How to Design an Art Licensing Collection: A Case Study | Elizabeth Silver
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- เผยแพร่เมื่อ 20 พ.ย. 2022
- I wanted to give you a behind-the-scenes look at one of my most recent collections “Plan for Paradise.” I designed this collection alongside students who took my Live Successful Licensing Collections course in early fall, and now that the course is available to everyone, I wanted to give you a look at how the process came together.
🎨 You can learn more about my licensing process in Successful Licensing Collections
www.elizabethsilver.com/collections
👉 Find more tips from this video and other useful links over on my blog here: www.elizabethsilver.com/patte...
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⭐️ Learn more about surface pattern design here: www.elizabethsilver.com/blog
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www.elizabethsilver.com/fresh
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Stopping 6 minutes in to add a comment, when I'm sure you worked it out, but we spend so much time invested in work of course we are dreaming about the vacation pay off! It works and it's a cute idea. Love retro!
Bam! That was just what I needed, at just the right time, and now I am setting up my own process flow as I am feeling inspired. Thank you.
Yay, glad you're feeling inspired!
Wow the finished art is fabulous was so fun seeing the process!
So glad it was helpful!
Just what I needed!! Thank you!
awesome!
This was such an amazing presentation of your process, thank you! I am just getting started and I am overwhelmed but I just love all of your videos...Thank you Elizabeth!
You are so welcome!
Thank you for sharing your process!
You are so welcome!
loved all of this, thank you so much
So glad!
Thank you! Very informative.
This was so fun to watch! so happy to have found your channel I'm learning so much :)
So glad you enjoy it! Thanks for watching
Thank you so much for sharing your process, such a great video! 🌴☺
Thanks for watching!
Thank you for presenting this process. This has now given me direction on how to create my lettering artwork. It's very detailed.
Glad it was helpful!
Thank you so much for sharing your process. I have learned a lot!
So glad you found it helpful!
Thank you so much for this great information, it has really helped me in understanding how to get ideas for a Collection.
Glad it was helpful!
This was so informative and helpful, thank you for sharing your knowledge and experience with those of us just starting out 😎
You are so welcome! I'm glad this was helpful!
😊❤ thank you so much for sharing your process, it has been very useful to me 😅, I didn't know where to start my process, you gave a good way to do it😊
You are so welcome!
I know this is a year-old video, but I just had to comment since this was the first video of yours that I watched! I've been a graphic designer for 30+ years - mostly working in corporate marketing settings. I've recently been tasked to come up with some surface patterns to pitch to a licensing agency. This is my first time to ever design surface patterns and I'm scrambling to learn the process (oh, my!). This is the best video for insight into the "process" - your process, I'm sure others may do it different, but this makes so much sense to me! I am struggling with the fact that I can't draw a stick man and I'm not sure if being able to draw is a key component in being a great surface pattern designer. However, that has not held me back from being a great designer overall - I just can't draw LOL! I am ready for the challenge, though! I would greatly appreciate any advice you have on that. Side note about the planner theme/message needing to tie in with it being a year-long planner - as a consumer of planners and journals - I have to say, I could care less about the message! If it's a beautiful theme and I love it - I'm buying it!! I'm a sucker for beautiful design! Your finished products were so fun and happy and would have stopped me in my tracks had I seen those in a store! Can't wait to binge watch all of your videos - thank you for your amazing content! -Michele
@@meeshell91365 thanks so much for the 'planner user intel' I don't really use planners that often so it's good to know! I'm glad this process video was helpful for you...I would look through my other videos to guide you. I have one on whether you need to be able to draw to succeed as well as a few where I interview licensing agents, those all may help illuminate if this is the path for you!
@@ElizabethSilver fabulous!! I didn’t see that video but I will most certainly check it out. Have a blessed day! 😊
Thanks for presenting this! I think it would be neat to create designs for planners (I love planners), so this was very helpful!
Glad it was helpful! I have not licensed much in the planner space but I've designed a number of them in my freelancing work!
❤❤❤🙏
This was such a great video! Thanks 😊 I work mostly in raster files - I am assuming this course would be okay for this too? Sorry this might be a silly question haha.
Nope, no silly questions...def would work for raster too, it's not so much how you technically create, it's more about how to choose themes, colors and work through the design process!
Ok great! That’s sounds like what I was looking for. I have a portfolio but want to improve it 😊
@@phillipasuckling4261 Awesome! It's on special until Nov 30...if you register by next week, you also get access to my Adobe Bridge class free :) www.elizabethsilver.com/collections
You mentioned that some of the motifs could also be used for stickers or other parts of the planner. Is that something you also show on a sales page or just assume you can discuss with an interested licensing partner?
I don't usually show these, I would say you could discuss it, but if you wanted to show one or 2, that could be a fun add in to your sales page.
Can you break down your naming convention for the files? "1970" is that how many you have created?
For sure. es_1930_pfp110 means: Elizabeth Silver _ design number 1930 (but I started at 1000, so it's really my 930th design) _ Plan for Paradise (collection name) collection number 110 ( starting from 1, so yes I have 110 collections!)
How do we feel about using canva to create our patterns
It's going to depend what your end goal is for your art (i.e. are you working with companies or designing only for print on demand?), but thus far I don't see Canva as tool that works effectively for patterns. LOVE it for other things though!
Is this for the commit 30 planners?
no, not a specific planner type just to license on any type of notebook or planner.
How do you make a sales page?
You can check out this video for some more info: th-cam.com/video/I42A_wyA594/w-d-xo.html AND I have a free sales sheet template in my Surface Pattern Boss Toolkit, which you can access here www.elizabethsilver.com/subscribe. Hope that helps!
Excuse me but can you go over the tax forms that is need for this?
😆 That is *so* not my area of expertise! I use an accountant.