The fact that I watched the full hour and twenty minutes for a product that isn’t even being sold anymore is honestly astonishing. I know people say that ‘If he sold me a pencil I’d buy it’ but no joke, if it was being sold in this style of presenting I would buy it. Steve Jobs is the goat!!
I remember this technology was still very fresh not a lot of people in my school had apple products. I brought my ipod touch and we were all watching Jumper (2008) it felt like we were at the cinema, but this was during the class, the teacher had no idea we were watching a movie during his lecture. He's chinese so he couldn't see us very clearly..
Dude, you have NO idea how insane that scrolling looked at the time. The scrolling and the “pinch” to zoom looked absolutely like something from science-fiction movies. When I had my first smartphone I used to spend hours just sliding trough the homepage lol we already tought the touchscreen with a stylus on the Nintendo DS was cool, so imagine how multitouch with your fingers felt...
It's because none of other phones could do that at the time. I owned a Nokia & Sony Ericsson back in '07 & using physical buttons to scroll was a pain in the ass. And there were no option for zooming as well. The only fast web browser was Opera but it only load simplified view of websites. The Walkman app in the Sony phone was the best music player (even better than Nokia's Xpress music) but that ipod app in the iphone blew them outta the water. And of course, multi tasking didn't exist that time.
Imagine how devoted he was in technology while he was diagnosed with cancer in 2003. Man was absolute dedicated til his last breath. He contributed a part in our society in our world. Inspiring
@Patrick J Mims Lemme guess. You use Windows? and the Windows phone? wait it doesnt exist. STFU coomer nobody gives a shit about who invented anything, People need a great product and apple gives it. Coomer
2024, watching from my iPad Pro M4. Look how far you've come, Steve. I always come back to this moment whenever I feel uninspired, to watch this keynote and feel those goosebumps all over again. It's incredible to witness a piece of history captured in such a modern way. Owning an Apple product makes you feel like you're part of that legacy, following the journey as Apple continues to push boundaries and improve, year after year.
What’s up with you guys? I can’t believe people are making a deal about a reply I made *7 months ago* . That’s ridiculous. And for those people thinking I ‘cussed’ and that I should ‘die’, 1. I did not cuss. I think I know my own language better than you, thanks. 2. If you’re gonna tell me to die, you’re probably a foul person that should die. so don’t tell me to. also, I specifically said to not reply bc I’m not bothered anymore. This comment is still getting hundreds of replies at this point. Just stop. If you’re a new person here, don’t continue. And for the old people who gave me backlash, well, clear off. If you reply again, or @ me, I will not said a single word. Bye.
It’s fascinating to see the things everyone applauded to. It’s easy to forget how the original iPhone was the first implementation of so many things that just became standard. Miss you, Steve.
I know a lot of people thought It was going to fail. Because it was simply not going to be as good as shown. Just vaporware. But time has proven this was the real deal.
At first it shocked me how excited the audience was for Steve swiping to unlock the phone, but when I think about it, it's kind of crazy how my phone knows when I'm swiping and how fast I'm swiping. The iPhone and pretty much all smartphones are amazing pieces of technology that I (along with millions of other people) take for granted every single day.
@@EfficientTrout I tried to get my marketing professor to play the video where Steve talks about marketing. It was too long she claimed. It was super long. At least I tried. She would play videos before class each time and marketing videos during at times.
This is probably the worlds only presentation where the product was super revolutionizing and the presentation was a 10/10. Because if you have a good product and nobody knows it or understands why they need the product only a few people will buy that. But Steve Jobs was probably one of the best presenters in the world.
The folks in the field of robot believe that in the next 10 to 15 years. This very situation will happen with AI where someone somewhere will give us a presentation where a robot will be like the T2
At the time it was absolutely breathtaking. Scrolling on a pc wasn't even as good. No-one could zoom like that. Even the best of the rest was super-clunky compared to it. The idea of google maps on a phone was absolutely crazy.
It’s funny how much Steve talked up the internet communicator aspect and the crowd didn’t seem to think it was anything great by their reaction. Fast forward to 2022 and everything is all about being online. The internet communicator aspect has become the heart of every modern smart phone.
They probably were just confused as to what it could be given the initial context of it being 1 of 3 separate devices. (The other two were a lot more clear
I noticed the same thing regarding their reaction. To be fair, my interpretation was that they had no idea, or had any possible chance of comprehending the vision that Steve or anybody else for that matter would have of what the future was going to look like. It would be like explaining what fire looks like to people who have never seen it.
I think part of the audience's lack of reaction is that, at that time, people were already used to having websites and Internet on computers. It's just that, now, they're available on mobile phones, too. Watching this, sometimes I forget what technologies (like Internet and websites) already existed at the time, and I only realize based on what the audience applauds or doesn't applaud at. Like how they didn't applaud as profoundly for websites as they did for things like scrolling and pinching images, which--it's crazy to think and easy to overlook--were completely new to people at the time.
It’s because back then, we couldn’t even fathom what that truly meant. Now, people can EASILY live without computers because our phones can do it in their own. But back then, I can promise, no one even realized the depth of what he was truly saying.
This is a piece of history I love to watch every couple of years. I cant believe it has only been 12 years! So many things are funny now: Steve saying Apple will be introducing 3G in the future, seeing Steve one-finger-type some text messages like an 80-year old texting for the first time, seeing how slow original iphone is at responding to inputs, seeing the NYT webpage not optimized for mobile, etc etc... tech has come so far in the last 15 years, it is mind blowing... I just ordered an iPhone 11 Pro today :-) We are living in exciting times, ladies and gentlemen!
This is such a beatiful crafted presentation, that it still gives me goosebumps till this day. The pacing, the reveals, the words used. This showcase should be studied by all of companies to be honest
But then again spec-wise this first iPhone was very weak compared to other smartphones. So doesn't that make it equal to other devices in "changing the world"?
I remember watching this live it was only 15 years ago. Me and my friends knew immediately This was going to be huge. It took about 4 years for larger companies to really jump on and develop apps including banking which was one of the bigger holdouts
@@Muppet-kz2nc In 2007 this was clearly a revolutionary change while watching this live, as it essentially unified phone design moving forward. Samsung basically copied it outright and by the time the lawsuit finished they were already moving onto new phones.
Thought I am the only one who started thinking if I was one of the engineers who worked on this, and Steve Jobs started introducing the product, that really would be stressful with a lot of 'please work work' for me as a software engineer, presentation is a nightmare for me, things never work properly on production!
The audience at that presentation must have been completely taken aback. They witnessed how the world was changing in front of their eyes without them realizing it on this occasion. This is the best product launch event ever. It can be used for educational purposes
most of the ppl at a keynote, are salesmen and software and hardware engineers, and journalists from any of these fields. they knew exactly well, this was nothing new. nokia engage, or the microsoft xda ii, pda-s, noia 7710, lg prada etc etc, were the same as an iphone. and obv these ppl should have known about it. but, the people you hear clapping, are prob all apple employees told to clap, same as in comedy tv shows and late night shows. so that you, the customer, has the feeling, that this is something very new and innovative, when its not at all.
Now it seems like we’ve peaked and hardly anything noteworthy gets introduced anymore except more of the same, but slightly better but some features get removed
It's crazy that this happend 2007, I was eating dirt watching this with a my dad big laptops. now watching this with macbook is kinda giving me chill how far we are go
I remember being in the Navy when the iPhone was released. I was standing guard with one of my friends who'd just bought the iPhone and we spent the whole watch playing with it, watching videos, listening to music and more. It was truly groundbreaking.
Maaan I was in Army basic when it came out and one of our Drills just got one and used it to take pictures at every training event. Was hard to not be fascinated by it while focusing at the task at hand 😂
If I was a literature teacher, I would show this to my class. The techniques Steve Jobs convinced the audience so much to get the phone. His presentation for a product was the best. Straight to the point without making you feel like you are being advertised
I also liked how he wasn't afraid of using the actual terms for things i.e: "SMS". These days, apple would rather shoot themselves than ever admit that iMessage can send SMS. Everything's behind smoke and mirrors to fragment usability between different devices.
@@attomicchicken fragmentation isn’t exactly a goal for anyone… lol. fragmentation is the biggest enemy of both hardware and software and their ongoing maintenance/updates. fragmentation negatively impacts and increases the cost of almost every aspect associated with development. No one benefits from it lol. idk if you’re aware but most companies like profit and dislike increasing development costs. os fragmentation is also a fairly small issue for iPhones lol kinda one of the perks of a walled garden approach. if companies had it their way everyone would be on the latest device and last years model would have support dropped as supporting it wouldn’t be necessary if no one is using it, so your point kinda doesn’t make any sense. you seem like you’re just saying random cynical shit without understanding anything you’re talking about or why it would even be an issue. which is funny considering the myriad actual issues with apple and the industry at large you could have brought up.
I definitely remember that before iPhone, a cell phone was already a revolution from a home phone, but it was optional and more for business purpose. Then Apple made the cell phone a literal computer inside one’s pocket. Owning an iPhone at that time was a privilege of a rich person and was sort of a trend. Everyone started to use cell phones more, realizing how convenient and helpful they are, even the old school Nokias. Slowly, iPhones became less of a luxury but more of a common thing and people budget for them and buy used ones. You also started to see more people glueing to their phones more and more in public places. Nowadays, almost everyone use some sort of touch-screen phone that resembles iPhone, and many are addicted to its services. A whole new category of jobs are created such as mobile app developer, mobile banking, etc. Apple didn’t just introduce a new product. They changed the way the world views cell phones, and the way we live.
I bet you had also 12 pro and buy 14 pro in a while. This is how apple washed people's brains. BTW, I still have 11 pro and I won't buy new one until it works great, and it does.
No Name said the one who cannot buy an iPhone or to proud for being an android fan boy .. not said anything wrong with using android ( i use both ios & android devices ). Dont judge something garbage because you dont like it
No Name what kind of an imbecile statement is that? Apple changed the way carried device exists. They invented swiping and pitching on smartphones. It’s already a history. No one was talking about current state.
@@_hanz73 ahahahahhaha, android cell average is 400$, meanwhile apple cell average is 900$. Why spend more for garbage? Apple products is for stupid people.
@@Wabuh-Wabuh Those LG phones had horrendous capacitive touchscreens. I know, because I had one. I still shudder thinking about typing on it now. So, sure, touchscreens existed back then but the technology was pretty woeful and the iPhone blew it out of the water by some margin. Jobs is not lying when he said the iPhone was 5 years ahead of its time - it really was.
The iPhone was a game changer... Google was working on Android for two years before this. When Google saw what Apple did it made them change course to make Android touch screen. Also, Apple was the first to bring a capacitive touchscreen, not a Resistive like what other companies were trying to go. Touch screens before the iPhone sucked! While iPhone didn't invite the smartphone they revolutionized it to what we have today on both android and iPhones. I don't know how old some of y'all are, but I remember how the iPhone brought the smartphone to the mainstream.
In 2025, watching this video for the first time which was made nearly 20 years ago, I was moved to tears. Great Steve Jobs, thank you for launching this epoch-making product. We will always remember you!
I remember tech people mocking him about the touch screen not having 'tactile feedback' like buttons, and that 'the iPhone will fail' and how arrogant he was to think that a computer company that had no experience in telephony could 'reinvent the phone' ... Steve was a visionary; and he was absolutely correct! Now we all carry iPhone style smartphones. The iPhone didn't just 'reinvent the phone', it changed global human culture!
Steve didn't come up with the idea for the iPhone. You really gotta look into the literal hell that people went through just to get the iPhone to where it was at this point, when he did this presentation.
D W I have watched the history and Steve *definitely* was the driving force behind the iPhone. He has said that he was going to do a tablet first with multi-touch and when he saw his department’s demos for scrolling and rubber-banding, he realized they could do a phone. He then shelved the tablet and started pushing forward on the iPhone.
@@sanju11212 u know the crowd who's there shocked and clapping for the pinch to zoom in 2007, those people still exist in 2021, 14 years later. They probably have the latest iphone 12 pro max haha. Imagine them reacting to this iphone from 2007 now in 2021 while they use their iphone 12 pro max 😂😂
It was the day Apple let normies get on the once-great internet and fucked it up beyond all recognition and turned it into the steaming pile it is today. Thanks, Steve Jobs.
1:15:20 what a natural presenter. He instantly addresses the error not to make it awkward, and effortlessly buys enough time for the engineers to fix it.
This is another tip that I'm gonna keep close to my heart whenever I'm doing presentations: in spite of technical difficulties, always remember to keep your audience captivated and do not make things awkward. And as demonstrated by Jobs, one way is to tell a captivating yet relevant story, that way you don't accidentally stray too far away from your topic.
The audible gasp from the audience when he pinched the photo to make it bigger is incredible. Remember watching this Keynote live and my jaw hit the floor.
"A widescreen iPod with touch controls..." "WHOAAA" "...a revolutionary mobile phone..." *_"YEEEEAAAAAHHHHH"_* "...and a breakthrough internet communications device." "woo"
Watching this after watched the Keynote 2024. 17 years ago there really was an Innovation. Today I‘m missing the „WOW“ Factor. Imagine what an iPhone could be today if Steve still would be alive.
You don't have to wonder what it was like! Fast Company tracked her down a few years ago, her name is Hannah Zhang. (I'd link, but TH-cam would frown on that)
Watching this in 2021 gave me chills. I still remember when this first came out in 2007 and how magical it was to have The iPhone. It changed everything. Watching this on my iPhone 12 Pro Max. Thank you Steve. Rest In Peace.
Pretty crazy to see how far we've come, huh? That tiny 3.5 inch screen with pixels as big as lego bricks was STILL so revolutionary at the time. Looking at the newest flagship of apple products in 2020+ is just wild.
I share your sentiment. I remember holding the 3G version and thinking it was like something out of Star Trek. Crazy how we take his stuff for granted now. But this device really did take mobile tech to the masses. Historical!
I remember this technology was still very fresh not a lot of people in my school had apple products. I brought my ipod touch and we were all watching Jumper (2008) it felt like we were at the cinema, but this was during the class, the teacher had no idea we were watching a movie during his lecture. He's chinese so he couldn't see us very clearly.
There's a 0.0192% chance the video might happen to introduce a product that contains the full understanding needed to pass the exam (Other companies would just sell the answers, Apple would sell the understanding) At $599, you wouldn't be able to afford it, but you can't be sure there's no insight unless you watch the whole video, right?
We were all really happy with our (whats so called) dumb-phone at the time.. less distraction.. less disruption.. pay more attention to our surrounding.. and so on..
@@zbuilder4664 With a quick click on his yt account you can see his account is 12 years old... And most likely he didn't join with the age of 0 and even if he'd be older
Haha behind the scenes the workers were actually taking shots everytime something went well, there was an interview i watched from one of the engineers once
Comentarii Adaugă un comentariu… @liviumihaitoleapa9511 acum 0 secunde A veery good marketing from someone whithout school in this domain, but he want to make football entire his life...this romanian who reinvent the mobile phone and for that someone with connection to Nokia hire an assasin to kill him because he spoke about what want Apple to do, a new mobile phone?! And this fuking assasin killed many cops in his country Greece, and kill some people in Romania ,but this little boy have lucky ...they want to scarry that boy to dont help Apple to make this smartphone wich fuck Nokia and End Bottons Mobile Phone Era, where Nokia was a Titan with Nokia Comunicator, do You remember,no?!
Remember the day. And, the reaction after this event, carried on for a long while, then another wave of craziness happened when the sale date approached, and the whole massive line thing became a cultural thing. Apple actually garnered attention usually only given to rock bands.
Google was working on an android phone before the iPhone was announced and it had a physical keyboard. There’s a quote from a google engineer that goes something like “as a consumer, I was blown away. But as a google engineer I knew we had to go back to the drawing board.
Do you mean this in the way of regret in the way that nokia had this idea a few years before apple and just didnt go all the way through with it, or do you mean this in the way that nokia is doomed because they dont have this yet, without thinking about the part where nokia had this planned before apple
They way steve captured your interest and manages to talk without useless stuff still amazes me. And then his actually good jokes. You just feel his passion for what he talkes. And ive never seen someone else who can do it better. This keynote should be mandatory to see for everyone.
It's also kind of easy, if you have a revolutionary device with tons and tons of never before seen features to talk about. You talk fluff if you have nothing to show
TH-cam algorithm: Hey watch this video from 7 years ago. Me: this is stupid, Its completely unrelated to what I want to watch. Me 80 minutes later: dang, this presentation was historic.
Yeah, me too. And it's not that old either. Just think how much this changed things. And I'm not really a fan o a lot o what smart phones have done, either. But this was impressive. As was Jobs.
olesto I was an android user and I remember this so fondly. People had Galaxy notes and all my friends were saying “eww why would you want a a phone this big?” When the 6Plus dropped it was like everyone forgot this was a thing lol
We are never satisfied,😂 I remember from this period to around iPhone 4 everyone wanted to have the smallest phone hence why 4 was small, then people wanted bigger and now we the huge flat phones that resemble mini iPad s, now with the 2020 iPhone they were like screw it we have models that are 5 inches for girls with tiny hands all the way to 7 inches for the massive thumb guys.
Go to work bum. "Its just the flu" they say so get out there... Essential works been braving it, some making less than your unemployment benefits, yet so many of you lazy trash pathetic bastards take advantage. You've but us all in years of debt.
This man did just not make the best presentation. one of the best presentations of the world, but did also invent the best speech you can never imagine would happen. Steve you are a fucking legend!
Absolutely. Apple didn't invent the smartphone, but they invented and introduced a revolutionary interface, ecosystem, and user experience. Yes, touch screens existed but look at how blown away people were here by something like scrolling! As an Android user , it was fun to see Google and Apple here together in this presentation, all in harmony. Not for long, lol.
It’s interesting how “Breakthrough internet communicator” got the fewest whoops from the audience, but was probably the most culturally defining aspect of the iPhone
back in 2007 it wasnt even 3G connection. The original iphone here was 2G and very slow (in this presentation is on wifi) but next year 2008 when they introduced iphone 3G that was the game changer regarding mobile internet.
Its because phones did have internet already...and as Jobs said in this it was a "baby version of the internet"....It was absolute trash and it was always there but no one really used it so when he mentioned it ya im not surprised it didnt get much of a pop
I would like to go back and relive this moment. I missed out on the original iPhone. My first one was the iPhone 7 and I am upgrading to iPhone 16 Pro Max.
You must not had a phone pre 2007…I had a cell phone way before the hype, back in 1995 the screens was small signal sucked and the Bill was $200 for maybe 20 minutes worth of phone calls lol
I remember seeing this for the 1st time in 2007. As a 80s and 90s kid I was absolutely blown away. Wanted one as soon as possible. Crazy to think everything shown then is standard now. Truly revolutionary product.
Although the iPhone as a whole was revolutionary, multitouch wasn't. In fact, pinch to zoom has been around since the 1980s! It's crazy. Jeff Hans also did a Ted Talk on multitouch in 2006. His multitouch was almost exactly like the iPhone, and it featured pinch to zoom, a virtual interactive globe (like Google Maps on the iPhone), and other cool stuff. You should check it out. Apple was the first company to bring multitouch to the average person.
@@sdfjsd to mobile* this is reinventing the phone, not anything more or less. They are bringing all these features to a mobile phone which at the time wasn’t thought of.
Imagine what’s going on behind the scenes during this presentation with the tech guys, and audio guys on stand by - hanging on his every word, just praying that everything works EXACTLY the way it’s supposed to. Just imagine if phone didn’t turn on or text wouldn’t send or screen froze. Steve would have to jokingly play it off while mass hysteria is going on back stage
Yeah they talked about that in the steve jobs biography. The software guys were sweating and stressed as heck because basically at this state if he didn't follow the demo exactly how they had rehearsed it there was a very good chance something would go wrong. It had issues crashing etc many times during rehersals.
@@sean8102 I believe they even had multiple iPhones that he was switching between without anyone noticing. Different ones had different features working
The day when the world was changed. I'm still coming back to this video and keep being surprised and feeling like I'm sitting there. I'm shocked how far we came, now we're going to have iPhone 16 soon, in 2007 they were just getting started
No matter how often i watch the "intro" i get Goosebumps it is crazy how the entire audience just starts chearing and laughing and clapping. It's such a touching moment if you think that this moment changed the entire world and people knew instandly
I wouldn't go so far to say this "changed the entire world". That sounds ridiculously exaggerated. Yes I will say it was very influential in the tech world for sure, but so have been LOTS of other products over the years.
@@jeff4362 nearly everyone has a smartphone and you can do everything with it nowadays and it will become even more. Sure other stuff exists too. Cars for example. And also pc's changed the world for ever
@jeff4362 smartphones like this are now used by almost everyone on planet earth who owns a phone. Multi touch is STILL used on every single one of these as well. We all walk around with ipods, web engines, hell even some people work from their phone with jobs like ubereats and doordash. All of this happened because of this moment. Theres even movie studios that worry about losing money to people pirating and streaming their movies on their phones. Tablets, touch screen laptops, any touch screen display in general would years behind of multi touch was never introduced by apple. This changed the world theres simply no argument about it.
@@jeff4362we don’t care about other products. This video is about iPhone and it has changed the world because every kid, adult uses this thing and sometimes kill’s people so yeh it does change the world
@@jeff4362 What were the other products over the years that you are referring to that also changed the world? Computers? Sure, but why does iPhone not deserve the same credit, seeing how all major tech companies set a new standard to touch, widescreen controls?
@@bignick3303 The jump from macOS 10 to macOS 11 wasn't as big as the one from macOS to OSX. They probably wanted to honor how Steve said OSX would last them 20 years.
ValvE: Why didn't we think of this?! *Makes steam machines and steam controller and they suck.* "I don't understand! How does Nintendo do it!" (ValvE was always jealous because Nintendo desgined the hardware with the software.) *Makes ValvE index headset.* "Now I get it."
Best keynote of all time. A case study for future presentation preparation. So emotional and engaging. I can’t believe it’s been 17 years since the first iPhone came out.
Watching it in 2023 October and the whole presentation is so heartfelt. Can’t even skip for a sec bcs I was so in to his presentation. Unfortunately it is penetrating me by knowing that the legend who changed the way of thinking of people is no more. 💔 Love u steve.
As a UX Designer, Apple really did their homework on all use cases with every single app they introduce in this keynote. They introduce a new product to the world and made sure the world knows how to use it.
Have you seen the behind the scenes videos on the UX design? It was brutal, Jobs absolutely wasn’t happy and these people were working non stop to make this into a top tier game changing device. We wont ever see this innovation from Apple since Jobs is gone.
@@cesart7354 i think about this alot. especially the part of how he hated the stylus made me appreciate his innovations. any one else would of took the safe route and went along with the stylus. dude said why not multi-touch and changed the world.
@@cesart7354 Even in general, modern smartphones have deviated little from this design. The screens have gotten larger and have covered most of the front, but just about everything on any modern smartphone follows this phone's UX. Big screen on front, earpiece on top, app panel as main screen, home access on bottom of screen, volume on sides, camera on back corner. Outside of foldables, just about every smartphone can be boiled down to "like the iPhone but..." to varying degrees.
I like how small it looks, I imagine that size with todays full screen. Dang things just seem to be getting bigger and bigger, which is fine for those who enjoy them, but bad for small pockets I guess. Hopefully Apple comes up with a foldable in the near future. I mean Samsung did it, so...
There was a life before, and a life after this presentation… this presentation changed the world forever
Right
I wonder if he was 100% confident that it was going to sell
@@dominickalbanese4309 he 100% was, who wouldn’t wanted an IPhone back then with such an Screen and features?
@@dominickalbanese4309 i wouldn't say confident but he really make that bet when people says he's wrong.
Imagine how much better the world would be without smartphones.
"These are not 3 seperate devices, this is one device"
The amount of goosebumps they would've got at that time
I got goosebumps now lol. I remember being hella excited about getting a nano after months of after school baby-sitting, those were the days
Gimme timestamp
@@sajeevanvm6811 watch from 2:31 onwards for the feels
@@dusmigais haha😂 Well that's what everyone would have thought at first place
Legit got goosebumps today!
This was just 14 years ago, and it looks like we are living in a different world now. This product really changed our way of life.
Whe Steve tried the "pinch" to make a zoom it was a great oooohhhh in the audience... hahahahaha... every phone do that now...
@@luisahumada6081 or when he demonstrated scrolling
Wasnt LG the First one
We used to have smartphone touch screen way before Apple. In China Asia
For the worse though.
The fact that I watched the full hour and twenty minutes for a product that isn’t even being sold anymore is honestly astonishing. I know people say that ‘If he sold me a pencil I’d buy it’ but no joke, if it was being sold in this style of presenting I would buy it. Steve Jobs is the goat!!
It's crazy how he has to explain so many little details that we just take for granted nowadays.
I remember this technology was still very fresh not a lot of people in my school had apple products. I brought my ipod touch and we were all watching Jumper (2008) it felt like we were at the cinema, but this was during the class, the teacher had no idea we were watching a movie during his lecture. He's chinese so he couldn't see us very clearly..
@@kaboom6157 yo racist
@@kaboom6157 Fr ? Racism..
@@boonslang6689 I'm Asian too, how was that racist???
@@kaboom6157 So chinese can’t see well ..? If I understand your assumption.
The last audience where everyone pays attention without being distracted by cell phones.
Ok boomer
@James Beryllis ok boomer
James Beryllis you’re only 26 and you’re still saying “fail” like it’s 2011
James Beryllis With a name like “Squidward’s Testicles”, I don’t think he’s gotten very far. He’s probably quite proud of his name.
@James Beryllis ever heard of a joke?
The way people reacted to these things is incredible. Literally just scrolling and they cant believe it
"Widescreen IPod with Touch Controls" *crowd goes insane*
scrolling is the part of the presentation that still blows my mind every time
This was revolutionary for the time
Dude, you have NO idea how insane that scrolling looked at the time. The scrolling and the “pinch” to zoom looked absolutely like something from science-fiction movies.
When I had my first smartphone I used to spend hours just sliding trough the homepage lol we already tought the touchscreen with a stylus on the Nintendo DS was cool, so imagine how multitouch with your fingers felt...
It's because none of other phones could do that at the time. I owned a Nokia & Sony Ericsson back in '07 & using physical buttons to scroll was a pain in the ass. And there were no option for zooming as well. The only fast web browser was Opera but it only load simplified view of websites. The Walkman app in the Sony phone was the best music player (even better than Nokia's Xpress music) but that ipod app in the iphone blew them outta the water. And of course, multi tasking didn't exist that time.
Imagine how devoted he was in technology while he was diagnosed with cancer in 2003. Man was absolute dedicated til his last breath. He contributed a part in our society in our world. Inspiring
Literally! He passed the day after his last day at apple. Unbelievable
Possibly the greatest presentation ever recorded.
@Patrick J Mims One of the greatest in terms of way it was presented - yes. What is your version of greatest presentation?
@Patrick J Mims Lol, I hope you didn’t write that comment on your smartphone. Because that would be pretty hypocritical. 😂
@@hunterjay8331 I bet he did
@Patrick J Mims bla bla bla jelly yada yada 🙄
@Patrick J Mims Lemme guess. You use Windows? and the Windows phone? wait it doesnt exist. STFU coomer nobody gives a shit about who invented anything, People need a great product and apple gives it. Coomer
This was the last day the whole audience came without iPhones.
and clog up the wifi/network and get Steve mad :)
Very true.
Thank you Steve Jobs for the pretty cool smartphone I'm using right now to type this comment.
Is it just me, or is this comment extremely underrated
Update: Ok now this is more like it
woah!! Facts!!
My vote for the best sales presentation of all time.
An hour and 19 minutes that changed the world.
No!
You changed me.
Not the progress bar sending a message 😂
@@mike.1It was a huge break through back then. No phone had come close to it.
Amd it was live, if I'm not mistaken now are recorded
2024, watching from my iPad Pro M4. Look how far you've come, Steve. I always come back to this moment whenever I feel uninspired, to watch this keynote and feel those goosebumps all over again. It's incredible to witness a piece of history captured in such a modern way. Owning an Apple product makes you feel like you're part of that legacy, following the journey as Apple continues to push boundaries and improve, year after year.
You are really rich then
@@rex77x Not rich. Just really good at saving and working hard for the things I love. Patience and a bit of hustle go a long way.
Steve jobs convinced me that i need to buy a 13 year old phone in 2019
same :p
What’s up with you guys? I can’t believe people are making a deal about a reply I made *7 months ago* . That’s ridiculous. And for those people thinking I ‘cussed’ and that I should ‘die’, 1. I did not cuss. I think I know my own language better than you, thanks. 2. If you’re gonna tell me to die, you’re probably a foul person that should die. so don’t tell me to.
also, I specifically said to not reply bc I’m not bothered anymore. This comment is still getting hundreds of replies at this point. Just stop. If you’re a new person here, don’t continue. And for the old people who gave me backlash, well, clear off. If you reply again, or @ me, I will not said a single word. Bye.
I just did...
Ethan Halpin Yh sure you did. Do you know how expensive they are.
Mr Tailor I bought 3 that were in good condition but they were untested.
It’s fascinating to see the things everyone applauded to. It’s easy to forget how the original iPhone was the first implementation of so many things that just became standard. Miss you, Steve.
I know a lot of people thought It was going to fail. Because it was simply not going to be as good as shown. Just vaporware. But time has proven this was the real deal.
At first it shocked me how excited the audience was for Steve swiping to unlock the phone, but when I think about it, it's kind of crazy how my phone knows when I'm swiping and how fast I'm swiping. The iPhone and pretty much all smartphones are amazing pieces of technology that I (along with millions of other people) take for granted every single day.
The biggest response was to scrolling, which is hilarious because that’s like 90% of the interaction you make with your phone now.
:)
@@greathorn and somehow, scrolling is still just as satisfying
This presentation is legendary.
.
It is, I heard this was shown in many marketing lecture class.
@Gus Quinn not now
@@EfficientTrout I tried to get my marketing professor to play the video where Steve talks about marketing. It was too long she claimed. It was super long. At least I tried. She would play videos before class each time and marketing videos during at times.
This is probably the worlds only presentation where the product was super revolutionizing and the presentation was a 10/10. Because if you have a good product and nobody knows it or understands why they need the product only a few people will buy that. But Steve Jobs was probably one of the best presenters in the world.
The folks in the field of robot believe that in the next 10 to 15 years. This very situation will happen with AI where someone somewhere will give us a presentation where a robot will be like the T2
It’s 2023 and I still come here for presentation techniques and inspiration. ❤
Me (in my head): Steve Jobs
Me (in reality): the Cingular guy
I just learned you can see everyone in the conference call and manage it. I've never seen that screen lmao
Steve keynotes delivery was outstanding!
@@JB-dv7ewlmao same! I remember telling people to hang up to end the conference call 😂
Cool
Isn’t it funny that the “internet communications device” was the least cheered and in the end the most important?
No because people didn't understand what it was referring to, so they weren't sure what to cheer for
@@rjo9552 I don’t even think Steve knew how drastic of an impact it was. No one did
Power of hindsight
So true
They were probably like.. a what? oh like a modem? router?
Watching everyone get excited about touchscreen is weirdly wholesome.
But to be fair, they have revolutionized the phone market forever
At the time it was absolutely breathtaking. Scrolling on a pc wasn't even as good. No-one could zoom like that. Even the best of the rest was super-clunky compared to it. The idea of google maps on a phone was absolutely crazy.
What's wholesome about devices created using slave Labor?
Jill's Sandwiches i mean this is America. What isn’t wholesome about it?
I don’t think they really understood what this really represented.
This was the greatest “let him cook” moment of the past few decades
Let Tim Cook
Let him Tim Cook
Gay
It’s funny how much Steve talked up the internet communicator aspect and the crowd didn’t seem to think it was anything great by their reaction. Fast forward to 2022 and everything is all about being online. The internet communicator aspect has become the heart of every modern smart phone.
They probably were just confused as to what it could be given the initial context of it being 1 of 3 separate devices. (The other two were a lot more clear
I noticed the same thing regarding their reaction. To be fair, my interpretation was that they had no idea, or had any possible chance of comprehending the vision that Steve or anybody else for that matter would have of what the future was going to look like. It would be like explaining what fire looks like to people who have never seen it.
I think part of the audience's lack of reaction is that, at that time, people were already used to having websites and Internet on computers. It's just that, now, they're available on mobile phones, too. Watching this, sometimes I forget what technologies (like Internet and websites) already existed at the time, and I only realize based on what the audience applauds or doesn't applaud at. Like how they didn't applaud as profoundly for websites as they did for things like scrolling and pinching images, which--it's crazy to think and easy to overlook--were completely new to people at the time.
It’s because back then, we couldn’t even fathom what that truly meant. Now, people can EASILY live without computers because our phones can do it in their own. But back then, I can promise, no one even realized the depth of what he was truly saying.
People were savages back then. Oh it's true!! 🤣🤣🤣
This is a piece of history I love to watch every couple of years. I cant believe it has only been 12 years! So many things are funny now: Steve saying Apple will be introducing 3G in the future, seeing Steve one-finger-type some text messages like an 80-year old texting for the first time, seeing how slow original iphone is at responding to inputs, seeing the NYT webpage not optimized for mobile, etc etc... tech has come so far in the last 15 years, it is mind blowing... I just ordered an iPhone 11 Pro today :-) We are living in exciting times, ladies and gentlemen!
I'm not one to comment on comments, but you nailed this one. All true!
and we can say that it all has started here on this exact day right?!
If he was still here we’d have 11 pro back on iPhone 6
True
Well said Frank
This is such a beatiful crafted presentation, that it still gives me goosebumps till this day.
The pacing, the reveals, the words used. This showcase should be studied by all of companies to be honest
This keynote should be added into National Film Registry as a culturally significant movie.
Yeah, but not this 26 FPS version.
@@matt.stevick Maybe do something with your life, not just hate like a 12 yo old.
Fair enough. That presentation changed the World in the coming years.
You good guy o
No it shouldnt bootlicker
None of this may seem like a big deal now, but back then, nothing like this ever existed before. It truly changed the world.
@@NerdyNEET And where is your Windows Mobile PDA now?
Sent from my Iphone 12.
But then again spec-wise this first iPhone was very weak compared to other smartphones. So doesn't that make it equal to other devices in "changing the world"?
I remember watching this live it was only 15 years ago. Me and my friends knew immediately This was going to be huge. It took about 4 years for larger companies to really jump on and develop apps including banking which was one of the bigger holdouts
@@Muppet-kz2nc In 2007 this was clearly a revolutionary change while watching this live, as it essentially unified phone design moving forward. Samsung basically copied it outright and by the time the lawsuit finished they were already moving onto new phones.
Exactly and every last developers follow suit.
Amazing how 1 hour and 19 minutes changed the world forever
So true...
ikr
It was in development for more than 3 years before that....people got divorced building the iPhone
Yup it changed everything about a smartphone
100000000%
Watching this 20 years later gave me goosebumps.
For 1 hour and 19 minutes, every Apple Engineer held their breath.
Why
@@centiments11 Because it barely worked and it was super scripted and glitchy at the time, very impressive
CPU's were glitchy. Fixed prior to release.
They weren't holding their breath.
They were smashing down vodka.
Thought I am the only one who started thinking if I was one of the engineers who worked on this, and Steve Jobs started introducing the product, that really would be stressful with a lot of 'please work work'
for me as a software engineer, presentation is a nightmare for me, things never work properly on production!
Now people watching this on their refrigerators.
underrated comment lol
My AI fridge watches this on a carton of milk.
And pressed like...
soon we will be able to watch this on an apple (the fruit)
I've got a smart fridge. And I can tell u this man ain't lieing
Lmao
The audience at that presentation must have been completely taken aback. They witnessed how the world was changing in front of their eyes without them realizing it on this occasion. This is the best product launch event ever. It can be used for educational purposes
Oh we def. realized what was happening. Game changing moment. Most of us couldn’t afford it at the time.
It seems from the reactions that not all of them completely understood what they have seen and what was happening on stage.
LMAO he's using only one finger to text, instead of both thumbs. AMATEUR!!!!11
most of the ppl at a keynote, are salesmen and software and hardware engineers, and journalists from any of these fields. they knew exactly well, this was nothing new. nokia engage, or the microsoft xda ii, pda-s, noia 7710, lg prada etc etc, were the same as an iphone. and obv these ppl should have known about it. but, the people you hear clapping, are prob all apple employees told to clap, same as in comedy tv shows and late night shows. so that you, the customer, has the feeling, that this is something very new and innovative, when its not at all.
Now it seems like we’ve peaked and hardly anything noteworthy gets introduced anymore except more of the same, but slightly better but some features get removed
It's crazy that this happend 2007, I was eating dirt watching this with a my dad big laptops. now watching this with macbook is kinda giving me chill how far we are go
I remember being in the Navy when the iPhone was released. I was standing guard with one of my friends who'd just bought the iPhone and we spent the whole watch playing with it, watching videos, listening to music and more. It was truly groundbreaking.
Same lol
Maaan I was in Army basic when it came out and one of our Drills just got one and used it to take pictures at every training event. Was hard to not be fascinated by it while focusing at the task at hand 😂
And this is why I refused to reenlist.
@@Sambeck63 I think we were pretty safe in the drydocks at Portsmouth, VA.
How could he afford it?
Who is watching this in 2020 October just to refresh the memory lane...
Me
Accidentally watch this and wonder what iPhone would be like if he was still with Apple now.
Me. I was only going to watch the first 10 minutes but it’s so interesting to watch I got sucked into watching the whole thing haha
Hard not to get misty watching the keynote of the beginning of something wonderful- SJ RIP
Me
If I was a literature teacher, I would show this to my class. The techniques Steve Jobs convinced the audience so much to get the phone. His presentation for a product was the best. Straight to the point without making you feel like you are being advertised
Very cool
I also liked how he wasn't afraid of using the actual terms for things i.e: "SMS". These days, apple would rather shoot themselves than ever admit that iMessage can send SMS. Everything's behind smoke and mirrors to fragment usability between different devices.
@@attomicchicken fragmentation isn’t exactly a goal for anyone… lol. fragmentation is the biggest enemy of both hardware and software and their ongoing maintenance/updates. fragmentation negatively impacts and increases the cost of almost every aspect associated with development. No one benefits from it lol. idk if you’re aware but most companies like profit and dislike increasing development costs. os fragmentation is also a fairly small issue for iPhones lol kinda one of the perks of a walled garden approach. if companies had it their way everyone would be on the latest device and last years model would have support dropped as supporting it wouldn’t be necessary if no one is using it, so your point kinda doesn’t make any sense.
you seem like you’re just saying random cynical shit without understanding anything you’re talking about or why it would even be an issue. which is funny considering the myriad actual issues with apple and the industry at large you could have brought up.
The last line is so true!
@@peen2804 i don't think he was taking about the fragmentation you're talking about, lol
I definitely remember that before iPhone, a cell phone was already a revolution from a home phone, but it was optional and more for business purpose. Then Apple made the cell phone a literal computer inside one’s pocket. Owning an iPhone at that time was a privilege of a rich person and was sort of a trend. Everyone started to use cell phones more, realizing how convenient and helpful they are, even the old school Nokias. Slowly, iPhones became less of a luxury but more of a common thing and people budget for them and buy used ones. You also started to see more people glueing to their phones more and more in public places. Nowadays, almost everyone use some sort of touch-screen phone that resembles iPhone, and many are addicted to its services. A whole new category of jobs are created such as mobile app developer, mobile banking, etc. Apple didn’t just introduce a new product. They changed the way the world views cell phones, and the way we live.
Most iconic presentation in the 21st century..watching on my 13 pro.. every time i see it, still gives me chills..
@KingInTheNorth elaborate
Every time Apple has a new presentation I watch this one!
@KingInTheNorth by ruin, do you mean apple fanboys and android fanboys going at it? It revolutionized the phone.
@KingInTheNorth boomer
I bet you had also 12 pro and buy 14 pro in a while. This is how apple washed people's brains. BTW, I still have 11 pro and I won't buy new one until it works great, and it does.
They didn’t change the mobile industry, they change the world.
Apple = Garbage
No Name said the one who cannot buy an iPhone or to proud for being an android fan boy .. not said anything wrong with using android ( i use both ios & android devices ). Dont judge something garbage because you dont like it
@@juliochristian8299 idc bro, android is better than apple.
No Name what kind of an imbecile statement is that?
Apple changed the way carried device exists. They invented swiping and pitching on smartphones. It’s already a history. No one was talking about current state.
@@_hanz73 ahahahahhaha, android cell average is 400$, meanwhile apple cell average is 900$. Why spend more for garbage?
Apple products is for stupid people.
He knew what he was presenting was revolutionary, but he had absolutely no idea how much it would change the world...
I don't think this product changes the World at all
More credit then deserved. Lg was working on touch screen phones too. Just didn't get the hype.
@@Wabuh-Wabuh Those LG phones had horrendous capacitive touchscreens. I know, because I had one. I still shudder thinking about typing on it now. So, sure, touchscreens existed back then but the technology was pretty woeful and the iPhone blew it out of the water by some margin. Jobs is not lying when he said the iPhone was 5 years ahead of its time - it really was.
The iPhone was a game changer... Google was working on Android for two years before this. When Google saw what Apple did it made them change course to make Android touch screen. Also, Apple was the first to bring a capacitive touchscreen, not a
Resistive like what other companies were trying to go. Touch screens before the iPhone sucked! While iPhone didn't invite the smartphone they revolutionized it to what we have today on both android and iPhones. I don't know how old some of y'all are, but I remember how the iPhone brought the smartphone to the mainstream.
@@jorgeperez9378 bro are you a idiot before iPhones everybody was walking around with newspaper in their hand don’t ever forget that
In 2025, watching this video for the first time which was made nearly 20 years ago, I was moved to tears. Great Steve Jobs, thank you for launching this epoch-making product. We will always remember you!
I remember tech people mocking him about the touch screen not having 'tactile feedback' like buttons, and that 'the iPhone will fail' and how arrogant he was to think that a computer company that had no experience in telephony could 'reinvent the phone' ... Steve was a visionary; and he was absolutely correct! Now we all carry iPhone style smartphones.
The iPhone didn't just 'reinvent the phone', it changed global human culture!
your right
Time flies so fast!
Steve didn't come up with the idea for the iPhone. You really gotta look into the literal hell that people went through just to get the iPhone to where it was at this point, when he did this presentation.
D W I have watched the history and Steve *definitely* was the driving force behind the iPhone. He has said that he was going to do a tablet first with multi-touch and when he saw his department’s demos for scrolling and rubber-banding, he realized they could do a phone. He then shelved the tablet and started pushing forward on the iPhone.
More like the slave driver.
It clearly shows in that era. Music was everything.
Smart notice, mate!
It still is!!
@@Wanna___Live nothing but shitty reggaeton now
Now they took us the best quality music port in existence, this company went to so many wrong directions after him.
@@Wanna___Live photography and film making is more important these days. They always show off the cameras these days.
When he pinch to zoom the photo, the audience reaction is priceless. That moment right there is stepping into the future.
This same audience exists now in 2021 lmao I wonder what they think of this now while they are using their iphone 12 pro max 😂
@@nightcrawler2717 what do you mean ?
@@sanju11212 u know the crowd who's there shocked and clapping for the pinch to zoom in 2007, those people still exist in 2021, 14 years later. They probably have the latest iphone 12 pro max haha. Imagine them reacting to this iphone from 2007 now in 2021 while they use their iphone 12 pro max 😂😂
@@nightcrawler2717 idk what you are saying?
This feels like a guy from the future came on to explain what a smartphone was. Fascinating.
Those people in the audience had no idea what they were witnessing. This was the day the world changed.
@@LM-yi9qb from a certain point of view, yes. everyone started to use smart phones and thats a big change in human history.
LJ X Smartphone changed the way we live dramatically - it brought the internet to a whole new level. So yes: On that day, Apple changed the world
It was the day Apple let normies get on the once-great internet and fucked it up beyond all recognition and turned it into the steaming pile it is today. Thanks, Steve Jobs.
wewd Salty much? Smartphones made the internet so much broader and better
"The world was one way....and then Steve Jobs came & it was another - Bill Burr 🤣
1:15:20 what a natural presenter. He instantly addresses the error not to make it awkward, and effortlessly buys enough time for the engineers to fix it.
You can tell he's internally going over the list of engineers he's going to fire over that
Damn I looked at this comment at minute 15 and waited for the time to come naturally and I see that he handled it so well
This is another tip that I'm gonna keep close to my heart whenever I'm doing presentations: in spite of technical difficulties, always remember to keep your audience captivated and do not make things awkward.
And as demonstrated by Jobs, one way is to tell a captivating yet relevant story, that way you don't accidentally stray too far away from your topic.
@@Malysitos yes
Imagine working at Starbucks and receiving a prank call from Steve Jobs during the presentation of the first iPhone ever.
Yeah I want a "where are they now" about her lol
@@YayaBrooks-ut7pgBot
@lifeisdead01 "You'll be surprised. Hold your tears" type of ads.
You’re right. Would be incredible for this person.
@@TheTechieWaymaybe somewhere there is a movie there, a woman's life, and then she gets that one call, could be a butterfly effect situation
Just love how he introduced this initially as 3 separate products. Such showmanship to his presentation!! He was the best!!
The audible gasp from the audience when he pinched the photo to make it bigger is incredible. Remember watching this Keynote live and my jaw hit the floor.
I don’t remember this as I was so young but I do remember really wanting one because my dad had one
Like showing fire to a caveman
33:32 there had been touch screens before, but that kind of screen technology was straight out of a sci sci-fi movie
I have, the first IPhone omg
I saw this presentation by Jeff Han a full year before the launch of the iPhone.. blew my mind..
watch?v=ac0E6deG4AU&t=533s
"A widescreen iPod with touch controls..."
"WHOAAA"
"...a revolutionary mobile phone..."
*_"YEEEEAAAAAHHHHH"_*
"...and a breakthrough internet communications device."
"woo"
*and repeat*
Or combine them all.
What’s ironic is that the last thing is what most people use the iphone for these days.
They truly had no clue how big that actually was. But Steve Jobs did.
@@aleksbalazic Precisely
This is the best product presentation ever made, and one that changed forever the industry, Steve was right in every single word he said.
So many industries revolutionized all at once
but he dead
@@VolkerPuttmann88 and you will be too after having accomplished much less than he did. after your family dies so will your name.
@@VolkerPuttmann88 nothing gets past you huh
@@VolkerPuttmann88 you think you’ll be any different?
Watching this after watched the Keynote 2024.
17 years ago there really was an Innovation.
Today I‘m missing the „WOW“ Factor.
Imagine what an iPhone could be today if Steve still would be alive.
Imagine being that Starbucks worker who got prank called by Steve Jobs.
You don't have to wonder what it was like! Fast Company tracked her down a few years ago, her name is Hannah Zhang. (I'd link, but TH-cam would frown on that)
you're revolutionary
MightyRob1 how wholesome especially at the end she said she would’ve asked him to come down to there starbucks and she would make him a perfect drink.
I imagine it feeling exactly the same as being prank called by anyone else
Max Stambaugh I don’t imagine it would feel like that...
Watching this in 2021 gave me chills. I still remember when this first came out in 2007 and how magical it was to have The iPhone. It changed everything. Watching this on my iPhone 12 Pro Max. Thank you Steve. Rest In Peace.
Pretty crazy to see how far we've come, huh? That tiny 3.5 inch screen with pixels as big as lego bricks was STILL so revolutionary at the time. Looking at the newest flagship of apple products in 2020+ is just wild.
I share your sentiment. I remember holding the 3G version and thinking it was like something out of Star Trek. Crazy how we take his stuff for granted now. But this device really did take mobile tech to the masses. Historical!
I remember this technology was still very fresh not a lot of people in my school had apple products. I brought my ipod touch and we were all watching Jumper (2008) it felt like we were at the cinema, but this was during the class, the teacher had no idea we were watching a movie during his lecture. He's chinese so he couldn't see us very clearly.
Don't know why but Steve jobs announcements become so attractive the night before an exam
Same problem
what kind of voodoo are u playing with
I’m writing my exam while watching this
ADD
There's a 0.0192% chance the video might happen to introduce a product that contains the full understanding needed to pass the exam
(Other companies would just sell the answers, Apple would sell the understanding)
At $599, you wouldn't be able to afford it, but you can't be sure there's no insight unless you watch the whole video, right?
He is just so specific, little details explanation which is what I needed. Really good in presentation!
"Steve jobs unlocks the IPhone sliding his finger"
Crowd: Whooooooooooooooooooh yeaaaaaaah
Back when unlocking the IPhone was a cool thing.
I mean yeah, it was a touch screen while all the other phones at the time were flip phones and had keyboards
@primaacca 15:40
It’s because they wanted to see the home screen
@@prysis3959 Except it wasn't, because the LG KE 850 aka the 'LG Prada' got there first and was released several weeks before the iPhone.
CragScrambler oh my bad, I guess then it’s just because Apple was more popular? I’m not keen on the history of cellphone marketing haha
Imagine being able to say that you were in the audience to witness this moment. A moment that would literally change the entire world forever.
We were all really happy with our (whats so called) dumb-phone at the time.. less distraction.. less disruption.. pay more attention to our surrounding.. and so on..
Bro youre like 11 ☠️@GGori_99
@@zbuilder4664 With a quick click on his yt account you can see his account is 12 years old... And most likely he didn't join with the age of 0 and even if he'd be older
@@zbuilder4664 bro joined 12 years ago💀
@@GGori_99Ok boomer
Everytime Steve Jobs tells the audience: let's take a look
Apple engineers: *sweating intensifies
Haha behind the scenes the workers were actually taking shots everytime something went well, there was an interview i watched from one of the engineers once
I always feel it when my teacher checks and uses my program 😂
@chimp Also waiting for the link XD
I actually watch this Apple Keynote almost every year. It really keeps me grounded and reminds of how far technology has come. It’s quite emotional ❤
Me too, people think I'm nuts, lol.
@@NKWTI me too
@SuperNostalgia.stop spreading religious crap everywhere, say that in church
@@silverwolfmillennium8428ow dare u say that crap at least if ur not religious u shouldn’t say it like that
@@jimmym2025 then why spread it where it has no use?
this man was so ahead of his time..RIP LEGEND
He stole ideas from xerox....and was a dick, didn't accept his first daughter all of it cause pride.
Ask his employees who shared elevator with him 😉
He didnt invent shit.. hes the face of it, just like elon musk
Blackberry
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A veery good marketing from someone whithout school in this domain, but he want to make football entire his life...this romanian who reinvent the mobile phone and for that someone with connection to Nokia hire an assasin to kill him because he spoke about what want Apple to do, a new mobile phone?! And this fuking assasin killed many cops in his country Greece, and kill some people in Romania ,but this little boy have lucky ...they want to scarry that boy to dont help Apple to make this smartphone wich fuck Nokia and End Bottons Mobile Phone Era, where Nokia was a Titan with Nokia Comunicator, do You remember,no?!
I love how casually he entertained the audience by playing cold open from The Office.
To this day this presentation still remains one of the most gripping ever for a product launch. Hands down.
Remember the day. And, the reaction after this event, carried on for a long while, then another wave of craziness happened when the sale date approached, and the whole massive line thing became a cultural thing. Apple actually garnered attention usually only given to rock bands.
I’m still impressed, what a presentation!
Imagine every other company watching this apple presentation and thinking well we’re are officially screwed.
They didn't even notice back than. It was too late when they noticed. Steve J sent Nokia and Motorola to history books in this moment.
@@anoretu1995 yeah and those companies were titans back in the day.
@@anoretu1995 the Nokia Rocks went down REAL quick
Google was working on an android phone before the iPhone was announced and it had a physical keyboard. There’s a quote from a google engineer that goes something like “as a consumer, I was blown away. But as a google engineer I knew we had to go back to the drawing board.
Silver Arrow Gaming they shifted to ripping off Apple but after seeing the iPhone how could they not?
Crazy thing is how little a lot of this has changed from modern iPhone. Besides the more 'modern' look, everything is mostly functionally the same.
This keynote showed me that I take the basic things for granted.
Even scrolling.
scrolling and pinch to zoom were two things that broke my mind first time I saw an iphone
FAX!
Inertial scrolling, more specifically
and boy have we patented it
Even tho we all know it's an iPhone the way he builds up the hype still makes it feel like he's launching it rn😂😂😂
True 😂
Ikr
Ya that’s how you feel when u watch the 2007 event in 2021. Way to go buddy
But we didn't know what it would look like or how it would work.
I know right?!?
Imagine being the CEO of nokia and actually watching this .
I THOUGHT THE SAME 😂
Him : "Why am I still here...?"
Sells all his stock and folds
You'd instantly realise your entire career is gone, your private jets, mansions, super cars, all gone, with the flip of a switch.
Do you mean this in the way of regret in the way that nokia had this idea a few years before apple and just didnt go all the way through with it, or do you mean this in the way that nokia is doomed because they dont have this yet, without thinking about the part where nokia had this planned before apple
Always inspiring, even after all these years.
“It’s got a 3’5 inch screen on it - it’s REALLY big.”
Funny hearing that now..
hahah
"We've got a 2 Megapixel camera built in"
**Audience is cheering and clapping**
@@revo2757 exactly hahahaha
LOL
ikr??
They way steve captured your interest and manages to talk without useless stuff still amazes me. And then his actually good jokes. You just feel his passion for what he talkes. And ive never seen someone else who can do it better. This keynote should be mandatory to see for everyone.
To be fair, it’s easy to do a good presentation when you’re discussing the most revolutionary product of the 21st century.
It's also kind of easy, if you have a revolutionary device with tons and tons of never before seen features to talk about. You talk fluff if you have nothing to show
Rip Steve, legend
Just the way he says "this is a day I've been looking forward to for two and a half years" at the very beginning gives you goosebumps haha
I love your pfp
TH-cam algorithm: Hey watch this video from 7 years ago.
Me: this is stupid, Its completely unrelated to what I want to watch.
Me 80 minutes later: dang, this presentation was historic.
Yeah, me too. And it's not that old either. Just think how much this changed things. And I'm not really a fan o a lot o what smart phones have done, either. But this was impressive. As was Jobs.
@@WarthogARJ uP
Same
It literally is historic. This is when Apple basically defined the modern phone.
@@WarthogARJ I'm still rocking the Galaxy S9 Plus, and honestly, I haven't stopped being impressed with this phone.
Can't believe this is 18 years old
Me watching this on my android has to admit, this is one of the most important inventions in modern history
"It's got a 3.5 inch screen. It's really big."
_2020 be like_
That was not funny
olesto I was an android user and I remember this so fondly. People had Galaxy notes and all my friends were saying “eww why would you want a a phone this big?”
When the 6Plus dropped it was like everyone forgot this was a thing lol
3XDarren humour is subjective and a relative term
Read that without the "screen".
We are never satisfied,😂 I remember from this period to around iPhone 4 everyone wanted to have the smallest phone hence why 4 was small, then people wanted bigger and now we the huge flat phones that resemble mini iPad s, now with the 2020 iPhone they were like screw it we have models that are 5 inches for girls with tiny hands all the way to 7 inches for the massive thumb guys.
Ladies and Gentlemen welcome to another episode of Where Has Quarantine Taken Me Today?
Actually I don't regret it.
😂
At 1:30 am in a sunday
CyberPug quarantine?
Go to work bum.
"Its just the flu" they say so get out there...
Essential works been braving it, some making less than your unemployment benefits, yet so many of you lazy trash pathetic bastards take advantage. You've but us all in years of debt.
This man did just not make the best presentation. one of the best presentations of the world, but did also invent the best speech you can never imagine would happen. Steve you are a fucking legend!
I do get straight chills watching this... it doesn’t matter which system you’re for nowadays, this was unarguably revolutionary back in 2007
I think a lot of it is presentation and marketing. Touchscreen phones already existed but they definitely did popularize it
But just like they do these days, still back then they always overhyped everything with a sense of grandeur.
@@switchunboxing and almost nobody used them. That’s the point. The iPhone made everyone want a smartphone.
@@switchunboxing you mean the shit lg capacitive touchscreen?
Absolutely. Apple didn't invent the smartphone, but they invented and introduced a revolutionary interface, ecosystem, and user experience. Yes, touch screens existed but look at how blown away people were here by something like scrolling! As an Android user , it was fun to see Google and Apple here together in this presentation, all in harmony. Not for long, lol.
It’s interesting how “Breakthrough internet communicator” got the fewest whoops from the audience, but was probably the most culturally defining aspect of the iPhone
No one saw it coming
back in 2007 it wasnt even 3G connection. The original iphone here was 2G and very slow (in this presentation is on wifi) but next year 2008 when they introduced iphone 3G that was the game changer regarding mobile internet.
Agree. The pinch zoom action got more woahs the entire keynote.
@@sherwinbaldado8742 I can understand it though. When I saw a smartphone the first time as a kid in 2010 zooming in on a photo blew my mind.
Its because phones did have internet already...and as Jobs said in this it was a "baby version of the internet"....It was absolute trash and it was always there but no one really used it so when he mentioned it ya im not surprised it didnt get much of a pop
I still remember people were staring at my iphone when I brought it in 2007, their face were like “omg wtf is that”
U were probably rich back then bc it was expensive
@@aquilesschreiberdossantos3798 it was expensive but affordable:) and I still have it at home
lol foldable phones are the equivalent of that now
Ayo if you still have the box and the phone working, it’s an antique piece and it sells for a fortune
Collectors will do anything to get one
@@aquilesschreiberdossantos3798 Didn't you hear the price Steve announced? The 4GB version was just $499, the same as their previous iPod
I would like to go back and relive this moment. I missed out on the original iPhone. My first one was the iPhone 7 and I am upgrading to iPhone 16 Pro Max.
“It’s got a 3 and a half inch screen on it, it’s really big”
lol, I know...me sitting here with a 6.7 inch going really.
I wish my girlfriend would tell me the same
@@bvdco5396 uff
Is it to old to use the "that's what she said" joke here?
You must not had a phone pre 2007…I had a cell phone way before the hype, back in 1995 the screens was small signal sucked and the Bill was $200 for maybe 20 minutes worth of phone calls lol
He looks like a magician showing his best magic tricks.
Clarke's Third Law: Any sufficiently advanced technology is indistinguishable from magic.
Wow
There’s a lot of irony that you may not know about in that comment
I remember seeing this for the 1st time in 2007. As a 80s and 90s kid I was absolutely blown away. Wanted one as soon as possible. Crazy to think everything shown then is standard now. Truly revolutionary product.
so did you purchase that?
@@brokenamvs9707 sure he did, he doesn't look broke
@@jeanrakotoarison1976 yeah lol
Although the iPhone as a whole was revolutionary, multitouch wasn't. In fact, pinch to zoom has been around since the 1980s! It's crazy. Jeff Hans also did a Ted Talk on multitouch in 2006. His multitouch was almost exactly like the iPhone, and it featured pinch to zoom, a virtual interactive globe (like Google Maps on the iPhone), and other cool stuff. You should check it out. Apple was the first company to bring multitouch to the average person.
@@sdfjsd to mobile* this is reinventing the phone, not anything more or less. They are bringing all these features to a mobile phone which at the time wasn’t thought of.
this is literally a piece of history. Steve has changed the world.
This event should go in technology hall of fame and should be preserved for ever for generations to come to inspire them.👍👍👍👍
Eh, too many times it was as if the audience didn't know when or even IF to applause, seemed a bit awkward.
Imagine what’s going on behind the scenes during this presentation with the tech guys, and audio guys on stand by - hanging on his every word, just praying that everything works EXACTLY the way it’s supposed to. Just imagine if phone didn’t turn on or text wouldn’t send or screen froze. Steve would have to jokingly play it off while mass hysteria is going on back stage
Yeah they talked about that in the steve jobs biography. The software guys were sweating and stressed as heck because basically at this state if he didn't follow the demo exactly how they had rehearsed it there was a very good chance something would go wrong. It had issues crashing etc many times during rehersals.
@@sean8102 I believe they even had multiple iPhones that he was switching between without anyone noticing. Different ones had different features working
Back when there still was some humor in those keynotes..
Yeah lol,i miss steve jobs
I think that we’re glad that Craig Federighi is working at Apple 😂
@Tex
You misspelled Steve Jobs
Only thing funny now is watching them pause and nobody claps😩
drmedwuast that was dark but it brightened my day.
The day when the world was changed. I'm still coming back to this video and keep being surprised and feeling like I'm sitting there. I'm shocked how far we came, now we're going to have iPhone 16 soon, in 2007 they were just getting started
The world changes every day, friend.
I was 23 in the summer of 07
The first 5 minutes gave me absolute chills. Man Steve Jobs was such a great presenter. Very clever the way he wrote and structured his speeches.
No matter how often i watch the "intro" i get Goosebumps it is crazy how the entire audience just starts chearing and laughing and clapping. It's such a touching moment if you think that this moment changed the entire world and people knew instandly
I wouldn't go so far to say this "changed the entire world". That sounds ridiculously exaggerated. Yes I will say it was very influential in the tech world for sure, but so have been LOTS of other products over the years.
@@jeff4362 nearly everyone has a smartphone and you can do everything with it nowadays and it will become even more. Sure other stuff exists too. Cars for example. And also pc's changed the world for ever
@jeff4362 smartphones like this are now used by almost everyone on planet earth who owns a phone. Multi touch is STILL used on every single one of these as well. We all walk around with ipods, web engines, hell even some people work from their phone with jobs like ubereats and doordash. All of this happened because of this moment. Theres even movie studios that worry about losing money to people pirating and streaming their movies on their phones. Tablets, touch screen laptops, any touch screen display in general would years behind of multi touch was never introduced by apple. This changed the world theres simply no argument about it.
@@jeff4362we don’t care about other products. This video is about iPhone and it has changed the world because every kid, adult uses this thing and sometimes kill’s people so yeh it does change the world
@@jeff4362 What were the other products over the years that you are referring to that also changed the world? Computers? Sure, but why does iPhone not deserve the same credit, seeing how all major tech companies set a new standard to touch, widescreen controls?
2007- “People who are really serious about software should make their own hardware.”
2020- Apple Silicon
I’m glad they are living up to Steve’s Jobs vision at least to some extent
True.
Also, I’m quite surprised that a lot of Steve’s predictions came true..
@@bignick3303 The jump from macOS 10 to macOS 11 wasn't as big as the one from macOS to OSX. They probably wanted to honor how Steve said OSX would last them 20 years.
ValvE: Why didn't we think of this?!
*Makes steam machines and steam controller and they suck.*
"I don't understand! How does Nintendo do it!" (ValvE was always jealous because Nintendo desgined the hardware with the software.)
*Makes ValvE index headset.*
"Now I get it."
Lol
This is the greatest presentation/keynote in history. Of any kind
Best keynote of all time. A case study for future presentation preparation. So emotional and engaging. I can’t believe it’s been 17 years since the first iPhone came out.
memories
Watching it in 2023 October and the whole presentation is so heartfelt. Can’t even skip for a sec bcs I was so in to his presentation. Unfortunately it is penetrating me by knowing that the legend who changed the way of thinking of people is no more. 💔
Love u steve.
06:41 a giant screen , a giant screen. how perception shifts quickly.
That funny as shit
Iphone 12 lol
@@leohammond2020 ppl PPP p
13years agoo, not that quick.
6:36
i’ve watched this video every single year
As a UX Designer, Apple really did their homework on all use cases with every single app they introduce in this keynote. They introduce a new product to the world and made sure the world knows how to use it.
Have you seen the behind the scenes videos on the UX design? It was brutal, Jobs absolutely wasn’t happy and these people were working non stop to make this into a top tier game changing device. We wont ever see this innovation from Apple since Jobs is gone.
I keep forgetting what UX means
In my brain I always think
UI - User Interface
UX - User Exterface
@@Xnoob545User experience
@@nathaniel1069r/woooosh
@@tioswift3676 where can I find the video?
“Every once in a while, a revolutionary product comes along, that changes everything”
Yes thank you for just quoting the video and nothing else, it really contributes a lot to humanity and has changed my life forever
@@lemau8458 Wow, your comment did the very same thing, but it's not as inspiring :/
@@forthememe2516 K
@@lemau8458 🙂
It’s really mind blowing how little this design has changed
They set the default of every smartphone look and feel for the next 15 years (for now) to come
Because he is no longer around, he pushed and pushed. God knows what other innovations we would have if he was not gone.
@@cesart7354 i think about this alot. especially the part of how he hated the stylus made me appreciate his innovations. any one else would of took the safe route and went along with the stylus. dude said why not multi-touch and changed the world.
@@cesart7354 Even in general, modern smartphones have deviated little from this design. The screens have gotten larger and have covered most of the front, but just about everything on any modern smartphone follows this phone's UX. Big screen on front, earpiece on top, app panel as main screen, home access on bottom of screen, volume on sides, camera on back corner. Outside of foldables, just about every smartphone can be boiled down to "like the iPhone but..." to varying degrees.
I like how small it looks, I imagine that size with todays full screen. Dang things just seem to be getting bigger and bigger, which is fine for those who enjoy them, but bad for small pockets I guess. Hopefully Apple comes up with a foldable in the near future. I mean Samsung did it, so...