Structure Your Google Ads Campaigns the RIGHT Way in 2024

This how you correctly structure your different Google Ads campaigns and ad groups in Google Ads so you can get the best results for your business in 2024.
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#googleadstutorial #digitalmarketing #googleads2024
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[@amackclassic6737]

I started in January with a smart campaign, and since Aaron's videos, I've reorganized my keywords into ad groups, changed my bidding strategy, and am reaching 10% CTR and 5% Conversion Rate so far in February. Thank you Aaron.

[@newwaveclubx]

Hey, are you running just search ? Or pmax as well ?

[@HABKHAN]

Alhumdulilah

[@helinu1]

Hi Aaron, thank you for your videos! So much value! We have been running Shopping ad campaigns with All products for a long time and trying to reorganise the structure to increase ROAS. I noticed however that Google doesn't allow to set budget on an ad group level. My question is that if we want to increase the budget for our "main product", is the only and best way to start another standard shopping for only this particular product and exclude it from the other campaign? Thank you

[@JackBlake-jp9ej]

Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

[@ThomasMcDonald-kx6iv]

Thanks for the video! Loved it very much!

[@MyronNeal-ex5mc]

No water, fast! Way to go.

[@DiamondSonyaMarie]

Great stuff! Thank you.

[@NGpedikura]

Not clear, in case Search and MaxPerf campaigns are almost similar, is it bad? Will they compete? Should I split them based on Show time scheduler?

[@TylerChristianse]

I will try it, thanks!

[@MichaelCharlton-jb9yx]

Thank you for this video!

[@LachlanMoore-hm3ld]

Appreciate the non-fluff straightforward approach. Was a great review for me. Thank you!

[@michaelbuonpane6384]

Hi Aaron! Question regarding bid strategy, if a campaign doesn’t get 30 conversions in 30 days, or you’re just starting a new campaign, what bid strategy should you use BEFORE they reach the threshold of Maximize Conversions or Max Conversion Value?

[@plamentodorov8302]

If your account doesn't have any history, try either Manual CPC or Max. Clicks for 3-4 weeks(depending on the budget, it could be longer period), so you could gather data needed.

[@Nafirul-ads]

In the initial phase or if a campaign doesn't hit 30 conversions in 30 days, start with Manual CPC bidding. It gives more control until you gather sufficient data for automated strategies. Reach out if you need more help

[@DimmyV]

Appreciate this as im starting out so its a learning process.

[@KatM272]

Maybe this is a silly question, but when Doing ads for a campaign are we meant to do just one landing page per campaign?

[@KatM272]

when Doing ads for a campaign are we meant to use just one landing page for all the ads within a campaign? Since we can only track one thank you page per campaign goal…

[@ZamoraJames-gt2fg]

Great overview

[@rachelhood2217]

Thank you Aaron! Great overview

[@AaronYoungGoogleAds]

My pleasure

[@ArabellaDavidson-hf4pt]

thanks fr this video=

[@user-mj6sf7ci8q]

I learn so many different thing from your every video , thanks a lot

[@AaronYoungGoogleAds]

Glad to hear my videos are helping you

[@ayeshajabeen6557]

Your all videos are just amazing, I am literally feeling that I should get the course.

[@AaronYoungGoogleAds]

Happy to hear that!

[@Johnpvb]

Great overview! 👍

[@AaronYoungGoogleAds]

Thanks! 👍

[@Vickyvale]

Hey man, i have a different problem and i stumbled on your account, i want to try by asking if you know a fix, when i logg inn on my google account the shopping button search is not working, but when i logg out and search the same thing it does work. i tested this both on my phone where im logged inn and on my computer, when i am logged inn google shopping button is not working and i can't get anything up when i search

[@anastasiasmith6944]

Nice video! The title says "structure ad groups" - am I missing something?

[@richardparr9416]

Great video. and great content. Question... I've recently joined a business where there is a requirement to change daily spend levels to meet the number of sales FTE's, and also to grow spend significantly due to increased demand at certain parts of the month. My Agency says I can only put spend up by 10% or less per day as google may force the account into a learning period. Can I use the structure of the account to have an always on campaign and a seasonal campaign. Would appreciate your thoughts. Is there any way to scale faster than 10%?

[@Nafirul-ads]

Thanks for the compliment! Indeed, structuring an always-on and a seasonal campaign is a solid strategy. To potentially scale faster, try tweaking ad creatives and closely monitor performance.

[@SamiG-el5qx]

Is it ok to make campaigns with the difference between them being locations, even if the locations are just different cities?

[@jurategiedraityte2105]

Hey, I can not download your planner. I tried for a few emails, but it never arrives.

[@AaronYoungGoogleAds]

So sorry to hear that - if you email my team at [e-mail] they will help you.
Also thank you for letting me know. Aaron

[@MelaninTheGamer]

So there is no Google Ad Type suitable for Digital Products? In your chart, I see SaaS, eCommerce, Service Based but nothing about Digital products, why's that?

[@AaronYoungGoogleAds]

Hey, the process will still work for digital products BUT I find you focus your conversion end point to be an email sign up as well so you can then continue the sales process with your email funnel. But I will be putting up a video for this soon

[@BillionaireArif]

Hello Aaron, I want to create conversion tracking for google ads lead generation form, I have watched your videos and still it's not working. Could you please help me.

[@Nafirul-ads]

First, ensure your Google Ads and Analytics accounts are linked. Then, set up a conversion action for the lead form. If issues persist, contact me for personalized assistance.

[@BillionaireArif]

@@Nafirul-ads i m using gtm and ads to setup conversion. Should I still consider connecting analytics

[@hinaberks]

@@BillionaireArif no, gtm is perfect for this purpose

[@boliu1659]

my account has been ban by google, anything you can do about it?

[@FrancisThomas-vu2ut]

Everything is clear. Brief and clear. No water. Thank you)

[@user-wq8mg6ku6j]

hii

[@EthanMatthews-gl8hd]

Crisp, smart way of explaining, necessary and sufficient information. That was helpful. Thank you.

[@MichaelWrightScott]

Great stuff! Thank you.