IU went from the nation's little sister to a force expanding Korean showbiz

IU went from the nation's little sister to a force expanding Korean showbiz.
After more than 15 years of working, IU is considered one of the most successful and richest solo artists in the Korean entertainment industry.
In recent days, suspicions that IU and Lee Jong Suk broke up after 2 years of dating have caused a stir.
Both are famous stars, even IU is slightly better than her boyfriend in terms of reputation and wealth. She is successful in many fields, both singing and movies.
When mentioning IU, the audience remembers famous Asian songs such as "Good Day", "Palette", "Blueming", "You and I"... She is called a "digital music monster" because every time re-releases are at the top of the charts.
Not only does IU have remarkable musical achievements, she also dabbles in acting and has many famous works. She gradually proved her ability and had a certain position on screen thanks to her appearances in "Moonlight Lover", "My Mister", "Hotel Spooky", "Dream Team"...
She was on Forbes Korea's Power Celebrity list for 5 consecutive years, from 2012 to 2016.
The public fondly calls IU "the nation's little sister" because of her petite, pretty appearance and sweet voice.
The female singer is also one of the rare female stars who has maintained her appeal from the 2000s until now.
"Overall, IU's successes and records span many fields, making her one of the most prominent figures in the Korean entertainment industry," Allkpop commented on IU.
In 2021, the South China Morning Post reported that IU is the female Kpop artist with the highest wealth in the entertainment industry, reaching about 52.7 billion won.
Talented and rich, IU is also entangled in many controversies and has a noisy past.
The incident of IU "accidentally" posting an intimate photo with Eun Hyuk (Super Junior) on her personal page is considered a stain on the female singer's personal life.
The photo shows that the two are very close, with IU only wearing pajamas and Eun Hyuk seemingly shirtless. The female singer also shared an indignant comment: "He (Eun Hyuk) came to visit me."
The above incident also affected Eun Hyuk's career and image, stagnating for 3 years. Meanwhile, IU chose to stay silent, not giving any explanation or apology.
She was also criticized for her bad attitude towards senior Kim Tae Woo, discord with Wooyoung, and having "star disease"...
However, IU is still the most sought-after star in showbiz. She considers herself a busy person who cannot rest often.
“Work is the biggest part of my life. I just hope it doesn't eat away at me like it did when I was in my 20s," the female singer once shared.
IU also knows how to please fans when she has songs featuring top Asian artists such as G-Dragon, Zico, Suga, V (BTS) or "back photo" Thang Duy.
When IU dated Lee Jong Suk, because they had known each other for a long time, they were supported by the audience.
Most recently, Lee Jong Suk was in Da Nang with friends, IU was not present. Many people worry that the couple's relationship has really broken down.

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IU went from the nation's little sister to a force expanding Korean showbiz