Collaboration watches make a brand appear desperate for recognition. Rolex handles this correctly by letting people come up with the goofy nicknames for their watches and not acknowledging it on the case back or dial. I agree that too many new or limited editions cheapens the brand.
2:24 It was the ex-CEO weak point: a Frenchie in constant need to touch the American showbiz (Hollywood, comics, music, etc). He was doing it for himself with the cover that it was benefiting the brand. LVM & H is doing exactly the same.
I don’t like they keep doing these limited edition pieces. It is taking the class away from the brand. They don’t want to turn into Hublot. They should have just made it piece unique
38-39mm is the best and most elegant option for wrist size, even 36mm on some models due to bracelet looks great. Big watches look gaudy… And yes yellow gold looks gorgeous.
Thank you Eric! Who gives a +×÷= about John Mayer and his watch preferences? He's an amazing singer, songwriter and producer most likely. But watch trend setter? Any type of trend setter? Who wakes up and thinks I want to wear what John Mayer wants to wear like fr!?! Watches, clothes, cars, etc. etc. So tired of John Mayer and watches and whoever nicknamed it John Mayer Daytona! How many normal watch enthusiasts out there thought of that and other future collectibles before he chimed in?
I love AP, own a couple RO but I have to agree that AP is pumping out watches way too fast. Would like them to slow down a bit. Starting to push me away from the brand.
I only have an AP royal oak offshore and after couple of years, i just knew that AP caliber was not fantastic if compared to PP or VC (on the same category), even if i move down to lower level category in terms of pricing, the caliber reliability also cannot come near to my rolex and grand seiko. But if you have lots of monies and can just change watch like you upgrade your phone, then go buy AP, else take my advice, simply go for an entry level rolex or gs is good enough for day to day, if staying in not so safe environment, gs will be better because wearing rolex may get rob......lol
yes totally agree with you..AP doesn't to place JohnM name in the watch... ITS BETTER if they dont make it a limited edition and produce as much as they can.. IT WILL SELLLLLLL..give us something to buy, there's NOTHING in the store
At 0:40 Eric says "there is no rhyme or reason for AP releases". To that I say it is all about throwing jello against the wall to see what sells...follow the money baby! I just wish Le Maison would think about first time buyers and let us have a chance to buy our first AP.
I couldn’t agree more Eric! AP. Is totally milking the Royal Oak line lol. They are very pretty though. And I still can’t get over the “limited” editions as they ALL are limited nowadays lol. And I would NEVER buy a John Mayer edition watch lol. 😂
A long time follower to the channel and I can tell you have changed a lot from AP which I remember was your favorite brand but now i see that Rolex and to a lesser extent Patek are your favorites.
I don’t know if they’re great they’re pretty ugly to me. I wouldn’t spend my money on a AP if they were cheap as hell I don’t understand the phenomenon about AP. I mean, there’s only one watch which is the Royal Oak. That’s really worth anything. The rest are big waste of money. Who gives a shit about a John Mayer Give me a break
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Awesome video - straight shooter talk, no BS. Refreshing change from the rest of the pack. Keep them comin
😎🙌
Exactly👌
I like your analyzes about the John Mayer
Collaboration watches make a brand appear desperate for recognition. Rolex handles this correctly by letting people come up with the goofy nicknames for their watches and not acknowledging it on the case back or dial. I agree that too many new or limited editions cheapens the brand.
Correct
2:34 I cannot unsee the "31" alignment and size on the right subdial.
Great review; I'm with you 100% on your lineup commentary; thank you.
2:24 It was the ex-CEO weak point: a Frenchie in constant need to touch the American showbiz (Hollywood, comics, music, etc). He was doing it for himself with the cover that it was benefiting the brand. LVM & H is doing exactly the same.
🎯
Great as always. Cover more Vacheron specially the overseas! Would love to see a video on one from you.
VC is dog tho
I don’t like they keep doing these limited edition pieces. It is taking the class away from the brand. They don’t want to turn into Hublot. They should have just made it piece unique
100% on point !
Cool video. Thank you Eric and crew!
It's always an entertaining video....and very knowledgeable about the watch industry in general!
AP is turning into Hublot
Just spewing up color variants.
Nothing original
That sand gold or rose gold or whatever gold is 🔥
I agree with Eric about AP’a cheesy collaborations and Code 11.59 name.
38-39mm is the best and most elegant option for wrist size, even 36mm on some models due to bracelet looks great.
Big watches look gaudy…
And yes yellow gold looks gorgeous.
Great take on the new AP releases. I really like the new time only Offshore.
Looking forward to your take on the new Rolexes in a few weeks.
I think the JM looks great but because his name is attached, prices will be ridiculous on the resale market... the sand gold AP is dope though
Yepp
Eric woke up on the wrong side of the bed.
Lolol!!
I read the comment before watching the video. So fitting tho!
Hes not wrong though. AP has iconic design but is watering their brand down through nonstop releases.
I think he is sick of the obvious phuk ups by the swiss watch industry
😂
I Personaly love my 37mm Music Watch with all its nice Details ...
If you love it that’s all that matters
Thank you Eric! Who gives a +×÷= about John Mayer and his watch preferences? He's an amazing singer, songwriter and producer most likely. But watch trend setter? Any type of trend setter? Who wakes up and thinks I want to wear what John Mayer wants to wear like fr!?! Watches, clothes, cars, etc. etc. So tired of John Mayer and watches and whoever nicknamed it John Mayer Daytona! How many normal watch enthusiasts out there thought of that and other future collectibles before he chimed in?
That perpetual calendar🔥
Great video Eric! Its me, David , we met in your shop in Miami. 👍
Hey, thanks!
Loll who gives two FS about John Mayer!! Love the video Eric loll
The John Mayer dial is cool, but all in all I'm not a fan of AP. Definitely go with Patek and then Rolex over AP any day.
What would really be cool is an "ERIC EDITION" AP!
The 1159s look good. I like the sand gold and red dial as well. Probably won't be able to afford any of these.
MegaMillions and Powerball tickets… 🤣
Great introduction of new AP models- like it 👍
Glad you liked it!
Eric-How would you feel is the AP John Meyer was green instead of blue?
I love AP, own a couple RO but I have to agree that AP is pumping out watches way too fast. Would like them to slow down a bit. Starting to push me away from the brand.
I only have an AP royal oak offshore and after couple of years, i just knew that AP caliber was not fantastic if compared to PP or VC (on the same category), even if i move down to lower level category in terms of pricing, the caliber reliability also cannot come near to my rolex and grand seiko. But if you have lots of monies and can just change watch like you upgrade your phone, then go buy AP, else take my advice, simply go for an entry level rolex or gs is good enough for day to day, if staying in not so safe environment, gs will be better because wearing rolex may get rob......lol
Congrats to the AP fanboys. New watches to consider. Yes, 💯 w Eric that AP might be overdoing it - but that’s a better option than too few.
Nice Auhdemarrs Pigeh
Audemeeeeeeeeer
Eric, this video is absolutely hilarious.... trust me😂
Eric is on great form here
You have to be the coolest dude for watch TH-camrs. I agree with you on so many topics. It’s kind of like Trump.
yes totally agree with you..AP doesn't to place JohnM name in the watch... ITS BETTER if they dont make it a limited edition and produce as much as they can.. IT WILL SELLLLLLL..give us something to buy, there's NOTHING in the store
Nice video mate 🥃
Wish these luxury brands would slow it down a bit with new releases their starting too look like Invicta.
At 0:40 Eric says "there is no rhyme or reason for AP releases". To that I say it is all about throwing jello against the wall to see what sells...follow the money baby! I just wish Le Maison would think about first time buyers and let us have a chance to buy our first AP.
The yellow gold chrono is fire.
I couldn’t agree more Eric! AP. Is totally milking the Royal Oak line lol. They are very pretty though. And I still can’t get over the “limited” editions as they ALL are limited nowadays lol. And I would NEVER buy a John Mayer edition watch lol. 😂
7:55 "Some of the guys that (...) I dont know" 😅
A long time follower to the channel and I can tell you have changed a lot from AP which I remember was your favorite brand but now i see that Rolex and to a lesser extent Patek are your favorites.
Does AP have any other models besides the RO 😂😎
That gold tourbillon is fire!
This bull run I’ll be buying that 37 flying torb. 41 is to big for my small wrist 😂
New designs??? New versions of the same plus the mall watch homages.
Lolol
AP is slowly losing its touch
Eric chose violence today
I really hope AP to take one more step to misalign all their bezel screws
then it will complete become a true Hublot
JMs weird faces when he's playing guitar 😅😅😂😂!
The dial on the John Meyer Perpetual looks like a heavy-handed drag show actor who’s put on too much glitter in her eye make-up.
Maybe you can mention the prices on the new release models
I couldn't be a more different person to Eric. But my views on watches are almost identical... its uncanny... Great minds eh!?!
When is Eric going to talk about that other non-watch guy, paul Newman or whatever
The white gold daytona with the blue face is also a john Mayer
Yes it is
I miss your old funny videos eric & when are you gonna drop a update on your watch collection
AP should take look at what happened to Hublot..
Going on 2 years waiting for a royal oak allocation from AD
Still love the titanium Yachtmaster? I want one
🔥🙌
AP trying to become Hublot.
Damn, there might be an Ed Sheeran edition in the future😵💫
Maybe they should work on making a reliable watch for a change
Eric do you will go to WW?
Cheesy and not all ap perpetuals are beatiful. Cmon
That’s why it never caught up with Patek
They should have just added a micro-adjustment instead of these gimmicks
QUBANASO🇨🇺
The Collabs cheapen AP's brand
👍
Who is John Mayer?
Why are you pretending that these "models" aren't ALL Royal Oaks?
I don’t know 😆
I travel with Arabs all the time. My Sand Gold .........
Can‘t stand these AP Royal Oaks anymore. Who is wearing a watch like that? Not
Me for sure!
Nice video - crap timepieces. Awful toy-like over design.
Eric has always had the bitchy condescending hatred for the “guitarist”….,maybe his lady had a crush on Mayer.
AP = total shite much like the Bond Street experience.
I don’t know if they’re great they’re pretty ugly to me. I wouldn’t spend my money on a AP if they were cheap as hell I don’t understand the phenomenon about AP. I mean, there’s only one watch which is the Royal Oak. That’s really worth anything. The rest are big waste of money.
Who gives a shit about a John Mayer
Give me a break
WEIRD FACES
John Mayer design is just unnecessary
Everything is fake
Eric on his period today 😂