel at a certain moment.. And that’s BTS’ Legacy among other greatness. - “Innovation is the ability to see change as an opportunity - not a threat.” Steve Jobs. Thank you Ms. Fairlane for another insightful video and your chat notifications . Always with Facts and opening our eyes to what’s really happening here. Take care.🤧🤗
Simply because most companies put profit first.
They are looking to destroy this legacy because they didn’t create it. Problem is they have nothing to replace it because they still don’t understand the basis of the success/legacy
@ True. They’ll be very difficult to replace. Even Mr. Bang Si-Hyuk/BH new CEO (former manager has been with them since 2010) can’t fully grasp how he picked and put these 7 treasures together in a group striking gold.
BTS are incredibly talented, hardworking, and wonderful people. They deserve the best! Love them so much 💜 Legendary kings 💜
Great clear explaination. Please look after your health.
Yes!!!! Can't wait until they all come back!!!!!
K-pop is a musical style for entertainment. BTS is a willfully, meaningful, multiple musical art form. To be upset because your entertainment business has popularity limits is not being realistic. If you want more fans for more profitability you will need to evolve K-pop beyond idol format to humanity artist. BTW BT21 is wonderful because it takes the essence of each member and communicates their spirit of togetherness. Teaching joy just like BTS brings joy.
The old adage “you must pay your dues” still applies today. No new idol, or employee in general, are able to make demands right out of the gate. Especially when someone else is footing the bill/investment in your career. This is not new, nor is BTS to be blamed for entitled attitudes of the new idols today. They did the work, and continue to work hard. They have and continue to pay their dues…💜
So well said
Thank you for your wonderful analysis - always insightful :)
CHANGE IS NEEDED TO GO FORWARD...GREMLINS LOL..IRONICALLY..ARMY is like gremlins we are increasing esp those new ARMY recruits that understand the music and message of the BTS discography....
Bts Added water and fed us after midnight😂😂😂😂😂😂😂😂😂😂
BTS is GIZMO….. longmay they multiply!
@Be_kind_and_polite 🤣🤣🤣🤣🤣🤣🤣🤣
@@Be_kind_and_polite yes
I will always choose raw organic talent over manufacturered or industry plants.
If as an artist you can't write your own songs, you're in the wrong field.
Until the day that SK stops trying to sabotage, trying to destroy BTS let go of that resentment hate, jealousy & envy, until the day that they fully embrace, cherish and respect BTS with sincerity, SK will never move forward ( in all aspects).
kimjeon_2016 I disagree. Not every songwriter can sing. A vocalist(s) has to tell that story, that might resonate to thousands, millions of listeners who will imagine that song was sung specifically for him or her. Even within BTS, most of their early songs were written by only the rappers and the BigHit in-house songwriters and even BSH. The 4 vocalists then worked to help turn those lyrics into a great song. So it's an important partnership. Also not all songs written are that good!
Whitney Houston’s did not write her own songs. Do you mean she should not have been in the industry then??? To each his own talent! Not everyone is born to be a songwriter. JK prefers to receive songs… should he also exit the field? Or the vocal line that initially was not into writing songs… should they also have left the industry at that time? PLEASE!!!!!
Not everyone can write lyric's but they can have a story they want to tell in song and explain that to someone else who can write lyric's in the way the person can say yes that's what I'm saying thank you. It's the taking part that can create something great no everyone is can compose a melody or but might come up with a bar or two but not know were to go with it and hum or play it to someone who can move on to perfection. When you have a whole group of people who can work off each other you can create together something bigger and more beautiful and powerful than on your own. RM and other BTS members have said it's like being in a Song Camp how they often make music together and you know some of my favourit' bands have said the very same thing even when some member's write whole songs on their own without input from other band members. It's their ability to harness all their strengths and not having over the top ego's that says I'm the best only my lyric's or only my producing or only my melody writing but they recognise each other's gifting's, support and encourge each other's giftings. I true collective of amazing talent where talent recoginse's talent and doesn't get jealous, doesn't envy.
@ I still say that your view would have deprived us of the beautiful rendition of Dolly Parton’s I’ll always love you by Whitney Houston. I would rather that voice than that she write or inspire lyrics. I understand what you are saying that you have to have some musicality in you and not just be a dancing paper doll. . But again, the maknae line didn’t even listen to music in the beginning, and I’m glad they stayed and developed their own point of view over time regarding music.
It’s so obvious that the maknae line each have a great number of fans based on the streaming and purchases. I’ve heard stories that Jungkook gained fans in the US from the projects he did there. Same with Jimin and Tae in their respective projects. I’ve come across Jin’s fans and they are true fans that concentrate on him only. I don’t mind these fans being solos because they are not being hateful 💜
BT21 is special to me because we all saw BTS members create them and develop their back stories, and the back stories aren't all happy and cheery. BT21 characters had to overcome hard or complex lives and come together to make a strong team, Just like BTS members. We heard BTS' thought process in creating them and calling them their kids, it wasn't developed by a company and just selected by the member. Bias: RJ Bias wreckers: Mang, Chimmy, Shooky, Koya, Cookie, Tata
Jimin’s success as he overcame many hates & hurdles.
9 IP with Suga and Agust D.
Love BTS.
Discovered them after Seo Taiji.
Thank you thank you! 💜💜💜💜💜💜💜
I truly agree with you that BTS set the bar so high. I cannot get myself to listen to any K-Pop artist but BTS. BTSARMYForever.
I honestly think that the old system started to die in 2009 or/and 2010, when Bang Pd started to think how to implement an upgrade to the old kpop idols machinery. Making BTS to debut Bang Pd, started to put them down and every single win, every single award, and every single fan/Army, BTS won over the time, was the prove that a new era in kpop industry started.
It seems that Bang Pd/Big Hit was the one who put down the Goliath of the kpop industry/Big 3, with one smooth little stone named BTS.
These are intelligent men and each one is an extraordinary artist. The men of BTS should become leaders in their industry and set standards that will enhance that industry. The only problem will be when they take on wives, that always seems to disrupt other male associations. Let’s hope that BTS collectively has the ability to manage that issue when it arises.
So we need to be on soldier mode 24/7😵💫
Its healtheir for the artists to have such independence and as Army we appreciate and celebrate it. Thats another the thing the kpop industry will have to change to survive. What makes BTS stand out is their intelligence, dilligence, authenticity and sincerity that shines bright. Brighter than everyone else. Every collab Artist has spomen.up.about how hard they work. Korea should appreciate then not throw hate on then. They add so much to the GDP of the country. Created jobs directly and indirectly. So many people want to learn hangul creating online jobs for teachers. I seriously dont understand the hate they getting, when they should be celebrated.
I don´t quite agree with you in that the HYBE is *dispensable* for BTS. If BTS decides to create a new cia or move to another cia , given the recent problems there have been with ADOR , will they risk the relationship that both parties have built over the years ? Will they have the time to devote both to their art and to marketing?'Despite the criticism and attacks at hYBE , its evident that the Runs,Vlives etc prove to be successful to create of a strong and supportive Army.
And the activities prepared before the membrers joined the MS ? All these surprises were successes : the AYS series , the exhibitions of many member in different places, Jin´s Happy´and activities , JH Songs ,V´s Winter ahead etc etc ´ As an outsider( not knowing the internal (dis)agreements) this shows how farseeing Hybe is .
She is saying they could be successful and continue even without Hybe I personally don't see them wanting to leave they do likely have some restrictions but as time goes by they can dismantle what they can't live with as they make changes in their lives
@MsKaz1000 I understand.
But not all the members of the many groups that split became successful
The music world is unpredictable quite often
What I love is that even as their individual careers are so successful, they didn't go let me create my own fandom for just me. You're army if ur supporting one members career or all.
I dislike when artists separate out their own fandom vs the collective
BTS and the group individuals have created a positive evolution of K-pop for each artist. Stray Kids are following in this evolution. More power to the artists is a good thing.
Imagine what would have happened if the industry hadn’t been so hateful back when BTS debuted!!! This is definitely Karma in its full glory!
The thing I really like that BTS did was to normalize groups having their own youtube channels and variety/game shows. They started Run BTS out of necessity as they weren't able to get onto the normal variety shows, or they kept getting made fun of, so it was a new thing they tried...which could have failed but instead worked amazingly to show us who they were as people. There aren't very many groups that do it too (that I know of) but notably Stray Kids and Seventeen.
Absolutely love your channel. You present a different vibe with no bias to either of the BTS boys, and with a very intelligent explanation of what is actually happening in reality.. It is such a refreshing change from all the delulu and individual stan biases.
You are definitely NOT a music snob. What is wrong with liking music that MEANS something and have a message. RM and Suga have always emphasized that this is what they want. Sure there is nothing wrong with a fun song here and there... like Chicken Noodle Soup. But honestly most of us because ARMYs because their music means something to us. Anyone that thinks it is being snob must think BTS are music snobs.
The headline is very misleading. BTS didn't make any mistakes, they are advocates of change without them realising it. PD Bang dreamed big dreams and BTS helped turn them into a reality... The mistakes made were not by them but by the K - media and entertainment channels /companies that failed to support and recognize them.
I love the success of our 7 boys. But others are hating them because the power of ARMYs has been behind them and there’s nothing BTS can do. We love them and they love us from the moon and back. I hope that other idols make them an inspiration rather than enemies. I hope other fandom don’t make their idols feel small and not blaming BTS for not winning. Don’t forget that the other idols are working under their wings too. Which is HYBE.
I’m not interested in others. As for haters let them hate and bathe in their negativity
Evolve or die out, it's been needed for years, the old stale formula doesn't work anymore, not if they want a career outside South Korea.
Those who are content to be big in SK and possibly Asia, can stay the same, but they will never be on the same level as BTS.
Overall a good analysis! You've hit on a lot of important points! BTS just make things more difficult, and beautiful and fun, don't they? FREE and HAPPY! Once they're out, nobody has a claim on them anymore. FLY instead of SKY! Apobangpo! 💜
Well thought out video. Enjoyed it and could not agree more
It will be more difficult and even impossible for any group to even level up to where they are and are about to achieve as members or as a group . BTS with their individual talents and projects just spiralled into eight unstoppable and amazing artists. They are considered international/global artists , indeed they are from SK but has proven themselves to be more than just KPop artists. What a phenomenal group is BTS with 7 extremely extraordinary individuals 💜
It was fascinating to hear how the positively of BTS is affecting negatively for some but somehow it is the positive thing tho... How did you manage to express your thoughts in such way? Smart, love it!! Thank you.
It's the dawn of a new era for Korean artists, musicians, composers and producers. It's a fantastic opportunity for anyone that wants to walk the new path. Artists can also start their own label after completion of their contract. It's important to not use language that paints anyone as a villain. Change is inevitable. Global music is just that, global. Everyone should get on board the talent train, it's leaving the station.
In k pop the old boys club is coming to an end and they are trying to fight against change and the future 💜
Also PREACH!
PAVED THE WAY
You’re NOT a snob you just stating FACTS. At this point there shouldn’t be a debate. BTS is 7 talented smart & genuine true Artists💜💯💪🏼🇺🇸🥰
of course The Beatles achieved individual success after they broke up
Just think about what type of person criticizes someone for being intelligent. Hmmmm.
Lab grown diamonds are indistinguishable from the real ones, but BTS is clearly distinct from the rest of the pack!
Why do you always have to defend your position on BTS? You are ARMY. Thank you for your content. True ARMY will always remember their rough beginnings. The black waves, cut broadcasts etc. The other groups should be thanking BTS.
They are the one and only boyband that I really like and in this point of my life this is hard. I was and I am a rock fan, but whit these guys I just felt.
They are smart, kindhearted, they are hard workers, they are amazing and so many times I feel they are mistreated.
Very interesting your video. Thanks.
BTS changed my perception of KPop. I started as a stalker to ensure my younger nephews and nieces won’t follow the likes of Seungri (BigBang) and other arrogant and boastful artists and celebrities. Now, I remained BTS and Jimin-especially fanatical lol … They inspired me much. 🥺💜💜💜💜💜💜💜
Ignore people who say you a snob I literally watch for your video.But he careful, do you watch video from a army TH-camr name SeoulLite .I recent saw a video of New Jean fans on Twitter posts video of about him saying they should report him always talking about there girls.He's my second favorite TH-camr beside you,I warned him that fandom act like he's lying he's not just supporting BTS .It's CUTE when you say " I'm go cough"😂😂
Listen to Hybe boy us well he is fabulous 👌
He is on TH-cam
11:07 YOOONGIIIIIII! 🥰 🫂 💜
BTS is a juggernaut... and may unfortunately invite more hate and jealousy against them and their company. MamaSnake will definitely exploit this. I recall part of the Kakao texts her minion mentioned Hybe's USA disease. Hope you are feeling better.
Oui, effectivement, BTS est la cible de pas mal de gens, parce qu'ils sont uniques, et "irremplaçables" on va dire. Tout le monde tente d'expliquer leur succès, de dire qu'il peut y avoir un "nouveau groupe bts" etc, mais ce n'est pas possible. Leur succès est unique, car ils sont uniques. C'est parce qu'il y a RM en tant que leader, parce que chacun des 7 membres se considèrent comme des frères et non des "collègues de travail"... parce qu'ils ont un vrai lien avec leur fan, les ARMY.. Il ne peut pas y avoir de "nouveau BTS" car ce ne sera pas aussi vrai, pur et sincère que le parcours des 7.. Et justement en plus d'être unis, de s'aimer comme des frères, de se soutenir, d'aimer leur fans etc : ils sont chacun talentueux individuellement.
Waaa vraiment nous ARMY, nous avons de la chance de les avoir connus, de faire partie de leur "vie", d'être témoins de ce qu'ils sont et ce qu'ils seront !
I remember reading somewhere a man was gifted a BT21 keyring from his GF and she and he were not ARMY and did not know BTS, the GF just thought it was cute so they bought it for him and someone they knew mentioned Oh didn't know you like BTS and that is how he found out his cute gift from his GF was belonging to them 😆
You may think they have made it impossible to be a successful because the bar has been set so high. However 8f kpop had continued the way it was just being a pretty face and some dance movies kpop would not have reached the international fans. Kpop is enjoyed worldwide because of them. The other groups have benefitted from BTS success worldwide. Kpop as a whole has even reached South Africa which is where Im from. As an Army I love how talented and how layered their music is. We are blessed as a fandom
WTAH, happening with this "Hanni Bullying Bill?" 🤔🤨🙄🤐
@ asian entertainment and culture
I kind of disagree with you. They’re not villains. They’re innovators of the next generation in Kpop!
People have to understand things change they never stay the same and yes, it’s 40 years in the making. You have just recently join BTS in the last 2 to 3 years I myself have been around since their debut even before their debut and I’m not tooting my own horn here, as An OG ARMY ,but I have been to concerts not just BTS concerts but artists under JYP under SM and under YG entertainment.!
Things change nothing stays the same. There’s always change called evolution whether it’s evolution in species on our planet or its evolution in music and art.
yes, we must give the propers to Lee Soo Man and his innovation, his creation but where do you think he got these ideas from? Do you think that he’s alone came up with these ideas ? Did he created this and pulled it out of the air? No, he went to the United States and worked and talked with many different agencies in the music business. He formed his company with a mixture of what American and Korean innovation can do.
The seven individuals called BTS created something different. They have made K-pop evolve! They have pushed it into the faces of K-pop agency and said if you wanna compete you have to do better you have to do better.!
Remember, BTS were the underdogs in the K-pop industry, and they were looked down upon and mistreated. It’s BTS‘s time in the sun. Let them shine!
K-pop is not dead. It’s just evolving and BTS are proving ,if you wanna be relevant. if You wanna be popular even if you go on a hiatus such as mandatory military service you have to be relevant enough to keep your popularity a flame to keep it burning throughout the time that you’re unable to perform, physically as a group or as a solo Artists!
So the evolution of BTS has shown that not only are they a supergroup, but they are seven super individuals in the music business and the competition is so high. If you wanna reach us you better start competing on our level.!
I’m just stating a fact here and BTS going solo several years ago starting with J-Hope that is not where the change started!
What happened is it started when BTS as a group started to be more internationally known abroad in stadium such as the United States London, Paris, Saudi Arabia, all of those major breakthroughs are what made BTS Change the game of K-pop ! It is true BTS open the door for other K-pop generations, especially the fourth and fifth generation, including some of the third generation where they are from and exposed their talents to other parts of the world, Touring the Late night talk shows where they did gain a lot of notoriety from multiple generations who watch those programs!
So if you think K-pop has changed, and think destroying all of what it used to be of the KPOP Industry? With the Evolution of changing ,evolving to the new 21 st century of Kpop ! Hey , look what has happened in the last five years and yes, BTS is a direct results of it. How many American music or western music artists are collaborating with K-pop Groups ? Hundreds, in the last five years, you can see not only what BTS is collaborations of western music artist have done, but it has open the doors in different avenues. You cannot go backwards because nothing stays the same. The changing of K-pop will adapt to it, and they will succeed and some will fail but BTS have already proven if you want to compete you better bring your A Game! 💜💜💜💜💜💜💜 BoraHae 💜
P.S. BTS Changed K-pop for the better they were not known around the world, but now the world is taking notice of K-pop. Everyone wants to Collab with a K-pop group or artist because BTS set the standards, raise the bar and became the innovators to cross the lines into international waters.!💜
Just asking how can they be innovators of the next gen of Kpop if they don't inspire from BTS at all?
It's already 5th gen yet I barely see any new groups that actually followed BTS footsteps & not just use the same old Kpop formula.
Besides, whenever BTS wins, they'd still hate on BTS
@rafaelsmith5737, BTS are innovators in for the next generation of Kpop because they hold a standard and a concept that is still admired by a lot of the fourth and fifth generation! And furthermore, have you read any of the fourth and fifth generation profile on the individual K-pop members of different groups you will see at least one or two would say that they admire BTS or specifically one of the members if not all seven !
BTS doesn’t follow the original K-pop formula if you recall in 2013 their concept was different from any other K-pop group that was out there performing in 2013. They were considered a K-hip-hop group not a K-pop group. They didn’t turn into a more formulation of a K-pop aesthetic until about 2015/2016!
Even first and second generation of K-pop didn’t break the barriers except for maybe BigBang, What I mean by the barriers of international popularity. Not just in southeast Asia, Japan, Hong Kong, etc. we’re talking about global domination of popularity by the time it was 2020 everybody pretty much knew BTS !
And as far as international awards, not just the MAMA or MMA we’re talking about billboard, “American music award”, first K-pop group to win an American award like” artist of the year” because of those important records breaking from an non-western music group that’s what makes them innovators I can go on and on I mean, they have like 1400 awards as solo artist and as a group!
Sure gets hated on for winning awards and anything else just because hate is an emotion that does not have true logic hate is only those who project that type of emotion is either envy or pure ignorance! 💜
@rafaelsmith5737, oh, and I forgot that they were the first K-pop group to be nominated five times for Grammy, They may not have one Grammy yet but we’ll see what happens in 2025 or 2026 when they just decide to make another album and go on a Full concert tour! They are the true innovators they have set standards that other K-pop groups can’t reach and that include some 1st & 2nd Generation!
Lee Soo Man tried to form a super group to try International market with Super M. While I love thrm really a lot, I don't think it was a very successful operation
They still failed because it lacked authenticity. If you think of the other boy groups who have a growing fanbase right now, they are the ones with solid brotherhood and authenticity. Seventeen and Straykids for example. The formula really is artistic freedom in music creation (getting members that can actually make music, not just perform), uniqueness of each member and at the same time their strong unity as group, good values & life principles of members.
Apologies I did not realize you were Army too
Thank you so much for this insightful video. The only thing I disagree with is the statement that BigHit "accidentally" hit the international market. I think it was very intentional from the beginning - did you forget about American Hustle Life? They worked with musicians, rappers & choreographers in L.A. Plus they hit the streets to promote their own shows. Bang PD went after the American market from the get go. Also, the kpop industry is upset because the model that they created is being dismantled bit by bit. They created this beast by belittling BTS, not giving them fair representation early, etc. They had no choice but to rise above & create their own, better version of what wasn't available to them. As the saying goes: necessity is the mother of invention. Invent they did. They also worked tirelessly BEFORE they each went into their military service to ensure that Army had enough content to keep them company while they were away, proving that with hard work & preparation, you can not only keep your fandom, but expand it too. I honestly can't wait to see what they come up with when they are 7 again.
I hope you dont get much critism from Army's for calling them an irritation and gremlins. We are very protrctive of BTS, which Im sure you aware of and suggest you perhaps use better or kinder words to describe them. B T S paved the way so that kpop can be listened to worldwide. It's not just BTS that benefitted. The whole kpop industry has. If BTS stop performing and producing music the kpop industry will lose fans if they continue to just be pretty faces that can dance and sometimes sing. Most Army's are BTS fans and not kpop fans. If BTS stops we stop. We'll continue listening to their old songs
Is NCT tht popular in korea?
They are, cause they come from the big3
They're standardly popular, as popular as a successful big3 group would be in Korea. Their popularity however is not even comparable to BTS and the BTS members, who are national treasures atp, in the national anthem and in history books.
@stargazing2628 Yes, they are nowhere near BTS.
I have always appreciated your work. I am kinda confused about this video. I don't think any other group will ever be able to establish, business wise, what BTS has with Bighit. Why? BTS WAS Bighit meaning, BTS was the only group, on Bighit's catalog. Relationship is different. Before the last members entered military, it was announced all 7 had renewed their contracts with Bighit/Hybe. So, what is the Genesis of this video? BTS, whether working as a group, or individually, will always have more of everything, at Hybe... because it's been proven. Smoke & mirror offers are just people trying to get in on the money. Hopefully, they will always have that trust relationship with BSH...he trusted them; they trusted him, and look what they did together. BTS doesn't need to focus on pleasing International fans. They need to focus on the creative things they want to say, ARMY will come. I do always enjoy your critiques and insight. It has always been helpful in increasing my understanding of the industry.
I like your comment in general, but please have a look into Big Hit's history and how Hybe came to be. There are bands and artists before and after BTS. Army will come, for sure! 💜
8:30 12:30 14:02 14:57 15:15 yep 19:05. 21:02
A lot of Armys who came in for one member became fan of BTS and Armys. The lesser number joined solos.
Hope they will soon realise and leave solos when BTS comes back and the hype will be for BTS.
Confused and irritated that you didn’t acknowledge Jimin as a global artist in the same way as Jk and more so than Suga and Rm.
Let me stop you right there, I am giving you grace because you’ve been on spot before. But now….
BT21 was a collaboration of BigHit and BTS. Each member created their own version of BT21 characters and created a backstory for each of their characters. Each BT21 character is a representative of each of the members. There is a video from Bangtan TV, I think of how these characters developed by the members. Line Friends got the exclusive rights to sell it.
Now back to you…
So lovely to see you reacting again. ❤I personally feel Forestella have helped me heal…I defied specialists’ predictions last year when they discharged me from hospital after an emergency admission, much sooner than they originally expected. I listened to Forestella music and watched their Forestella Festival 2023 fancams at every opportunity during my hospital stay. The beautiful voices, the instrumentation, and performances and humour and their interactions bathed me in such positive energy and laughter, that even the nurses who are the ones who spend more time with patients with similar symptoms every day were really curious as to who this group was that seemed to be having such a powerful effect. Stay plugged in to their music and discover their behind the scenes videos too. They have such a special chemistry that is quite palpable. They are all passionate about music and all have eclectic tastes too. There are many of us around the world who will be happy to hold your hand as you navigate the beautiful rabbithole that is Forestella. Even their solo activities will enthrall you. 🎉
Take care. Take some Tesolon Pearls. let your PCP prescribed for you. It works and not addicting. Take care always.
It's not the individual success. More people globally are becoming more and more familiar with BTS. So, more and more people have come to realize that BTS is not really K Pop in the truest sense. K pop is not growing and changing with the times. BTS is a big threat to all music companies. hence why they will not win grammy's the way things are set up now.
However, Big hit has a couple others groups, and they have not taken off like BTS, so part of what you say is very true. Bts has become world renowned because they are that good, had a good team and bang was a good CEO. Like Taylor swift, for example. She is so loved because she is a honest person, and is a very good musician.
Your use of alarmist taglines is frustrating and off-putting. You provide good content but “BTS’s fatal mistake”? Really?? Your taglines have been trending that way. This is enough to encourage me to avoid your videos. Please stop.
I think it's highly effective
It’s more than 8 IPs as you V and Kim Tae Hyung and Suga and AgustD.
Jung Kook solo success ❤is the best
Get out solo stan😂
Enough
@@Виктория-д5жа ты чей стэн?😅
Jk solos are the worst breed out there.
Way den Army not suport RM....😂😂😂.you have only 2 members what get some suport striming like Jimin end JK...ol rest mehhhh....
I disagree that we have 7 successful individuals that can stand on their own. They are each standing on the back of the group BTS, and Army. Let’s be honest, if it weren’t for Army streaming some of these songs, they would be like any mediocre artists. Secondly, the evidence of success will be evident when they truly are soloist, having to work the business and curate their songs. When they can stand on their own without RM’s influence, after 2 years of true independence, then we will know if they are successful.
You obviously didn’t hear anything she said. They are not just “standing on the backs of ARMY and BTS”. Non-ARMYs and non-Kpop fans have discovered BTS through individual member’s solo projects. RM is an influence and incredible leader, however, the members have grown and are capable of navigating their own careers without RM behind them. They have already proven this.
😂 SOLOS are a thing.
Fans songs are dedicated to ARMYS and Jimin's fans or Jung Kook's fans.
Pjms or Jungkookies? They are not ARMY.
@@moongoddessjikook
Are you Army?
No V's fan😂
It's obvious
I will have to disagree. I know many fans that discovered BTS after being fans of their solo works. They all have a it factor as individuals if you have a true love of music you will see them beyond BTS .
@@AnneMorr do never forget ... Jimin said "I will do my way" ... he did and does ... but not only him, they all are doing their own way and will continue together as well, until they will agree to stay together ... there was not, is not and will not be another BTS ...
Actually it was Black Pink that started the solo journey, it's human nature to try to get ahead for yourself
Oh so they were making solo music in the early 2010's when G Dragon was. Oh no wait they weren't a thing yet. Oh you must mean before RM dropped his first solo in 2015? No. No Blackpink were still trainees. Maybe when Agust D dropped his first solo mixtape in 2016? Oh wait...
I guess you forgot about the mixtapes right?
It's okay sometimes envy makes you look like a jealous person
Go do some research and come again 😂
😂😂😂 pls relax on her/him ok 😂😂😂
Bruh what? BTS have been releasing solo music before BP even existed.