Panel: Winning at Omnichannel in Customer Led World

Customers no longer see the divide between digital and traditional shopping channels; they anticipate a seamless experience from shopping to order delivery regardless of location or how they shop. This session will cover best practices for omnichannel commerce, including optimizing fulfillment using stores, extending store inventory with endless aisle capabilities, improving the post-purchase experience by streamlining returns and driving loyalty through identity resolution.
Moderator
Krystina Gustafson
Chief Content Officer, Trybe
Noam Paransky
Chief Omni and Innovation Officer, Tapestry
Amber Turley
VP, Omni Convenience & Commerce Partnerships, Sephora
Ryan Fagan
VP of Digital, Lowe’s
Jason Grunberg
CMO, Bluecore
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