I agree 100%. There is no time going through the "building trust & audience" process first. Don't sell yourself, sell the benefits and possible results of your course.
This means so much to me I currently trying to introduce digital marketing to my country, everyone is still hanging onto old traditions ,I pray my course will be successful with your helpful advice.
This is great advice! I have being stalling thinking I need to support my courses with tons of video content 🤦🏻♀️ I already have the network and it’s who I’ve used to shape my offer. Sounds like I just need to get it out there
Gillian - I started my career, in corporate sales - over 25 years ago - and have been in project and program management (for software) for the last 25 years - and find your content AMAZINGLY helpful, clear, and concise. Just wanted to say TIA.
I'm so glad you mentioned this about not having a huge audience. I stink at social media marketing and am not active on social media in general. I'm working on learning but I want to get my course out too. This helps so so much
That was AWESOME. I was taught this method a few years back in an excellent course on how to create online courses, but your high-level explanation was even better. Only tweak I would make is to explain what 'evergreen' is, vs 'live'.
Hi Gillian, I am new to your channel listening first time here. I completely agree with everything you said because I am a tertiary educator with 15 years experience. I haven’t created online courses to sell because of all the reasons you said. I find the method you are talking about makes more sense. Valuable information to know thank you. I want to add that for me it’s not just about the money. I want my customers to find value in my courses. I want my courses to transform their lives that’s what I did as a face to face teacher. Yes technology is what stops me. 😅
ปีที่แล้ว +5
I am your fan, Gillian! You are amazing 🤩 I am a Psychologist, talking from Brazil 🇧🇷
Hi Gillian, I did a private coaching session with you many years ago. It’s nice to see you back here and helping people achieve the success that you did, great video.
Super informative! Ty! One thing I didnt quiet get. Is the idea to do a live course to then edit into a recorded course or to just test run before recording a course separately?
Hello Gillian! Can you explain the steps you do to talk to real people and know their desires, motivations, obstacles and how planned the live interactions with the audience ?
Think about how we ourselves buy something. We are attracted to the item through either an advertisement or just because we know about it and what the item does for them. Not because of the brand but the brand does sometimes solidify the sale so it's not that the brand is not important but the person is going to buy the product if they want the product no matter where it comes from. I've written numerous articles about this and brand loyalty is just not as important as it used to be.
Hi there, do you only make courses about making courses? I'm curious to understand the topics that played a part in your very impressive revenue generation of over 2mil🎉! Thank you for this video. I found it brilliantly insightful and served as a much needed 'zoom out' on what I'm actually supposed to be focusing on.
I have a couple of questions. 1. Do you think it’s ok to be v low tech as in this video ie using a flip chart pad rather than complex graphics. 2. How do you know how much to charge for a course for maximum income. V cheap might attract lots of people as it’s a no-brainer and there’s no financial loss. More expensive might put people off. Many thanks.
Watching this video has motivated me to make my first course. I'm a real estate investor and buy off market discounted properties every month, we average 50K a month net per flip. I never even thought about showing others how easy this is to do until now. Best of all this can be done even part time. I don't flip them I manage the projects. Interested in the course? Let me know I will have it ready Dec 2024. William Dauria
Hi. Thanks for the video. What backend learning management system or platform and website type do you use for building and running your online courses? E.g. is it learndash and WordPress etc or something else.Thanks
You do not have to have a big audience or following before you launch a product. You just have to imagine in your mind who your target audience is and then build products you know they will love.
I have a niche that I am thinking about creating a course for. It would be based on what I have done to earn a full time income since 2011. But I don't how I would go about determining if there is enough demand for this niche. Can anyone offer any ideas about determining market size?
Hey Gillian, I plan on making an ESL course for children, therefore it would be very difficult to launch a BETA course. My only option in this case would be to make an Evergreen Course, correct? Thank you so much for the content, it has been so helpful!
I'm confused; why would it be difficult? You just enrol a few kids at a discount price as the beta group, teach the course, and get their feedback. Then improve it and go do it for real.
This kind of contradicts how Universities work since they over promise and always under deliver. I could not recommend anyone the path I took because of the mediocre results I got from their education even though I was a serious, committed student. So how is it that Universities are still alive after such substandard results for all the education their students got???
I'm a 7-figure course creator too and I confirm this video is SO full of valuable info! Love this video, Gillian!
What is your course?
Hi where can we follow you!
And I love your comment and the video too.
That is awesome!
Do you train people as well?
which platform are you using?
I agree 100%. There is no time going through the "building trust & audience" process first. Don't sell yourself, sell the benefits and possible results of your course.
Looks like I built an audience first😂. Let’s see if I can finally create another source of revenue besides ad rev. This video was brilliant.
This means so much to me I currently trying to introduce digital marketing to my country, everyone is still hanging onto old traditions ,I pray my course will be successful with your helpful advice.
This is great advice! I have being stalling thinking I need to support my courses with tons of video content 🤦🏻♀️
I already have the network and it’s who I’ve used to shape my offer. Sounds like I just need to get it out there
THANK YOU. I was caught in the trap of spending a whole year building an audience and over-engineering my marketing funnel. Shifting gears!
Gillian - I started my career, in corporate sales - over 25 years ago - and have been in project and program management (for software) for the last 25 years - and find your content AMAZINGLY helpful, clear, and concise. Just wanted to say TIA.
Thanks for this new perspective Gillian. This makes so much sense! Love from Belgium!
I'm so glad you mentioned this about not having a huge audience. I stink at social media marketing and am not active on social media in general. I'm working on learning but I want to get my course out too. This helps so so much
Wow. This is total value. I had to pull out my note to jot all this. I cant imagine losing out of them.
Thank you very much Gillian
One of the best explanations I have ever heard THANK YOU 🙌🏻👏👏
Thanks for watching! Learn more about the $100k Method: gillianperkins.com/100k/ 😊
That was AWESOME. I was taught this method a few years back in an excellent course on how to create online courses, but your high-level explanation was even better.
Only tweak I would make is to explain what 'evergreen' is, vs 'live'.
Hi Gillian, I am new to your channel listening first time here.
I completely agree with everything you said because I am a tertiary educator with 15 years experience. I haven’t created online courses to sell because of all the reasons you said.
I find the method you are talking about makes more sense. Valuable information to know thank you.
I want to add that for me it’s not just about the money. I want my customers to find value in my courses. I want my courses to transform their lives that’s what I did as a face to face teacher.
Yes technology is what stops me. 😅
I am your fan, Gillian! You are amazing 🤩
I am a Psychologist, talking from Brazil 🇧🇷
Hi Gillian, I did a private coaching session with you many years ago. It’s nice to see you back here and helping people achieve the success that you did, great video.
Thanks for the great points about being able to launch a course as a LIVE experience!
Its such a detailed and well organized video. Thank you so much 🥰
Super informative! Ty! One thing I didnt quiet get. Is the idea to do a live course to then edit into a recorded course or to just test run before recording a course separately?
This is probably one of your best videos and I've just subscribed to your tomorrow's (11 Mar 2023) webinar!
Thank you, Anna! ❤️
That’s a really great video. Gillian you speak so,so much common sense
This video is one of the best I’ve seen on the topic of course creation. Thank you!
Hello Gillian! Can you explain the steps you do to talk to real people and know their desires, motivations, obstacles and how planned the live interactions with the audience ?
This is soooo helpful. Thank you!
Question is-what would be the best platform to do live course-training? There are some many platforms. Thanks.
I am too. I own a multimedia and technology business so it's just a part of my business.
Your an amazing, teacher
Been here since before 10,000. 🎉 You continue to give such good quality content and I'm happy to see your success!
Gillian, what should be the price of a Beta Live course versus the recorded fully ready course after the Beta process? Thanks in advance!
Thank you!
This is very informative and actionable. The video is a paid course level content. Thank you.
Think about how we ourselves buy something. We are attracted to the item through either an advertisement or just because we know about it and what the item does for them. Not because of the brand but the brand does sometimes solidify the sale so it's not that the brand is not important but the person is going to buy the product if they want the product no matter where it comes from. I've written numerous articles about this and brand loyalty is just not as important as it used to be.
very fresh information making totally sense with my knowledge so far in my online course planning
Hi there, do you only make courses about making courses? I'm curious to understand the topics that played a part in your very impressive revenue generation of over 2mil🎉!
Thank you for this video. I found it brilliantly insightful and served as a much needed 'zoom out' on what I'm actually supposed to be focusing on.
Awesomeness! Thanks for sharing.
Great information!
This is so solid . Wish I saw this video earlier .Thanks
I have a couple of questions. 1. Do you think it’s ok to be v low tech as in this video ie using a flip chart pad rather than complex graphics. 2. How do you know how much to charge for a course for maximum income. V cheap might attract lots of people as it’s a no-brainer and there’s no financial loss. More expensive might put people off. Many thanks.
Great..Am working on an online school of experience
I’m confused, if you don’t need to build an audience first. Where are you finding the people to show up to your live launch?
Im guessing paid ads.
Great episode ❤,
Excellent content and presentation! Thanks, Gillian!
I really like your approach. Haven't heard this strategy before but it makes total sense. Thanks a lot for the great info!
Needed this info. Thanks
Forgot to say - many thanks for such an informative course!
Amazing. I very like the idea of making the course live ! thx :)
Informative!
Very valuable!! Thank you!!
Always great material Gillian! I have learnt alot from you. Thank you
How are we going to advertise our Beta version for live classes? Paid or Generic or some other way? Thanks.
Awesome thank you !
Examples of checkout oages would be great here. Thanks in advance.
I appreciate this!
Thank you sooooo much! This was really very helpful!
Watching this video has motivated me to make my first course. I'm a real estate investor and buy off market discounted properties every month, we average 50K a month net per flip. I never even thought about showing others how easy this is to do until now. Best of all this can be done even part time. I don't flip them I manage the projects. Interested in the course? Let me know I will have it ready Dec 2024. William Dauria
Thanks for posting
I would love to create an online course. I guess the biggest question for me is what can I teach?🤔
It is not about what you can teach, it is more about what do people want to learn?
@Phoebe X He I Would like to give yon idea or tip about how you can identify what you can offer people
Teach us directly how to create and sell online course
Hi. Thanks for the video. What backend learning management system or platform and website type do you use for building and running your online courses? E.g. is it learndash and WordPress etc or something else.Thanks
Thinkific is very complete
I want to build a course on mediation for mental health. I went through a very big state of depression and I got through it.
hello how do you do your setup on camera
Great question :) The first part of this video I break down my equipment and set up: th-cam.com/video/1yEzhy2S8O0/w-d-xo.html
I'd love to receive personalized guidance about what audience and transformation to go for
🤔 It's good 😉
Really great content
You do not have to have a big audience or following before you launch a product. You just have to imagine in your mind who your target audience is and then build products you know they will love.
I have a niche that I am thinking about creating a course for. It would be based on what I have done to earn a full time income since 2011. But I don't how I would go about determining if there is enough demand for this niche. Can anyone offer any ideas about determining market size?
I feel like I should have paid for this...
I LOVE YOU 😂😂😂😂
Seriously!
Hey Gillian, I plan on making an ESL course for children, therefore it would be very difficult to launch a BETA course. My only option in this case would be to make an Evergreen Course, correct? Thank you so much for the content, it has been so helpful!
I'm confused; why would it be difficult? You just enrol a few kids at a discount price as the beta group, teach the course, and get their feedback. Then improve it and go do it for real.
This kind of contradicts how Universities work since they over promise and always under deliver. I could not recommend anyone the path I took because of the mediocre results I got from their education even though I was a serious, committed student. So how is it that Universities are still alive after such substandard results for all the education their students got???
Momentum, history and cultural tradition-that’s it!
Massive government subsidies and Proaganda. See Edward Bernay’s, the father of modern propaganda.
Nic video!
Nice 👍
Course Beta Launch....hmm. that's a new idea for me. 🤔
greaaaaaaaaatt!!!!!!!!!!!!!
How can you grantee they get a promotion in a few months though?
What ?
Lovely Lady 😊
Namaste Madam
Copying the exact same title as another creator's vid? Nice..
I trust you because you have a living plant in the background 🪴
I can do this! I can do this! I can do this! I have the pieces I just need to put them all together 🫶🏾
Excellent content and presentation! Thanks, Gillian!