It's always a treat to hear Jean-Claude Biver. He is not just a watch industry expert but an institution in himself. Thank you Marc for making this happen. I really appreciate all the effort and energy you put passionately into your work. Viva watchmaking
I’m telling you this channel is awesome... Even with not so many subscribers Marc is doing things with maximum effort and for watch enthusiasts that we have to admit there are not so many in this world... this channel provides for those who love it. God bless you Marc... you have a legendary determination
Jean Claude Biver is a genius. I have studied marketing and worked for a A4 advertising agency. This guy is a marketing genius. So clever and very current. He had brought 3 main watch brands with a old art into mega brands. Inspiring just listening to him..
Impressive. Mr. Biver is such a honest and wise man. A true legend in the modern watch history. His brave and disruptive way of thinking is truly unique. I wish him all the best for the future! Chapeau.
The best interview of this energetic, passionate, honest, and humble genius! Marc, your editing of interposed scenes is both unobtrusive and highly effective. Well done!
My first Swiss made watch I ever owned was a SWATCH I bought in 1985 for $35 at the Burdines , now MACY'S. I was a 14 year old kid Now I'm a 47year old kid with an awesome Hamilton collection and lover of HOROLOGY. Thanks to Mr. Nicolas Hayek's foresight and passion. That swatch made me feel confident as a freshman in the Heavy Halls of high School. I loved that loud and proud ticking on my wrist. My wife remembers it well too. And yes, we're childhood sweet hearts.♥️
Nice story and just wanted to say that I've just bought a Swatch and had been a long time since I did!! It was the special edition Damien Hirst with Mickey Mouse, cool watch. All the very best to you
Amazing 😉 genius of entrepreneurship. Mechanical watches came out of the quartz crisis like a Phoenix bird 🦅 . JCBs legacy will live on. Absolute respect ✊ for this legend.
Mr Biver is so right with the mechanical watch, my vintage pieces sparks into life after a few twist of the crown and such watch can never be outdated. Love your passion and vision for horology, the interviewer's skilfully permitted Mr Biver to speak in depth.
What an extraordinary visionary Mr. Biver is...This interview is one I will watch time and time again, because the lessons embedded in his professional journey are universal, timeless and invaluable!
Inspirational interview! Not a big fan of either Hublot, Tag Heuer or Omega but his entrepreneurial spirit is so inspiring! Great initiative, keep it up with this high quality content Marc! :)
Well clever marketing has a huge influence on the general public... Watch collectors should look at the makes with the most patents ... innovative mechanical watches!
A truly amazing and inspiring story... As an entrepreneur and watch enthusiast, I continue to learn most of my invaluable life lessons from legends such as Mr. Biver! Bravo!
I agree with his entrepreneurial view 22:18, being a hardworker is undervalued now that everybody wants to be the young millionaire CEO of their own company
Marc, a great interview not only for capturing the passion of Mr Biver, but also for letting him tell the story without constant interruptions as so many interviewers like to do.
When mr Biver have time for an interview, it's not like one have to pull every word out of him, just ask a question about what watch he is wearing and you get the whole life story;) Always interesting to hear him tell
Wow. Your content is always top notch. But this is fantastic. So lucky to sit with him. This must have been so much fun for you. Looking forward to pt.2. Thanks.
This is fantastic! Lots of lessons shared by Mr Jean-Claude Biver on the history and evolution of the watch industry, and how branding, direction and creativity can make or break a company.
What an amazing story, this is one of the best interviews I have watched, big Kudos to you Marc Andre for drawing Mr Biver in and letting him articulate. I can imagine he would shine in any industry.
Absolutely amazing, thanks Mark for sharing, the best interview I've ever read heard or watch about Mr Biver. I have watched it now a couple of times WELL DONE cheers
Always nice to hear from Mr Biver, but already there is so much content on TH-cam about him. Of course one will never turn down an opportunity to interview Mr Biver but it would be interesting to meet other figures in the industry. Great video and I look forward to more!
Thanks for posting this interview! I am just simply inspired by his level of passion with watches! In fact, although I hate Hublots, I think a 1 hour conversation with him would end up with a Hublot Big Bang on my wrist!
The man is a god! He has had a career that we can only dream about. I'm not a Hublot fan but I was fascinated by his explanation of the brand's identity. I love the approach of allowing him to speak with very few questions. He's an engaging storyteller and a larger than life character. Kudos to you Marc and team for this fantastic interview. Can't wait to see Part II.
I felt as though I was in the room with both of you. Fantastic! Not only are you recording history from the horses mouth so to speak but you are preserving it for generations to come.Yourself, watches TV et al are the personification of JCBs basic philosophy. First. Different. Unique. By the way I really like moving geometric wall that is included in some of your series. Vive l'horlogerie!
Jean Claude should have the nickname “The Time Mechanic”. Each company he works with, he fixes their engine and they come back from coughing and spitting and perform like Ferraris!
It is amazing because the path he described via Swatch into fine watches is exactly what happened to me, it's interesting that it is the same group, 'Omega' that materialised into my first watch purchase after gazing at Pepe's speedmaster for years!!!!
Just to clarify what Biver says. The Swatch watch was not an invention of Hayek but Elmar Mock and Jacques Müller, under supervision of Ernst Thomke working under Hayek.
Great analysis of how the Apple Watch has been made as the "gateway drug" to watches in general. Much easier to get a young customer to go up to mechanical watches if they've already lost their virginity.
„If you put an entrepeneur in a cage you get a manager.“ So true. And unfortunatelly that is what 99% of the firms do, eventhough they all speak about the importance of entrepreneurship.
I don't leave comments often, so please listen to me, l really enjoyed this video, you did a wonderful job. I have a totally different view of Mr. Biver, l like him. I'm looking forward to part two.
What about the Zenith Defy Lab?, When Will it be available in large production series?, Is is expensive to produce?, reliable?, Will that be the future of mechanical movements?, … I am so curious about it. Best!
It's always a treat to hear Jean-Claude Biver. He is not just a watch industry expert but an institution in himself. Thank you Marc for making this happen. I really appreciate all the effort and energy you put passionately into your work. Viva watchmaking
That's very nice of you, highly appreciated, thanks and best to you!
I’m telling you this channel is awesome... Even with not so many subscribers Marc is doing things with maximum effort and for watch enthusiasts that we have to admit there are not so many in this world... this channel provides for those who love it. God bless you Marc... you have a legendary determination
That is so kind of you, thanks so much and we are already very happy to have such great people looking at us!! All the super best to you
exactly, I think the same.
This Channel ROCKS
Quality production and content abounds here.
WATCHES TV Thank you for this! Even 2 years later.
Jean Claude Biver is a genius. I have studied marketing and worked for a A4 advertising agency. This guy is a marketing genius. So clever and very current. He had brought 3 main watch brands with a old art into mega brands. Inspiring just listening to him..
Impressive. Mr. Biver is such a honest and wise man. A true legend in the modern watch history. His brave and disruptive way of thinking is truly unique. I wish him all the best for the future! Chapeau.
Thanks my friend!!!
The best interview of this energetic, passionate, honest, and humble genius! Marc, your editing of interposed scenes is both unobtrusive and highly effective. Well done!
That's very nice of you, thanks sooooo much!
My first Swiss made watch I ever owned was a SWATCH I bought in 1985 for $35 at the Burdines , now MACY'S. I was a 14 year old kid
Now I'm a 47year old kid with an awesome Hamilton collection and lover of HOROLOGY. Thanks to Mr. Nicolas Hayek's foresight and passion. That swatch made me feel confident as a freshman in the Heavy Halls of high School. I loved that loud and proud ticking on my wrist. My wife remembers it well too. And yes, we're childhood sweet hearts.♥️
Nice story and just wanted to say that I've just bought a Swatch and had been a long time since I did!! It was the special edition Damien Hirst with Mickey Mouse, cool watch. All the very best to you
Now this is a guy I could listen to every day and every hour...
Thank you
Well now you have a second episode available ;) Best to you
Amazing 😉 genius of entrepreneurship. Mechanical watches came out of the quartz crisis like a Phoenix bird 🦅 . JCBs legacy will live on. Absolute respect ✊ for this legend.
Very nice comment, thanks a lot.
I can't believe this, this is like the dream interview! This man is a legend. Thank you so much for interviewing him!
You are very welcome 🙏
Merci beaucoup!!
De rien 🙏
Mr Biver is so right with the mechanical watch, my vintage pieces sparks into life after a few twist of the crown and such watch can never be outdated. Love your passion and vision for horology, the interviewer's skilfully permitted Mr Biver to speak in depth.
Many thanks for this, very appreciated!
Thank you for the great interview, this guy is a legend!!! Joy to listen with very interesting and some fun stories, super!!!
Glad you enjoyed it!
I m excited.
It is always a big pleasure to listen to him.
Thanks for sharing
In that case you will have quite a lot to listen!! Enjoy
Congratulations on a fantastic interview. A great insight into JCB's approach to horology, business and life in general. I can't wait to watch part 2!
Part II just published, enjoy ;)
Always love to listen to someone with great passion like him.
Passion and enthusiasm are the key to many great things!!!
Can’t wait for part 2, well done!
Published now ;) Best to you
Best interview ever!! Bravooo Marc! It felt like my grandfather was talking to me, telling me his life and what loved most.
Very happy you liked it so much, thanks a lot for this!
What an extraordinary visionary Mr. Biver is...This interview is one I will watch time and time again, because the lessons embedded in his professional journey are universal, timeless and invaluable!
Inspirational interview! Not a big fan of either Hublot, Tag Heuer or Omega but his entrepreneurial spirit is so inspiring! Great initiative, keep it up with this high quality content Marc! :)
The energy, passion and vision makes him indeed very special. Thanks for your comment and have a great day
Well clever marketing has a huge influence on the general public... Watch collectors should look at the makes with the most patents ... innovative mechanical watches!
And he's a incredible marketing and salesman for sure!
JCB always gives a great interview. Love watching him speak about watchmaking and his experiences over the decades
A truly amazing and inspiring story... As an entrepreneur and watch enthusiast, I continue to learn most of my invaluable life lessons from legends such as Mr. Biver! Bravo!
Nice touch and indeed as entrepreneurs we all have to learn from one another! Best to you and thanks
I agree with his entrepreneurial view 22:18, being a hardworker is undervalued now that everybody wants to be the young millionaire CEO of their own company
Marc, a great interview not only for capturing the passion of Mr Biver, but also for letting him tell the story without constant interruptions as so many interviewers like to do.
Many thanks and it’s just such a pleasure to let him talk!!
Amazing interview!
Just love Jean-Claude Biver's energy and pragmatism.
No wonder he is an industry icon.
Looking forward to part II!!
Best,
Amintas
Very happy you enjoyed this!!
Looking forward for the 2nd part!! Keep the good work guys, cheers!!!
Soon, soon ;)
Usually dont like watching long interviews but for this I am making an exception! Hes a legend. Mr Jean Claude Biver. Keep up the good work!!
And I hope you had a good time, thanks!
thank you so much for the video interview with Him!!! such a legend!!
Very happy you enjoyed it!
Incredible! Thank you for creating and sharing such great content, and thank you Mr. Biver! I really enjoy the long form interview/conversation.
When mr Biver have time for an interview, it's not like one have to pull every word out of him, just ask a question about what watch he is wearing and you get the whole life story;) Always interesting to hear him tell
Thanks a lot and yes Mr. Biver is definitely a great story teller! All the very best to you
Wow. Your content is always top notch. But this is fantastic. So lucky to sit with him. This must have been so much fun for you. Looking forward to pt.2. Thanks.
It was indeed, thanks a lot
A very good interview with a legend of the watch industry of Switzerland and very inspired!
Marc, wow, you ask when you have to ask, timing, gave the interviewee space to talk, a perfect dance
Many thanks for this, very nice of you!
Absolutely fascinating content and beautifully produced. Thanks!
You’re very welcome, thanks for watching!
another great interview with a great man in watchmaking world... and WHAT A MAN !! can't thank you enough for this channel Mr. MAD.. salute!
You are most welcome and feeling very happy you enjoyed it, thanks!
@@watchestv-com can't wait for part 2
I liked this clip even prior
to observing it !!
Thank you Marc
and Jean-Claude !!
What a treat this is.
Biver is a pure visionary genius
. He's the King Mida of watchmaking, whatever he touches it'll become gold.
This is fantastic! Lots of lessons shared by Mr Jean-Claude Biver on the history and evolution of the watch industry, and how branding, direction and creativity can make or break a company.
Glad you learned a lot through this, that's great!
You can't help but love listening to this man....he's totally inspirational
Excellent interview and thanks a lot for making this available to us! Great job guys!
Very happy you enjoyed it, thanks!
Simply fantastic, thank you. Mr. Biver is a very interesting person.
Interesting and inspiring indeed! Best to you
Well done ! Amazing interview from the master Jean-Claude Biver
Happy you liked it, thanks a lot for your message!
Great interview. It is always a pleasure to listen to him.
What an amazing story, this is one of the best interviews I have watched, big Kudos to you Marc Andre for drawing Mr Biver in and letting him articulate. I can imagine he would shine in any industry.
Many thanks for your comment, very appreciated!
Viva Jean-Claude, the most visionary salesman I’ve ever seen. And thank you for doing this, no one else could have done it as classy as you are.
That's very nice of you, thanks a lot!
Absolutely amazing, thanks Mark for sharing, the best interview I've ever read heard or watch about Mr Biver. I have watched it now a couple of times WELL DONE cheers
Very kind of you. Thanks so much 🙏
Always nice to hear from Mr Biver, but already there is so much content on TH-cam about him. Of course one will never turn down an opportunity to interview Mr Biver but it would be interesting to meet other figures in the industry. Great video and I look forward to more!
Have you seen some of our “who’s who of watchmaking” videos? Best to you
Thanks for posting this interview! I am just simply inspired by his level of passion with watches! In fact, although I hate Hublots, I think a 1 hour conversation with him would end up with a Hublot Big Bang on my wrist!
INCREDIBLE. Thank you Marc for making such a great content and also thank you Jean-Claude for telling your story.
He's a great storyteller. Thanks a lot for your comment!
Absolutely fantastic video in every possible way l can watch it over and over again. Thanks Marc .!!!!!!
Please do, don't hesitate ;) All the best to you
Always a pleasure listening to Mr Biver! Great video Marc!
Very nice of you, was indeed a great moment! Thanks
One of the most engaging interviews I've seen in a long time. Amazing video guys!!! Can't wait for part 2. Killer stuff!!!!
Happy you liked it and Nbr 2 coming soon!!! Thanks
Thanks for this interview. Excellent content. Always thought-provoking listening to Mr. Biver
One of the best Biver interviews I have ever seen!!!
Thanks so much and the second part has just been published ;) Best to you
That part with Bernie beat up on the ad had me 🤣 like crazy! Absolutely brilliant👏🏻
It takes A LOT OF GUTS and a lot of BALLS to run an ad like that
Got a lot of attention and showed some different thinking for sure!
Thanks alot Marc !! A most helpful video. It's always fun listening to Mr Biver.
Thanks a lot!
I love watching interviews with the "Great" Jean-Claude Biver!!!! I am a fan!
A unique and inspirational character!!
Comme tjs Mr Biver est d'une sympathie extraordinaire,belle interview Marc,goute son fromage il est unique!
J'ai déjà eu la chance de le goûter et en effet il est vraiment bon!!!
😋😋😋
Top notch work as always, now you have me wanting to see the uncut version
thanks
We really didn't take too much out, as raw as possible!! Thanks and all the best to you
Great episode, these longer format insights into the personalities, and brands are brilliant. Thanks Marc Andre and TheWATCHEStv Team.
Thanks so much and we also love these long ones!!!
The man is a god! He has had a career that we can only dream about. I'm not a Hublot fan but I was fascinated by his explanation of the brand's identity.
I love the approach of allowing him to speak with very few questions. He's an engaging storyteller and a larger than life character.
Kudos to you Marc and team for this fantastic interview. Can't wait to see Part II.
Thanks a lot coming very soon!!! Best to you and have a great day
Absolutely Fascinating!!!
Thank you for your great work!!!
You are very welcome and thanks a lot!
such a charismatic person, great conversation !!!
Very happy you appreciated it! Thanks
What A guy! Love to watch him! Hopefully to meet him one day! Cheers!
Happy you enjoyed this 👍
I felt as though I was in the room with both of you. Fantastic!
Not only are you recording history from the horses mouth so to speak but you are preserving it for generations to come.Yourself, watches TV et al are the personification of JCBs basic philosophy. First. Different. Unique.
By the way I really like moving geometric wall that is included in some of your series.
Vive l'horlogerie!
Jean Claude should have the nickname “The Time Mechanic”. Each company he works with, he fixes their engine and they come back from coughing and spitting and perform like Ferraris!
Grate interview, one of the best i have seen, such a wondeful man.
Many thanks for this!
Wow!! Powerful, Inspiring, Passion and Energy. Love it.
Very well summarised!
I have watched this wonderful interview and I have watched a high quality MBA conference
It is amazing because the path he described via Swatch into fine watches is exactly what happened to me, it's interesting that it is the same group, 'Omega' that materialised into my first watch purchase after gazing at Pepe's speedmaster for years!!!!
Interesting, thanks for sharing this!
@@watchestv-com Can you see what is happening now with the moonSwatch??
His marketing genius is often over looked nowadays.
this is why I pay you monthly absolutely love this content one of the best shows out there
That's super nice of you and very highly appreciated, thanks a lot!!
With effort you get results. Such a quality content, keep on going! All the best.
Many thanks for this, very appreciated and best to you
Always a pleasure to hear JCB. Continued good health to you.
That's very kind of you, thanks!
Merci JCB and Watches TV
Many many thanks 🙏
A very cool and energetic guy. So driven and passionate. A great interview, thanks for posting.
Very welcome and thanks a lot!
Fantastic interview. I can hear him talk for hours.
Fantastic interview! Congrats!!
Thanks a lot!
Bravo Marc! this is the best you have done so far. This is magic. I-S-P-I-R-A-T-I-O-N and humility. Work with passion.
Thanks a lot, very happy you liked it so much!! Best to you
Thanks for the interview/video. Hope to see more from @jeanclaudebiver
Thanks really great interview honestly your questions and how you manage all subjects are the star ⭐️ of the interview well done
That's very kind of you, thanks so much and happy you liked it! Best to you
Just to clarify what Biver says. The Swatch watch was not an invention of Hayek but Elmar Mock and Jacques Müller, under supervision of Ernst Thomke working under Hayek.
Very true
Hayek made a product, a business, an industry, out of their idea.
They should give him like a “ Medal of Honor “ for watchmaking 😃 he’s an extraordinary person who knows the purest form of innovation
Hall of Fame of Watchmaking, nothing less!!!
Thank you so much for this, truly interesting to listen to Mr. Biver and his "adventures"👍👍👍
Happy you liked it, thanks!
Pleasure to meet you Jean-Claud
LOVED IT!! Thank you very much
Very welcome, happy you liked it!
I finally understand Hublot. I didn't for a very long time
Amazing interview and it is touching 🙏🙏🙏 thanks for sharing it MAD 😊👍
Very transparent and personal, touching indeed! Thanks for your comment
Absolutely amazing. Mr JCB is so good at this he could even sell me a Hublot out two. Can't wait for the second part.
Hahaha, good one ;) 2nd part coming very shortly and also super interesting! Best yo you
Great analysis of how the Apple Watch has been made as the "gateway drug" to watches in general. Much easier to get a young customer to go up to mechanical watches if they've already lost their virginity.
Great video, I always enjoy watching Mr.Biver
Thanks, happy you liked it!
Why only 2 parts? I could listen to more! Great stories and love his passion for life.
Well, maybe we'll go for more ;) enough said...
The guy is a total rock star. Smart Man!
Well summarised!!!
„If you put an entrepeneur in a cage you get a manager.“ So true. And unfortunatelly that is what 99% of the firms do, eventhough they all speak about the importance of entrepreneurship.
Thank you very much !
Most welcome and thanks for watching!
Great Character from the watch industry and great interview as usual....
Very nice of you, thank you very much!
I don't leave comments often, so please listen to me, l really enjoyed this video, you did a wonderful job. I have a totally different view of Mr. Biver, l like him. I'm looking forward to part two.
I really admire successful people that are still grounded just like JCB!
What about the Zenith Defy Lab?, When Will it be available in large production series?, Is is expensive to produce?, reliable?, Will that be the future of mechanical movements?, … I am so curious about it. Best!
You will learn about this in the second episode!! Enjoy and best to you
Very cool and superinteresting video!
Many thanks!
Fantastica intervista! Siete i migliori!!!
Mi fa veramente piaccere, grazie!!!
Outstanding!