60-30-10 Color Rule

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  • เผยแพร่เมื่อ 3 มี.ค. 2022
  • How do you apply color in mobile UI design projects? Here's a little tip, the 60-30-10 color rule(it's more like a guideline) will help you to get a good start to applying color in a mature and seamless way... Remember to Subscribe goo.gl/6vCw64
    How can you use color inside of your mobile UI design projects to come out looking really mature and really seamless and really well thought out and not obnoxious and loud? And really the worst thing that it could be is distracting. Well, you might want to use a little rule or guideline called the 60 30 ten rule, which is going to help you to understand how to use color, how to implement color, and when to break that rule. We're going to talk all about that coming up next.
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ความคิดเห็น • 772

  • @GreenDimka1
    @GreenDimka1 2 ปีที่แล้ว +583

    As a developer, after watching this video, I am still confident that: a) designers are bad at math; b) I am bad at design, so will continue hiring designers for the design part.

    • @NotAnnaJones
      @NotAnnaJones 2 ปีที่แล้ว +29

      I hate math. I’m great at color. 🙂🙂

    • @silhouettestories3669
      @silhouettestories3669 11 หลายเดือนก่อน +12

      Lol not all designers are bad at maths tho.

    • @raja_uma1r
      @raja_uma1r 8 หลายเดือนก่อน +6

      I strongly agree with that one! I'm a really good Mobile Developer but I suck at design!

    • @gintoki_sakata__
      @gintoki_sakata__ 8 หลายเดือนก่อน +4

      ​@@raja_uma1r😭 you just described me in 1 sentence
      Just show me what to make and consider it done

    • @Bhushankadam011
      @Bhushankadam011 8 หลายเดือนก่อน +7

      I suck 50-50 at both

  • @cody9430
    @cody9430 2 ปีที่แล้ว +1260

    This was a great video, as a developer I've always struggled with colours so knowing these kinds of heuristics is super helpful!

    • @jamiepark9700
      @jamiepark9700 2 ปีที่แล้ว +6

      Does anyone have an aversion to ux’s chosen vocabulary such as “heuristics” that actually are non-inclusive and alienates more people around what ux is? Always thought “learning by doing” or “using it” made more sense than the verbose heuristics.

    • @minma02262
      @minma02262 2 ปีที่แล้ว +28

      @@jamiepark9700 Heuristic is just some "practical method that will immediately work, but will not be optimal or ideal". The word is not exclusive to UX.

    • @Simone-nw9lf
      @Simone-nw9lf 2 ปีที่แล้ว +1

      @1984ogbrgbxgbGhostbusters Ahahahah I know what you mean, a similar episode happened to me as well. Just out of curiosity, is your car's color crimson? Quite often crimson is confused with purple.

    • @illogicallogic2039
      @illogicallogic2039 2 ปีที่แล้ว

      @1984ogbrgbxgbGhostbusters hahahaha I get what you're saying I am also not that perceptive when it comes to anything in general. I never paid attention to colours or even what people I meet wear. I hardly notice changes, not to mention being able to tell between different shades of a colour.

    • @vladput5549
      @vladput5549 2 ปีที่แล้ว

      th-cam.com/video/kXLBSHbGcxc/w-d-xo.html sauce

  • @jawsstech
    @jawsstech ปีที่แล้ว +17

    The simplicity, clarity, and overall usefulness of this video made me a subscriber.

  • @NotAnnaJones
    @NotAnnaJones 2 ปีที่แล้ว +89

    I’m an artist but I love using logic. This is why your method is so calming and satisfying to my nerves. Ahhhh. Thank you.

  • @thetechnologyblues2207
    @thetechnologyblues2207 2 ปีที่แล้ว +54

    This is probably one of the best Design suggestions I got in several years, that too finding it in a random TH-cam Suggestion is absolutely a blessing. Thanks 😄

  • @massiah1298
    @massiah1298 2 ปีที่แล้ว +33

    This is one of the best recommendations TH-cam gave me.. Using synchronized colors was always a tough thing to do..

  • @kissgergo5202
    @kissgergo5202 2 ปีที่แล้ว +4

    I liked the first version better honestly

  • @noahpedraza2659
    @noahpedraza2659 2 ปีที่แล้ว +12

    This is the type of information that is going to stick on the back of my head and guide me. LOVE IT!

  • @Jonpey
    @Jonpey 2 ปีที่แล้ว +261

    Love how you don’t stretch out your videos unnecessarily. Great presentation and I learned something super quick!

    • @jesusislord6545
      @jesusislord6545 2 ปีที่แล้ว +2

      Repent to Jesus Christ
      “In the same way, the Spirit helps us in our weakness. We do not know what we ought to pray for, but the Spirit himself intercedes for us through wordless groans.”
      ‭‭Romans‬ ‭8:26‬ ‭NIV‬‬
      J

    • @DrummerJacob
      @DrummerJacob ปีที่แล้ว

      Who stretches out their videos unnecessarily and why? It doesn't earn you more money and it requires a lot more hard work filming and editing.

    • @mendyc158
      @mendyc158 10 หลายเดือนก่อน +2

      …? Many people
      Longer videos makes you more watch time, and TH-cam recommends based on watched time/watched percentage
      Also having more time in the video (specially after 8min) allows for mid roll ads, and you can add more if the video is even longer
      So many people stretch their videos

  • @adevikthur
    @adevikthur ปีที่แล้ว +7

    I love how clean designs make the usability way easier.

  • @noumanwajid
    @noumanwajid 2 ปีที่แล้ว +9

    So much value for a product designer in just 6 min. 🔥🔥

  • @MeMyselfAi-kg2ep
    @MeMyselfAi-kg2ep ปีที่แล้ว +2

    As a newer designer I am glad to have been recommended this video. Helped with my landing page, Thank you sir! You are a gentleman and a scholar!🎉

  • @P3d3r0s0
    @P3d3r0s0 2 ปีที่แล้ว +805

    I'm mostly a backend developer so this was pretty confusing when seeing a 4th color for the font and sometimes other colors being added. It's what I dislike about design, there are no absolutes or precise standards it needs a lot of intuition, or taste, that I don't have.

    • @carnilino.m
      @carnilino.m 2 ปีที่แล้ว +73

      Neutral colors are used on backgrounds and default text. Brand color can be used to highlight information, like tags, or a background of a card with important information, also can be used for buttons of lesser importance. The action color should be only on the most important and actionable elements, always clickable. Use the colors to represent functionality and hierarchy first and only after that worry about 60/30/10 rule. If you do it right, your design will naturaly fall somewhere into the ratio.

    • @andreasmortensen6809
      @andreasmortensen6809 2 ปีที่แล้ว +52

      Eh just copy someone elses UI

    • @RodXLeon
      @RodXLeon 2 ปีที่แล้ว +23

      @@carnilino.m those "neutral text colors" could also be the brand colors set to a certain opacity or brightness or whatever so doesn't really matter. 🙃 There are no rules. It is allllll chaos. 🔥

    • @sofnaji
      @sofnaji 2 ปีที่แล้ว +8

      If you prefer the backend the fronted will always confuse you dude 🤣

    • @Apparentt
      @Apparentt 2 ปีที่แล้ว +22

      I have to disagree, I’ve been full stack for around 5y now and can definitely say that I previously thought designing was all about having a “keen eye” or whatever but actually IME design is also just a science like anything else, there are systems you can keep in mind that will end up with a good looking UI every time
      I think being creative and having the inspiration to make things in a certain way can be down to that “keen eye” thing, but implementing a UI that’s been done thousands of times has some very clear patterns you can follow

  • @jennifermagpantay7933
    @jennifermagpantay7933 2 ปีที่แล้ว +74

    I had never heard bout this rule before! Now I can understand why my design looks immature! But now I know how to fix it! Thanks for sharing! Great video!!

  • @woodpalletprojects4318
    @woodpalletprojects4318 2 ปีที่แล้ว

    I love this stuff. Breaking it down for anyone to understand is gold. Thank you.

  • @ameereeo
    @ameereeo 2 ปีที่แล้ว +2

    Man, I have seen a lot of videos about this rule but they always confused me. but this is right on point, Thanks jesse.

  • @mahdiyehgachuyi8992
    @mahdiyehgachuyi8992 9 หลายเดือนก่อน +1

    That was so good, I always get confused when using colors for my design, but with this rule, it's much easier✨️

  • @2402773096
    @2402773096 8 หลายเดือนก่อน +1

    Wow, this video has solved a lot of clashes that happens between designs, stakeholders & developers. Thank you for making this concept so simple. 👌🏾

    • @JesseShowalter
      @JesseShowalter  8 หลายเดือนก่อน

      Glad it was helpful!

  • @viniciusps01
    @viniciusps01 2 ปีที่แล้ว

    Bro, this is really great from now on I'm really sure my designs will be a lot beautiful and meaningful.

  • @johnisaaccastillo3822
    @johnisaaccastillo3822 2 ปีที่แล้ว +4

    Thanks for this great advice, a dev for about 9 years and still struggling with the proper combination of color and it's scope in the design, lot of thanks

  • @RomuloHaack
    @RomuloHaack 2 ปีที่แล้ว +30

    That's actually good for using in Apps or sites that doesn't require buttons' hierarchy (eg: call to action vs inline actions vs confirms, excludes, etc) - after all, if you use all the same color for everything, you end up breaking hierarchy for what you *need* to highlight the most or specifically :) Good content bro.

  • @Kellhound32
    @Kellhound32 4 หลายเดือนก่อน

    I teach a little of this in my web class, but codifying it the way you did is super useful. Thank you for taking the time.

  • @adeisaac
    @adeisaac ปีที่แล้ว

    This is awesome, you just struck that note inside me, I just could not figure out why I was always asking myself what I was missing

  • @lesitonio6402
    @lesitonio6402 2 ปีที่แล้ว +1

    Im kinda starting UX/UI designing at work, I recently designed my first mobile app and this video made me wanna do more apps, such an amazing tip!!! Thanks a lot. Im so gonna subscribe and like this for future references.

  • @MrNasacort
    @MrNasacort 2 ปีที่แล้ว +1

    Really good video Im a web developer and I always struggled in how to make my websites dont look distracting with a good selection of colors. Thanks, Keep it up

  • @beneaththefloorboards
    @beneaththefloorboards 2 ปีที่แล้ว

    I've been making digital designs for my business and projects for years and never realized this. I think I kind of learned to understand it, but always wondered why some of my designs were 🔥 and some were 🗑. Thanks for this info.

  • @geodigitalmarketing9747
    @geodigitalmarketing9747 ปีที่แล้ว

    Man, i just love you for quality content and no BS time wasting time dragger intro

  • @MowizosCrib
    @MowizosCrib 2 ปีที่แล้ว

    Great video. Straight to the point. Clearly explained. Short and sweet. Earned a sub.

  • @scratchgd5604
    @scratchgd5604 2 ปีที่แล้ว

    ive heard this phrase a lot but never knew what it meant until now, thanks for explaining it!

  • @DeviLz1337
    @DeviLz1337 8 หลายเดือนก่อน +1

    You showing examples was extremely helpful, super easy to learn this way, thanks! ❤

  • @prince_ofori
    @prince_ofori 2 ปีที่แล้ว +6

    Really appreciate this, wanted to understand this for the longest time as a front-end dev ❤️

  • @orange92670
    @orange92670 2 ปีที่แล้ว

    Was creating on website, it was very useful to review my colour designs, greatly appreciated

  • @mm_99321
    @mm_99321 2 ปีที่แล้ว +27

    I always prefer the more simplified and clean application layout.
    Now thanks to you I know what’s the reason behind this design - so called 60-30-10 rule, which I like a lot.

  • @kaywin15
    @kaywin15 2 ปีที่แล้ว

    Honestly, this rule is great! Love it! Amazing video.

  • @VijayKumar-hp7xs
    @VijayKumar-hp7xs ปีที่แล้ว

    i was always confused with colors, this video made my life easier thanks alot

  • @bonniehoke-scedrov4906
    @bonniehoke-scedrov4906 11 หลายเดือนก่อน

    This is my first time enjoying your TH-cam channel. Great content! Looking forward to hearing more from you! Your video was so informative. Thank you so much!

  • @ahsath
    @ahsath 2 ปีที่แล้ว +11

    Really helpful didn't even knew this rule existed

  • @CanadianChick811
    @CanadianChick811 2 ปีที่แล้ว +28

    What awesome timing. I'm a newly graduated and partially self taught designer who's been commissioned to create a Squarespace site. I'll totally implement this to it and my portfolio site.

  • @PresentationProcess
    @PresentationProcess 2 ปีที่แล้ว +22

    Great tips for use in any kind of design! Keep attention focused on a very limited area with a bright color. Thank you for sharing.

  • @xvii145
    @xvii145 7 หลายเดือนก่อน +1

    This is why I am aiming to be a designer and a fullstack developer in the near future. Im studying UI/UX and I would say alot of the things mentioned are really helpful for widening my view as a whole.

    • @princeabelle7137
      @princeabelle7137 7 หลายเดือนก่อน +1

      Cool! Same here, actually.

  • @leticiasayonara_
    @leticiasayonara_ 2 ปีที่แล้ว

    Fantastic video! Thank you so much for this. I couldn't help but notice the "sola fide" in your wall and I loved! God bless you!

  • @AngelFX21
    @AngelFX21 2 ปีที่แล้ว

    Not even a UI designer but I really enjoyed watching this and now I know a little bit more about what my dad does, he's also a UI designer

  • @baiwanzeng-td1zc
    @baiwanzeng-td1zc 5 หลายเดือนก่อน

    This is a great video.As a product designer,I always design in bad mood cus I have no rule to design.I am lack of thinking and summary.
    This rule let us kown how to think and how to design confidently.

  • @manojsinghrawat8211
    @manojsinghrawat8211 ปีที่แล้ว

    Great video, i was confused while choosing colours but this 60 30 10 rule helped me out... thanks mate

  • @fajobioluseun
    @fajobioluseun 8 หลายเดือนก่อน +1

    Thanks Jesse for being a wonderful teacher to me. I am battling with payment issues with my google account and as soon as I resolve this intend to be a paid subscriber so I can have access to more of your educational resources. More grease and grace to your elbows.

    • @JesseShowalter
      @JesseShowalter  8 หลายเดือนก่อน

      oh man! Thank you so much for your support and encouragement! It means so much!!

  • @mariumbegum7325
    @mariumbegum7325 ปีที่แล้ว +1

    Really easy to understand - looking forward to viewing more!

  • @CarlitoeGames
    @CarlitoeGames หลายเดือนก่อน

    if any tutorial youtuber deserves an appreciative comment, its you. Great on all metrics, thank you.

  • @livio8
    @livio8 ปีที่แล้ว

    Wow! This video made understanding this colour rule a lot easier! Thank you for sharing! 😃

  • @user-xm6bx7tz8u
    @user-xm6bx7tz8u 6 หลายเดือนก่อน

    Solved my problem in 3 minutes, I play every video in 2x speed, thanks man

  • @danielgrannn
    @danielgrannn ปีที่แล้ว

    Awesome rule. I really like that. This was new to me!

  • @VincentForDesign
    @VincentForDesign ปีที่แล้ว +1

    Well-articulate theory
    Well-chosen supporting examples
    and perfect lengthed video!
    Subbed!

  • @guimi7336
    @guimi7336 2 ปีที่แล้ว

    I'm not a developper at all, but I clicked on the video and i think this is such a good rule. I'm gonna look for it on every phone app i have now thanks ;)

  • @WittCode
    @WittCode 2 ปีที่แล้ว

    Wow thanks so much! Ive always thought my programming projects looked good in my head and then when I actually make them they look atrocious! Definitely going to use this

  • @Harpie.
    @Harpie. 8 หลายเดือนก่อน

    Thank you so much for this video! I didn’t realize I was kinda following this already but I just didn’t know what it was called. This method is so sleek and nice with cool accents

    • @JesseShowalter
      @JesseShowalter  8 หลายเดือนก่อน

      Glad it was helpful!

  • @crisdolister
    @crisdolister 7 หลายเดือนก่อน

    Ohh that was a great information about the colors! You help me and now I'll use these rules in my projects.

  • @petarkolev6928
    @petarkolev6928 7 หลายเดือนก่อน +1

    As a front-end developer I find this video super interesting and educational! Thank you for the amazing explanations, you got a sub from me :)

    • @Oxie69
      @Oxie69 6 หลายเดือนก่อน

      i want to contact you! how can i 😭😭😭😭

  • @opeyemijonah8530
    @opeyemijonah8530 2 ปีที่แล้ว

    I'm sold. Just subbed to your channel.

  • @naomeecreates
    @naomeecreates 7 หลายเดือนก่อน

    Thank you. This has helped me TREMENDOUSLY!

  • @squiggy18
    @squiggy18 2 ปีที่แล้ว

    This is super helpful in providing a guideline, logic to follow.

  • @EricMiltsch
    @EricMiltsch 2 ปีที่แล้ว

    Solid video, explained so simply. New subscriber, looking forward to more great videos.

  • @guagua8886
    @guagua8886 2 ปีที่แล้ว

    Super informative video, I’m glad I got it recommended! I’ve always had trouble with keeping a color palette

  • @leonstrydom1
    @leonstrydom1 2 ปีที่แล้ว +5

    Jesse, this video was straight Heads and Tails, bruh! 😼
    The 60-30-10 rule is solid.

  • @thomasthemaker
    @thomasthemaker 3 หลายเดือนก่อน

    As a startup founder, this just saves me so much time! Thank you

  • @MortazaMehrnia
    @MortazaMehrnia 2 ปีที่แล้ว

    Wow, this is one of the things I really needed. Subscribed and liked 😉

  • @han-loom
    @han-loom 8 หลายเดือนก่อน

    Thank you so much jesse! i am newbie ui designer.This video helps a lot!

  • @engr.ahmadkhan2625
    @engr.ahmadkhan2625 5 หลายเดือนก่อน

    Thank you so much 😍I always got confused about how to manage different colors in design

  • @ibadur-rehman
    @ibadur-rehman ปีที่แล้ว

    Lovely guide to using color in the application.

  • @stinkleaf
    @stinkleaf 2 หลายเดือนก่อน +1

    I appreciate your concise presentation. Makes perfect sense.

    • @JesseShowalter
      @JesseShowalter  2 หลายเดือนก่อน

      Glad it was helpful! Check out my course for more on color www.30dayui.com/

  • @user-yo5jw6xh1p
    @user-yo5jw6xh1p ปีที่แล้ว

    its really really useful video as i am so confused in putting up the colors into the design. Thank you so much!!

  • @fndrsm
    @fndrsm 2 ปีที่แล้ว

    Yap, i like the last example. Remains me of upwork UI, so simple but really clean.

  • @cristianvaquero
    @cristianvaquero ปีที่แล้ว

    Wooow! thank you for the video, amazing, i didn't know this method

  • @stevecarter8810
    @stevecarter8810 2 ปีที่แล้ว +101

    The idea of a "call to action colour" was my main takeaway here. BFF not understood by enough people who have ui responsibility

  • @NativeAmericanSwag
    @NativeAmericanSwag 5 หลายเดือนก่อน +1

    I'm just getting into UI, and wanted to learn the right way for color patterns. Thank you!

    • @JesseShowalter
      @JesseShowalter  5 หลายเดือนก่อน

      Happy to help! Check out my UI program www.30dayui.com

  • @soultabs
    @soultabs ปีที่แล้ว

    I'm a graphic design student and we need to learn more of this stuff in school. Great ressource (Y)

  • @PixelInsight-vu5yd
    @PixelInsight-vu5yd 9 หลายเดือนก่อน

    The designer who uses Brave browser is immediately elevated to a new level of respect in my book!

  • @BrayanSanchez-ru6rv
    @BrayanSanchez-ru6rv 3 หลายเดือนก่อน

    It's a really useful rule but simple, I never think a but it but it increase the quality of my job!

  • @MohamadNurjaman
    @MohamadNurjaman 3 หลายเดือนก่อน

    i m a programmer, i never this hooked with a design thingy. Good video, now i knoe why i never felt my game / web allways looks bad 😂😂

  • @evadesignagency
    @evadesignagency 10 หลายเดือนก่อน

    I loved this! Thanks for your tips.

  • @samehdhamer6889
    @samehdhamer6889 ปีที่แล้ว

    this was really helpful for me, Thanks 💖

  • @bronxandbrenx
    @bronxandbrenx 10 หลายเดือนก่อน

    Love this video, simple but impactful

  • @rafaelborgesbatista2961
    @rafaelborgesbatista2961 2 ปีที่แล้ว

    Excellent tip! Very useful. It’s the first time I heard about it

  • @elitistnoob9564
    @elitistnoob9564 2 ปีที่แล้ว +2

    TH-cam recommendations did it right today 👏I've always struggled with color balance. This video was what I needed!

  • @chlima88
    @chlima88 2 ปีที่แล้ว

    I really suck on design, but this this video gave me a great baseline to follow! Thx!

  • @JohnSmithhh
    @JohnSmithhh 2 ปีที่แล้ว

    As a developer this is the king of content I like to see, because we're not designer haha

  • @Ando_Figueroa
    @Ando_Figueroa ปีที่แล้ว

    thanks so much for making this video, i've learnt a lot! definitely subscribed!

  • @M.Asif66
    @M.Asif66 ปีที่แล้ว

    Thanks for explaining beautiful concept of 60,30,10 😊

  • @cianalu94
    @cianalu94 ปีที่แล้ว

    Wow, this video is very straightforward! Thank you!

  • @Hostelgeeks
    @Hostelgeeks 2 ปีที่แล้ว

    Simple and clear! Thanks for sharing this, super useful!

  • @TertiaryTrash
    @TertiaryTrash 2 ปีที่แล้ว

    Was caught by title cause it seems interesting so decided to watch. Learnt a lot about the use of color though not looking of being a designer stuff like should come in handy in making project and whatnot thanks!

  • @dancu9271
    @dancu9271 8 หลายเดือนก่อน +1

    A lot of thanks for making and sharing your video!!

    • @JesseShowalter
      @JesseShowalter  8 หลายเดือนก่อน

      Thank you so much!!!

  • @FTomita
    @FTomita 2 ปีที่แล้ว

    Thank you! This was very enlightening. Regards from Brazil!

  • @8koi245
    @8koi245 2 ปีที่แล้ว

    Funny how I got a weird idea just by the title but then learned some good concepts whit the video itself!

  • @soft6977
    @soft6977 9 หลายเดือนก่อน

    i really love it , it's awesome video , and super helpful , thanks a lot

  • @elma_gnt
    @elma_gnt ปีที่แล้ว

    This was so helpful; thank you :) came in handy for figuring out my colour palette on Squarespace!

  • @LuckitTheCat
    @LuckitTheCat 10 หลายเดือนก่อน

    Cool! i'll try to apply this on some old app designs i have there, let's see if i find a nice difference. New sub btw :3

  • @champsdesigner
    @champsdesigner 2 ปีที่แล้ว

    Wonderful video, i was always using this rule without knowing thats a rule behind :D
    Thanks!

  • @kembel2761
    @kembel2761 2 ปีที่แล้ว +1

    This was a great video! Props!

  • @ohwell1832
    @ohwell1832 8 หลายเดือนก่อน +1

    I know this is simple tip but it make's a whole lot of difference! thanks

    • @JesseShowalter
      @JesseShowalter  8 หลายเดือนก่อน

      Glad it was helpful!

  • @sauloAndrioli
    @sauloAndrioli 2 ปีที่แล้ว

    youtube just recommend this video, and this will add a lot into my mobile dev skill

  • @emmanuelmwangi3071
    @emmanuelmwangi3071 2 ปีที่แล้ว

    That was a very cool simple explanation for color rule